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St. Gallen Embroidery



 
 
wearing St. Gallen Embroidery during the inauguration ceremony of her husband
Barack Obama

Barack Hussein Obama II is the List of Presidents of the United States and current President of the United States. He is the first African American to hold the office....
.]] in Philadelphia: the motif comemorizes the 100-year anniversary of the U.S. Constitution. Coat of Arms with lions and the flags of Switzerland and the United States.]]

St. Gallen embroidery refers to embroidery
Embroidery

File:Kazakh rug chain stitch embroidery.jpgEmbroidery is the art or handicraft of decorating Textile or other materials with sewing needle and yarn....
 products from the city and the region of St. Gallen
St. Gallen

St. Gallen is the capital of the Cantons of Switzerland of St. Gallen in Switzerland. It evolved from the hermitage of Saint Gall, founded in the 7th century....
. The region was once the largest and most important export area for embroidery. Around 1910 the embroidery production was the largest export branch of the Swiss economy with 18 percent of the overall export value.






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wearing St. Gallen Embroidery during the inauguration ceremony of her husband
Barack Obama

Barack Hussein Obama II is the List of Presidents of the United States and current President of the United States. He is the first African American to hold the office....
.]] in Philadelphia: the motif comemorizes the 100-year anniversary of the U.S. Constitution. Coat of Arms with lions and the flags of Switzerland and the United States.]]

St. Gallen embroidery refers to embroidery
Embroidery

File:Kazakh rug chain stitch embroidery.jpgEmbroidery is the art or handicraft of decorating Textile or other materials with sewing needle and yarn....
 products from the city and the region of St. Gallen
St. Gallen

St. Gallen is the capital of the Cantons of Switzerland of St. Gallen in Switzerland. It evolved from the hermitage of Saint Gall, founded in the 7th century....
. The region was once the largest and most important export area for embroidery. Around 1910 the embroidery production was the largest export branch of the Swiss economy with 18 percent of the overall export value. More than 50 percent of the world production came from St. Gallen. With the advent of the First World War, the demand for the luxury dropped suddenly and significantly and so a lot of people were unemployed, which resulted in the biggest economic crisis in the region. Today, the embroidery industry has somewhat recovered, but it will probably never again reach its former size. Nevertheless, the St. Galler Spitzen (as the embroidery is also called) are still very popular as a raw material for expensive haute couture
Haute couture

Haute couture refers to the creation of exclusive custom-fitted clothing. Haute couture is made to order for a specific customer, and it is usually made from high-quality, expensive fabric and sewn with extreme attention to detail and finish, often using time-consuming, hand-executed techniques....
 creations in Paris and count among the most famous textiles in the world. Michelle Obama
Michelle Obama

Michelle LaVaughn Robinson Obama is the wife of the forty-fourth President of the United States, Barack Obama, and the first African-American First Lady of the United States....
 decided to wear St. Gallen embroidery at the inauguration ceremony of her husband on January, 20, 2009.

History


Beginnings


Initial figures state that there were already up to 100,000 employes in the St. Gallen embroidery industry at the end of the 18th century, long before the invention of the hand embroidery machine. This figure is probably somewhat exaggerated, but it is an indication of the importance of embroidery in eastern Switzerland. The strengthening of the embroidery industry was accompanied by the decline of the canvas industry, especially in the city of St. Gallen itself. It had already been weakened sustantially by the production of cotton started by Peter Bion, and by foreign competition. Those without livelihood in the cotton industry changed to embroidery. Later during the Continental Blockade around 1810 the cotton industry too suffered a lot. The General-Societät der englischen Baumwollspinnerei in St. Gallen, the first Swiss stock company founded in 1801, had to close in 1817 due to lack of money.

First embroidery machines

The expansion of the embroidery industry began with the invention of the (hand-) embroidery machine by Joshua Heilmann of Mulhouse in 1828. Just one year later, Franz Mange (1776-1846) ordered two such machines from Heilmann, under the condition that he sold no other machine in Switzerland or its immediate surroundings without Mange's consent. However, Mange allowed the Maschinen-Werkstätte und Eisengießerey, that Michael Weniger had recently opened in St. Georgen (city district of St. Gallen), the production of such machines. He himself had improved the design and several machines were exported abroad, but without lasting success for the local industry.

Mange's company passed in 1839 to his son-in-law Bartholome Rittmeyer (1786-1848), but shortly afterwards to Rittmeyer's son Franz Rittmeyer (1819-1892). Together with his mechanic and thanks to the support of Anton Saurer he improved the machinery such that the quality was now nearly equal to that of hand-embroidery. Thus, from 1852 the hand embroidery machines were manufactured in series, including at the already mentioned Maschinenfabrik in St. Georgen. Production amounted to more than 1,500 machines until 1875. The machines had the disadvantage that they were only able to do band-like embroidery. The simultaneous invention of the sewing machine
Sewing machine

A sewing machine is a textile machine used to stitch fabric or other material together with thread. Sewing machines were invented during the first Industrial Revolution to decrease the amount of manual sewing work performed in clothing companies....
 could, however, fix the problem, because now even smaller pieces could be sewn in great numbers on towels. A businessman from Hamburg
Hamburg

Hamburg is the second-largest city in Germany , and is the Largest cities of the European Union by population within city limits. The city is home to approximately 1.8 million people, while the Hamburg metropolitan area has more than 4.3 million inhabitants....
 called these new products Hamburghs to deceive the competitors as to the real origin of the article. Rittmeyer had to relocate and expand his factory several times because the ever increasing demand could no longer be covered. Alone in the 1856 completed embroidery factory in Bruggen (later relocated to Sittertal) worked temporarily 120 machines.

Rapid Ascent

note from the series of 1911, according to a draft of Eugène Burnand
Eugène Burnand

Eug?ne Burnand was a Switzerland Painting. He was born in the municipality of Moudon in the Swiss canton Vaud. Before moving to Paris in 1872 he studied with Barth?lemy Menn at the Ecole des Beaux-Arts in Geneva....
. The big economic weight of the St. Gallen embroidery shows the choice as a motive for the banknote with the second highest nominal price.]] The meteoric rise of St. Gallen embroidery can only be explained by a combination of economic, political and technical conditions in the second half of the 19th century. In the political environment, it was the end of the American Civil War
American Civil War

The American Civil War , also known as the War Between the States and several Naming the American Civil War, was a civil war in the United States....
 and the onset free trade politics
Free trade

Free trade is a type of trade policy that allows traders to act and transact without coercive interference from government. Thus, the policy permits trading partners mutual gains from trade, with goods and services produced according to the law of comparative advantage....
, in economics, inter alia, the very popular mode of the second Rococo
Rococo

Rococo is a style of 18th century French art and interior design. Rococo rooms were designed as total works of art with elegant and ornate furniture, small sculptures, ornamental mirrors, and tapestry complementing architecture, reliefs, and wall paintings....
 at the French court and in the technical conditions the development of the machines. In the years after 1860, the demand for embroidery products rose so sharply that embroidery companies sprang up like mushrooms. Many farmers, artisans and former weavers had an embroidery machine installed in their houses for credit
Credit (finance)

Credit is the provision of resources by one party to another party where that second party does not reimburse the first party immediately, thereby generating a debt, and instead arranges either to repay or return those resources at a later date....
. Thus, embroidery had soon become in large part homework and a major addition to the income of the peasants and craftsmen, mainly in winter, as it had partially been before in the linen or spinning time. For the former, it was particularly the bad reputation of the factory and the dependence on a single employer, which let them decide for this kind of economic model, for the latter it was the capability to benefit from the possibility to increase and decrease the capacities very quickly and to let the entire economic risk remain with the workers. The embroiders also appreciated the freedom to schedule their working hours and the unlimited use of child labor
Child labor

Child labour, or child labor, is the employment of children at regular and sustained labour. This practice is considered exploitative by many countries and international organizations....
, especially since the introduction of the federal factory labor law in 1877, which denied young people under 14 years of age work in factories. Particularly benefiting from the development of home embroidery were the traders, who imported the commondies for the embroiders and distributed the finished products back around the world. In the period from 1872 to 1890, the number of installed embroidery machines in the cantons of St. Gallen
Canton of St. Gallen

The Canton of St. Gallen is a Cantons of Switzerland of Switzerland. St. Gallen is located in the north east of Switzerland. It covers an area of 2,026 km?, and has a population of 465,937 of which 97,461 are foreigners....
, Appenzell and Thurgau rose from 6,384 to 19,389, but at the same time, the number of machines installed in factories decreased from 93% to 53%. The value of goods exported to the Americas alone increased between 1867 and 1880 from 3.1 to over 21 million Swiss francs. Representatives of trading companies from overseas visited St. Gallen regularly to select patterns and to place new orders. The shipping company Danzas
Danzas

DHL Global Forwarding, formerly known as DHL Danzas Air & Ocean, is a division of Deutsche Post World Net providing air and ocean freight forwarding services....
 advertised in newspapers and praised itself as a "special agency for the embroidery traffic in St. Gallen" with postal ships to North America, East India, China, Japan, Australia and several other locations around the world. In this context we must also mention the Kaufmännischen Corporation, which kept improving the framework conditions for the export trade. So they built a duty-free storehouse in the city and opened a school for pattern designers and also today's Textile Museum.

Further developments

To the next thrust, the embroidery industry rose in 1863 with the invention of the Schifflistickmaschine by Isaak Gröbli. An experimental machine was first built in Winterthur
Winterthur

Winterthur is a city in the Cantons of Switzerland of Zurich in northern Switzerland. It has the country's List of cities in Switzerland#Major agglomerations by population with an estimate of more than 100,000 people....
, and later went into series production at the Adolph Saurer AG in Arbon. In 1869 a new factory with 210 of these machines opened. A temporary setback affected the embroidery industry in 1885 due to its own overproduction in a time of economic crises. Orders suddenly declined significantly, resulting in wages dropping to bottomlessness. Only around 1898 did the embroidery recover through various internal reforms, restrictions on maximum working hours and minimum wages and the rise of the global economy. The last crucial step in the technical development of embroidery, the invention of the so-called Automatic machines, in which the design is no longer entered using the pantograph
Pantograph

A pantograph is a Linkage connected in a special manner based on parallelograms so that the movement of one specified point is an amplified version of the movement of another point....
s but by punch card
Punch card

A punch card or punched card , is a piece of paperboard that contains digital information represented by the presence or absence of holes in predefined positions....
. The first of these machines came from Plauen
Plauen

Plauen is a city in the Saxony, east-central Germany.It is the capital of the Vogtlandkreis. The city is situated near the border of Bavaria and the Czech Republic....
. 1911 had Arnold Groebli, the son of Isaac, improved the machine at Saurer in Arbon so that they were in almost all respects superior to the German ones. The Schiffli- and hand embroidery machines were not removed completely, despite the now much higher speed, because the preparation of punch cards was often not worthwhile for small jobs. Since the various products of the industry had very different requirements, even in 1945 for some orders hand embroidery machines were used or even it was embroidered by hand.

The big crisis and the re-ascent

The decline of the embroidery industry began in 1914 with the outbreak of the First World War. The demand for luxury products - and embroidery counted among these - collapsed suddenly, and also the free trade zones were virtually non-existent any more. Partialy neutral countries came up as customers, but this could only compensate in the short term.

To preserve wages somewhat from the free-fall, maximum working hours and minimum wages were now also fixed. In fact, these measures were rather counter-productive - only workers who demanded less than the minimum wage got a job. The year 1917, still in the middle of war, temporarily brought a surprising turn: the Entente
Triple Entente

File:Map Europe alliances 1914-en.svgThe Triple Entente was the name given to the loose alignment of the British Empire, French Third Republic, and Russian Empire after the signing of the Anglo-Russian Entente in 1907....
 forbade the export of cotton products to Germany, but not the export of embroidery. Therefore, everything was embroidered as embroidery could be sold. A year later, the sale of embroidery to Germany was forbidden, too, and this meant the end of the brief upturn. The last little upturn came in 1919 after the end of the war, when the reconstruction of the war-stricken countries brought another short rise. With the start of the economic crisis the end of the heyday for the St. Gallen embroidery was finally sealed. As a conspicuous sign of the crisis, the population development in the city is used often as an indication. From 1910 to 1930 the population was reduced by emigration as a result of unemployment
Unemployment

File:World map of countries by rate of unemployment.pngUnemployment occurs when a person is available to work and currently seeking work, but the person is without Wage labour....
 from 75,482 to 64,079.

Although embroidery exports rose again after the war, the time of the biggest economic crisis for the city began no later than the 1920s. Between 1920 and 1937, the number of embroidery machines was reduced from about 13,000 to less than 2,000. In 1929 the federal government subsidized a reduction of machines - compared with 1905, the number of people employed in industry declined by 65%. The absolute low point was reached in 1935 with an embroidery export of 640 tonnes (compared to 5,899 tons in 1913). Until 1937, however, exports rose again for the first time to over 20 million Swiss francs, and the majority of the 97 newly opened facilities in the area were in the textile industry.

Working conditions

Embroidery was at the time of the handwork primarily or even almost exclusively women's work, this changed abruptly with the introduction of embroidery machines The work on the machine was strongly men's work, the woman was, however, still required as a helper - she took care of the replacement of broken needles and the threading, if a thread had ended.

In traditional historiography the above-mentioned advantages of home work were accentuated - 1877 Dr. Wagner from the Swiss nonprofit corporation wrote about factory work that "The greatest misery of our time is the dissolution of the family" - so it is now generally judged more critical. First, the earning
Earning

Earning can refer to:*Labour *Earnings of a company*Merit...
s of homeworkers were at times very low, and secondly, partly many children and even grand-parents had to work at the embroidery machine, in order to earn enough for living.

While the majority of the home-workers lived in a reasonable housing with a comfortable quality of life, this was often not true for the workrooms, because these were often in damp, poorly heated and poorly ventilated rooms. The traditional historiography always emphasized the interaction between the textile industry
Textile industry

The Textile industry is a term used for industries primarily concerned with the design or manufacture of clothing as well as the distribution and use of textiles....
 and agriculture
Agriculture

Agriculture refers to the production of food and goods through farming and forestry. Agriculture was the key development that led to the rise of civilization, with the animal husbandry of domestication animals and plants creating food surpluses that enabled the development of more Population density and Social stratification societies....
. The farmers - as the ideal - would use their free time productively, have job variation, and a supplement to their poor income. Undeniably, this was actually true for a few farms. However, the competition was very hard and the machine loaded with high-credits, so that often little time was left for agriculture. The rough work of a farmer was not conducive for the fine embroidery work, so that many of these agricultural enterprises only could perform coarser embroidery works. Excluded from this was the pure hand embroidery by women, as it was predominantly done in Appenzell-Innerrhoden until well into the 20th century.

The earnings of the embroiders were generally quite good, especially for the self-employed homeworkers. It was worse for the auxiliaries, who often had to live from hand to mouth. The working days, notably in times of great demand, were very long. The working day was 10 to 14 hours, which caused health damage
Health disparities

Health disparities refer to gaps in the quality of health and health care across Race , ethnic groups, and socioeconomic groups. The Health Resources and Services Administration defines health disparities as "population-specific differences in the presence of disease, health outcomes, or access to health care."...
 because of straining of the muscles - most embroidery machines were still operated by hand - and anemia
Anemia

Anemia or an?mia/anaemia is defined as a qualitative or quantitative deficiency of hemoglobin, a protein found inside red blood cells ....
 or pulmonary tuberculosis. Moreover, the position of the embroiders in front of the pantographs was, from an ergonomic point of view, extremely bad - the chest was severely damaged in its development and the spine
Vertebral column

In human anatomy, the vertebral column is a column of 24 vertebrae, the sacrum, intervertebral discs, and the coccyx situated in the dorsum aspect of the torso, separated by spinal discs....
 was crooked. 25% of all embroiders were already classified unfit for service at their mustering.

Also, the infant mortality
Infant mortality

Infant mortality is defined as the number of deaths of infants per 1000 live births. The most common cause of infant mortality worldwide has traditionally been dehydration from diarrhea....
 was in the northern, industrialized districts of the canton of St. Gallen extraordinarily high. Various doctors tried to counteract these problems with studies and counsels in the areas of health
Health

In 1948, the World Health Organisation defined health as ?a state of complete physical, mental, and social well-being and not merely the absence of disease or infirmity.? ...
, nutrition counseling and child care - with measurable success. Through the awareness especially also of the teachers for hygiene and in the hiring of specific medics for schools the hygiene awareness of the population improved considerably. Since 1895 the soldiers in the barracks were also supposed to shower regularly . In addition to external cleanliness the attention of the doctors also came to the "hygiene of the stomach", the diet. Dairy and meat products were advertised as healthy and tobacco and carbohydrates came into disrepute. This accommodated to the agricultural sector, which also increasingly focused on the livestock industry. Even the hitherto totally normal consumption of large amounts of alcohol was fought.

Embroidery today

Although the embroidery no longer has the meaning for the region as at the beginning of the last century, it is still an economic factor. Specialist embroidery machine constructing companies such as Benninger AG are among the larger employers in the region. Big names such as Pierre Cardin
Pierre Cardin

Pierre Cardin is an Italy-born France fashion designer, who was born on July 7, 1922, at San Biagio di Callalta near Treviso.Cardin was known for his avant-garde style and his space age designs....
, Chanel
Chanel

Chanel S.A. ), is a Parisian fashion house created by Coco Chanel. Specializing in luxury goods , the Chanel label has become one of the most recognized names in luxury and haute couture fashion ....
, Christian Dior
Christian Dior

Christian Dior , was an influential France fashion designer, best known as the founder of one of the world's top fashion houses. He was born in Granville, Normandy, a seaside town on the coast of France....
, Giorgio Armani
Giorgio Armani

Giorgio Armani is an Italian fashion designer, particularly noted for his menswear. He is known today for his clean, tailored lines. He formed his company, Armani, in 1974, and by 2001 was acclaimed as the most successful designer to come out of Italy, with an annual turnover of $1.691 billion, and a personal fortune of $5 billion....
, Emanuel Ungaro
Emanuel Ungaro

Emanuel Ungaro is a France fashion designer....
 Hubert de Givenchy
Hubert de Givenchy

Count Hubert James Marcel Taffin de Givenchy is a France aristocrat and fashion designer who founded the Givenchy in 1952. He is famous for having designed much of the personal and professional wardrobe of Audrey Hepburn, as well as clothing for clients such as Jacqueline Kennedy Onassis....
, Christian Lacroix
Christian Lacroix

Christian Marie Marc Lacroix is a high-end French fashion designer. Born in Arles, France, at a young age he began sketching historical costumes and fashions....
, Nina Ricci
Nina Ricci

Nina Ricci may refer to: * Nina Ricci , French designer of Italian origin* Nina Ricci ...
, Hemant and Yves Saint Laurent
Yves Saint Laurent

Yves Saint Laurent may refer to:* Yves Saint Laurent * Yves Saint Laurent ...
 work with embroidery from St. Gallen - hardly any significant fashion show
Fashion show

A fashion show is an event put on by a fashion designer to showcase his or her upcoming line of clothing. In a typical fashion show, fashion model walk the Runway #Catwalk dressed in the clothing created by the designer....
 of the World can waive the presentation of relevant creations. In the city itself embroidery products are, in addition to the traditional fashion show on the CSIO and the "OFFA Frühlings- und Trendmesse St. Gallen" presented on the St. Galler Kinderfest. This festival owes a large part of his importance and his character to the embroidery. The great boom of embroidery and the associated wealth of the city also has influenced the picture of it. From today's perspective, one can say that the city was built around 1920 - apart from the later extensions at the edge of the city. The Art Nouveau
Art Nouveau

Art Nouveau is an international Art movement and style of art, architecture and applied art?especially the decorative arts?that peaked in popularity at Fin de si?cle of the 20th century ....
 and Neu-Renaissance buildings
Neo-Renaissance

"Neo-Renaissance" is an all-encompassing style designation that covers many aspects of 19th century Revivalism which were neither Grecian nor Gothic but which instead drew inspiration from a wide range of classicizing Italian modes....
 constructed from 1880 to 1930 define the image of the industry quarters built around the old city. The names of these former business palaces allow us to guess the past significance of world trade for the city: Pacific, Oceanic, Atlantic, Chicago, Britannia, Washington, Florida ...

Sources

  • Ernst Ehrenzeller: Geschichte der Stadt St. Gallen. Hrsg. von der Walter- und -Verena-Spühl-Stiftung. VGS Verlagsgemeinschaft, St. Gallen 1988, ISBN 3-7291-1047-0
  • Peter Röllin (Konzept): Stickerei-Zeit, Kultur und Kunst in St. Gallen 1870–1930. VGS Verlagsgemeinschaft, St. Gallen 1989, ISBN 3-7291-1052-7
  • Max Lemmemeier: Stickereiblüte. In: Sankt-Galler Geschichte 2003, Band 6, Die Zeit des Kantons 1861–1914. Amt für Kultur des Kantons St. Gallen, St. Gallen 2003, ISBN 3-908048-43-5


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de:St. Galler Stickerei