Smart TV
Encyclopedia
For the Danish company, see SmartTV A/S.


Smart TV, which is also sometimes referred to as "Connected TV" or "Hybrid TV", (not to be confused with Internet TV or Web TV
Web television
Web television, also commonly referred to as web TV, not to be confused with WebTV, Internet television or catch up TV, is an emerging genre of digital entertainment that is distinct from traditional broadcast television...

), is the phrase used to describe the current trend of integration of the internet
Internet
The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

 and Web 2.0
Web 2.0
The term Web 2.0 is associated with web applications that facilitate participatory information sharing, interoperability, user-centered design, and collaboration on the World Wide Web...

 features into modern television set
Television set
A television set is a device that combines a tuner, display, and speakers for the purpose of viewing television. Television sets became a popular consumer product after the Second World War, using vacuum tubes and cathode ray tube displays...

s and set-top box
Set-top box
A set-top box or set-top unit is an information appliance device that generally contains a tuner and connects to a television set and an external source of signal, turning the signal into content which is then displayed on the television screen or other display device.-History:Before the...

es, as well as the technological convergence
Technological convergence
Technological convergence is the tendency for different technological systems to evolve towards performing similar tasks. Convergence can refer to previously separate technologies such as voice , data , and video that now share resources and interact with each other synergistically.The rise of...

 between computer
Computer
A computer is a programmable machine designed to sequentially and automatically carry out a sequence of arithmetic or logical operations. The particular sequence of operations can be changed readily, allowing the computer to solve more than one kind of problem...

s and these television sets / set-top boxes. These new devices
Information appliance
In general terms, an information appliance or information device is any machine or device that is usable for the purposes of computing, telecommunicating, reproducing, and presenting encoded information in myriad forms and applications....

 most often also have a much higher focus on online
ONLINE
ONLINE is a magazine for information systems first published in 1977. The publisher Online, Inc. was founded the year before. In May 2002, Information Today, Inc. acquired the assets of Online Inc....

 interactive media
Interactive media
Interactive media normally refers to products and services on digital computer-based systems which respond to the user’s actions by presenting content such as text, graphics, animation, video, audio, etc.-Terminology:...

, Internet TV, over-the-top content
Over-the-top content
In the fields of broadcasting and content delivery, over-the-top content means on-line delivery of video and audio without the Internet service provider being involved in the control or distribution of the content itself...

, as well as on-demand
Video on demand
Video on Demand or Audio and Video On Demand are systems which allow users to select and watch/listen to video or audio content on demand...

 streaming media
Streaming media
Streaming media is multimedia that is constantly received by and presented to an end-user while being delivered by a streaming provider.The term "presented" is used in this article in a general sense that includes audio or video playback. The name refers to the delivery method of the medium rather...

, and less focus on traditional broadcast
Broadcasting
Broadcasting is the distribution of audio and video content to a dispersed audience via any audio visual medium. Receiving parties may include the general public or a relatively large subset of thereof...

 media like previous generations of television set
Television set
A television set is a device that combines a tuner, display, and speakers for the purpose of viewing television. Television sets became a popular consumer product after the Second World War, using vacuum tubes and cathode ray tube displays...

s and set-top box
Set-top box
A set-top box or set-top unit is an information appliance device that generally contains a tuner and connects to a television set and an external source of signal, turning the signal into content which is then displayed on the television screen or other display device.-History:Before the...

es always have had. Similar to how the internet, web widget
Web widget
In computing a web widget is a software widget for the web. It's a small application that can be installed and executed within a web page by an end user. They are derived from the idea of code reuse. Other terms used to describe web widgets include: portlet, gadget, badge, module, webjit, capsule,...

s, and software applications are integrated in modern smartphone
Smartphone
A smartphone is a high-end mobile phone built on a mobile computing platform, with more advanced computing ability and connectivity than a contemporary feature phone. The first smartphones were devices that mainly combined the functions of a personal digital assistant and a mobile phone or camera...

s, hence also the name ("Smart TV" versus "Smart Phone").

The technology that enables Smart TVs is not only incorporated into television sets, but also devices such as set-top boxes, Blu-ray players, game consoles, hotel television systems, and other companion devices. These devices allow viewers to search and find videos, movies, photos and other content on the web, on a local cable TV channel, on a satellite TV channel, or stored on a local hard drive.

Background

The reception of digital TV and, in particular, high definition
High-definition television
High-definition television is video that has resolution substantially higher than that of traditional television systems . HDTV has one or two million pixels per frame, roughly five times that of SD...

 broadcasting in the home is well established across Europe. Internet TV and the delivery of multimedia content to the home user via the Internet are also becoming increasingly common, although such content is often viewed on a PC or fed to a TV screen from a PC via a media player connected to a home network.

SmartTV TV systems is intended to extend the reach of multimedia content directly to the television set in a seamless, viewer-friendly manner and to enable the TV viewer to more conveniently access both broadcast digital content and Internet multimedia content (including Internet TV and IPTV) on a TV set using a single remote control/box and a single on-screen interface.

Definition

A Smart TV device
Information appliance
In general terms, an information appliance or information device is any machine or device that is usable for the purposes of computing, telecommunicating, reproducing, and presenting encoded information in myriad forms and applications....

 is either a television set
Television set
A television set is a device that combines a tuner, display, and speakers for the purpose of viewing television. Television sets became a popular consumer product after the Second World War, using vacuum tubes and cathode ray tube displays...

 with integrated internet capabilities or a set-top box
Set-top box
A set-top box or set-top unit is an information appliance device that generally contains a tuner and connects to a television set and an external source of signal, turning the signal into content which is then displayed on the television screen or other display device.-History:Before the...

 for television
Television
Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...

 that offers more advanced computing ability and connectivity than a contemporary basic television set
Television set
A television set is a device that combines a tuner, display, and speakers for the purpose of viewing television. Television sets became a popular consumer product after the Second World War, using vacuum tubes and cathode ray tube displays...

. Smart TVs may be thought of as an information appliance
Information appliance
In general terms, an information appliance or information device is any machine or device that is usable for the purposes of computing, telecommunicating, reproducing, and presenting encoded information in myriad forms and applications....

 or the computer system from a handheld computer integrated within a television set unit, as such Smart TV often allows the user to install and run more advanced applications or plugins/addons based on a specific platform. Smart TVs run complete operating system
Operating system
An operating system is a set of programs that manage computer hardware resources and provide common services for application software. The operating system is the most important type of system software in a computer system...

 or mobile operating system
Mobile operating system
A mobile operating system, also known as a mobile OS, mobile software platform or a handheld operating system, is the operating system that controls a mobile device or information appliance—similar in principle to an operating system such as Windows, Mac OS X, or Linux distributions that controls a...

 software providing a platform for application developers.

The two main services of "Smart TV" are:
  1. To deliver content from other computers or network attached storage devices on your network like photos, movies and music using either a DLNA service program like Windows Media Player
    Windows Media Player
    Windows Media Player is a media player and media library application developed by Microsoft that is used for playing audio, video and viewing images on personal computers running the Microsoft Windows operating system, as well as on Pocket PC and Windows Mobile-based devices...

     on your pc or NAS
    Nas
    Nasir bin Olu Dara Jones, who performs under the name Nas , formerly Nasty Nas, is an American rapper and actor. He is regarded as one of the most important figures in hip hop and one of the most skilled and influential rappers of all-time...

    , or via iTunes
    ITunes
    iTunes is a media player computer program, used for playing, downloading, and organizing digital music and video files on desktop computers. It can also manage contents on iPod, iPhone, iPod Touch and iPad....

    .
  2. To provide access to internet based services including traditional broadcast TV channels, catch-up services, video-on-demand, EPG, interactive advertising, personalisation, voting, games, social networking, and other multimedia applications.

Benefit

Smart TV devices enables consumers to view all of these advanced services on their flat screen TV, via a single device. In addition to a broader range of content from TV providers – ranging from traditional broadcast TV, video on-demand and catch-up TV services, like BBC iPlayer
BBC iPlayer
BBC iPlayer, commonly shortened to iPlayer, is an internet television and radio service, developed by the BBC to extend its former RealPlayer-based and other streamed video clip content to include whole TV shows....

 – Smart TV also provides consumers with access to user-generated content
User-generated content
User generated content covers a range of media content available in a range of modern communications technologies. It entered mainstream usage during 2005 having arisen in web publishing and new media content production circles...

 [either stored on an external hard drive, or cloud storage
Cloud storage
Cloud storage is a model of networked online storage where data is stored on virtualized pools of storage which are generally hosted by third parties. Hosting companies operate large data centers; and people who require their data to be hosted buy or lease storage capacity from them and use it for...

, and to a range of advanced interactive services and Internet
Internet
The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

 applications, such as YouTube
YouTube
YouTube is a video-sharing website, created by three former PayPal employees in February 2005, on which users can upload, view and share videos....

.

Smart TV set-top boxes are increasingly commonplace amongst pay-TV operators, as they look to meet the changing media consumption trends for more video content, advanced interactivity and internet applications, like social networking.

Technology

While the concept of Smart TVs is still in its incipient stages, with up and coming software framework
Software framework
In computer programming, a software framework is an abstraction in which software providing generic functionality can be selectively changed by user code, thus providing application specific software...

s such as the proprietary
Proprietary software
Proprietary software is computer software licensed under exclusive legal right of the copyright holder. The licensee is given the right to use the software under certain conditions, while restricted from other uses, such as modification, further distribution, or reverse engineering.Complementary...

 Google TV
Google TV
Google TV is a Smart TV platform from Google. It was announced on May 20, 2010, at Google’s Google I/O event and was co-developed by Google, Intel, Sony and Logitech...

 and the open source
Open source
The term open source describes practices in production and development that promote access to the end product's source materials. Some consider open source a philosophy, others consider it a pragmatic methodology...

 XBMC platforms getting a lot of public attention in the news media
News media
The news media are those elements of the mass media that focus on delivering news to the general public or a target public.These include print media , broadcast news , and more recently the Internet .-Etymology:A medium is a carrier of something...

 within the consumer electronics
Consumer electronics
Consumer electronics are electronic equipment intended for everyday use, most often in entertainment, communications and office productivity. Radio broadcasting in the early 20th century brought the first major consumer product, the broadcast receiver...

 market area, and commercial offerings from companies such as Logitech
Logitech
Logitech International S.A. is a global provider of personal peripherals for computers and other digital platforms headquartered in Romanel-sur-Morges, Switzerland. The company develops and markets products like peripheral devices for PCs, including keyboards, mice, microphones, game controllers...

, Sony
Sony
, commonly referred to as Sony, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan and the world's fifth largest media conglomerate measured by revenues....

, LG
LG
LG may refer to:*LG Corp., a South Korean electronics and petrochemicals conglomerate*LG Electronics, an affiliate of the South Korean LG Group which produces electronic products* Lawrence Graham, a London headquartered firm of business lawyers...

, Boxee
BOXEE
Boxee is a cross-platform freeware HTPC software application with a 10-foot user interface and social networking features designed for the living-room TV...

, Samsung
Samsung
The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...

 and Intel have indicated products in the area that will give television users search capabilities, ability to run apps (sometimes available via an 'app store' digital distribution
Digital distribution
Online distribution, digital distribution, or electronic software distribution is the practice of delivering content without the use of physical media, typically by downloading via the internet directly to a consumer's device. Online distribution bypasses conventional physical distribution media,...

 platform
Platform (computing)
A computing platform includes some sort of hardware architecture and a software framework , where the combination allows software, particularly application software, to run...

), interactive on-demand media, personalized communications, and social networking features.

Operating systems

There are a multiple array of mobile operating system
Mobile operating system
A mobile operating system, also known as a mobile OS, mobile software platform or a handheld operating system, is the operating system that controls a mobile device or information appliance—similar in principle to an operating system such as Windows, Mac OS X, or Linux distributions that controls a...

s currently available, and while most are targeting smartphone
Smartphone
A smartphone is a high-end mobile phone built on a mobile computing platform, with more advanced computing ability and connectivity than a contemporary feature phone. The first smartphones were devices that mainly combined the functions of a personal digital assistant and a mobile phone or camera...

s, nettops or tablet computer
Tablet computer
A tablet computer, or simply tablet, is a complete mobile computer, larger than a mobile phone or personal digital assistant, integrated into a flat touch screen and primarily operated by touching the screen...

s, some also run on Smart TVs or were even designed specifically for Smart TV usage. Most often the operating system
Operating system
An operating system is a set of programs that manage computer hardware resources and provide common services for application software. The operating system is the most important type of system software in a computer system...

 of Smart TVs are originally based on Unix
Unix
Unix is a multitasking, multi-user computer operating system originally developed in 1969 by a group of AT&T employees at Bell Labs, including Ken Thompson, Dennis Ritchie, Brian Kernighan, Douglas McIlroy, and Joe Ossanna...

, Linux
Linux
Linux is a Unix-like computer operating system assembled under the model of free and open source software development and distribution. The defining component of any Linux system is the Linux kernel, an operating system kernel first released October 5, 1991 by Linus Torvalds...

, or other open-source software
Open-source software
Open-source software is computer software that is available in source code form: the source code and certain other rights normally reserved for copyright holders are provided under a software license that permits users to study, change, improve and at times also to distribute the software.Open...

 platforms.

Interface Design

Designing and developing a Smart TV interface is a complex challenge, and not simply a matter of integrating the different input sources. The consumer experience must be optimized so that all media sources are integrated seamlessly and accessible through a single Electronic Programme Guide, something which requires very advanced software programming.

Social networking

A number of Smart TV platforms come prepackaged, or can be optionally extended, with social networking technology capabilities, with which users can both glean updates from, and post their own updates to, existing social networking services (like for example Boxee
BOXEE
Boxee is a cross-platform freeware HTPC software application with a 10-foot user interface and social networking features designed for the living-room TV...

's social networking features which other then their own interfaces with Facebook
Facebook
Facebook is a social networking service and website launched in February 2004, operated and privately owned by Facebook, Inc. , Facebook has more than 800 million active users. Users must register before using the site, after which they may create a personal profile, add other users as...

, Last.fm
Last.fm
Last.fm is a music website, founded in the United Kingdom in 2002. It has claimed 30 million active users in March 2009. On 30 May 2007, CBS Interactive acquired Last.fm for UK£140m ....

, Tumblr
Tumblr
Tumblr is a website and microblogging platform that allows users to post text, images, videos, links, quotes and audio to their tumblelog, a short-form blog. Users can follow other users, or choose to make their tumblelog private. The service emphasizes ease of use. The site ranks as the 10th...

, and Twitter
Twitter
Twitter is an online social networking and microblogging service that enables its users to send and read text-based posts of up to 140 characters, informally known as "tweets".Twitter was created in March 2006 by Jack Dorsey and launched that July...

, among other similar services), including posts related to the content currently being played. The addition of social networking synchronization to Smart TV and HTPC platforms may provide an interaction with both on-screen content and other viewers than is currently available to most televisions, while simultaneously providing a much more cinema
Film
A film, also called a movie or motion picture, is a series of still or moving images. It is produced by recording photographic images with cameras, or by creating images using animation techniques or visual effects...

tic experience of the content than is currently available with most computers.

List of notable Smart TV platforms

Following list encompasses notable Smart TV platforms that are used as framework by more than one manufacturer:

Vendor's specific Smart TV platforms

  • LG NetCast (by LG Electronics
    LG Electronics
    LG Electronics is a global electronics and telecommunications company headquartered in Yeouido, Seoul, South Korea. The company operates its business through five divisions: mobile communications, home entertainment, home appliance, air conditioning and business solution...

    ) "SMART TV" branded NetCast Entertainment Access devices by LG Electronics
    LG Electronics
    LG Electronics is a global electronics and telecommunications company headquartered in Yeouido, Seoul, South Korea. The company operates its business through five divisions: mobile communications, home entertainment, home appliance, air conditioning and business solution...

  • Panasonic Viera Cast
    Viera Cast
    Viera Cast is a Smart TV platform by Panasonic that makes it possible to stream multimedia content from the Internet directly into select Viera HDTVs and Blu-ray disc players...

     (by Panasonic
    Panasonic
    Panasonic is an international brand name for Japanese electric products manufacturer Panasonic Corporation, which was formerly known as Matsushita Electric Industrial Co., Ltd...

    )
  • Philips NetTV (by Philips
    Philips
    Koninklijke Philips Electronics N.V. , more commonly known as Philips, is a multinational Dutch electronics company....

    ) based on the Open IPTV Forum standards.
  • Samsung Smart TV (by Samsung
    Samsung
    The Samsung Group is a South Korean multinational conglomerate corporation headquartered in Samsung Town, Seoul, South Korea...

    )
  • Sharp Aquos Net+ (by Sharp
    Sharp Corporation
    is a Japanese multinational corporation that designs and manufactures electronic products. Headquartered in Abeno-ku, Osaka, Japan, Sharp employs more than 55,580 people worldwide as of June 2011. The company was founded in September 1912 and takes its name from one of its founder's first...

    )
  • Toshiba Places (by Toshiba
    Toshiba
    is a multinational electronics and electrical equipment corporation headquartered in Tokyo, Japan. It is a diversified manufacturer and marketer of electrical products, spanning information & communications equipment and systems, Internet-based solutions and services, electronic components and...

    )
  • Playstation 3
    PlayStation 3
    The is the third home video game console produced by Sony Computer Entertainment and the successor to the PlayStation 2 as part of the PlayStation series. The PlayStation 3 competes with Microsoft's Xbox 360 and Nintendo's Wii as part of the seventh generation of video game consoles...

     (by Sony
    Sony
    , commonly referred to as Sony, is a Japanese multinational conglomerate corporation headquartered in Minato, Tokyo, Japan and the world's fifth largest media conglomerate measured by revenues....

    , while primarily a game console, it features many typical Smart TV features)
  • Xbox 360
    Xbox 360
    The Xbox 360 is the second video game console produced by Microsoft and the successor to the Xbox. The Xbox 360 competes with Sony's PlayStation 3 and Nintendo's Wii as part of the seventh generation of video game consoles...

     (by Microsoft
    Microsoft
    Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

    , while primarily a game console, it features many typical Smart TV features)

Middleware provider for TV set or TV companion box available to multiple third-parties

  • Boxee
    BOXEE
    Boxee is a cross-platform freeware HTPC software application with a 10-foot user interface and social networking features designed for the living-room TV...

     (popular fork
    Fork (software development)
    In software engineering, a project fork happens when developers take a legal copy of source code from one software package and start independent development on it, creating a distinct piece of software...

     of the XBMC media center software with custom GUI
    Graphical user interface
    In computing, a graphical user interface is a type of user interface that allows users to interact with electronic devices with images rather than text commands. GUIs can be used in computers, hand-held devices such as MP3 players, portable media players or gaming devices, household appliances and...

     and some proprietary
    Proprietary software
    Proprietary software is computer software licensed under exclusive legal right of the copyright holder. The licensee is given the right to use the software under certain conditions, while restricted from other uses, such as modification, further distribution, or reverse engineering.Complementary...

     application framework
    Application framework
    In computer programming, an application framework consists of a software framework used by software developers to implement the standard structure of an application for a specific development environment ....

     for apps
    Application software
    Application software, also known as an application or an "app", is computer software designed to help the user to perform specific tasks. Examples include enterprise software, accounting software, office suites, graphics software and media players. Many application programs deal principally with...

    )
  • Google TV
    Google TV
    Google TV is a Smart TV platform from Google. It was announced on May 20, 2010, at Google’s Google I/O event and was co-developed by Google, Intel, Sony and Logitech...

     (Android based platform by Google, Intel, Sony, and Logitech)
  • HbbTV, by the HbbTV consortium
  • EMAGINE, a popular platform in the Asia Pacific region by Select-TV
    Select-TV
    Select-TV is a Malaysian based company specializing on the IPTV technology for the hospitality and telecommunication sectors. Since its inception, it has delivered several IPTV projects, which the company named as CXS, to the Middle East and South East Asian region...

     which rides on the Intel chipset for the Smart-TV platform
  • Mediaroom
    Microsoft Mediaroom
    Microsoft Mediaroom is the latest update of the Microsoft TV IPTV Edition platform software, which is the Smart TV platform from Microsoft that is intended for interactive television use to access on-demand, live television programming, and applications via a 10-foot user interface...

     (by Microsoft
    Microsoft
    Microsoft Corporation is an American public multinational corporation headquartered in Redmond, Washington, USA that develops, manufactures, licenses, and supports a wide range of products and services predominantly related to computing through its various product divisions...

    )
  • MeeGo
    MeeGo
    MeeGo is a Linux-based open source mobile operating system project. Primarily targeted at mobile devices and information appliances in the consumer electronics market, MeeGo is designed to act as an operating system for hardware platforms such as netbooks, entry-level desktops, nettops, tablet...

     for Smart TV (Linux Foundation
    Linux Foundation
    The Linux Foundation is a non-profit technology consortium chartered to foster the growth of Linux.Founded in 2007 by the merger of the Open Source Development Labs and the Free Standards Group , the Linux Foundation sponsors the work of Linux creator Linus Torvalds and is supported by leading...

    , Intel
    Intel Corporation
    Intel Corporation is an American multinational semiconductor chip maker corporation headquartered in Santa Clara, California, United States and the world's largest semiconductor chip maker, based on revenue. It is the inventor of the x86 series of microprocessors, the processors found in most...

    , AMD) currently based on a derivative fork of XBMC media center software
  • Tru2way
    Tru2Way
    Tru2way is a brand name for interactive digital cable services delivered over the cable video network, for example interactive program guides, interactive ads, games, chat, web browsing, and t-commerce. The brand also appears as “'” and is used to market cable services, applications, and devices...

    , by CableLabs
    CableLabs
    Founded in 1988 by cable television operating companies, Cable Television Laboratories, Inc. is a not-for-profit research and development consortium that has cable operators as its members. System operators from around the world are eligible to be members. Members dues are based on revenue...

  • TVBLOB (used in Tiscali TvBox, TELE System Electronic's Free-To-Air DVB Receiver, and TVBLOB Srl's own BLOBbox
  • XBMC Media Center (by the XBMC Foundation and its open source community)
  • Yahoo! Connected TV
    Yahoo! Connected TV
    “’Yahoo! Connected TV”, is a Smart TV platform developed Yahoo! based upon the Yahoo! Widgets platform. Originally announced on August 20th, 2008 at the Intel Developer Forum in San Francisco as the Widget Channel, it integrates the Yahoo! Widgets Engine with a new television oriented user...

    , formerly Yahoo! GoTV (by Yahoo!
    Yahoo!
    Yahoo! Inc. is an American multinational internet corporation headquartered in Sunnyvale, California, United States. The company is perhaps best known for its web portal, search engine , Yahoo! Directory, Yahoo! Mail, Yahoo! News, Yahoo! Groups, Yahoo! Answers, advertising, online mapping ,...

    )
  • Miomni, for Connected TV - The Miomni Platform is a Samsung certified Developer, Yahoo Strategic Partner, Intel Keystone 10ft (TV) Interface qualified partner, Microsoft Gold partner specialising in 10ft TV applications and IBM Partner developer for Connected TV by Miomni Ltd

Controversy

There have been several controversies surrounding the Smart TV concept and on-demand
Video on demand
Video on Demand or Audio and Video On Demand are systems which allow users to select and watch/listen to video or audio content on demand...

 internet streaming media
Streaming media
Streaming media is multimedia that is constantly received by and presented to an end-user while being delivered by a streaming provider.The term "presented" is used in this article in a general sense that includes audio or video playback. The name refers to the delivery method of the medium rather...

 in general, especially in the United States. Cable providers as well as content providers have been slow to warm to Smart TV platforms and devices, and some broadcast network
Broadcast network
A broadcast network is an organization, such as a corporation or other voluntary association, that provides live television or recorded content, such as movies, newscasts, sports, Public affairs programming, and other television programs for broadcast over a group of radio stations or television...

s even been accused of using broadcast syndication against Smart TV platforms. NBC
NBC
The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...

, ABC
American Broadcasting Company
The American Broadcasting Company is an American commercial broadcasting television network. Created in 1943 from the former NBC Blue radio network, ABC is owned by The Walt Disney Company and is part of Disney-ABC Television Group. Its first broadcast on television was in 1948...

, CBS
CBS
CBS Broadcasting Inc. is a major US commercial broadcasting television network, which started as a radio network. The name is derived from the initials of the network's former name, Columbia Broadcasting System. The network is sometimes referred to as the "Eye Network" in reference to the shape of...

 and Hulu
Hulu
Hulu is a website and over-the-top subscription service offering ad-supported on-demand streaming video of TV shows, movies, webisodes and other new media, trailers, clips, and behind-the-scenes footage from NBC, Fox, ABC, and Obstacle on October 20th 2011 Nickelodeon and CBS and many other...

 have for example blocked Google TV enabled devices from accessing their web content since Google TV's launch. As of November 22, 2010, Google TV devices are blocked from accessing any programs offered by Viacom
Viacom
Viacom Inc. , short for "Video & Audio Communications", is an American media conglomerate with interests primarily in, but not limited to, cinema and cable television...

’s subsidiaries. Of the cable providers, only Dish Network
Dish Network
Dish Network Corporation is the second largest pay TV provider in the United States, providing direct broadcast satellite service—including satellite television, audio programming, and interactive television services—to 14.337 million commercial and residential customers in the United States. Dish...

 has embraced Google TV. Dish Network is promoting Google TV, offering customers a discount on the Logitech Revue.
To respond to these controversial issues and create direction for the industry the Connected TV Marketing Association was formed as an initiative to provide oversight for an industry in flux.

See also

  • Hybrid digital TV
    Hybrid digital TV
    Hybrid digital TV can show digital TV content from a number of different sources including traditional broadcast TV, internet, and connected devices in the home. To watch hybrid digital TV, consumers will need a hybrid IPTV Set-Top Box with a range of input connectors, including Ethernet as well...

  • Hybrid Broadcast Broadband TV
    Hybrid Broadcast Broadband TV
    Hybrid Broadcast Broadband TV is both an industry standard and promotional initiative for hybrid digital TV to harmonise the broadcast, IPTV, and broadband delivery of entertainment to the end consumer through connected TVs and set-top boxes...

  • 10-foot user interface
    10-foot user interface
    In computing a 10-foot user interface is a software GUI designed for display on a large television with interaction using a regular television-style remote control."10 foot" refers to the fact that the GUI's...

  • Enhanced TV
    Enhanced TV
    Enhanced TV is one example of interactive TV. It is used in particular in reference to Two-Screen Solutions TV + PC services. Generally users of these ETV services have their TV and computer in the same room, and navigate their web browser to a particular program-specific Web site that is...

  • Second screen
    Second screen
    Second Screen is a new expression which describes, in the broadcasting industry, the use of a smartphone, tablet computer or computer that audiences use while watching television.- Multi-tasking :...

  • C-Cast
    C-Cast
    C-Cast is a software developed by the Belgian company EVS Broadcast Equipment which allows broadcasters to stream live content, such as clips or alternative angles, from their video servers XT3, to the audience's second screen or smart TV while watching the event on the television .Released in...

  • Home theater PC
    Home theater PC
    A Home Theater PC or Media Center appliance is a convergence device that combines some or all the capabilities of a personal computer with a software application that supports video, photo, music playback, and sometimes video recording functionality...

  • Interactive television
    Interactive television
    Interactive television describes a number of techniques that allow viewers to interact with television content as they view it.- Definitions :...

  • Hotel television systems
  • List of digital distribution platforms for mobile devices
  • Over-the-top content
    Over-the-top content
    In the fields of broadcasting and content delivery, over-the-top content means on-line delivery of video and audio without the Internet service provider being involved in the control or distribution of the content itself...

  • TV Genius
    TV Genius
    TV Genius is a United Kingdom-based software company that specializes in TV search engines, TV recommendation engines, and EPG development. TV solutions are provided across TV, mobile, web, set top boxes and devices like Playstation and Nintendo Wii. The company works with television operators in...

  • Smartphone
    Smartphone
    A smartphone is a high-end mobile phone built on a mobile computing platform, with more advanced computing ability and connectivity than a contemporary feature phone. The first smartphones were devices that mainly combined the functions of a personal digital assistant and a mobile phone or camera...

  • Tivoization
    Tivoization
    Tivoization is a coined term to describe the creation of a system that incorporates software under the terms of a copyleft software license , but uses hardware restrictions to prevent users from running modified versions of the software on that hardware...


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