CineMagic (film technique)
Encyclopedia
CineMagic was the name of film development technique invented by 3-D movie producer Sidney W. Pink
Sidney W. Pink
Sidney W. Pink was an American movie director and producer. He is considered the father of color 3-D movies, and is also noted for directing early spaghetti westerns, and for discovering Dustin Hoffman as a movie actor....

 and Norman Maurer
Norman Maurer
Norman Albert Maurer , a comic book artist and writer, was also a director and producer of films and television shows.-Comic books:...

 in the 1959 science-fiction movie The Angry Red Planet
The Angry Red Planet
The Angry Red Planet is a 1959 science fiction film starring Gerald Mohr and directed by Ib Melchior. The director was given only 10 days to shoot the movie and a budget of $200,000 with which to make it.The movie was made with a CineMagic technique which was applied for all of the scenes on the...

to cast a pinkish glow over the screen. The point of the technique was to make the actors look more like cartoons so they could fit into less realistic backgrounds, the overall effect being that the movie would look more impressive even with a smaller budget.

The method employed the printing of a positive and negative monochromatic image on the same film, essentially turning the camera into a detector for drastic changes in brightness, such as on the edges of a light figure against a dark background. A red wash was placed over the whole image. This proved to be an expensive method.

In the aforementioned film, action scenes were intercut with shots of a drawing of the ruins of a distant city; it was hoped that the unusual coloration would distract the viewer from noticing that nothing was happening in the city, the camera just slowly zoomed in.

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