Sports information director
Encyclopedia
A sports information director is a type of public relations
worker who provides statistics, team and player notes and other information about a college or university's sports
teams to the news media and general public. Abbreviated "SID", sports information directors often have varying titles, from media relations director to communications director.
SIDs are generally responsible for a number of external publicity efforts by an athletic department. This ranges from updating and maintaining the content on the schools athletic website to statistics management to historical records keeping. SIDs also are often responsible for the production of official publications, most notable media guides, game notes and game programs. Media guides are used both as a resource for the news media and as a recruiting piece for the individual teams.
Sports Information Directors and their staff also serve as the athletic department liaison to media, including serving as the first point of contact, the athletic department spokesperson and crisis management personnel.
The College Sports Information Directors of America
(CoSIDA) provides an organizational structure for SID's at all collegiate levels in the United States and Canada. The organization has named Academic All-Americans since 1952.
Public relations
Public relations is the actions of a corporation, store, government, individual, etc., in promoting goodwill between itself and the public, the community, employees, customers, etc....
worker who provides statistics, team and player notes and other information about a college or university's sports
College athletics
College athletics refers primarily to sports and athletic competition organized and funded by institutions of tertiary education . In the United States, college athletics is a two-tiered system. The first tier includes the sports that are sanctioned by one of the collegiate sport governing bodies...
teams to the news media and general public. Abbreviated "SID", sports information directors often have varying titles, from media relations director to communications director.
SIDs are generally responsible for a number of external publicity efforts by an athletic department. This ranges from updating and maintaining the content on the schools athletic website to statistics management to historical records keeping. SIDs also are often responsible for the production of official publications, most notable media guides, game notes and game programs. Media guides are used both as a resource for the news media and as a recruiting piece for the individual teams.
Sports Information Directors and their staff also serve as the athletic department liaison to media, including serving as the first point of contact, the athletic department spokesperson and crisis management personnel.
The College Sports Information Directors of America
College Sports Information Directors of America
College Sports Information Directors of Americaor CoSIDA is the organization that has since 1952 bestowed Academic All-American recognition on male and female athletes in Divisions I, II, and III of the National Collegiate Athletic Association —covering all NCAA championship sports—and NAIA...
(CoSIDA) provides an organizational structure for SID's at all collegiate levels in the United States and Canada. The organization has named Academic All-Americans since 1952.
External links
- College Sports Information Directors of America (CoSIDA) official website
- University Administration - Sports Information Director webpage. Job Profiles: Your Guide to Careers and Education (JobProfiles.org) website