Clark Gilbert
Encyclopedia
Clark Gilbert is the President and CEO of the Deseret News and also of Deseret Digital Media
. He is the first person to ever hold the title of president of the Deseret News.
Gilbert earned his bachelors degree at Brigham Young University
(BYU). He has a masters degree from Stanford University
and a Doctorate of Business Administration from Harvard Business School
.
Gilbert was a professor at Harvard Business School
. While there he was an adviser to the American Press Institute's Newspaper Next project on ways for newspapers to transition to the digital age.
After being a professor at Harvard, Gilbert joined the faculty of BYU-Idaho
where he served as Associate Academic Vice President of Academic Development.
In 2009 Gilbert became the CEO of the newly formed Deseret Digital Media, a subsidiary corporation of Deseret Management Corporation
that runs the websites of the Deseret News, Church News
, Mormon Times
, KSL radio and Deseret Book
.
In May of 2010 Gilbert was appointed president of the Deseret News. He did not replace Jim Wall the publisher or Joseph A. Cannon the editor, but fills a new role in the organization.
In August of 2010, with Gilbert at the helm, the Deseret News laid off 43 percent of its workforce.
Gilbert unveiled a set of six themes that would guide the paper's coverage -- previously distinguished by its lack of oversight from the LDS Church and a strict devotion to impartiality -- from that time forward: 1. The Family, 2. Financial Responsibility, 3. Excellence in Education, 4. Care for the Needy, 5. Values in Media, and 6. Faith in the Community.
Using his theory of "disruption" economics, Gilbert has tried to pinpoint the cost of each story and achieve a more cost-effective story output. In February of 2011, Gilbert was the keynote speaker at a conference in St. Petersburg, Fla., where Borrell Associates CEO Gordon Borrell named him the "Innovator of the Year." Gilbert has also spoken to regional newspapers and editors about ways to better monetize journalism.
Under Gilbert, the Deseret News has reported a boost in all aspects of its circulation, but some of its numbers have been disproved by The Salt Lake Tribune
and Salt Lake City Weekly
.
As part of Gilbert's plan to "lead and innovate," the Deseret News and KSL created Deseret Connect, a network of freelance contributors under the direction of Matt Sanders. Much of Deseret Connect's content has been featured prominently on the Deseret News homepage, though the print paper has largely remained the work of full- and part-time staff.
In November 2011, it was revealed that the mayor of Utah's West Valley City, Michael K. Winder
, wrote under a pen name as a Deseret Connect contributor about city hall events, and that his stories were featured in the Deseret News. Gilbert said he was "concerned" that somebody would misrepresent himself in such a way.
Gilbert and his wife Christine are the parents of seven children.
Deseret Digital Media
__NOEDITSECTION__Deseret Digital Media, Inc. is a subsidiary company of Deseret Management Corporation. The CEO of DDM is Clark Gilbert....
. He is the first person to ever hold the title of president of the Deseret News.
Gilbert earned his bachelors degree at Brigham Young University
Brigham Young University
Brigham Young University is a private university located in Provo, Utah. It is owned and operated by The Church of Jesus Christ of Latter-day Saints , and is the United States' largest religious university and third-largest private university.Approximately 98% of the university's 34,000 students...
(BYU). He has a masters degree from Stanford University
Stanford University
The Leland Stanford Junior University, commonly referred to as Stanford University or Stanford, is a private research university on an campus located near Palo Alto, California. It is situated in the northwestern Santa Clara Valley on the San Francisco Peninsula, approximately northwest of San...
and a Doctorate of Business Administration from Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
.
Gilbert was a professor at Harvard Business School
Harvard Business School
Harvard Business School is the graduate business school of Harvard University in Boston, Massachusetts, United States and is widely recognized as one of the top business schools in the world. The school offers the world's largest full-time MBA program, doctoral programs, and many executive...
. While there he was an adviser to the American Press Institute's Newspaper Next project on ways for newspapers to transition to the digital age.
After being a professor at Harvard, Gilbert joined the faculty of BYU-Idaho
Brigham Young University–Idaho
Brigham Young University–Idaho is a private university located in Rexburg, Idaho. Founded in 1888, the university is owned and operated by The Church of Jesus Christ of Latter-day Saints , and transitioned from a junior college to a four-year institution in 2001, known for the greater part of its...
where he served as Associate Academic Vice President of Academic Development.
In 2009 Gilbert became the CEO of the newly formed Deseret Digital Media, a subsidiary corporation of Deseret Management Corporation
Deseret Management Corporation
The Deseret Management Corporation is a for-profit management company of assets for The Church of Jesus Christ of Latter-day Saints. It was established in 1966 by then church president David O...
that runs the websites of the Deseret News, Church News
Church News
The Church News is a weekly tabloid-sized supplement to the Deseret News and the MormonTimes , a Salt Lake City, Utah newspaper owned by The Church of Jesus Christ of Latter-day Saints...
, Mormon Times
Mormon Times
Mormon Times was a website and newspaper insert containing news and information for and about members of The Church of Jesus Christ of Latter-day Saints . According to mormontimes.com, it has moved back to Deseret News....
, KSL radio and Deseret Book
Deseret Book
Deseret Book is the largest Latter-day Saint book publisher and also owns a chain of LDS bookstores in the western United States. Over 150 people work in its Salt Lake City headquarters...
.
In May of 2010 Gilbert was appointed president of the Deseret News. He did not replace Jim Wall the publisher or Joseph A. Cannon the editor, but fills a new role in the organization.
In August of 2010, with Gilbert at the helm, the Deseret News laid off 43 percent of its workforce.
Gilbert unveiled a set of six themes that would guide the paper's coverage -- previously distinguished by its lack of oversight from the LDS Church and a strict devotion to impartiality -- from that time forward: 1. The Family, 2. Financial Responsibility, 3. Excellence in Education, 4. Care for the Needy, 5. Values in Media, and 6. Faith in the Community.
Using his theory of "disruption" economics, Gilbert has tried to pinpoint the cost of each story and achieve a more cost-effective story output. In February of 2011, Gilbert was the keynote speaker at a conference in St. Petersburg, Fla., where Borrell Associates CEO Gordon Borrell named him the "Innovator of the Year." Gilbert has also spoken to regional newspapers and editors about ways to better monetize journalism.
Under Gilbert, the Deseret News has reported a boost in all aspects of its circulation, but some of its numbers have been disproved by The Salt Lake Tribune
The Salt Lake Tribune
The Salt Lake Tribune is the largest-circulated daily newspaper in the U.S. city of Salt Lake City. It is distributed by Newspaper Agency Corporation, which also distributes the Deseret News. The Tribune — or "Trib," as it is locally known — is currently owned by the Denver-based MediaNews Group....
and Salt Lake City Weekly
Salt Lake City Weekly
Salt Lake City Weekly is a free alternative weekly tabloid-paged newspaper published in Salt Lake City, Utah. It began its life as the Private Eye. City Weekly is published and dated for every Thursday by Copperfield Publishing Inc...
.
As part of Gilbert's plan to "lead and innovate," the Deseret News and KSL created Deseret Connect, a network of freelance contributors under the direction of Matt Sanders. Much of Deseret Connect's content has been featured prominently on the Deseret News homepage, though the print paper has largely remained the work of full- and part-time staff.
In November 2011, it was revealed that the mayor of Utah's West Valley City, Michael K. Winder
Michael K. Winder
Michael Kent Winder ; is an American historian, businessman, and politician. He was elected to be the seventh mayor of West Valley City, Utah on November 3, 2009 with 76% of the vote over opponent Kevin Fayles. Four years earlier he was elected to an at-large seat on the West Valley City Council...
, wrote under a pen name as a Deseret Connect contributor about city hall events, and that his stories were featured in the Deseret News. Gilbert said he was "concerned" that somebody would misrepresent himself in such a way.
Gilbert and his wife Christine are the parents of seven children.