ChloroFilms
Encyclopedia
Started in 2008, ChloroFilms was organized as an international competition to promote the creation and use of attention-getting videos about the life and inner workings of plants and their unique abilities. The short videos are hosted on YouTube
YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....

 and assessed by a panel of judges from around the world . With funding and support from three plant biology organizations, ChloroFilms awarded over $13,000 in cash prizes in 2009 and 2010 . The grand prize winner in 2009 was a 6-min video entitled "Fertile Eyes" which graphically and humorously compares human and plant sexuality in a captivating way. A first prize went to Kris Holmes
Kris Holmes
Kris Holmes is a type designer. She is with Charles Bigelow the co-creator of the Lucida font family.She received her B.A. from Harvard University and her MFA from UCLA Film School in Animation...

 for her flower-power animation "LaBloomba"". Grand prize winners in 2010 include "Arabidopsis flower in 3D", which takes the viewer inside a plant and a flower bud using thin (microscopic) sections combined with video processing software, and "Kenaf Callus Hoedown", which uses lively fiddle music and stop motion film techniques to show the steps used in plant tissue culture. Other award-winning videos include a humorous animation of vesicle trafficking inside cells, the ecology of forests, a song about the Golgi apparatus
Golgi apparatus
The Golgi apparatus is an organelle found in most eukaryotic cells. It was identified in 1898 by the Italian physician Camillo Golgi, after whom the Golgi apparatus is named....

, and more than 40 additional videos from around the world, illustrating aspects of plant life . A fourth contest is scheduled for fall 2010 .

Sponsors of ChloroFilms include the Education Foundation of the American Society of Plant Biologists
American Society of Plant Biologists
The American Society of Plant Biologists is a professional society devoted to the advancement of the plant sciences. It was founded in 1924 as the American Society of Plant Physiologists and renamed in 2001...

, the Botanical Society of America
Botanical Society of America
The Botanical Society of America represents professional and amateur botanists, researchers, educators and students in over 80 countries of the world...

, the Canadian Botanical Association, and Penn State University Institutes for Energy and the Environment .
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