Carrera Sunglasses
Encyclopedia
CARRERA is a trademark belonging to Safilo Group S.p.A.
Safilo
-History:Safilo Group S.p.A. was founded in 1934 after Guglielmo Tabacchi purchased Italy’s first industrial complex for producing lenses and frames in Pieve di Cadore. Exports in the 1930s expanded to many European countries, North Africa, the Middle East and South America.In the 1940s,...

 that designs and produces sunglasses and sports eyewear. Founded in Austria in 1956, it now operates from Padova, Italy.

History

CARRERA was founded in 1956 in Austria by Wilhelm Anger as the sports eyewear maker Wilhelm Anger Werker inspired by the Carrera Panamericana
Carrera Panamericana
The Carrera Panamericana was a border-to-border sports car racing event on open roads in Mexico similar to the Mille Miglia and Targa Florio in Italy. Running for five consecutive years from 1950 to 1954, it was widely held by contemporaries to be the most dangerous race of any type in the world...

 auto race. Twenty years later, they changed their name to Optyl International and devoted themselves to make motorcycle goggles and ski masks.

In 1964, Wilhhelm Anger developed and patented the ‘Optyl’ material, which was a heat-hardened plastic weighing 20% less than acetate resulting in a reduction of allergic reactions and improved fit through a memory effect that provided permanent elasticity and dimensional stability.

In 1974, the company was renamed CARRERA International and established a headquarters in Traun, Austria, and went to partner with automobile designer Ferdinand Alexander to develop the sunglass collection CARRERA Porsche Design.

In the 1980s, CARRERA sponsored sporting events such as the America’s Cup, the 1988 Winter Olympics, and Formula 1 racing.

In 1996, Safilo Group S.p.A.
Safilo
-History:Safilo Group S.p.A. was founded in 1934 after Guglielmo Tabacchi purchased Italy’s first industrial complex for producing lenses and frames in Pieve di Cadore. Exports in the 1930s expanded to many European countries, North Africa, the Middle East and South America.In the 1940s,...

purchased CARRERA and now have headquarters in Padova, Italy.

External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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