Soju
Encyclopedia
Soju is a distilled beverage
Distilled beverage
A distilled beverage, liquor, or spirit is an alcoholic beverage containing ethanol that is produced by distilling ethanol produced by means of fermenting grain, fruit, or vegetables...

 native to Korea
Korea
Korea ) is an East Asian geographic region that is currently divided into two separate sovereign states — North Korea and South Korea. Located on the Korean Peninsula, Korea is bordered by the People's Republic of China to the northwest, Russia to the northeast, and is separated from Japan to the...

. Its taste is comparable to vodka
Vodka
Vodka , is a distilled beverage. It is composed primarily of water and ethanol with traces of impurities and flavorings. Vodka is made by the distillation of fermented substances such as grains, potatoes, or sometimes fruits....

, though often slightly sweeter due to sugar
Sugar
Sugar is a class of edible crystalline carbohydrates, mainly sucrose, lactose, and fructose, characterized by a sweet flavor.Sucrose in its refined form primarily comes from sugar cane and sugar beet...

s added in the manufacturing process, and more commonly consumed neat.

Most brands of soju are made in South Korea
South Korea
The Republic of Korea , , is a sovereign state in East Asia, located on the southern portion of the Korean Peninsula. It is neighbored by the People's Republic of China to the west, Japan to the east, North Korea to the north, and the East China Sea and Republic of China to the south...

. Though it is traditionally made from rice
Rice
Rice is the seed of the monocot plants Oryza sativa or Oryza glaberrima . As a cereal grain, it is the most important staple food for a large part of the world's human population, especially in East Asia, Southeast Asia, South Asia, the Middle East, and the West Indies...

, most modern producers of soju use supplements or even replace rice with other starches, such as potato
Potato
The potato is a starchy, tuberous crop from the perennial Solanum tuberosum of the Solanaceae family . The word potato may refer to the plant itself as well as the edible tuber. In the region of the Andes, there are some other closely related cultivated potato species...

es, wheat
Wheat
Wheat is a cereal grain, originally from the Levant region of the Near East, but now cultivated worldwide. In 2007 world production of wheat was 607 million tons, making it the third most-produced cereal after maize and rice...

, barley
Barley
Barley is a major cereal grain, a member of the grass family. It serves as a major animal fodder, as a base malt for beer and certain distilled beverages, and as a component of various health foods...

, sweet potato
Sweet potato
The sweet potato is a dicotyledonous plant that belongs to the family Convolvulaceae. Its large, starchy, sweet-tasting, tuberous roots are an important root vegetable. The young leaves and shoots are sometimes eaten as greens. Of the approximately 50 genera and more than 1,000 species of...

es, or tapioca
Tapioca
Tapioca is a starch extracted Manihot esculenta. This species, native to the Amazon, Brazil, Colombia, Venezuela, Cuba, Puerto Rico, Haiti, the Dominican Republic, Honduras, and most of the West Indies, is now cultivated worldwide and has many names, including cassava, manioc, aipim,...

.

Soju is clear in colour and typically varies in alcohol content from about 16.7%, to about 45% alcohol by volume
Alcohol by volume
Alcohol by volume is a standard measure of how much alcohol is contained in an alcoholic beverage .The ABV standard is used worldwide....

 (ABV) for traditional Andong
Andong
Andong is a city in Gyeongsangbuk-do Province, South Korea. It is the largest city in the northern part of the province with a population of 167,821 in October 2010. The Nakdong River flows through the city...

 soju, with 20% ABV being most common. It is widely consumed, in part, because of its relatively low price in Korea. A typical 300mL bottle of soju costs the consumer 1,000 to 3,000 South Korean Won
South Korean won
The won is the currency of South Korea. A single won is divided into 100 jeon, the monetary subunit. The jeon is no longer used for everyday transactions, and appears only in foreign exchange rates...

 in South Korea (roughly $1 to $3 United States Dollars). In the USA, it tends to cost substantially more – $5 or more.

Entry in the Merriam-Webster Dictionary

Soju was entered into the online Merriam-Webster Dictionary in 2008 and was included in the printed edition September 1, 2008. Soju is now one of only a handful of Korean words that have entered the English lexicon (others being "kimchi
Kimchi
Kimchi , also spelled gimchi, kimchee, or kim chee, is a traditional fermented Korean dish made of vegetables with varied seasonings. There are hundreds of varieties of kimchi made with a main vegetable ingredient such as napa cabbage, radish, green onions or cucumber. It is the most common...

", "taekwondo
Taekwondo
Taekwondo is a Korean martial art and the national sport of South Korea. In Korean, tae means "to strike or break with foot"; kwon means "to strike or break with fist"; and do means "way", "method", or "path"...

", and "hangul
Hangul
Hangul,Pronounced or ; Korean: 한글 Hangeul/Han'gŭl or 조선글 Chosŏn'gŭl/Joseongeul the Korean alphabet, is the native alphabet of the Korean language. It is a separate script from Hanja, the logographic Chinese characters which are also sometimes used to write Korean...

"). Merriam-Webster dates the word's appearance in the American English lexicon at 1978.

Soju in Korea

Soju was first distilled around 13th century during the Mongol invasions of Korea
Mongol invasions of Korea
The Mongol invasions of Korea consisted of a series of campaigns by the Mongol Empire against Korea, then known as Goryeo, from 1231 to 1270...

. The Mongols had acquired the technique of distilling arak (aragh) from the Persians (Iran) during their invasion of Central Asia
Central Asia
Central Asia is a core region of the Asian continent from the Caspian Sea in the west, China in the east, Afghanistan in the south, and Russia in the north...

/Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...

 around 1256, then it was subsequently introduced to Koreans and distilleries were set up around the city of Kaesong
Kaesong
Kaesŏng is a city in North Hwanghae Province, southern North Korea , a former Directly Governed City, and the capital of Korea during the Koryo Dynasty. The city is near Kaesŏng Industrial Region and it contains the remains of the Manwoldae palace. It was formally named Songdo while it was the...

. Indeed, in the area surrounding Kaesong
Kaesong
Kaesŏng is a city in North Hwanghae Province, southern North Korea , a former Directly Governed City, and the capital of Korea during the Koryo Dynasty. The city is near Kaesŏng Industrial Region and it contains the remains of the Manwoldae palace. It was formally named Songdo while it was the...

, soju is known as arak-ju (hangul
Hangul
Hangul,Pronounced or ; Korean: 한글 Hangeul/Han'gŭl or 조선글 Chosŏn'gŭl/Joseongeul the Korean alphabet, is the native alphabet of the Korean language. It is a separate script from Hanja, the logographic Chinese characters which are also sometimes used to write Korean...

: 아락주).

From 1965 until 1999, in order to alleviate rice shortages, the Korean government prohibited the traditional distillation of soju from rice. Instead, highly distilled ethanol
Ethanol
Ethanol, also called ethyl alcohol, pure alcohol, grain alcohol, or drinking alcohol, is a volatile, flammable, colorless liquid. It is a psychoactive drug and one of the oldest recreational drugs. Best known as the type of alcohol found in alcoholic beverages, it is also used in thermometers, as a...

 from sweet potatoes and tapioca was mixed with water, flavoring, and sweetener to create soju. Although the prohibition has been lifted, cheap soju continues to be made this way. The Korean government regulates the alcohol content of diluted soju to less than 35%, but alcohol levels have continued to fall in order to reduce production costs. The lower alcohol concentration also makes the drink milder to consume, which may broaden its appeal.

Several regions have resumed distilling soju from grain. Soju from Andong
Andong
Andong is a city in Gyeongsangbuk-do Province, South Korea. It is the largest city in the northern part of the province with a population of 167,821 in October 2010. The Nakdong River flows through the city...

 is the most famous of all; it is a traditional hand-crafted soju that has about 45% ABV
ABV
ABV is a three-letter acronym that may refer to:* Alcohol by volume, a measure of the alcohol content of alcoholic drinks* Nnamdi Azikiwe International Airport, Abuja, Nigeria, from its IATA airport code...

. Although its production was halted during the '60s due to the grain control law, it was revived by Cho Ok-hwa, who continues to serve as the skillmaster at the Andong Soju distillery. Andong Soju was common during the Silla Dynasty, when it was the duty of housewives to distill soju using secrets passed down from mother-in-law to daughter-in-law.

Soju in the United States

The liquor licensing laws in the states of California
California
California is a state located on the West Coast of the United States. It is by far the most populous U.S. state, and the third-largest by land area...

 and New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

 specifically exempt the sale of soju from regulation relating to the sale of other distilled spirits, allowing businesses with a beer/wine license to sell it without requiring the more expensive license required for other distilled spirits. The only stipulation is that the soju must be clearly labeled as such and contain less than 25% alcohol.
This has led to the appearance in the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 of many soju-based equivalents of traditional Western mixed drinks normally based on vodka or similar spirits, such as the soju martini
Martini (cocktail)
The martini is a cocktail made with gin and vermouth, and garnished with an olive or a lemon twist. Over the years, the martini has become one of the best-known mixed alcoholic beverages. H. L. Mencken called the martini "the only American invention as perfect as the sonnet" and E. B...

 and the soju cosmopolitan
Cosmopolitan (cocktail)
A cosmopolitan is a cocktail made with vodka, triple sec, cranberry juice, and freshly squeezed lime juice or sweetened lime juice. Informally, it is referred to as a Cosmo.-History:...

. Another consequence is that the manufacturers of similar distilled spirits from other parts of Asia, such as Japanese shōchū
Shochu
is a Japanese distilled beverage. It is typically distilled from barley, sweet potatoes, or rice, though it is sometimes produced from other ingredients such as brown sugar, buckwheat or chestnut. Typically shōchū contains 25% alcohol by volume...

, have begun to relabel their products as soju for sale in those regions.

Brands

Jinro
Jinro
Jinro is a distiller in South Korea, founded in 1924. It is the world's leading producer of soju, accounting for more than half of that beverage's domestic sales. It also manufactures a variety of other alcoholic beverages including red wine and whiskey. Distilleries are located in Icheon,...

 is the largest manufacturer of soju. (76 million cases sold in 2008). The most popular variety of soju is currently Chamisul
Jinro
Jinro is a distiller in South Korea, founded in 1924. It is the world's leading producer of soju, accounting for more than half of that beverage's domestic sales. It also manufactures a variety of other alcoholic beverages including red wine and whiskey. Distilleries are located in Icheon,...

 (참 이슬 - literally meaning "real dew"), a quadruple-filtered soju produced by Jinro, but recently Chum-Churum
Chum-Churum
Lotte Liquor is a distiller in South Korea, founded in 1926. It is the world's second leading producer of soju, for producing creative product recently. It also manufactures a variety of other alcoholic beverages including red wine and whiskey.Lotte soju is known by the brand name Chumchurum...

 (처음처럼 - "like the first time") of Lotte BG (롯데) is raising its market share
Market share
Market share is the percentage of a market accounted for by a specific entity. In a survey of nearly 200 senior marketing managers, 67 percent responded that they found the "dollar market share" metric very useful, while 61% found "unit market share" very useful.Marketers need to be able to...

. However, the most popular brands vary by region. In Busan
Busan
Busan , formerly spelled Pusan is South Korea's second largest metropolis after Seoul, with a population of around 3.6 million. The Metropolitan area population is 4,399,515 as of 2010. It is the largest port city in South Korea and the fifth largest port in the world...

, C1 Soju (시원 소주) is the local and most popular brand. A maple flavored soju, Ipsaeju (잎새주), is popular in the Jeollanam-do region. The Daegu
Daegu
Daegu , also known as Taegu, and officially the Daegu Metropolitan City, is a city in South Korea, the fourth largest after Seoul, Busan, and Incheon, and the third largest metropolitan area in the country with over 2.5 million residents. The city is the capital and principal city of the...

 Metropolitan Area has its own soju manufacturer, Kumbokju with the popular brand Cham (참). Further north in the same province, Andong Soju is one of Korea's few remaining traditionally distilled brands of soju. On the Special Self-Governing Province of Jeju-do
Jeju-do
Jeju-do is the only special autonomous province of South Korea, situated on and coterminous with the country's largest island. Jeju-do lies in the Korea Strait, southwest of Jeollanam-do Province, of which it was a part before it became a separate province in 1946...

, Hallasan Soju is the most common brand, being named after the island's main mountain Mt. Halla. In Gyeongsangnam-do
Gyeongsangnam-do
Gyeongsangnam-do is a province in the southeast of South Korea. The provincial capital is located at Changwon. It contains the major metropolitan center and port of Busan. Located there is UNESCO World Heritage Site Haeinsa, a Buddhist temple that houses the Tripitaka Koreana and attracts many...

 and Ulsan
Ulsan
Ulsan , officially the Ulsan Metropolitan City, is South Korea's seventh largest metropolis with a population of over 1.1 million. It is located in the south-east of the country, neighboring Busan to the south and facing Gyeongju to the north and the Sea of Japan to the east.Ulsan is the...

, the most popular is White Soju (hangul
Hangul
Hangul,Pronounced or ; Korean: 한글 Hangeul/Han'gŭl or 조선글 Chosŏn'gŭl/Joseongeul the Korean alphabet, is the native alphabet of the Korean language. It is a separate script from Hanja, the logographic Chinese characters which are also sometimes used to write Korean...

: 화이트소주), produced by Muhak in Masan
Masan
Masan was a formerly a municipal city in South Gyeongsang Province, South Korea. The city was situated on Masan Bay , approximately 35 km west of Busan. It was known for its textile industry, and it was the site of Hite Brewery's production facilities.During the control of the Mongolians, the...

. However, as soon as one crosses the border from Ulsan
Ulsan
Ulsan , officially the Ulsan Metropolitan City, is South Korea's seventh largest metropolis with a population of over 1.1 million. It is located in the south-east of the country, neighboring Busan to the south and facing Gyeongju to the north and the Sea of Japan to the east.Ulsan is the...

 north to Gyeongju
Gyeongju
Gyeongju is a coastal city in the far southeastern corner of North Gyeongsang province in South Korea. It is the second largest city by area in the province after Andong, covering with a population of 269,343 people according to the 2008 census. Gyeongju is southeast of Seoul, and east of the...

 in Gyeongsangbuk-do
Gyeongsangbuk-do
Gyeongsangbuk-do or shortly Gyeongbuk is a province in eastern South Korea. The province was formed in 1896 from the northern half of the former Gyeongsang province, remained a province of Korea until the country's division in 1945, then became part of South Korea.The Gyeongsangbuk-do Office is...

, it is almost impossible to buy White Soju and instead the most popular is Chamisul
Jinro
Jinro is a distiller in South Korea, founded in 1924. It is the world's leading producer of soju, accounting for more than half of that beverage's domestic sales. It also manufactures a variety of other alcoholic beverages including red wine and whiskey. Distilleries are located in Icheon,...

 and Cham.

Etiquette

Soju is usually consumed in group gatherings while eating, unmixed and portioned into individual shot glass
Shot glass
A shot glass is a small glass designed to hold or measure spirits or liquor, which is either drunk straight from the glass or poured into a mixed drink....

es. It is against traditional custom in Korea to fill one's own glass. Instead, it must be filled by someone else at the table.

In Korean culture, using two hands to offer and accept items is considered an act of respect. Accordingly, if one's glass is going to be filled by a superior, one should hold the glass with both hands. Similarly, when pouring soju for an elder, one holds the bottle with both hands.

On the other hand, when an elder or a superior is pouring a shot for either a younger or lower-position person, it is acceptable to use one hand at all times. This is more traditional and does not show disrepect in any way.

To pour a drink, hold the bottle in the right hand with the left hand touching the right forearm or elbow; this peculiar arm position originated from the practice of holding back the sleeve of the hanbok
Hanbok
Hanbok or Chosŏn-ot is the traditional Korean dress. It is often characterized by vibrant colors and simple lines without pockets. Although the term literally means "Korean clothing", hanbok today often refers specifically to hanbok of Joseon Dynasty and is worn as semi-formal or formal wear...

 so that it wouldn't touch the table or the food.

Similarly, when receiving a drink, rest the glass in the left palm and hold it with the right hand, perhaps bowing the head slightly to show additional respect. You can also hold the glass using the same hand positions as when pouring. Pouring and receiving with just the right hand by a senior, or between equals, is common in normal situations. It is also common for the drink receiver, to place the free hand, not receiving the drink across his chest while bowing, as a sign of respect. From the observers perspective it may seem as if the drink receiver is clutching their chest.

Koreans often say "one shot", a challenge to everyone in the group to down their glass in one gulp.

A glass should not be refilled unless completely empty and should be promptly refilled once empty; it is considered rude to not fill someone else's glass when empty.

Some special rules apply when drinking with someone of much higher status, i.e. greater age or rank. When drinking in front of elders (people older than you), the junior is expected to turn away from the elder first. Drinking the shot while directly facing the elder is considered disrespectful. However in recent years, the prevalent practice has been to drink the shot without turning away from the elder (but still using both hands to drink), as most Koreans view the practice as archaic and a detriment to camaraderie, irrespective of the age groups involved.

On occasions, an elder gives an empty soju shot glass (usually his/hers) to an equal or junior. A junior may also offer an empty glass to a senior after they have established a closer relationship.

Giving the glass implies that the person is going to fill it and wants the receiver to drink. It is not obligatory to finish the drink immediately, but it is impolite to place the glass on the table without at least pretending to drink from it.

After finishing the entire glass, it should be returned and refilled. It is not necessary to return it immediately, but holding it for a long time is considered rude, as it deprives the giver of his glass.

Among friends of equal social status, it is not necessary to use both hands while pouring or receiving a drink, but may be done out of habit or politeness, or if the situation is considered a particularly formal one.

Consumption

Although beer, whiskey, and wine have been gaining popularity in recent years, soju remains one of the most popular alcoholic beverages in Korea because of its ready availability and relatively low price. More than 3 billion bottles were consumed in South Korea
South Korea
The Republic of Korea , , is a sovereign state in East Asia, located on the southern portion of the Korean Peninsula. It is neighbored by the People's Republic of China to the west, Japan to the east, North Korea to the north, and the East China Sea and Republic of China to the south...

 in 2004. In 2006, it was estimated that the average adult Korean (older than 20) had consumed 90 bottles of soju during that year.

Cocktails

Despite its tradition, soju is not always consumed in unmixed form. Mixing soju and beer is called somaek, a portmanteau of the words soju and maekju (맥주 beer). Flavored soju is also available. It is also popular to blend fruits with soju and to drink it in "slushy" form.

A poktanju (폭탄주) ("bomb drink") consists of a shot glass
Shot glass
A shot glass is a small glass designed to hold or measure spirits or liquor, which is either drunk straight from the glass or poured into a mixed drink....

 of soju dropped into a pint of beer (similar to a boilermaker); it is drunk quickly. This is similar to the Japanese sake bomb
Sake bomb
The sake bomb or sake bomber is a beer cocktail made by pouring sake into a shot glass and dropping it into a glass of beer.Sometimes two chopsticks are placed parallel on top of the glass of beer, and the shot glass is carefully balanced between them. The drinker then chants...

.

Another cocktail is called "고진감래". It is the same as the poktanju above but includes a shot of cola (1 shot soju, 1 shot cola, 1 glass beer).

The reverse, a shot glass of beer dropped into a pint of soju, is called a soju poktanju ("soju bomb drink").

An Abominable Killer Snowmen is a popular cocktail containing soju. It consists of 1 oz. of soju, 1 oz. of Rose's lime juice, and 1 oz. of sour mix combined together in a highball glass. The glass is then garnished with a cucumber.

See also

Soju is sometimes mistakenly referred to as cheongju
Cheongju (wine)
Cheongju is a clear Korean rice wine. The most popular brand of cheongju is Chung Ha...

(청주), a Korean rice wine
Rice wine
Rice wine is an alcoholic beverage made from rice. Unlike wine, which is made by fermentation of naturally sweet grapes and other fruit, rice "wine" results from the fermentation of rice starch converted to sugars...

. Mass produced soju is also mistaken for Chinese
Chinese cuisine
Chinese cuisine is any of several styles originating in the regions of China, some of which have become highly popular in other parts of the world – from Asia to the Americas, Australia, Western Europe and Southern Africa...

 baijiu
Baijiu
Baijiu , or shaojiu is a Chinese distilled alcoholic beverage. The name baijiu literally means "white liquor," "white alcohol" or "white spirits". Baijiu is often translated as "wine" or "white wine"...

, a grain liquor, and shōchū
Shochu
is a Japanese distilled beverage. It is typically distilled from barley, sweet potatoes, or rice, though it is sometimes produced from other ingredients such as brown sugar, buckwheat or chestnut. Typically shōchū contains 25% alcohol by volume...

, a Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

ese beverage.
  • Korean alcoholic beverages
  • Rice wine
    Rice wine
    Rice wine is an alcoholic beverage made from rice. Unlike wine, which is made by fermentation of naturally sweet grapes and other fruit, rice "wine" results from the fermentation of rice starch converted to sugars...

  • Korean cuisine
  • Korean beer
    Korean beer
    Beer was introduced to Korea by Europeans in early-20th century. Both of current major breweries date from 1920s. The third participant, Jinro Coors Brewery, was founded in 1990's, but was acquired by OB later....

  • Oghi (distilled beverage)
    Oghi (distilled beverage)
    Oghi is an Armenian spirit distilled from fruits or berries. Oghi, a clear fruit vodka, is also referred to as aragh, which is the generic Armenian word for vodka of all kinds...

  • Shōchū
    Shochu
    is a Japanese distilled beverage. It is typically distilled from barley, sweet potatoes, or rice, though it is sometimes produced from other ingredients such as brown sugar, buckwheat or chestnut. Typically shōchū contains 25% alcohol by volume...

  • Awamori
    Awamori
    Awamori is an alcoholic beverage indigenous to and unique to Okinawa, Japan. It is made from rice, and is not a direct product of brewing but of distillation ....

  • Vodka
    Vodka
    Vodka , is a distilled beverage. It is composed primarily of water and ethanol with traces of impurities and flavorings. Vodka is made by the distillation of fermented substances such as grains, potatoes, or sometimes fruits....


External links

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