Siam Paragon

Siam Paragon

Discussion
Ask a question about 'Siam Paragon'
Start a new discussion about 'Siam Paragon'
Answer questions from other users
Full Discussion Forum
 
Encyclopedia

Siam Paragon is a shopping mall in Bangkok
Bangkok
Bangkok is the capital and largest urban area city in Thailand. It is known in Thai as Krung Thep Maha Nakhon or simply Krung Thep , meaning "city of angels." The full name of Bangkok is Krung Thep Mahanakhon Amon Rattanakosin Mahintharayutthaya Mahadilok Phop Noppharat Ratchathani Burirom...

, Thailand
Thailand
Thailand , officially the Kingdom of Thailand , formerly known as Siam , is a country located at the centre of the Indochina peninsula and Southeast Asia. It is bordered to the north by Burma and Laos, to the east by Laos and Cambodia, to the south by the Gulf of Thailand and Malaysia, and to the...

. It is one of the biggest shopping centers in Asia. Opened on December 9, 2005, it includes a wide range of specialty stores and restaurant
Restaurant
A restaurant is an establishment which prepares and serves food and drink to customers in return for money. Meals are generally served and eaten on premises, but many restaurants also offer take-out and food delivery services...

s as well as a multiplex movie theater
Movie theater
A movie theater, cinema, movie house, picture theater, film theater is a venue, usually a building, for viewing motion pictures ....

 (consisted of 15 large size theaters with one of the them having the biggest screen and seating capacity
Seating capacity
Seating capacity refers to the number of people who can be seated in a specific space, both in terms of the physical space available, and in terms of limitations set by law. Seating capacity can be used in the description of anything ranging from an automobile that seats two to a stadium that seats...

 in Asia) and the Siam Ocean World (Underwater world) aquarium
Aquarium
An aquarium is a vivarium consisting of at least one transparent side in which water-dwelling plants or animals are kept. Fishkeepers use aquaria to keep fish, invertebrates, amphibians, marine mammals, turtles, and aquatic plants...

 (the largest aquarium in South East Asia) and an exhibition hall and the Thai Art Gallery and also an opera concert hall. It also has a large bowling alley and karaoke center. It is a joint venture by Siam Piwat, the company that owns the adjacent Siam Center/Siam Discovery
Siam Center
Siam Center and Siam Discovery Center are twin shopping malls in Pathum Wan district, Bangkok, Thailand. Located at the BTS Skytrain's Siam Station, the malls are part of a large shopping district being opposite Siam Square, next to Siam Paragon and adjacent to MBK Center. Both are owned by Siam...

 shopping malls, and The Mall Group
The Mall Group
The Mall Group is one of Thailand's largest mall operators. Its main rival is the Central Group. The Mall's brands include "The Mall", The Emporium and Siam Paragon...

, which also owns The Emporium
The Emporium (Bangkok)
The Emporium is a luxury shopping mall in Khlong Toei district, Bangkok , Thailand, which opened in 1997. It is owned and operated by The Mall Group and another huge mall, Siam Paragon....

. Siam Paragon has attracted large crowds since it opened, but financial results aren't reported by the privately held Siam Paragon Development.

History


Siam Paragon was built on the former location of the Siam Intercontinental Hotel, which was demolished in 2002 at the end of its lease. The site, leased for 30 years, is Bureau of the Crown Property
Bureau of the Crown Property
-Background:The Crown Property Bureau was established under the Royal Assets Structuring Act of 1936 and became a juristic person in 1948. According to the Act, a Crown Property Board was set up, to be chaired ex officio by the Finance Minister, and served by at least four royally-appointed directors...

 land and at one time was the royal parkland of the Srapatum Palace. During the mall's construction, waiting passengers on the Bangkok Skytrain
Bangkok Skytrain
The Bangkok Mass Transit System, commonly known as the BTS Skytrain , is an elevated rapid transit system in Bangkok, Thailand. It is operated by Bangkok Mass Transit System Public Company Limited under a concession granted by the Bangkok Metropolitan Administration...

's Siam station platform could watch the building take shape.

When the mall opened on December 9, 2005, workers were still putting on finishing touches. During the first few months of its opening, there were signs of a hurried finish throughout the building, with unpainted ceilings and cracked floor tiles.

It was built at a cost of about 15 billion baht
Thai baht
The baht is the currency of Thailand. It is subdivided into 100 satang . The issuance of currency is the responsibility of the Bank of Thailand.-History:The baht, like the pound, originated from a traditional unit of mass...

 or 450 million US$ and covers an area of 52 rai (8.3 ha, 21 acres).

Design


Siam Paragon was designed by J+H Boiffils. Direct access to the complex via the Siam skytrain station.

Clientele


Siam Paragon has become since its opening the place to be for Thailand's upper class, tourists, and locals who come to be seen and to see what Thailand has to offer. However, despite its reputation for showcasing one or two cars over $300,000 each, and some pushing a million dollars, its crosstown rival Gaysorn
Gaysorn
Gaysorn Plaza is a shopping mall located on the Ratchaprasong shopping district, in Bangkok, Thailand.The mall contains international high-end brands such as, Louis Vuitton, Gucci, Prada, Givenchy, La Perla, Christian Dior, Loewe, Fendi and Hugo Boss.Gaysorn has five levels with more than 100...

 has remained the most popular spot for rich foreigners, especially from the Middle East. Paragon remains among the most popular shopping ground for the small number of Thai elite (and the vast number of elite pretenders), without excluding everyday commonplace and popular Thai items.

Location


Siam Paragon is on Rama I Road in Pathum Wan
Pathum Wan
Pathum Wan or Pathumwan is one of the 50 districts of Bangkok, Thailand. The district is bounded by six other districts : Ratchathewi , Watthana, Khlong Toei, Sathon, Bang Rak, Pom Prap Sattru Phai , and Dusit.-History:The district was established in 1914...

 district, and is adjacent to other shopping areas. It is next door to Siam Center
Siam Center
Siam Center and Siam Discovery Center are twin shopping malls in Pathum Wan district, Bangkok, Thailand. Located at the BTS Skytrain's Siam Station, the malls are part of a large shopping district being opposite Siam Square, next to Siam Paragon and adjacent to MBK Center. Both are owned by Siam...

 and Siam Discovery Center and opposite Siam Square
Siam Square
Siam Square is a shopping and entertainment area in the Siam District of Bangkok, Thailand. The area connects to other shopping centres and links to the other shopping districts by sky bridge, such as Siam Center/Siam Discovery Center, MBK Center, Siam Paragon, Ratchaprasong shopping district and...

. MBK Center
MBK Center
MBK Center, also known as Mahboonkrong , is a large shopping mall in Bangkok, Thailand. At eight stories high, the center hosts around 2,000 stores and services, including the 4-story Tokyu department store, restaurants and entertainment....

 is also nearby. An elevated walkway beneath the BTS Skytrain tracks links Siam Paragon to the Ratchaprasong
Ratchaprasong
Ratchaprasong is the name of an intersection, and a shopping district named after it in Pathum Wan District, Bangkok, adjacent to Siam District. Located at the BTS Skytrain's Chit Lom Station and the intersection of Phloenchit, Rama I and Ratchadamri Roads...

 intersection, where CentralWorld
CentralWorld
CentralWorld is a shopping plaza and complex in Bangkok, Thailand. It is the third largest shopping complex in the world. The complex, which includes a hotel and office tower, is owned by Central Pattana...

, Gaysorn
Gaysorn
Gaysorn Plaza is a shopping mall located on the Ratchaprasong shopping district, in Bangkok, Thailand.The mall contains international high-end brands such as, Louis Vuitton, Gucci, Prada, Givenchy, La Perla, Christian Dior, Loewe, Fendi and Hugo Boss.Gaysorn has five levels with more than 100...

 and several other shopping malls and hotels are located.

Transportation

  • BTS Skytrain  and – Siam station
    Siam station
    Siam Station is the cross-platform interchange station for the BTS Skytrain in Pathum Wan district, Bangkok, Thailand. The largest and busiest station on the BTS with 40,000 - 50,000 passengers per day, it is where passengers on the and change trains....

     has a skybridge linked to Siam Paragon's M floor.
  • Parking – 100,000 square metres, accommodating 4,000 cars.

Facilities


Siam Paragon is situated on 13 acre
Acre
The acre is a unit of area in a number of different systems, including the imperial and U.S. customary systems. The most commonly used acres today are the international acre and, in the United States, the survey acre. The most common use of the acre is to measure tracts of land.The acre is related...

s (32 rai) and has a total gross area of 300,000 square metres.

Department store and retail shops



The Paragon Department Store comprises 50,000 square metres. Another 40,000 square metres are devoted to retail shops selling luxury
Luxury good
Luxury goods are products and services that are not considered essential and associated with affluence.The concept of luxury has been present in various forms since the beginning of civilization. Its role was just as important in ancient western and eastern empires as it is in modern societies...

 brand
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...

 apparel, jewellery, electronics, musical instruments, audio equipment, sporting goods and exotic supercars, as well as a Kinokuniya
Books Kinokuniya
is a Japanese bookstore chain operated by , founded in 1927, with its first store located in Shinjuku, Tokyo.It means "Store of Kii Province". The company has its headquarters in Meguro, Tokyo.-History:...

, SE-ED Book Centerbook store. Some of the shops in Siam Paragon include Gucci
Gucci
The House of Gucci, better known simply as Gucci , is an Italian fashion and leather goods label, part of the Gucci Group, which is owned by French company PPR...

, Chanel
Chanel
Chanel S.A. is a French fashion house founded by the couturier Gabrielle "Coco" Chanel, well established in haute couture, specializing in luxury goods . She gained the name "Coco" while maintaining a career as a singer at a café in France...

, Balenciaga
Balenciaga
Balenciaga is a fashion house founded by Cristóbal Balenciaga, a Basque designer, born in the Basque Country, Spain. He had a reputation as a couturier of uncompromising standards and was referred to as "the master of us all" by Christian Dior. His bubble skirts and odd, feminine, yet ultra-modern...

, Valentino
Valentino SpA
Valentino SpA is a clothing company founded in 1959 by Valentino Garavani. Nowadays it is a part of Valentino Fashion Group. New creative directors Maria Grazia Chiuri and Pier Paolo Piccioli will take Alessandra Facchinetti's seat as creative designer...

, Kenzo, Hermès
Hermès
Hermès International S.A., or simply Hermès is a French high fashion house established in 1837, today specializing in leather, lifestyle accessories, perfumery, luxury goods, and ready-to-wear...

, Bottega Veneta
Bottega Veneta
Bottega Veneta is an Italian luxury goods house best known for its leather goods. Founded in 1966, it was purchased in 2001 by Gucci Group, now a part of the French multinational group PPR. Bottega Veneta is headquartered in Vicenza, in the Veneto region of northeastern Italy.- History :Bottega...

, Giorgio Armani
Giorgio Armani
Giorgio Armani is an Italian fashion designer, particularly noted for his menswear. He is known today for his clean, tailored lines. He formed his company, Armani, in 1975, and by 2001 was acclaimed as the most successful designer to come out of Italy, with an annual turnover of $1.6 billion and a...

, Jimmy Choo
Jimmy Choo
Dato' Jimmy Choo, OBE, born Choo Yeang Keat, is a Malaysian fashion designer based in London, United Kingdom. He is best known for founding Jimmy Choo Ltd that became known for its handmade women's shoes....

, Chloé
Chloé
Chloé is a French fashion house founded in 1952 by Gaby Aghion. Its headquarters is in Paris.-History:Gaby Aghion was born in Alexandria, Egypt in the year 1921...

, Dolce & Gabbana
Dolce & Gabbana
Dolce & Gabbana is an Italian luxury industry fashion house. The company was started by the Italian designers Domenico Dolce and Stefano Gabbana in Milan, Italy. By 2005 their turnover was €597 million....

, Burberry
Burberry
Burberry Group plc is a British luxury fashion house, manufacturing clothing, fragrance, and fashion accessories. Its distinctive tartan pattern has become one of its most widely copied trademarks. Burberry is most famous for its iconic trench coat, which was invented by founder Thomas Burberry...

, Salvatore Ferragamo
Salvatore Ferragamo
Salvatore Ferragamo was a Florentine and Italian shoe designer. He worked with many Hollywood stars in the 1920s, before returning to Italy to found the eponymous company making unique hand-made footwear. His scientific and creative approach to shoes spawned many innovations such as the wedge heel...

, Cartier
Cartier SA
Cartier S.A., commonly known as Cartier , is a French luxury jeweler and watch manufacturer. The corporation carries the name of the Cartier family of jewellers whose control ended in 1964 and who were known for numerous pieces including the "Bestiary" , the diamond necklace created for Bhupinder...

, Bally
Bally Shoe
The Bally Shoe company was founded as "Bally & Co" high fashion in 1851 by Carl Franz Bally and his brother Fritz in the basement of their family home in Schönenwerd in the Canton of Solothurn, Switzerland.-Business:...

, Fendi
Fendi
Fendi is an Italian high fashion house best known for its "baguette" handbags. It was launched in 1925 as a fur and leather shop in Rome, but today is a multinational luxury goods brand owned by LVMH...

, Zara
Zara (clothing)
Zara is a Spanish clothing and accessories retailer based in Arteixo, Galicia, and founded in 1975 by Amancio Ortega and Rosalía Mera. It is the flagship chain store of the Inditex group; the fashion group also owns brands such as Massimo Dutti, Pull and Bear, Oysho, Uterqüe, Stradivarius and...

, MNG
MNG
Multiple-image Network Graphics is a public graphics file format for animated images.MNG is closely related to the PNG image format. When PNG development started in early 1995, developers decided not to incorporate support for animation, not least because this feature of GIF was seldom used at the...

, Versace
Versace
Gianni Versace S.p.A. , usually referred to as Versace, is an Italian fashion label founded by Gianni Versace in 1978.The first Versace boutique was opened in Milan's Via della Spiga in 1978, and its popularity was immediate. Today, Versace is one of the world's leading international fashion houses...

, Louis Vuitton
Louis Vuitton
Louis Vuitton Malletier – commonly referred to as Louis Vuitton , or shortened to LV – is a French fashion house founded in 1854 by Louis Vuitton. The label is well known for its LV monogram, which is featured on most products, ranging from luxury trunks and leather goods to ready-to-wear, shoes,...

, Givenchy
Givenchy
Givenchy is a French brand of clothing, accessories, perfumes and cosmetics with Parfums Givenchy.The house of Givenchy was founded in 1952 by designer Hubert de Givenchy and is a member of Chambre Syndicale de la Haute Couture et du Pret-a-Porter...

, Marc Jacobs
Marc Jacobs
Marc Jacobs is an American fashion designer. He is the head designer for Marc Jacobs, as well as Marc by Marc Jacobs, a diffusion line, with more than 200 retail stores in 60 countries. He has been the creative director of the French design house Louis Vuitton since 1997...

, Emporio Armani, Hugo Boss
Hugo Boss
Hugo Ferdinand Boss was the founder of clothing company Hugo Boss.-Early life:Boss was born in Metzingen, Germany. After completing his apprenticeship and one year of employment, he founded his own company in Metzingen in 1923.-Support of Nazism:Boss joined the Nazi Party in 1931, two years before...

, Prada
Prada
Prada S.p.A. is an Italian fashion label specializing in luxury goods for men and women , founded by Mario Prada.-Foundations:...

, Ermenegildo Zegna
Ermenegildo Zegna
Ermenegildo Zegna is a leading Italian fashion house, specialing in men's clothing. Founded in 1910, it is now managed by the fourth generation of the Zegna family and remains in family ownership. As well as producing suits for its own labels, it manufactures suits for labels such as Gucci, Yves...

, Swarovski
Swarovski
Swarovski is the brand name for a range of precisely-cut crystal and related luxury products produced by Swarovski AG of Wattens, Austria...

, Coach, Shanghai Tang
Shanghai Tang
Shanghai Tang is an international clothing chain company, founded in 1994 by Hong Kong businessman David Tang Wing Cheung and now controlled by Richemont.David Tang claimed that Shanghai Tang is a Chinese label that set out to rejuvenate Chinese fashion...

, Jim Thompson
Jim Thompson (designer)
James Harrison Wilson Thompson was an American businessman who helped revitalize the Thai silk industry in the 1950s and 1960s. A former U.S. military intelligence officer, Thompson mysteriously disappeared from Malaysia's Cameron Highlands while going for a walk on Easter Sunday, March 26,...

, Tod's
Tod's
Tod's Group is an Italian company which produces shoes and other leather goods, and is presided over by businessman Diego Della Valle. It is most famous for its driving shoes....

, Mulberry
Mulberry (company)
Mulberry is a British fashion company known for its luxury leather goods.-Background:The company was founded in 1971 by Roger Saul and his mother Joan—in 1973 they opened a factory in Chilcompton, Somerset, England. Mulberry established itself as a British lifestyle brand, noted for its leather...

, Kenzo, Escada
Escada
Escada is an international luxury fashion group in women's designer clothing. The company has a presence in about 60 different countries. Its main sales markets are North America, western and eastern Europe and Asia. It filed bankruptcy in August 2009, and was acquired by Megha Mittal, in November...

, Emilio Pucci
Emilio Pucci
Emilio Pucci, Marquis of Barsento , was a Florentine Italian fashion designer and politician. He and his eponymous company are synonymous with geometric prints in a kaleidoscope of colours.-Early life:...

, Canali
Canali
Canali is a clothing company based in Italy specialising in men's clothing.-History:In 1934, the brothers Giovanni and Giacomo Canali founded a tailoring workshop dedicated to the manufacture of high quality clothing. In the 1950s, with the contributions of the family's second generation, sales...

, Bvlgari, Paul Smith
Paul Smith (fashion designer)
Sir Paul Smith jr, RDI, is an English fashion designer, whose business and reputation is founded upon his menswear. He is both commercially successful and highly respected within the fashion industry....

 and many other upmarket brands.

The car showrooms in Siam Paragon including Lamborghini
Lamborghini
Automobili Lamborghini S.p.A., commonly referred to as Lamborghini , is an Italian car manufacturer. The company was founded by manufacturing magnate Ferruccio Lamborghini in 1963, with the objective of producing a refined grand touring car to compete with established offerings from marques like...

, Lotus
Lotus Cars
Lotus Cars is a British manufacturer of sports and racing cars based at the former site of RAF Hethel, a World War II airfield in Norfolk. The company designs and builds race and production automobiles of light weight and fine handling characteristics...

, Aston Martin
Aston Martin
Aston Martin Lagonda Limited is a British manufacturer of luxury sports cars, based in Gaydon, Warwickshire. The company name is derived from the name of one of the company's founders, Lionel Martin, and from the Aston Hill speed hillclimb near Aston Clinton in Buckinghamshire...

, Bentley
Bentley
Bentley Motors Limited is a British manufacturer of automobiles founded on 18 January 1919 by Walter Owen Bentley known as W.O. Bentley or just "W O". Bentley had been previously known for his range of rotary aero-engines in World War I, the most famous being the Bentley BR1 as used in later...

, Porsche
Porsche
Porsche Automobil Holding SE, usually shortened to Porsche SE a Societas Europaea or European Public Company, is a German based holding company with investments in the automotive industry....

, Jaguar, Spyker
Spyker
Spyker was a Dutch car manufacturer, started in 1880 by coachbuilders Jacobus and Hendrik-Jan Spijker, but to be able to market the brand better in foreign countries, in 1903 the 'ij' was changed into 'y'...

, Maserati
Maserati
Maserati is an Italian luxury car manufacturer established on December 1, 1914, in Bologna. The company's headquarters is now in Modena, and its emblem is a trident. It has been owned by the Italian car giant Fiat S.p.A. since 1993...

, BMW
BMW
Bayerische Motoren Werke AG is a German automobile, motorcycle and engine manufacturing company founded in 1916. It also owns and produces the Mini marque, and is the parent company of Rolls-Royce Motor Cars. BMW produces motorcycles under BMW Motorrad and Husqvarna brands...

, Hummer
Hummer
Hummer was a brand of trucks and SUVs, first marketed in 1992 when AM General began selling a civilian version of the M998 Humvee. In 1998, General Motors purchased the brand name and marketed three vehicles: the original Hummer H1, based on the Humvee; and the H2 and H3 models that were...

 and MTM
MTM
-Computing and electronic games:* Mario's Time Machine, an educational game for the SNES* Midtown Madness, a series of racing computer games* Monster Truck Madness, another series of racing computer games-Science, technology, medicine and engineering:...

.

Gourmet Market and food halls


The Gourmet Market is an 8,000 square metre internationally oriented grocery store
Grocery store
A grocery store is a store that retails food. A grocer, the owner of a grocery store, stocks different kinds of foods from assorted places and cultures, and sells these "groceries" to customers. Large grocery stores that stock products other than food, such as clothing or household items, are...

 on the ground level of the shopping centre, selling selection of foodstuff from various European countires, Japan, Korea and Malaysia. The front half of the store is oriented to trial tasting of wide variety of items, and a fresh market. It is adjacent to a food court and bread shops area that has a wide range of restaurants and food stalls.

Foreign and foreign oriented restaurants


Siam Paragon has several restaurants and food outlets from other countries, including Tony Roma's, McDonald's, KFC, Häagen-Dazs
Häagen-Dazs
Häagen-Dazs is a brand of ice cream, established by Jewish-Polish immigrants Reuben and Rose Mattus in the Bronx, New York, in 1961. Starting with only three flavors: vanilla, chocolate, and coffee, the company opened its first retail store in Brooklyn, New York, on November 15, 1976...

, Swensen's
Swensen's
Swensen's is a global chain of ice cream restaurants that started in San Francisco, California.-History:The company was started in 1948 by Earle Swensen. Swensen opened his first shop at the corner of Union and Hyde Streets, along the cable car tracks in Russian Hill in San Francisco at what had...

 Ice Cream, LeNotre, MOS Burger
MOS Burger
, doing business as , is a fast-food restaurant chain that originated in Japan. It is now the second-largest fast-food franchise in Japan after McDonald's, and owns numerous overseas outlets over East Asia, including Taiwan, Singapore, Hong Kong, Thailand, Indonesia, and until 2005, Hawaii...

, Saint Etoile
Yamazaki Baking Company Limited
is a Japanese company that makes bread, Snack food and other foods headquartered in Chiyoda, Tokyo. It was established in Japan on March 9, 1948 in Ichikawa, Chiba by Tojuro Iijima as and continue making baked goods more than sixty years since its founding....

 Bakery, Orvin and many others. Popular domestically run foreign oriented restaurants include Fuji Japanese, Kabuki Japanese Restaurant.

Thai traditional art


There is a section of Thai traditional arts stores offering a range of decorative silk, ivory and antique items.

Royal Paragon Hall


The Royal Paragon Hall is an 12,000 square metre events facility, with a capacity for around 5,000 people and is suitable for concerts, conventions and special exhibitions.

Paragon Cineplex

See also: Paragon Cineplex

Operated by Major Cineplex
Major Cineplex
Major Cineplex Group Public Co. Ltd. is the largest operator of movie theaters in Thailand. Combined with its subsidiary, EGV Entertainment, the company has 258 screens in 32 locations. Among its properties is Thailand's largest multiplex, the Paragon Cineplex at Siam Paragon, with 16 screens and...

, the 25,000 square metre Paragon Cineplex comprises a 14-screen multiplex cinema
Cinema
Cinema may refer to:* Film, motion pictures or movies* Filmmaking, the process of making a film* Movie theater, a building in which films are shown* Cinema or Bommalattam, a Tamil film...

 including smaller Ultra Screen cinemas with reclining seats and the Enigma members-only lounge, as well as an IMAX
IMAX
IMAX is a motion picture film format and a set of proprietary cinema projection standards created by the Canadian company IMAX Corporation. IMAX has the capacity to record and display images of far greater size and resolution than conventional film systems...

 theatre and the Siam Pavalai, a 1,200-seat theatre suitable for theatrical and musical performances.

Leisure activities


A California Wow!
California Fitness
California Fitness is a wholly owned subsidiary of 24 Hour Fitness Worldwide which has around 400 clubs serving more than three million members. The first California Fitness club was established in 1996 in the business district of Hong Kong near Lan Kwai Fong...

 fitness center is on the fourth level, while the 30-lane Blu-O Rhythm and Bowl and karaoke facility is on the sixth, adjacent to the Paragon Cineplex.

Edutainment Zone

  • Music Campus for General Public (MCGP) the college of music, Mahidol University

  • Institution for language-learning, Berlitz.

Hotel


The five-star
Star (classification)
Stars are often used as symbols for classification purposes. They are used by reviewers for ranking things such as movies, TV shows, restaurants, and hotels. For example, one to five stars is commonly employed to categorize hotels.-Restaurant ratings:...

 Kempinski
Kempinski
Kempinski Hotels S.A. is a luxury hotel group. Kempinski Hotels, the trading name for Kempinski Hotels S.A., is an independent Swiss delisted S.A., which is involved in a number of luxury hotel and hospitality related businesses, including conference, catering and hotel supplies.Kempinski Hotels...

 Hotel Siam and serviced apartment complex is being built on 13 acres (52,609.2 m²) at the rear of the Siam Paragon property; open in second quarter of 2010.

Siam Ocean World



Inside Siam Paragon is "Siam Ocean World", the largest aquarium in Southeast Asia which features marine animals including penguin
Penguin
Penguins are a group of aquatic, flightless birds living almost exclusively in the southern hemisphere, especially in Antarctica. Highly adapted for life in the water, penguins have countershaded dark and white plumage, and their wings have become flippers...

s, gray nurse sharks, ray
Batoidea
Batoidea is a superorder of cartilaginous fish commonly known as rays and skates, containing more than 500 described species in thirteen families...

s, giant spider crab
Spider crab
The term spider crab can refer to various species of crab in the family Majidae. See crab spider for spiders of the Thomisidae family.*Japanese spider crab , the largest living species of crab, found on the bottom of the Pacific Ocean*Libinia emarginata, the portly spider crab, a species of crab...

s, and giant groupers. For a fee, the aquarium offers a "Dive with the Sharks program" which lets visitors scuba dive in the Open Ocean side by side with the sharks and rays. The aquarium also features "Sanyo 4D X-venture," a 4D Theater.

Siam Paragon, an Australian company, uses a two tier pricing system. Thai looking customers are charged less than others.

See also


External links