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Disney Interactive Media Group

Disney Interactive Media Group

Overview
The Disney Interactive Media Group (DIMG, pronounced DIMM-GEE), formerly known as the Walt Disney Internet Group and Disney Interactive Studios, oversees various websites and interactive media owned by The Walt Disney Company
The Walt Disney Company
The Walt Disney Company , often simply known as Disney, is the largest media and entertainment conglomerate in the world, known for its family-friendly products...

 and its subsidiaries.

The division's Disney Online unit operates disney.com
Disney.com
Disney.com is a website, owned by The Walt Disney Company and its subsidiaries, promotes the Disney theme parks and offers entertainment content intended for children....

, which promotes the Disney theme parks and offers entertainment content intended for children.
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Encyclopedia
The Disney Interactive Media Group (DIMG, pronounced DIMM-GEE), formerly known as the Walt Disney Internet Group and Disney Interactive Studios, oversees various websites and interactive media owned by The Walt Disney Company
The Walt Disney Company
The Walt Disney Company , often simply known as Disney, is the largest media and entertainment conglomerate in the world, known for its family-friendly products...

 and its subsidiaries.

The division's Disney Online unit operates disney.com
Disney.com
Disney.com is a website, owned by The Walt Disney Company and its subsidiaries, promotes the Disney theme parks and offers entertainment content intended for children....

, which promotes the Disney theme parks and offers entertainment content intended for children. It also maintains an online presence for Disney's retail operations and it offers wireless phone and data services tailored to families. In addition, DIMG provides technical services for the ABC
American Broadcasting Company
The American Broadcasting Company is an American television network. Created in 1943 from the former NBC Blue radio network, ABC is owned by The Walt Disney Company and is part of Disney-ABC Television Group. It first broadcast on television in 1948...

 network, ABC.com and ABCNEWS.com, as well as top sports site ESPN.com
ESPN.com
ESPN.com is the official website of ESPN and a division of ESPN Inc. Since launching in 1995 as ESPNet.SportsZone.com, the website has developed numerous sections including: Page 2, SportsNation, ESPN 360, ESPN Motion, My ESPN, ESPN Sports Travel, ESPN Video Games, ESPN Insider, ESPN.com's...

, and DIMG distributes content to mobile-device users.

The Disney Interactive Media Group generates revenue mainly through advertising sales, sponsorships, subscriptions, and video game sales.

History


The company Starwave merged with Infoseek and was later sold to The Walt Disney Company in 1998. The new entity, Walt Disney Internet Group (WDIG) developed the Go.com portal.
In 2004, Disney re-activated the Starwave identity as Starwave Mobile, which publishes casual games for mobile phones.[2]
On June 5, 2008, Disney Interactive Studios and the Walt Disney Internet Group, merged into a single business unit now known as the Disney Interactive Media Group.

See also

  • The Walt Disney Company
    The Walt Disney Company
    The Walt Disney Company , often simply known as Disney, is the largest media and entertainment conglomerate in the world, known for its family-friendly products...

    : the parent company of Disney Interactive Media Group.
  • Walt Disney Television
    Walt Disney Television
    Walt Disney Television was the television production division of The Walt Disney Company with Walt Disney name. It was formed in 1983, as Walt Disney Pictures Television Division, the name was later shortened to Walt Disney Television in the mid-1980s....

  • Virtual Magic Kingdom
    Virtual Magic Kingdom
    Disney's Virtual Magic Kingdom, also simply known as VMK, was a free massively multiplayer online game run by Walt Disney Parks and Resorts Online. It was a virtual representation of the Disneyland and Magic Kingdom theme parks, containing areas and minigames which were based on real park scenery...

  • Toontown Online
    Toontown Online
    Disney's Toontown Online is a massively multiplayer online role-playing game created by The Walt Disney Company and billed as the first such game intended for kids and families. Designed for children as young as seven, the depth of the game's content has drawn in many older players as well...

  • Pirates Online
  • Club Penguin
    Club Penguin
    Club Penguin is an MMOG involving a virtual world containing a range of online games and activities, developed by Club Penguin Entertainment . Using cartoon penguins as avatars, players waddle around, chat, play minigames and participate in other activities with one another in a snow-covered...

  • ESPN.com
    ESPN.com
    ESPN.com is the official website of ESPN and a division of ESPN Inc. Since launching in 1995 as ESPNet.SportsZone.com, the website has developed numerous sections including: Page 2, SportsNation, ESPN 360, ESPN Motion, My ESPN, ESPN Sports Travel, ESPN Video Games, ESPN Insider, ESPN.com's...

  • Starwave
    Starwave
    Starwave was a Seattle, Washington based software and website company, founded in 1993 by Paul Allen, co-founder of Microsoft. The company produced many original CD-ROM titles, including disks for Clint Eastwood, Sting, and Peter Gabriel...

  • Family.com
  • Hulu
    Hulu
    Hulu is a website that offers commercial-supported streaming video of TV shows and movies from NBC, Fox, ABC and many other networks and studios. Hulu videos are currently offered only to users in the United States. Hulu provides video in Flash Video format, including many films and shows that are...

     (27% stake with News Corporation
    News Corporation
    News Corporation is the world's second largest media conglomerate as of 2008 and the world's third largest in entertainment as of 2009...

     and NBC Universal
    NBC Universal
    NBC Universal, Inc. is a media and entertainment company formed in May 2004 by the combination of General Electric's NBC with Vivendi Universal Entertainment, part of the French Media Group. The deal excluded the French Canal+ operations, which were retained by Vivendi. GE owns 80% of NBC Universal...

    )
  • FamilyFun.com
  • Wondertime.com
  • ABC.com
  • DGamer
    DGamer
    DGamer is an online game and social network service developed by Disney for use with Nintendo DS games. DGamer is accessible via the Nintendo Wi-Fi Connection or computer via the DGamer Channel on Disney.com...

  • Black Rock Studio
    Black Rock Studio
    Black Rock Studio is a video game developer based in Brighton, England. The studio was founded by Tony Beckwith in 1998 as Pixel Planet. It was then acquired by the Climax Group in 1999 and was renamed Climax Brighton. In 2004 it became Climax Racing, as the Climax Group rebranded its studios...