Jan Becher
Encyclopedia
Jan Becher is a Czech
Czech Republic
The Czech Republic is a landlocked country in Central Europe. The country is bordered by Poland to the northeast, Slovakia to the east, Austria to the south, and Germany to the west and northwest....

 liqueur
Liqueur
A liqueur is an alcoholic beverage that has been flavored with fruit, herbs, nuts, spices, flowers, or cream and bottled with added sugar. Liqueurs are typically quite sweet; they are usually not aged for long but may have resting periods during their production to allow flavors to marry.The...

 company headquartered in Karlovy Vary
Karlovy Vary
Karlovy Vary is a spa city situated in western Bohemia, Czech Republic, on the confluence of the rivers Ohře and Teplá, approximately west of Prague . It is named after King of Bohemia and Holy Roman Emperor Charles IV, who founded the city in 1370...

. The most famous product of Becher is Becherovka
Becherovka
Becherovka is a herbal bitters that is produced in Karlovy Vary, Czech Republic, by the Jan Becher company. The brand is owned by Pernod Ricard....

.

History

The company Jan Becher — Karlovarská Becherovka, a.s., dates back 200 years to the first decade of the 19th century. In 1807, Josef Becher, a pharmacist from Karlovy Vary
Karlovy Vary
Karlovy Vary is a spa city situated in western Bohemia, Czech Republic, on the confluence of the rivers Ohře and Teplá, approximately west of Prague . It is named after King of Bohemia and Holy Roman Emperor Charles IV, who founded the city in 1370...

, started selling bitters
Bitters
A bitters is an alcoholic beverage that is flavored with herbal essences and has a bitter or bittersweet flavor. There are numerous brands of bitters that were formerly marketed as patent medicines but are now considered to be digestifs, rather than medicines...

 made to his own recipe as a medicinal tonic. In 1841, Josef Becher passed on his budding business to his son and heir Johann. Johann started large-scale production, and accordingly his name has been associated with Becherovka to the present day. The drink was called Karlsbader Becherbitter. The name Becherovka was developed after World War I, when Bohemia became part of Czechoslovakia, and the sole legal language Czech.

Over the next hundred years (until 1945), the management of the company was passed down through the Becher family. After World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, the company was nationalized
Nationalization
Nationalisation, also spelled nationalization, is the process of taking an industry or assets into government ownership by a national government or state. Nationalization usually refers to private assets, but may also mean assets owned by lower levels of government, such as municipalities, being...

 under the Benes-Decrees that stripped local Germans and Magyars of property and citizenship. The Becherovka company was privatized
Privatization
Privatization is the incidence or process of transferring ownership of a business, enterprise, agency or public service from the public sector to the private sector or to private non-profit organizations...

 in 1997, when the French liquor company Pernod Ricard
Pernod Ricard
Pernod Ricard is a French company that produces distilled beverages. The company's eponymous products, Pernod Anise and Ricard Pastis, are both anise-flavoured liqueurs and are often referred to simply as Pernod or Ricard...

 bought 35% of the stock, acquiring another 59% in 2001.

The original owners of the company were not willing to accept this fate without struggle. After her father Alfred Becher died in 1940, and her brother and her husband drafted in the German army, where both died in World War II, the young Hedda Baier-Becher (1914-2007) managed the company. After the expulsion of her family from their native Bohemia, she lived in Cologne, Germany, and in 1949 recreated the company as the Johann Becher OHG Likörfabrik in 1949, with the German assets of her family's company as Germany did not recognize the legality of the expropriation. In 1950 the company moved to Kettwig and in 1984 to Rheinberg. Though she had been forced in 1945 to divulge the secret recipe to the Czech police, she knew the recipe by heart as well, and together with a few workers from the old company created a superior product, sold as "Karlsbader Becher" with distinctive blue-yellow labels. In the 1970s Emil Underberg, of the German manufacturer of bitters Underberg, bought the majority of the company.

For many years, the existence of two companies, the one run by the owners, the other by their expropriator, was not a large issue. The Czech firm sold in the Communist bloc and the German company in Germany. In the early 1980s, though, competition increased and in October 1985 Underberg and the Czech trade ministry made a contract. The German company would cease to make the liquor, in exchange for becoming the sole distributor in Germany of the Czech-made product, but using its own bottles and not those used by the Czech company. When the Czech company ended the agreement in 1994, the Johann Becher OHG began manufacturing Karlsbader Becher again. The Czech firm sued for trademark infringement, but the Landgericht Düsseldorf clarified that Hedda Baier-Becher was, in Germany, the sole legal owner of her father's business, including the trademark Karlsbader Becher.

The conflict was resolved when Pernod Ricard bought the Johann Becher OHG in April 1999, and sold it to the firm Becherovka, before acquiring Becherovka altogether in 2001.

Products

Becherovka is the main product of Jan Becher and has been exported into 35 countries in 2008. Other products are Lemond, Limet
Limet
Limet is a herbal bitters made in Karlovy Vary in the Czech Republic, flavored with anise seeds, cinnamon, various herbs, and a rich citrus flavor according to a recipe of the Becher family. It is normally served cold, and is often used as an aid to digestion. It can also be served with a tonic...

, the liqueur Cordial and the Aperitiv KV 14.

External links

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