Sing Tao Daily
Encyclopedia
The Sing Tao Daily is Hong Kong
Hong Kong
Hong Kong is one of two Special Administrative Regions of the People's Republic of China , the other being Macau. A city-state situated on China's south coast and enclosed by the Pearl River Delta and South China Sea, it is renowned for its expansive skyline and deep natural harbour...

's second largest Chinese language
Chinese language
The Chinese language is a language or language family consisting of varieties which are mutually intelligible to varying degrees. Originally the indigenous languages spoken by the Han Chinese in China, it forms one of the branches of Sino-Tibetan family of languages...

 newspaper
Newspaper
A newspaper is a scheduled publication containing news of current events, informative articles, diverse features and advertising. It usually is printed on relatively inexpensive, low-grade paper such as newsprint. By 2007, there were 6580 daily newspapers in the world selling 395 million copies a...

. It is owned by Sing Tao News Corporation Limited, of which Charles Ho Tsu Kwok (何柱國) is the chairman. Its English language
English language
English is a West Germanic language that arose in the Anglo-Saxon kingdoms of England and spread into what was to become south-east Scotland under the influence of the Anglian medieval kingdom of Northumbria...

 sister paper is The Standard
The Standard
The Standard is an English free newspaper of Hong Kong with a daily circulation of 231,018. It was called the Hong Kong Standard and changed to HKiMail during the Internet boom, but it changed back to The Standard in 2001....

. The Sing Tao also maintains the news website singtao.com.

There are also at least 16 overseas editions of the Sing Tao Daily, which are published by 9 overseas bureaus and circulated in 100 cities around the world. The overseas editions help facilitate easy access to homeland news for Chinese language readers outside China
China
Chinese civilization may refer to:* China for more general discussion of the country.* Chinese culture* Greater China, the transnational community of ethnic Chinese.* History of China* Sinosphere, the area historically affected by Chinese culture...

.

History

The parent company of the Sing Tao Daily, the Sing Tao Newspaper Group Limited, was founded in 1938 and is based in Hong Kong. The Sing Tao Daily was first published in the same year. It has one of the longest publishing histories among the Chinese newspapers in Hong Kong.

After opening its first overseas office in New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

 in 1965, the Sing Tao set up International News Centres in New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

, Los Angeles
Los Angeles, California
Los Angeles , with a population at the 2010 United States Census of 3,792,621, is the most populous city in California, USA and the second most populous in the United States, after New York City. It has an area of , and is located in Southern California...

, San Francisco, Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...

, Vancouver
Vancouver
Vancouver is a coastal seaport city on the mainland of British Columbia, Canada. It is the hub of Greater Vancouver, which, with over 2.3 million residents, is the third most populous metropolitan area in the country,...

, Calgary
Calgary
Calgary is a city in the Province of Alberta, Canada. It is located in the south of the province, in an area of foothills and prairie, approximately east of the front ranges of the Canadian Rockies...

, London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

 and Sydney
Sydney
Sydney is the most populous city in Australia and the state capital of New South Wales. Sydney is located on Australia's south-east coast of the Tasman Sea. As of June 2010, the greater metropolitan area had an approximate population of 4.6 million people...

. In all, the company now has twenty-two offices globally.

In 1998, members of the management team were found guilty of falsifying market data. The Hong Kong government's decision not to charge the chairwoman Sally Aw
Sally Aw
Sally Aw Sian, OBE. DStJ, JP is a Hong Kong businesswoman and adopted daughter of Chinese entrepreneur Aw Boon Haw.In 1931, Aw Boon Haw and the second of his four wives adopted the five-year-old daughter of a distant relative from Burma, changing the girl's name from She Moi to Sian...

 for reasons of "public benefit" turned into a scandal for the Hong Kong legal system and was quoted as a reason for the million's march on July 1, 2003. Shortly after, financial problems forced Aw to sell out her stock in the Sing Tao Newspaper Group Limited.

Sing Tao's Toronto edition is partially owned by Star Media Group
Star Media Group
Star Media Group is a division of Toronto Star Newspapers Ltd., which is a subsidiary of Torstar Corporation.Star Media Group assets includes:*Toronto Star, Canada's largest daily newspaper*Torstar Syndication Services*Fantasy Sports...

, the publisher of the Toronto Star
Toronto Star
The Toronto Star is Canada's highest-circulation newspaper, based in Toronto, Ontario, Canada. Its print edition is distributed almost entirely within the province of Ontario...

,a Torstar
Torstar
Torstar Corporation is an independently-owned Canadian broadly based media company that is named after its principal holding, the Toronto Star daily newspaper....

 Corporation company.

Market

The Sing Tao Daily has chosen to refresh its image and editorial content by positioning itself as the newspaper of choice for the middle class, who demand a more high-brow content. Sing Tao Daily also targets students by offering them cheaper subscription editions.

The Sing Tao Daily overseas editions target Chinese immigrants in foreign countries such as the U.S., Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

, Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

 and Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...

.

Creation of editorial product

The Sing Tao Daily’s editorial product is created using daily Chinese language internet feeds from Hong Kong, together with national feeds from its news bureau in New York and from various regional editorial staff.

The information is transmitted electronically to the various production facilities where prepress
Prepress
Prepress is the term used in the printing and publishing industries for the processes and procedures that occur between the creation of a print layout and the final printing...

 departments compose the pages using the Chinese electronic publishing system FounderFit (produced by the Founder Group
Founder Group
Founder Group is a major Chinese technology conglomerate that deals with information technology and pharmaceuticals. Its subsidiary Founder Technology Group is the second-largest personal computer vendor in China. Its motto is "世界在变 创新不变", which translates roughly to "The world is changing;...

), which allows the Chinese language to be digitally typeset.

In August 2007 the San Francisco office stopped using all FounderFit applications for Newspaper production. Sing Tao San Francisco now uses page layout, ad production, tracking and classified pagination applications from SCS of Nazareth, Pa. Adobe InDesign and Quark are used for news pagination. Sing Tao Toronto, Vancouver and LA have also switched to the SCS production applications.

The Information Services Department is a combination of the former Sing Tao Daily Main Library, Sing Tao Daily Business Library, Hong Kong iMail/Hong Kong Standard Library and the Sing Tao EDP Team. The department aids the production process through the following:
  • News research support, e.g. the maintenance of photograph and news archives, company and land searches, etc.

  • Acquisition of news content/services for publication and reference

  • Compilation of charts and tables for publication, including horse racing results, stock listings, financial indices, property transaction records, shipping schedules, and weather data

  • Handling applications for copyright
    Copyright
    Copyright is a legal concept, enacted by most governments, giving the creator of an original work exclusive rights to it, usually for a limited time...

     permission


The Sing Tao Electronic Photo System acts as a complement to the Information Services Department. It provides wire photos from six popular news media, pictures used for daily publication, photographs taken by their own staff and photo archives. The photos are classified for easy retrieval.

News files, photos and other resources can be accessed through a web-based library resource catalogue.

Political stance

The Sing Tao has a pro-government history. Before the reunification of Hong Kong with China, it supported the British colonial government; and once Hong Kong turned into a special administrative region, it turned support to the Beijing
Beijing
Beijing , also known as Peking , is the capital of the People's Republic of China and one of the most populous cities in the world, with a population of 19,612,368 as of 2010. The city is the country's political, cultural, and educational center, and home to the headquarters for most of China's...

 government. This can easily be identified in the editorials, and it is also true for the overseas editions.

On 11 November 2001, the Quebec Supreme Court issued an injunction against the local edition of Sing Tao Daily for libel against the Falun Gong
Falun Gong
Falun Gong is a spiritual discipline first introduced in China in 1992 by its founder, Li Hongzhi, through public lectures. It combines the practice of meditation and slow-moving qigong exercises with the moral philosophy...

, which was outlawed in the People's Republic of China
People's Republic of China
China , officially the People's Republic of China , is the most populous country in the world, with over 1.3 billion citizens. Located in East Asia, the country covers approximately 9.6 million square kilometres...

 as an "evil cult".

Image promotion

The Sing Tao Daily has embarked upon many programmes to lift its brand positioning and stimulate its circulation and readership.

These have included the following:
  • Editorial repositioning

  • Opinion exchanges with readers

  • A special edition with highlights of the Sing Tao Daily's core and enhanced content

  • Special supplements, e.g. its series of 9-11
    September 11, 2001 attacks
    The September 11 attacks The September 11 attacks The September 11 attacks (also referred to as September 11, September 11th or 9/119/11 is pronounced "nine eleven". The slash is not part of the pronunciation...

     supplements following the events of September 11, 2001, and World Cup pullouts

  • Topical supplements, including Property Browser and Job Market (求職廣場)

  • Support of campaigns such as

    • the Angel Campaign

    • the Inter-School Debating Competition

    • the Leader of the Year Award


Some perceive the Sing Tao to be a traditional and conservative newspaper. It has recently launched a "daring and middle class" communication platform in an attempt to promote itself as being more contemporary.

Some firsts of the Sing Tao Daily

  • The Sing Tao Daily has the largest regional coverage among global Chinese communities (e.g. in North America) and also has the second largest global coverage in the world, following the International Herald Tribune
    International Herald Tribune
    The International Herald Tribune is a widely read English language international newspaper. It combines the resources of its own correspondents with those of The New York Times and is printed at 38 sites throughout the world, for sale in more than 160 countries and territories...

    . Sing Tao pioneered satellite transmission and was the first newspaper available on opposite sides of the world on the same day.

  • The Sing Tao Group is the only media group in Hong Kong that owns both Chinese and English language newspapers.

  • The Sing Tao Daily was the first newspaper in Hong Kong to launch a website. On August 23, 1995, www.singtao.com was launched.

  • The Sing Tao Daily was the first newspaper in Hong Kong to develop a parenting section, which helps parents with advice for their children's growth and development.

Website content

The news on the website of the Sing Tao Daily is generally the same as what can be found in the printed paper. Different versions of the website customized with local content can also be accessed by readers in Canada, the U.S. and Australia.

See also

  • Newspapers of Hong Kong
    Newspapers of Hong Kong
    This is a list of newspapers in Hong Kong. Hong Kong is home to many of Asia's biggest English and Chinese language newspapers. The territory has one of the world's largest press industries and is a major centre for print journalism.-Popularity:...

  • Media in Hong Kong
  • Newspaper Society of Hong Kong
    Newspaper Society of Hong Kong
    The Newspaper Society of Hong Kong , set up on May 10, 1954, is the largest newspaper industrial society in Hong Kong, found by Hong Kong's four largest newspapers at the time - Kung Sheung Yat Po , Wah Kiu Yat Po , Sing Tao Jih Pao and South China Morning Post The Newspaper Society of Hong Kong...

  • Hong Kong Audit Bureau of Circulations
    Hong Kong Audit Bureau of Circulations
    The Hong Kong Audit Bureau of Circulations , or HKABC in short, was established in April 1995.It is a non-profit organization which aims at promoting the cause of circulation auditing in Hong Kong...

  • The Standard
    The Standard
    The Standard is an English free newspaper of Hong Kong with a daily circulation of 231,018. It was called the Hong Kong Standard and changed to HKiMail during the Internet boom, but it changed back to The Standard in 2001....

  • Sing Tao Daily (Canada)
  • Miss Sing Tao
    Miss Sing Tao
    Miss Sing Tao Pageant is hosted by Sing Tao Daily in San Francisco, CA since 2003. A cover girl is chosen by judges every month as contestants to compete in the final competition. The final competition is usually held in December of each year...


External links

The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
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