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Studebaker Avanti



 
 
The Studebaker Avanti was a sports
Sports car

A sports car is a term used to describe a class of automobile. The exact definition varies, but generally it is used to refer to a low to ground, light weight vehicle with a powerful engine....
 coupe
Coupé

A coup? or coupe is a closed car body style, the precise definition of which varies from manufacturer to manufacturer, and over time. Coup?s are often hardtopped sports cars or sporty variants of sedan body styles, with doors commonly reduced from 4 to 2, and a Close-coupled sedan interior offering either two seats or 2+2 seating ....
 built by the Studebaker
Studebaker

File:StudebakerArabellaOct08Ornament.jpgStudebaker Corporation, or simply Studebaker, was a United States wagon and automobile manufacturer based in South Bend, Indiana, Indiana....
 Corporation of South Bend, Indiana
South Bend, Indiana

South Bend is a city on the St._Joseph_River_ and a Twin cities of Mishawaka, Indiana. As of the 2000 census, the city had a total of 107,789 residents; its South Bend-Mishawaka metropolitan area had a population of 316,663....
, USA
United States

The United States of America is a Federal government constitutional republic comprising U.S. state and a federal district. The country is situated mostly in central North America, where its Contiguous United States and Washington, D.C., the Capital districts and territories, lie between the Pacific Ocean and Atlantic Oceans, Borders of the U...
 between June 1962 and December 1963. Designed by a team of stylists employed by industrial designer Raymond Loewy
Raymond Loewy

Raymond Fernand Loewy was one of the best known industrial designers of the 20th century. Born in France, he spent most of his professional career in the United States where he influenced countless aspects of North American culture....
, the Avanti featrured a radical body design based on the Studebaker Lark convertible chassis.






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Studebaker Avanti
The Studebaker Avanti was a sports
Sports car

A sports car is a term used to describe a class of automobile. The exact definition varies, but generally it is used to refer to a low to ground, light weight vehicle with a powerful engine....
 coupe
Coupé

A coup? or coupe is a closed car body style, the precise definition of which varies from manufacturer to manufacturer, and over time. Coup?s are often hardtopped sports cars or sporty variants of sedan body styles, with doors commonly reduced from 4 to 2, and a Close-coupled sedan interior offering either two seats or 2+2 seating ....
 built by the Studebaker
Studebaker

File:StudebakerArabellaOct08Ornament.jpgStudebaker Corporation, or simply Studebaker, was a United States wagon and automobile manufacturer based in South Bend, Indiana, Indiana....
 Corporation of South Bend, Indiana
South Bend, Indiana

South Bend is a city on the St._Joseph_River_ and a Twin cities of Mishawaka, Indiana. As of the 2000 census, the city had a total of 107,789 residents; its South Bend-Mishawaka metropolitan area had a population of 316,663....
, USA
United States

The United States of America is a Federal government constitutional republic comprising U.S. state and a federal district. The country is situated mostly in central North America, where its Contiguous United States and Washington, D.C., the Capital districts and territories, lie between the Pacific Ocean and Atlantic Oceans, Borders of the U...
 between June 1962 and December 1963. Designed by a team of stylists employed by industrial designer Raymond Loewy
Raymond Loewy

Raymond Fernand Loewy was one of the best known industrial designers of the 20th century. Born in France, he spent most of his professional career in the United States where he influenced countless aspects of North American culture....
, the Avanti featrured a radical body design based on the Studebaker Lark convertible chassis. After the closure of Studebaker's factory in December 1963, The Avanti model name, tooling and plant space were sold off to two South Bend Studebaker dealers. They introduced a slightly modified version of the car in 1965 under the brand name "Avanti II", but neither it nor subsequent models assembled by a succession of entrepreneurs had any further association with either the Studebaker Corporation or brand name.

Introduction

Avanti is Italian for "forward" or "advance." While Jaguar began offering production-car disc brakes in 1957 on the XK150, the Avanti was the first American mass-produced car to feature standard disc brakes. The Avanti's emphasis on safety, with seatbelts available as a dealer-installed option (but almost always fitted), Mercedes-Benz-designed safety door-latches, fully padded dash and a roll-over protection bar was also very advanced.

Origins

The Avanti's classic design originated in an intense five-week session in a rented house in Palm Springs, California
Palm Springs, California

Palm Springs is a desert city in Riverside County, California, California, approximately 111 miles east of Los Angeles, California and 136 miles northeast of San Diego, California....
 near the home of lead designer Raymond Loewy
Raymond Loewy

Raymond Fernand Loewy was one of the best known industrial designers of the 20th century. Born in France, he spent most of his professional career in the United States where he influenced countless aspects of North American culture....
 with the team of Bob Andrews, Tom Kellogg, and John Ebstein. The waist had a coke bottle
Coke bottle styling

Coke bottle styling is a style of automobile bodies with outward curving fenders with a narrow center. Notable automobiles with this style include many muscle cars such as the Pontiac GTO, Chevrolet Camaro, and Dodge Charger ....
 shape, which held up a thin-section roof with a bubble-back rear window and an integral rollbar. Loewy achieved the look of a rear-drive sports car by replacing the function of a conventional grille with a bottom breathing
Bottom breather

A bottom breather is a front-engine automobile that takes in air from below the front fascia rather than through a conventional grille at the front of the vehicle....
 air intake placed under the front bumper, a styling feature that reached the family sedan in the 1980s with the Ford Taurus
Ford Taurus

The Ford Taurus is an automobile manufactured by the Ford Motor Company in the United States. Originally introduced in the 1986 model year, it has remained in near continuous production for more than two decades, making it the fourth oldest nameplate that is currently sold in the Ford lineup....
 The driver looked over an asymmetrical hump in the hood. The cockpit had crash padding, and seating was in four bucket seats. It would be put into production with few changes from the original small-scale model. The unique and classic aesthetics of the car garnered a following, and it consequently lived on in production as a hand-built, custom-order model decades after Studebaker closed its doors.

In the early 1960s, Studebaker needed some excitement in the showrooms but, because of its precarious financial situation had little capital to invest in product development. Although the Avanti looked entirely new, it was mounted on a Lark convertible frame, still based upon the 1953 design. For power, the Avanti relied on Studebaker's own old-design but rugged V8. For use in the Avanti, several high-performance modifications were utilized.

Power

The Avanti engine was available in four versions named the R-1, R-2, R-3 and R-4. They were based upon a 232-cubic-inch V8 Studebaker engine that produced when introduced in 1951. By 1963 the Avanti version of this engine, the R-1 289, produced . The optional R-2 version with its Paxton supercharger produced a rated , or one per each cubic inch of engine displacement
Engine displacement

Engine displacement is the volume swept by the all pistons of an engine in a single movement from top dead center to bottom dead center....
.

To put the performance of Studebaker's supercharged 289 V8 in perspective, the Ford 289 V8, as used in the 1964-1/2 through 1967 Mustangs, produced with a two-barrel carburetor, with a four-barrel carburetor, and in Ford's high-compression, solid-lifter, four-barrel "K-code" engine. Thus, Studebaker's "Jet Thrust" 289 V8s were significantly more powerful than any naturally aspirated 289 production engine offered by Ford through 1967 (in 1968, Ford began relying on the new 302-cubic-inch engine)..

Studebaker had first used Paxton superchargers on the 1957 and '58 Studebaker and Packard Hawks. Subsequently, they bought the company. With the assistance of auto racing legend Andy Granatelli
Andy Granatelli

Anthony "Andy" Granatelli was the CEO of STP .Along with brothers Vince and Joe, Andy first worked as an auto mechanic and 'speed-shop' entrepreneur, modifying engines such as the 'flathead' Ford into racing-quality equipment....
, Studebaker developed an R-3 and an R-4 engine for the Avanti. The first R-3 was a was bored initially to . Later versions were (just under the class-C five-liter limit). The R-3 employed special cylinder heads with much larger intake ports and larger valves, an aluminum intake manifold with correspondingly larger ports, long-branch lower restriction exhaust manifolds, longer-duration camshaft, and a Paxton supercharger blowing through a Carter AFB four-barrel carburetor mounted in a pressurized aluminum box. The R-3 was rated at , but reportedly produced at the flywheel. The R-4 engine was essentially the same as the R-3 engine except that it incorporated domed pistons for a higher compression ratio and a dual four-barrel manifold with two Carter AFB carbs. The R-4 was rated at .

On August 14, 1962 the prototype R-3 (299 cid) driven by Andy Granatelli set several land speed records with the top speed of for the Flying Mile. This Avanti was later modified into the Due Cento for the 1963 Bonneville runs. In October 1963, Granatelli took several Studebakers to the Bonneville Salt Flats
Bonneville Salt Flats

The Bonneville Salt Flats are a 159 square mile salt flat in northwestern Utah. The depth of the salt has been recorded at 6 feet in many areas....
, including an R-3 Avanti (#9) in which he reached a record speed of . By the time he was done, Granatelli had set or broken 34 U.S. land speed records in the Avanti, allowing Studebaker to proudly proclaim it the "World's Fastest Production Car". In addition to being fast, the Avanti led the domestic auto industry in the use of front caliper disc brakes (Dunlop discs produced under license by the Bendix Corporation).

A one-off custom version of the Studebaker V8 was the Granatelli-developed, experimental R5. With Bendix aircraft fuel injection as used on the Novi Indy car and a Paxton supercharger mounted to each cylinder bank, it produced on the Paxton dynamometer. The R-5 was mounted in Granatelli’s special Avanti “Due Cento” (200 in Italian), with which he planned to break 200 miles per hour. Unfortunately, Granatelli could not get enough traction during his Bonneville run, achieving a top speed of . The R5 never officially competed again.

Early orders and problems

The Avanti was heavily promoted, and was named the Official (honorary) Pace Car of the 1962 Indianapolis
Indianapolis 500

The Indianapolis 500-Mile Race, often shortened to Indianapolis 500 or Indy 500 or commonly known simply as The 500, is an USA automobile auto racing, held annually over the Memorial Day weekend at the Indianapolis Motor Speedway in Speedway, Indiana....
 race. Enthusiastic buyers placed advance orders, however, long production delays depressed sales, and led to the substitution of the Lark Daytona Convertible to pace the "500". The major delay was caused by problems with the alignment of some of the fiberglass body panels and the rear window opening being too big for the glass. These difficulties were quite surprising to Studebaker executives, since body fabrication had been farmed out to the Molded Fiberglass Products Company of Ashtabula, Ohio, the firm that had been making Chevrolet Corvette bodies since 1954. To solve these problems, Studebaker was eventually forced to assemble the body panels themselves — but it was too late, as many sales had already been lost.

Instead of offering separate model years of the Avanti, Studebaker made running changes until production of the car ended. In general, the easiest way to differentiate between the earlier and later variants is by the headlight bezels. All Avantis produced from June, 1962 through July, 1963 featured round headlight bezels. Beginning in August 1963, the car was fitted with squared bezels. Most people refer to the models with round headlight bezels as 1963s and the models with square headlight bezels as 1964s, though a number of early 1964 models were made with the round headlight surrounds.

On December 9, 1963, Studebaker announced the end of car and truck manufacturing in South Bend, and the consolidation of all vehicle manufacturing in its Hamilton, Ontario, Canada plant. At that point, the company dropped the Avanti, the Gran Turismo Hawk, and all pickups and trucks in order to focus on sedans, coupes and station wagons. Only 4,643 Avantis (not including prototypes, some of which were assigned serial numbers at the end of the run) had been produced by the time Studebaker closed the South Bend factory on December 20, 1963. The final Avanti, a white fully optioned R-3 car, contained a letter signed by Studebaker employees advising the future owner of the car's significance under the carpeting near the spare tire well.

Studebaker survived another two years by assembling Commanders, Daytonas, Wagonaires and Cruisers at Hamilton that were equipped with 230-cubic-inch six-cylinder and 283-cubic-inch V8 engines sourced from GM Canada, and ended automobile production on March 17, 1966.

Avanti II and XUV

Following the closure of the South Bend operation, two South Bend, Indiana
South Bend, Indiana

South Bend is a city on the St._Joseph_River_ and a Twin cities of Mishawaka, Indiana. As of the 2000 census, the city had a total of 107,789 residents; its South Bend-Mishawaka metropolitan area had a population of 316,663....
 Studebaker
Studebaker

File:StudebakerArabellaOct08Ornament.jpgStudebaker Corporation, or simply Studebaker, was a United States wagon and automobile manufacturer based in South Bend, Indiana, Indiana....
 dealers, Nate Altman and Leo Newman purchased the Avanti name, the body molds, remaining parts, tools, jigs, and a portion of the South Bend factory to continue making the Avanti. These Avantis, called the Avanti II, were given a 327 in³ (5.4 L) Chevrolet Corvette
Chevrolet Corvette

The Chevrolet Corvette is a sports car that has been manufactured by General Motors since 1953. The car was originally designed by Harley Earl, and named by Myron Scott after the fast corvette....
 engine and were meticulously hand-built to order in very small numbers. The Avanti II's engine evolved from the 327 to the 350, the 400, and finally the 305. All Avanti IIs were built on leftover Studebaker chassis until 1987. The 1987-89 models were based on GM's G-platform
GM G platform (RWD)

The General Motors G platform was an automobile platform designation used for mid-sized rear wheel drive cars from 1982 to 1988. G-Bodies began production designated as GM A platform cars in 1978, but were redesignated to G when the GM A platform was introduced in 1982....
 that underpinned the ChevroletMonte Carlo.

On October 1, 1982, real estate developer Stephen H. Blake bought the rights to the Avanti II. Steve Blake made some updates to the car, notably the change to plastic, integrated bumpers and a redesigned dash and interior (introduced on a limited production run of "20th Anniversary" cars, but continued on for subsequent production) and also introduced a convertible model. At that time the "II" was dropped from the name, although the car remained substantially the same except as previously mentioned. Blake's company declared bankruptcy in 1986, and the company was purchased by Michael Kelly, who relocated production to Youngstown, Ohio
Youngstown, Ohio

Youngstown is a city in the U.S. state of Ohio and the county seat of Mahoning County, Ohio, whose urban area also extends into Trumbull County, Ohio to a significant extent....
..

A second-generation automobile was styled by Tom Kellogg, one of the original Avanti design team members working for industrial designer Raymond Loewy
Raymond Loewy

Raymond Fernand Loewy was one of the best known industrial designers of the 20th century. Born in France, he spent most of his professional career in the United States where he influenced countless aspects of North American culture....
, in the late 1980s. This car was based on GM's "F" platform Camaro/Firebird. Tom Kellogg was fatally injured in a car accident in California on 14 August 2003.

In 2003, Avanti Motor Corporation of Villa Rica, Georgia
Villa Rica, Georgia

Villa Rica is a city in Carroll County, Georgia and Douglas County, Georgia Counties in the U.S. state of Georgia . The population was 4,134 at the 2000 census....
 announced a Studebaker-branded SUV
Sport utility vehicle

A sport utility vehicle is a generic marketing description for a vehicle similar to a station wagon but built on a light-truck chassis. Usually equipped with four-wheel drive for on or off-road ability, some SUVs include the towing capacity of a pickup truck with the passenger-carrying space of a minivan....
, the "XUV". A demonstration model appeared at the Chicago Auto Show
Chicago Auto Show

The Chicago Auto Show is held annually in February at Chicago's McCormick Placeconvention complex. At , with over 1,000 vehicles on display, it is the largest auto show in North America and the third largest in the world ....
. General Motors sued, claiming infringement of the trade dress
Trade dress

Trade dress refers to characteristics of the visual appearance of a product or its packaging that may be registered and protected from being used by competitors in the manner of a trademark....
 of its Hummer
Hummer

Hummer is a brand of off-road vehicles sold by General Motors . The original H1 was based on the military High Mobility Multipurpose Wheeled Vehicle ....
 model. In 2004, the parties announced a settlement.

In October 2005 an internet report was published that "Avanti Motors" had "recently announced a new relationship with Ford Motor Company and was planning "a big comeback". The new Avantis, very similar in appearance to the Firebird-based cars designed by Kellogg, were to be based on the current genration Ford Mustang and were available as both coupes and convertibles. An October 2006 brief report said the company had established a new factory at Cancun
Cancún

Canc?n is a coastal city in Mexico's easternmost state, Quintana Roo, on the Yucat?n Peninsula. Cancun is located on the Yucatan Channel that separates Mexico from the island of Cuba in the Greater Antilles....
, Mexico
Mexico

The United Mexican States , commonly known as Mexico , is a federalism constitutionalism republic in North America. It is bordered on the north by the United States; on the south and west by the Pacific Ocean; on the southeast by Guatemala, Belize, and the Caribbean Sea; and on the east by the Gulf of Mexico....
 and planned to produce 400 vehicles per year. A brief chronology of relevant events from 1961-2005 was published but all production of new vehicles has apparently ended. As of 2007 they planned to produce 150 cars per year. A website still exists at http://www.avantimotors.com/

Michael Eugene Kelly
Michael Eugene Kelly

Michael Eugene Kelly is the owner of Yucatan Resorts, Resort Holdings International, Puerto Cancun and Studebaker_Avanti#Avanti_II_and_XUV. With 23 others, he is accused by the FBI and the United States Attorney's Office of operating a $428 million Ponzi scheme that defrauded over a thousand elderly and senior citizens of their retirement mo...
, owner of Avanti Motors Corporation, was arrested by the FBI on Dec 22, 2006 in Florida. Kelly is suspected of running a $400 million Ponzi scheme
Ponzi scheme

A Ponzi scheme is a fraudulent investment operation that pays returns to investors from their own money or money paid by subsequent investors rather than from profit....
 from 1992–2004 and is in jail without bail facing mail fraud charges.

Scale model reproductions and kits

AMT
Aluminum Metal Toys

Aluminum Metal Toys, or AMT for short, is a Troy, Michigan-based company that manufactured various plastic models from the late 1950s to 2005, particularly American cars and trucks in 1/25 scale....
 has issued a 1:25 scale "Trophy Series" plastic kit of the Avanti. Scale appearance is very good with opening doors as well as the more common hood. The kit has optional round or square headlight buckets. The model includes engine pieces to build the R5 dual-supercharged engine used by Andy Granatelli in an unsuccessful attempt to exceed 200 mph at Bonneville. The kit has been re-issued several times since its 1965 release.

Aurora Plastics
Aurora Plastics Corporation

The Aurora Plastics Corporation is a United States of America toy and hobby manufacturing and marketing company. It is known primarily for its production of plastic scale models in the 1960s....
 also made a 1:25 scale Avanti kit. The detail level is comparable to that of the AMT kit. No engine or appearance options are offered.

Micro Machines
Micro Machines

Micro Machines: The Original Scale Miniatures were a line of toys originally made by Galoob in the mid 1980s and throughout the 1990s. Micro Machines were literally that - tiny scale component style "playsets" and vehicles that were slightly larger than N scale....
 made preassembled reproductions of the Avanti in a very small size in several colors.

Johnny Lightning
Johnny Lightning

Johnny Lightning is a brand of model cars originally produced by Topper Toys, similar to the hugely successful Mattel Hot Wheels die cast racing cars....
 produced a 1:64 scale 1963 Avanti in 2006.

Mattel's Hotwheels produced a 1:64 scale 1963 Avanti in 2008.

Franklin Mint
Franklin Mint

The Franklin Mint is a private corporation founded in the 1960s, based in Middletown, Pennsylvania, which markets coin-like tokens and other collectibles of its own designs....
 Models also made a highly detailed die-cast replica of the Avanti in 1:24 scale with opening doors and hood, and meticulously reproduced engine details.

Die-cast models of 1963 Avantis are available in several colors in both 1:32 and large 1:18 scale are produced by various companies. They feature opening doors and hoods.

External links

  • Association for owners of both Studebaker and non-Studebaker Avanti cars
  • Manufacturer of non-Studebaker cars
  • Marketing-oriented website
  • Marketing-oriented website