Squirrel (peanut butter)
Encyclopedia
Squirrel was a Canadian brand of peanut butter
Peanut butter
Peanut butter is a food paste made primarily from ground dry roasted peanuts, popular in North America, Netherlands, United Kingdom, and parts of Asia, particularly the Philippines and Indonesia. It is mainly used as a sandwich spread, sometimes in combination as in the peanut butter and jelly...

 which was manufactured by Best Foods Canada from the 1980s (or earlier) until approximately 2000.

The brand was known for containing one whole peanut which lay on the top of the peanut butter when the jar was first opened, hence the slogan "The One With The Peanut On Top!" and for the "peanut points" which may be collected and redeemed for prizes. The mascot was a brown squirrel
Squirrel
Squirrels belong to a large family of small or medium-sized rodents called the Sciuridae. The family includes tree squirrels, ground squirrels, chipmunks, marmots , flying squirrels, and prairie dogs. Squirrels are indigenous to the Americas, Eurasia, and Africa and have been introduced to Australia...

 wearing a green sweater, smiling and holding a peanut.

After Best Foods was acquired by Unilever
Unilever
Unilever is a British-Dutch multinational corporation that owns many of the world's consumer product brands in foods, beverages, cleaning agents and personal care products....

 in the early 2000s, the brand was discontinued. Skippy, another brand of peanut butter manufactured by Best Foods, was temporarily renamed "Skippy the Squirrel", featuring a redrawn squirrel on the label (Skippy had previously used a stylized peanut as its mascot); however, the peanut on top was eliminated. Eventually, Skippy the Squirrel reverted to its original name (Skippy) as it is seen today and features the redrawn squirrel; however the inner freshness seal has a cartoon image of the original likeness of the squirrel.
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