The Ugly American
Encyclopedia
The Ugly American is the title of a 1958 political novel by Eugene Burdick
Eugene Burdick
Eugene L. Burdick , was an American political scientist, novelist, and non-fiction writer, co-author of The Ugly American and Fail-Safe and author of The 480 ....

 and William Lederer
William Lederer
William Julius Lederer, Jr. was an American author.-Biography:He was a US Naval Academy graduate in 1936. His first appointment was as the junior officer of a river gunboat on the Yangtze River....

. The novel became a bestseller
Bestseller
A bestseller is a book that is identified as extremely popular by its inclusion on lists of currently top selling titles that are based on publishing industry and book trade figures and published by newspapers, magazines, or bookstore chains. Some lists are broken down into classifications and...

, was influential at the time, and is still in print. The book is a quasi-roman à clef
Roman à clef
Roman à clef or roman à clé , French for "novel with a key", is a phrase used to describe a novel about real life, overlaid with a façade of fiction. The fictitious names in the novel represent real people, and the "key" is the relationship between the nonfiction and the fiction...

; that is, it presents, in a fictionalized guise, the experience of Americans in Southeast Asia (Vietnam) and allegedly portrays several real people who are represented by pseudonyms.

The novel, taking place in a fictional nation called Sarkhan (an imaginary country in Southeast Asia that somewhat resembles Burma or Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...

, but which is meant to allude to Vietnam) as its setting and includes several real people, most of whose names have been changed. The book describes the United States's losing struggle against Communism
Communism
Communism is a social, political and economic ideology that aims at the establishment of a classless, moneyless, revolutionary and stateless socialist society structured upon common ownership of the means of production...

—what was later to be called the battle for hearts and minds
Hearts and Minds (Vietnam)
Hearts and Minds refers to a short lived campaign by the United States military during the Vietnam War intended to win the popular support of the Vietnamese people.-History:...

in Southeast Asia
Southeast Asia
Southeast Asia, South-East Asia, South East Asia or Southeastern Asia is a subregion of Asia, consisting of the countries that are geographically south of China, east of India, west of New Guinea and north of Australia. The region lies on the intersection of geological plates, with heavy seismic...

, because of innate arrogance and the failure to understand the local culture. The title is actually a double entendre
Double entendre
A double entendre or adianoeta is a figure of speech in which a spoken phrase is devised to be understood in either of two ways. Often the first meaning is straightforward, while the second meaning is less so: often risqué or ironic....

, referring both to the physically unattractive hero, Homer Atkins, in contrast with the ugly behavior of the American government employees.

In the novel, a Burmese journalist says "For some reason, the [American] people I meet in my country are not the same as the ones I knew in the United States. A mysterious change seems to come over Americans when they go to a foreign land. They isolate themselves socially. They live pretentiously. They're loud and ostentatious."

The "ugly American" of the book title fundamentally refers to the plain-looking engineer Atkins, who lives with the local people, who comes to understand their needs, and who offers genuinely useful assistance with small-scale projects such as the development of a simple bicycle-powered water pump. It is argued in the book that the Communists are successful because they practice tactics similar to those of Atkins.

According to an article published in Newsweek
Newsweek
Newsweek is an American weekly news magazine published in New York City. It is distributed throughout the United States and internationally. It is the second-largest news weekly magazine in the U.S., having trailed Time in circulation and advertising revenue for most of its existence...

in May 1959, the "real" "Ugly American" was identified as an International Cooperative Agency technician named Otto Hunerwadel, who, with his wife Helen, served in Burma from 1949 until his death in 1952. They lived in the villages, where they taught farming techniques and helped start home canning industries.

Another of the book's heroes, Colonel Hillandale, appears to have been modeled on the real-life U.S. Air Force
United States Air Force
The United States Air Force is the aerial warfare service branch of the United States Armed Forces and one of the American uniformed services. Initially part of the United States Army, the USAF was formed as a separate branch of the military on September 18, 1947 under the National Security Act of...

 Lieutenant General Edward Lansdale
Edward Lansdale
Edward Geary Lansdale was a United States Air Force officer who served in the Office of Strategic Services and the Central Intelligence Agency. He rose to the rank of Major General and was awarded the Distinguished Service Medal in 1963. He was an early proponent of more aggressive US actions in...

, an expert in counter-guerrilla operations
Counter-insurgency
A counter-insurgency or counterinsurgency involves actions taken by the recognized government of a nation to contain or quell an insurgency taken up against it...

.

After the book had gained wide readership, the term "Ugly American" came to be used to refer to the "loud and ostentatious" type of visitor in another country, rather than the "plain looking folks, who are not afraid to 'get their hands dirty' like Homer Atkins" to whom the book itself referred.

1963 film

The story of this novel was made into a film in 1963 starring Marlon Brando
Marlon Brando
Marlon Brando, Jr. was an American movie star and political activist. "Unchallenged as the most important actor in modern American Cinema" according to the St...

 as Ambassador Harrison Carter MacWhite. Its screenplay was written by Stewart Stern
Stewart Stern
Stewart Stern is a two-time Oscar-nominated and Emmy award winning American screenwriter. He is best known for writing the screenplay for the iconic film Rebel Without A Cause , starring James Dean.-Writing:...

, and the film was produced and directed by George Englund
George Englund
George Englund is an American film editor, director, producer and actor. At one time he was married to Cloris Leachman, the actress. He was born in Washington, D.C. Was best friends with Marlon Brando. He wrote a memoir about their friendship.-Television:* Golden Girls television series * The Ugly...

. The film was shot mainly in Hollywood, with Thailand serving as the inspiration for the background sceneries. Parts of the film were also shot on locations in Bangkok, Thailand, including at Chulalongkorn University
Chulalongkorn University
Chulalongkorn University is the oldest university in Thailand and is the country's highest ranked university. It now has nineteen faculties and institutes. Regarded as the best and most selective university in Thailand, it consistently attracts top students from around the country...

, one of the leading institutes of higher learning of the country. Upon release, the film garnered generally positive reviews from critics. Review aggregator Rotten Tomatoes
Rotten Tomatoes
Rotten Tomatoes is a website devoted to reviews, information, and news of films—widely known as a film review aggregator. Its name derives from the cliché of audiences throwing tomatoes and other vegetables at a poor stage performance...

 reports that 80% critics have given the film a positive review, with a rating average of 6.1/10.

The late Kukrit Pramoj
Kukrit Pramoj
Mom Rajawongse Kukrit Pramoj was a Thai politician and scholar. He was Speaker of the House of Representatives of Thailand 1973-1974 and was the thirteenth Prime Minister of Thailand, serving in office from 1975-1976.- Early years:Of royal descent, M.R...

, a Thai politician and scholar, was hired as a cultural expert/advisor to the film and later played the role of Sarkhan's Prime Minister "Kwen Sai". Later on, in 1975, he really did become the 13th Prime Minister of Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...

. Probably because of this, the word "Sarkhan" has entered the Thai language as a nickname of Thailand itself, often with a slight self-depreciating or mocking tone.
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