Winston (cigarette)
Overview
Winston cigarette
Cigarette
A cigarette is a small roll of finely cut tobacco leaves wrapped in a cylinder of thin paper for smoking. The cigarette is ignited at one end and allowed to smoulder; its smoke is inhaled from the other end, which is held in or to the mouth and in some cases a cigarette holder may be used as well...

s are manufactured by R.J. Reynolds Tobacco Company
R.J. Reynolds Tobacco Company
The R. J. Reynolds Tobacco Company , based in Winston-Salem, North Carolina and founded by R. J. Reynolds in 1875, is the second-largest tobacco company in the U.S. . RJR is an indirect wholly owned subsidiary of Reynolds American Inc...

 or its newer incarnation as RJR Nabisco and/or its affiliates.

The brand was introduced in 1954, and became the best-selling brand of cigarettes in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

. It held the Number 1 spot from 1966 to 1972, thanks to the successful marketing slogan "Winston tastes good like a cigarette should
Winston tastes good like a cigarette should
"Winston tastes good like a cigarette should" is an enduring slogan that appeared in newspaper, magazine, radio, and television advertisements for Winston cigarettes from the brand's introduction in 1954 until 1972. It is one of the best-known American tobacco advertising campaigns...

."

In the last national survey in 2005, Winston ranked sixth in market value, tied with Kool
KOOL (cigarette)
KOOL is a brand of menthol cigarette currently produced by the R. J. Reynolds Tobacco Company, introduced in 1933, that has marketed itself towards the "sophisticated man". Originally introduced as an unfiltered "regular" size cigarette, filtered 85 mm king-size versions were later added to...

.
 
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