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Carrot and stick

Carrot and stick

Overview
Carrot and stick (also "carrot or stick") is an idiom
Idiom
An idiom is an expression, word, or phrase that has figurative meaning — its implication comprehended only through common use; whereas the literal definition of the idiom, itself, does not communicate its meaning as a figurative usage.In linguistics, idioms are usually presumed to be figures of...

 that refers to a policy of offering a combination of rewards and punishment to induce behavior. Some claim that this usage of phrase is erroneous, and that in fact comes from the figure of a carrot on a stick
Carrot on a stick
Carrot on a stick is an idiom that refers to a policy of offering a reward for making progress towards benchmarks or goals but not necessarily ever actually delivering. The original metaphor referred to a boy sitting on a cart being pulled by a donkey. The boy held a long stick to which a carrot...

. In this case, the driver would tie a carrot on a string to a long stick and dangle it in front of the donkey, just out of its reach. As the donkey moved forward to get the carrot, it pulled the cart and the driver so that the carrot would always remain out of reach.
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Encyclopedia
Carrot and stick (also "carrot or stick") is an idiom
Idiom
An idiom is an expression, word, or phrase that has figurative meaning — its implication comprehended only through common use; whereas the literal definition of the idiom, itself, does not communicate its meaning as a figurative usage.In linguistics, idioms are usually presumed to be figures of...

 that refers to a policy of offering a combination of rewards and punishment to induce behavior. Some claim that this usage of phrase is erroneous, and that in fact comes from the figure of a carrot on a stick
Carrot on a stick
Carrot on a stick is an idiom that refers to a policy of offering a reward for making progress towards benchmarks or goals but not necessarily ever actually delivering. The original metaphor referred to a boy sitting on a cart being pulled by a donkey. The boy held a long stick to which a carrot...

. In this case, the driver would tie a carrot on a string to a long stick and dangle it in front of the donkey, just out of its reach. As the donkey moved forward to get the carrot, it pulled the cart and the driver so that the carrot would always remain out of reach.

The earliest citation of this expression recorded by the Supplement to the Oxford English Dictionary
Oxford English Dictionary
The Oxford English Dictionary , published by the Oxford University Press , is a comprehensive dictionary of the English language...

is to The Economist
The Economist
The Economist is an English-language weekly news and international affairs publication owned by The Economist Newspaper Ltd. and edited in an office in the City of Westminster, London. Continuous publication began under founder James Wilson in September 1843. While The Economist calls itself a...

 magazine in the December 11, 1948, issue.

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