Toronto Rock and Roll Revival
Encyclopedia
The Toronto Rock and Roll Revival was a one day, twelve hour music festival held in Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...

, Ontario
Ontario
Ontario is a province of Canada, located in east-central Canada. It is Canada's most populous province and second largest in total area. It is home to the nation's most populous city, Toronto, and the nation's capital, Ottawa....

, Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 on September 13, 1969. It featured a number of popular musical acts from the 1950s and 1960s. The festival is particularly notable as featuring an appearance by John Lennon
John Lennon
John Winston Lennon, MBE was an English musician and singer-songwriter who rose to worldwide fame as one of the founding members of The Beatles, one of the most commercially successful and critically acclaimed acts in the history of popular music...

 and Yoko Ono
Yoko Ono
is a Japanese artist, musician, author and peace activist, known for her work in avant-garde art, music and filmmaking as well as her marriage to John Lennon...

, as the Plastic Ono Band, which resulted in the release of their Live Peace in Toronto 1969
Live Peace in Toronto 1969
-Side two:-Personnel:* John Lennon — lead vocals, rhythm guitar* Yoko Ono — vocals* Eric Clapton — lead guitar, backing vocals* Klaus Voormann — bass* Alan White — drums* Kim Fowley — spoken introduction-External links:*...

 album. The festival was also the subject of the D.A. Pennebaker film, Sweet Toronto
Sweet Toronto
Sweet Toronto is a documentary by D.A. Pennebaker of the Toronto Rock and Roll Revival, a one day festival held September 13, 1969 at Varsity Stadium on the campus of the University of Toronto and attended by some 20,000 persons. The event was produced by John Brower and Ken Walker...

.

History and performers

The Toronto Rock and Roll Revival was held at Varsity Stadium
Varsity Stadium
Varsity Stadium is a collegiate football stadium that is home to the Varsity Blues, the athletic teams of the University of Toronto in Toronto, Ontario, Canada. While the present structure was built in 2007, it is in fact the third major incarnation of the stadium that has occupied the same site...

, of the University of Toronto
University of Toronto
The University of Toronto is a public research university in Toronto, Ontario, Canada, situated on the grounds that surround Queen's Park. It was founded by royal charter in 1827 as King's College, the first institution of higher learning in Upper Canada...

, before an audience of approximately 20,000. The originally listed performers for the festival were Whiskey Howl
Whiskey Howl
Whiskey Howl was a Toronto-based Canadian blues band, most popular between 1969 and 1972. The band is notable as being one of the early Canadian bands promoting and developing blues music in Canada.- History :...

, Bo Diddley
Bo Diddley
Ellas Otha Bates , known by his stage name Bo Diddley, was an American rhythm and blues vocalist, guitarist, songwriter , and inventor...

, Chicago
Chicago (band)
Chicago is an American rock band formed in 1967 in Chicago, Illinois. The self-described "rock and roll band with horns" began as a politically charged, sometimes experimental, rock band and later moved to a predominantly softer sound, becoming famous for producing a number of hit ballads. They had...

, Junior Walker and the All Stars, Tony Joe White
Tony Joe White
Tony Joe White is an American singer-songwriter and guitarist, best known for his 1969 hit "Polk Salad Annie"; "Rainy Night in Georgia", which he wrote but was first made popular by Brook Benton in 1970; and "Steamy Windows", a hit for Tina Turner in 1989...

, Alice Cooper
Alice Cooper
Alice Cooper is an American rock singer, songwriter and musician whose career spans more than four decades...

, Chuck Berry
Chuck Berry
Charles Edward Anderson "Chuck" Berry is an American guitarist, singer, and songwriter, and one of the pioneers of rock and roll music. With songs such as "Maybellene" , "Roll Over Beethoven" , "Rock and Roll Music" and "Johnny B...

, Cat Mother and the All Night News Boys, Jerry Lee Lewis
Jerry Lee Lewis
Jerry Lee Lewis is an American rock and roll and country music singer-songwriter and pianist. An early pioneer of rock and roll music, Lewis's career faltered after he married his young cousin, and he afterwards made a career extension to country and western music. He is known by the nickname 'The...

, Gene Vincent
Gene Vincent
Vincent Eugene Craddock , known as Gene Vincent, was an American musician who pioneered the styles of rock and roll and rockabilly. His 1956 top ten hit with his Blue Caps, "Be-Bop-A-Lula", is considered a significant early example of rockabilly...

, Little Richard
Little Richard
Richard Wayne Penniman , known by the stage name Little Richard, is an American singer, songwriter, musician, recording artist, and actor, considered key in the transition from rhythm and blues to rock and roll in the 1950s. He was also the first artist to put the funk in the rock and roll beat and...

, Doug Kershaw
Doug Kershaw
Doug Kershaw, born January 24, 1936, is an American fiddle player, singer and songwriter from Louisiana. Active since 1949, Kershaw has recorded fifteen albums and charted on the Hot Country Songs charts.- Early life :...

 and The Doors
The Doors
The Doors were an American rock band formed in 1965 in Los Angeles, California, with vocalist Jim Morrison, keyboardist Ray Manzarek, drummer John Densmore, and guitarist Robby Krieger...

. Kim Fowley
Kim Fowley
Kim Vincent Fowley is an American record producer, impresario, songwriter, musician, film maker, and radio actor. He is best known for his role behind a string of novelty and cult rock pop singles in the 1960s, and for managing The Runaways in the 1970s...

 was listed as the Master of Ceremonies. Screaming Lord Sutch
Screaming Lord Sutch
David Edward Sutch , also known as "Screaming Lord Sutch, 3rd Earl of Harrow", or simply "Screaming Lord Sutch", was a musician from the United Kingdom...

 was later added to the bill, as was the Toronto area band FLAPPING. Prior to the addition of FLAPPING, the only local band on the bill was Whiskey Howl. Contrary to popular belief, the local band Nucleus did not perform that day. The appearance of John Lennon, Yoko Ono
Yoko Ono
is a Japanese artist, musician, author and peace activist, known for her work in avant-garde art, music and filmmaking as well as her marriage to John Lennon...

 and The Plastic Ono Band
The Plastic Ono Band
The Plastic Ono Band is a conceptual supergroup formed by John Lennon and Yoko Ono in 1969 before the dissolution of the Beatles. Among the various other members of the band were Eric Clapton, artist Klaus Voormann, future Yes drummer Alan White, Delaney and Bonnie Bramlett, & friends, the Who's...

 was not publicly known in advance.

As recounted by co-producer John Brower:
The festival was produced by John Brower and Kenny Walker, who had also produced a 2 day festival in June of 1969 at the same facility. The Rock and Roll Revival was notable for its almost having been cancelled the week of the show when poor ticket sales prompted the backers George and Thor Eaton
Eaton's
The T. Eaton Co. Limited was once Canada's largest department store retailer. It was founded in 1869 in Toronto by Timothy Eaton, an Irish immigrant. Eaton's grew to become a retail and social institution in Canada, with stores across the country, buying offices across the globe, and a catalogue...

 of Canadian department store fame to pull out. Upon hearing this news, Kim Fowley, who was in Toronto early that week with Rodney Bingenheimer
Rodney Bingenheimer
Rodney Bingenheimer, born December 15, 1947, is a radio disc jockey on the long-running Los Angeles rock station KROQ who is notable for helping numerous iconic bands become successful in the American market. His contribution to the music business has been described as important...

 to promote for the festival, suggested that Brower call Apple Records
Apple Records
Apple Records is a record label founded by The Beatles in 1968, as a division of Apple Corps Ltd. It was initially intended as a creative outlet for the Beatles, both as a group and individually, plus a selection of other artists including Mary Hopkin, James Taylor, Badfinger, and Billy Preston...

 in London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

 and invite John and Yoko to come over and be the emcees. Fowley correctly surmised that given Lennon's love of the music of Chuck Berry, Little Richard and Gene Vincent he would be prompted to accept the invitation. Lennon however went Brower one better by suggesting that they wouldn't want to come unless they could play. Brower accepted that offer and quickly arranged plane tickets for John and Yoko, Klaus Voormann
Klaus Voormann
Klaus Voormann is a German Grammy Award-winning artist, noted musician, and record producer. He designed artwork for many bands including The Beatles, The Bee Gees, Wet Wet Wet and Turbonegro. His most notable work as a producer was his work with the band Trio, including their worldwide hit "Da Da...

, Alan White
Alan White (Yes drummer)
Alan White is an English rock drummer known for his work with the progressive rock band Yes. White was also a member of the Plastic Ono Band, playing live in 1969 at the Toronto Rock and Roll Revival, which was recorded and released three months later as Live Peace in Toronto 1969...

 and Eric Clapton
Eric Clapton
Eric Patrick Clapton, CBE, is an English guitarist and singer-songwriter. Clapton is the only three-time inductee to the Rock and Roll Hall of Fame: once as a solo artist, and separately as a member of The Yardbirds and Cream. Clapton has been referred to as one of the most important and...

 along with Beatles road manager
Road manager
In music industry, a Road Manager is a person who works with small to mid-sized tours...

 Mal Evans
Mal Evans
Malcolm Frederick 'Mal' Evans was best known as the road manager, assistant, and a friend of The Beatles: John Lennon, Paul McCartney, George Harrison, and Ringo Starr....

 and Yoko's assistant Anthony Fawcett.

Media outlets in Toronto, including CHUM radio
CHUM Limited
CHUM Limited was a media company based in Toronto, Ontario, Canada from 1945 to 2007. Immediately prior to its acquisition, it held full or joint control of two Canadian television systems — Citytv and A-Channel  — comprising 11 local stations, and one CBC Television affiliate, one...

, refused to believe Brower and ticket sales remained stillborn until Detroit promoter and radio personality Russ Gibb
Russ Gibb
"Uncle" Russ Gibb is a former concert promoter, and media personality from Dearborn, Michigan, probably most famous for his role in the Paul is Dead phenomenon, a story he broke as a DJ on WKNR-FM....

 played nightly the tape recording of Fawcett reciting the names to Brower for the plane tickets. This caused a last minute stampede into Toronto from Detroit and once wire services reported the entourage had boarded their flight in London CHUM radio went on the air with the news and the stadium sold out during the afternoon of the event. Also notable was the escort into Toronto for both The Doors and John and Yoko by The Vagabonds motorcycle club, whose 80 members rode 40 in front and 40 in back for both artists' limousines from the Toronto airport to the university stadium in the city center.

It was at this festival that audience members first lit matches and lighters to welcome a performer on stage. Fowley came up with this as a means to ease John Lennon's stage fright
Stage fright
Stage fright or performance anxiety is the anxiety, fear, or persistent phobia which may be aroused in an individual by the requirement to perform in front of an audience, whether actually or potentially . In the context of public speaking, this fear is termed glossophobia, one of the most common...

. Fowley appeared on stage just before introducing the Plastic Ono Band and had everyone get their matches ready whereupon Lennon and company took the stage to a spectacular show of lights. This has since become a tradition in rock and roll, but was first experienced here.

Brower and Lennon attempted to produce a world peace festival in 1970, but failed to agree on details and were overwhelmed with both political and internecine opposition.

It was at this festival that the Alice Cooper
Alice Cooper
Alice Cooper is an American rock singer, songwriter and musician whose career spans more than four decades...

 "chicken incident" took place; a chicken was reportedly thrown on stage and thrown back into the audience by lead singer Alice, a photo of which was sent by wire around the world. Various reports ranged from Alice biting the chicken's head off before returning it to the crowd to Alice's own claim that audience members in the front of the crowd tore the poor bird to pieces in a frenzy of rock and roll pandemonium.

An unauthorized Doors recording from the Toronto performance features Doors guitarist
Guitarist
A guitarist is a musician who plays the guitar. Guitarists may play a variety of instruments such as classical guitars, acoustic guitars, electric guitars, and bass guitars. Some guitarists accompany themselves on the guitar while singing.- Versatility :The guitarist controls an extremely...

 Robbie Krieger playing the melody and chorus from The Beatles' "Eleanor Rigby
Eleanor Rigby
"Eleanor Rigby" is a song by The Beatles, simultaneously released on the 1966 album Revolver and on a 45 rpm single. The song was written primarily by Paul McCartney and credited to Lennon–McCartney...

" in the middle of his guitar solo on "Light My Fire
Light My Fire
"Light My Fire" is a song by The Doors which was recorded in August 1966 and released the first week of January 1967 on the Doors' debut album. Released as a single in April, it spent three weeks at number one on the Billboard Hot 100 chart, and one week on the Cash Box Top 100, nearly a year after...

." The Doors closed the festival and Morrison begins their song "The End
The End (The Doors song)
"The End" is a song by The Doors. Originally written by Jim Morrison as a song about breaking up with girlfriend Mary Werbelow, it evolved through months of performances at Los Angeles' Whisky a Go Go into a nearly 12-minute opus on their self-titled album. The band would perform the song to close...

" by telling the audience he was honored to be on the same stage as the "illustrious musical geniuses" who had preceded the group that day.


Various mutually supportive performances occurred at the festival. The Alice Cooper Band was the backing band for Gene Vincent, while a member of FLAPPING, Ron Marinelli, and Danny Taylor, a member of Nucleus, who contrary to popular belief did not perform that day, were members of the backing band for Chuck Berry. In addition, appearances at the festival served to revitalize the careers of certain performers from the 1950s. For example, according to one reviewer, in relation to Little Richard's performance:
...he and his extremely tight band proceeded to tear through his classics at breakneck speed. With sweat gushing down his heavily made up face, he jumped on the piano and drove the young crowd crazy, exhorting them to get up and dance to blazing numbers like 'Rip It Up
Rip It Up (song)
"Rip It Up" is a song written by Robert Blackwell and John Marascalco. It was first released by Bill Haley and his Comets and Little Richard in 1956. The Little Richard version hit number one on the R&B Best Sellers chart for two weeks and peaked at number seventeen on the pop chart.-Cover...

', 'Good Golly Miss Molly', and 'Jenny, Jenny'. By the time he finished racing through the closing notes of his 'Long Tall Sally
Long Tall Sally
"Long Tall Sally" is a rock and roll 12-bar blues song written by Robert "Bumps" Blackwell, Enotris Johnson and Richard Penniman , recorded by Little Richard and released March 1956 on the Specialty Records label....

' finale, he was sopping wet with his shirt torn to shreds by the crowd below. In 30 frenetic minutes Little Richard had just made his comeback."


The Doors, as the headlining act, closed the show. The band's appearance at the 1969 festival would be their last appearance in Toronto, prior to the 1971 death of Jim Morrison
Jim Morrison
James Douglas "Jim" Morrison was an American musician, singer, and poet, best known as the lead singer and lyricist of the rock band The Doors...

.

Audio and video releases

D. A. Pennebaker
D. A. Pennebaker
Donn Alan Pennebaker is an American documentary filmmaker and one of the pioneers of Direct Cinema/Cinéma vérité. Performing arts and politics are his primary subjects.-Biography:...

, who had made the 1967 documentary
Documentary
A documentary is a creative work of non-fiction, including:* Documentary film, including television* Radio documentary* Documentary photographyRelated terms include:...

 Dont Look Back
Dont Look Back
Dont Look Back is a 1967 documentary film by D.A. Pennebaker that covers Bob Dylan's 1965 concert tour in the United Kingdom.In 1998, the film was selected for preservation in the United States National Film Registry by the Library of Congress as being "culturally, historically, or aesthetically...

, concerning Bob Dylan
Bob Dylan
Bob Dylan is an American singer-songwriter, musician, poet, film director and painter. He has been a major and profoundly influential figure in popular music and culture for five decades. Much of his most celebrated work dates from the 1960s when he was an informal chronicler and a seemingly...

's 1965 UK tour, and the 1968 documentary Monterey Pop
Monterey Pop
Monterey Pop is a 1968 concert film by D. A. Pennebaker that documents the Monterey Pop Festival of 1967. Among Pennebaker's several camera operators were fellow documentarians Richard Leacock and Albert Maysles...

, concerning the 1967 Monterey Pop Festival
Monterey Pop Festival
The Monterey International Pop Music Festival was a three-day concert event held June 16 to June 18, 1967 at the Monterey County Fairgrounds in Monterey, California...

, also filmed the Toronto Rock and Roll Revival. The resulting documentary, Sweet Toronto
Sweet Toronto
Sweet Toronto is a documentary by D.A. Pennebaker of the Toronto Rock and Roll Revival, a one day festival held September 13, 1969 at Varsity Stadium on the campus of the University of Toronto and attended by some 20,000 persons. The event was produced by John Brower and Ken Walker...

, was released in 1971. As a result of Pennebaker's involvement, the performances of most of the artists were recorded and filmed. This has led to many authorized and unauthorized audio and video releases. Authorized video releases include the complete concert performances of Chuck Berry, Jerry Lee Lewis and Little Richard.

The following artists live music performances were issued on album and cassette:

Chicago Transit Authority - "Toronto Rock 'n' Roll Revival 1969 - Vol. I" (Accord 7140, 1981)


Chuck Berry - "Toronto Rock 'n' Roll Revival 1969 - Vol. II & Vol. III" (Accord 7171/7172, 1982)


Alice Cooper - "Toronto Rock 'n' Roll Revival 1969 - Vol. IV" (Accord 7162, 1982)


Bo Diddley - "Toronto Rock 'n' Roll Revival 1969 - Vol. V" (Accord 7182, 1982)


[ Some of above have also been issued on various titled CD releases from many odd labels... ]


John Lennon/Plastic Ono Band - "Live Peace in Toronto" (Apple 3362, 1970)
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