Wayne McLaren
Encyclopedia
Wayne McLaren was an American
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 stuntman
Stuntman
A stuntman or stunt performer is someone who performs dangerous stunts.Stuntman may also refer to:*The Stunt Man, a 1980 film starring Peter O'Toole*Stuntman , a 2002 video game**Stuntman: Ignition, its sequel...

, model
Model (person)
A model , sometimes called a mannequin, is a person who is employed to display, advertise and promote commercial products or to serve as a subject of works of art....

, actor
Actor
An actor is a person who acts in a dramatic production and who works in film, television, theatre, or radio in that capacity...

, and rodeo
Rodeo
Rodeo is a competitive sport which arose out of the working practices of cattle herding in Spain, Mexico, and later the United States, Canada, South America and Australia. It was based on the skills required of the working vaqueros and later, cowboys, in what today is the western United States,...

 performer.

Biography

McLaren worked as a stuntman and rodeo rider before being hired to appear in ads for Marlboro.
In 1976, he did promotional work for the famous Marlboro cigarette advertising
Tobacco advertising
Tobacco advertising is the advertising of tobacco products or use by the tobacco industry through a variety of media including sponsorship, particularly of sporting events. It is now one of the most highly regulated forms of marketing...

 campaign
Advertising campaign
An advertising campaign is a series of advertisement messages that share a single idea and theme which make up an integrated marketing communication...

 as the "Marlboro Man
Marlboro Man
The Marlboro Man is a figure used in tobacco advertising campaign for Marlboro cigarettes. In the United States, where the campaign originated, it was used from 1954 to 1999. The Marlboro Man was first conceived by Leo Burnett in 1954. The image involves a rugged cowboy or cowboys, in nature with...

".

After developing lung cancer
Lung cancer
Lung cancer is a disease characterized by uncontrolled cell growth in tissues of the lung. If left untreated, this growth can spread beyond the lung in a process called metastasis into nearby tissue and, eventually, into other parts of the body. Most cancers that start in lung, known as primary...

 in 1990, McLaren became an anti-smoking crusader citing his 30-year smoking habit as the cause of his cancer. During the time of McLaren's anti-smoking activism, Philip Morris
Philip Morris USA
Philip Morris USA is the United States tobacco division of Altria Group, Inc. Philip Morris USA brands include Marlboro, Virginia Slims, Benson and Hedges, Merit, Parliament, Alpine, Basic, Cambridge, Bucks, Dave's, Chesterfield, Collector's Choice, Commander, English Ovals, Lark, L&M, Players and...

 denied that McLaren ever appeared in a Marlboro ad. In response, McLaren produced an affidavit from a talent agency that had represented him and a pay check stub asserting that he had been paid for work on a "Marlboro print" job.

Just before his death, a television spot was filmed showing images of him appearing as the cowboy
Cowboy
A cowboy is an animal herder who tends cattle on ranches in North America, traditionally on horseback, and often performs a multitude of other ranch-related tasks. The historic American cowboy of the late 19th century arose from the vaquero traditions of northern Mexico and became a figure of...

 juxtaposed with those of him on his hospital bed; his brother, Charles McLaren, gave a voiceover about the dangers of smoking, and noted that the tobacco industry
Tobacco industry
The tobacco industry comprises those persons and companies engaged in the growth, preparation for sale, shipment, advertisement, and distribution of tobacco and tobacco-related products. It is a global industry; tobacco can grow in any warm, moist environment, which means it can be farmed on all...

 promoted an 'independent lifestyle', before finally summarizing 'Lying there with all those tubes in you, how independent can you really be?'

Filmography

Film
Year Film Role Notes
1969 Paint Your Wagon
Paint Your Wagon (film)
Paint Your Wagon is a 1969 American musical film starring Lee Marvin and Clint Eastwood. The movie was adapted by Paddy Chayefsky from the 1951 stage musical by Lerner and Loewe, set in a mining camp in Gold Rush-era California.-Plot:...

Stunts
Uncredited
1972 The Honkers Everett
Junior Bonner
Junior Bonner
Junior Bonner is a film released in 1972 directed by Sam Peckinpah and starring Steve McQueen, Joe Don Baker, Robert Preston and Ida Lupino. The film focuses on a veteran rodeo rider as he returns to his hometown of Prescott, Arizona to participate in an annual rodeo competition and reunite with...

Cry for Me, Billy Soldier Stunts
Television
Year Title Role Notes
1968 Mission: Impossible
Mission: Impossible
Mission: Impossible is an American television series which was created and initially produced by Bruce Geller. It chronicled the missions of a team of secret American government agents known as the Impossible Missions Force . The leader of the team was Jim Phelps, played by Peter Graves, except in...

Artie Calvitos 2 episodes
1969 The Mod Squad
The Mod Squad
The Mod Squad is a television series that ran on ABC from September 24, 1968, until August 23, 1973. This series starred Michael Cole, Peggy Lipton, Clarence Williams III, and Tige Andrews...

Miller 1 episode
1971 The F.B.I. Jay Yarborough 1 episode
Cannon Television movie
1972–1973 Cannon
Cannon (TV series)
Cannon is a CBS detective television series produced by Quinn Martin which aired from March 26, 1971 to March 3, 1976.The primary protagonist was the title character, Frank Cannon, played by William Conrad....

2 episodes
1973 Gunsmoke
Gunsmoke
Gunsmoke is an American radio and television Western drama series created by director Norman MacDonnell and writer John Meston. The stories take place in and around Dodge City, Kansas, during the settlement of the American West....

Homer 1 episode

External links

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