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Slogan
 
 
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A slogan is a memorable motto
Motto

A motto is a phrase meant to formally describe the general motivation or intention of a social group or organization. A motto may be in any language, but Latin is the most used....
 or phrase
Phrase

In grammar, a phrase is a group of words that functions as a single unit in the syntax of a Sentence .For example the house at the end of the street is a phrase....
 used in a political, commercial
Commerce

Commerce is a division of trade or production, costs, and pricing which deals with the Trade of goods and service from production, costs, and pricing to final consumer....
, religious and other context as a repetitive expression of an idea or purpose. The word slogan is derived from slogorn which was an Anglicisation
Anglicisation

Anglicisation or anglicization is a process of conversion of verbal or written elements of any other language into a more comprehensible English language for an English speaker....
 of the Scottish
Scottish language

Scottish language can refer to:*Scottish Gaelic language, a Q-Celtic language spoken in parts of Scotland, and the language of late Iron Age/early Medieval Scots....
 and Irish
Irish language

Irish , also known as Irish Gaelic, is a Goidelic languages of the Indo-European language family, originating in Ireland and historically spoken by the Irish people....
 Gaelic
Gaelic

Gaelic as an adjective means "pertaining to the Gaels", including language and culture. As a noun, it may refer to the group of languages spoken by the Gaels, or to any one of the individual languages....
 sluagh-ghairm (sluagh "army", "host" + gairm "cry"). Slogans vary from the written and the visual to the chanted and the vulgar. Often their simple rhetorical nature leaves little room for detail, and as such they serve perhaps more as a social expression of unified purpose, rather than a projection for an intended audience.

Slogans in politics
A political slogan generally expresses a goal or aim.






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Encyclopedia


A slogan is a memorable motto
Motto

A motto is a phrase meant to formally describe the general motivation or intention of a social group or organization. A motto may be in any language, but Latin is the most used....
 or phrase
Phrase

In grammar, a phrase is a group of words that functions as a single unit in the syntax of a Sentence .For example the house at the end of the street is a phrase....
 used in a political, commercial
Commerce

Commerce is a division of trade or production, costs, and pricing which deals with the Trade of goods and service from production, costs, and pricing to final consumer....
, religious and other context as a repetitive expression of an idea or purpose. The word slogan is derived from slogorn which was an Anglicisation
Anglicisation

Anglicisation or anglicization is a process of conversion of verbal or written elements of any other language into a more comprehensible English language for an English speaker....
 of the Scottish
Scottish language

Scottish language can refer to:*Scottish Gaelic language, a Q-Celtic language spoken in parts of Scotland, and the language of late Iron Age/early Medieval Scots....
 and Irish
Irish language

Irish , also known as Irish Gaelic, is a Goidelic languages of the Indo-European language family, originating in Ireland and historically spoken by the Irish people....
 Gaelic
Gaelic

Gaelic as an adjective means "pertaining to the Gaels", including language and culture. As a noun, it may refer to the group of languages spoken by the Gaels, or to any one of the individual languages....
 sluagh-ghairm (sluagh "army", "host" + gairm "cry"). Slogans vary from the written and the visual to the chanted and the vulgar. Often their simple rhetorical nature leaves little room for detail, and as such they serve perhaps more as a social expression of unified purpose, rather than a projection for an intended audience.

Slogans in Advertising


They are claimed to be the most effective means of drawing attention to one or more aspects of a product.

Slogans in politics


A political slogan generally expresses a goal or aim. Slogans are effective political devices especially in a heavily mediated context. They often summarize the essence of a platform effectively.



Slogans in heraldry


Slogans are used in heraldry, specifically in Scottish heraldry, in the same way as a motto is used. While mottoes may have several different origins, slogans are considered to originate as, or represent, war cries or battle cries. They usually appear above the crest on a coat of arms