Digital master
Encyclopedia
A digital master is an image
Image
An image is an artifact, for example a two-dimensional picture, that has a similar appearance to some subject—usually a physical object or a person.-Characteristics:...

, PDF file or another digital asset
Digital asset
A digital asset is any item of text or media that has been formatted into a binary source that includes the right to use it. A digital file without the right to use it is not an asset. Digital assets are categorised in three major groups which may be defined as textual content , images and...

 created for the purpose of reuse and re-expression. For image
Image
An image is an artifact, for example a two-dimensional picture, that has a similar appearance to some subject—usually a physical object or a person.-Characteristics:...

s it is the digital analogue to a photographic negative. It is the master from which variations for specific uses can be derived.
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