SM City North EDSA is the first SM Supermall operated by
SM Prime HoldingsSM Prime Holdings, Inc. or SM Prime is the parent company of the SM Group's shopping malls. It is the largest shopping mall and retail operator in the Philippines...
, which is the largest retail and mall operator in the
PhilippinesThe Philippines officially known as the Republic of the Philippines, is a country in Southeast Asia with Manila as its capital city. It comprises 7,107 islands in the western Pacific Ocean....
. SM City North Edsa is the largest shopping mall in the
PhilippinesThe Philippines officially known as the Republic of the Philippines, is a country in Southeast Asia with Manila as its capital city. It comprises 7,107 islands in the western Pacific Ocean....
and the third largest shopping mall in the world, having a gross floor area of 460,000 square meters. It is located at the intersection of North Avenue and
Epifanio de los Santos AvenueEpifanio de los Santos Avenue , formerly known as Highway 54, is the main circumferential road and highway of Metro Manila in the Philippines. It is an important commuting artery between the northern and southern parts of the metropolitan area...
(EDSA) in
Quezon CityQuezon City , is the former capital and the most populous city in the Philippines. Located on the island of Luzon, Quezon City is one of the cities and municipalities that make up Metro Manila, the National Capital Region. The city was named after Manuel L...
, approximately a kilometer west of Quezon City Hall and 10 kilometres north of
Makati CityThe City of Makati, or simply Makati, is one of the cities and municipalities that make up Metro Manila, the greater metropolitan area of the national capital of the Philippines...
. SM North EDSA's First major tenants are
ManelsManels is a leading retailer and manufacturer of leather goods in the Philippines.Manels, starting as a grocery/pharmacy in 1964, derives its name from its founders Manuel Siggaoat and Nelia Villarama Siggaoat...
,
JollibeeJollibee Foods Corporation is a fast-food restaurant chain based in the Philippines. As of December 2007, Jollibee has become one of the biggest fast-food chains in the world with 1,655 stores worldwide and total sales of more than US$1 billion...
, Ricky Reyes,
National BookstoreNational Bookstore is the largest bookstore chain in the Philippines with 92 branches in the country. It was set to open its first overseas branch, in Hong Kong, in September 2007.Luck is only a small part of National Book Store's success...
, French Baker, Sportshouse, McDonald’s,
Max's of ManilaMax's of Manila, popularly known as Max's Restaurant is a Philippine-based restaurant chain.-History:In 1945, after World War II, American occupation troops stationed in Quezon City, Philippines were befriended by Maximo Gimenez, a Stanford University-educated teacher...
,
Goldilocks BakeshopGoldilocks Bakeshop is a bakeshop industry in the Philippines which produces and distribute Filipino cakes and pastry.Goldilocks was opened in 1966 as a family business and started in a one-door apartment of a two-story structure on Pasong Tamo Street, Makati City. It has established 192 branches...
, Dimensione, Magic, Ideal Vision, Fabric Warehouse, and Multi time.
Construction of SM City North EDSA started in 1983 and opened in 1985. Since then, the shopping mall has undergone several expansions and renovations. It features SM Department Store, The flagship SM Supermarket, a bowling alley, a food court, a Sky Garden, an entertainment stage for events, a 12-cinema complex, a Hypermarket, and 820 specialty shops and restaurants. In 2006,
Ayala MallsAyala Malls is a real-estate subsidiary of the Ayala Corporation, the oldest and one of the largest conglomerates in the Philippines, owned by the Zobel de Ayala family. Ayala Malls own a chain of large shopping malls. All Ayala Malls are located in the Philippines, giving it significant marketing,...
constructed
TriNomaTriNoma, or Triangle North of Manila, is a large shopping mall in Quezon City in the Philippines owned by property development firm Ayala Land Inc...
, a shopping mall across North Avenue from SM City North EDSA, and created significant market competition. Currently, the SM mall is undergoing a redevelopment plan that will see the opening of the Sky Garden in 2009, which will increase the mall's floor area from 425,000 m² to 460,000 m², an
IMAXIMAX is a motion picture film format and projection standard created by Canada's IMAX Corporation. The traditional version of IMAX has the capacity to record and display images of far greater size and resolution than conventional film systems...
theater and other amenities.
The mall attracts almost 4.4 million visitors on weekends, and 1,000,000 to 2,100,000 visitors on weekdays.
The mall has the maximum capacity of 6.6 million people.
History
Back then, the lot that was purchased in 1978 was no better than a vacant swamp remotely located from the center of the metropolis. SM Prime’s chairman, Henry Sy Sr., saw the potential of the place, standing at the crossroad for regional traffic coming to and from the northern provinces of Luzon. Sy took his inspiration to build SM North EDSA from the first few malls built in the U.S., which he thought Filipinos will want to have. Ironically, many thought his plan was ill-timed because the construction of the North EDSA mall happened when divisive political issues were prevalent in the country.
The mall was opened on November 29, 1985, the first mall ever built by
SMSM Prime Holdings, Inc. or SM Prime is the parent company of the SM Group's shopping malls. It is the largest shopping mall and retail operator in the Philippines...
with a gross floor area of 125,000 square meters. “We had a tough time getting tenants to fill up the place. It was a risky period in our country’s history. So, we opened with only the SM Department Store and another small shop as the mall’s tenants,” said Mrs. Teresita Sy-Coson, Vice Chairperson of SM Investments Corporation. But to everyone’s surprise and those of many skeptics, crowds came and filled the mall. “It was an instant success,” noted Mrs. Sy-Coson.
The mall was then composed of just the main building and outdoor parking areas. As more tenants came in and entertainment concepts were introduced to the mall such as cinemas, SM North EDSA came to be known as one that institutionalized the “one-stop shopping concept” and was the first to introduce “malling” as a pastime in the Philippines. The 5-level carpark, also known as Annex 2 building was built soon after, with the lower ground floor of the building quickly converted into more enclosed mall space. The two-floor annex was built after, expanding the mall's floor area and providing space for a bowling alley and four more
movie theaterA movie theater, movie theatre, picture theatre, film theater or cinema is a venue, usually a building, for viewing motion pictures ....
s. The Main Building and The Annex was expanded with a Lower Ground Level and the first level of The Carpark Building was converted to a Cyberzone mainly for tech and gadget shops and later on, the Main Building added a 3rd level.
Businesses and real estate thrived where SM North EDSA was built, that over a period of 20 years, it has seen four expansions including The Block which opened in 2006. In July 2006, Annex 3 now better known as
The Block at SM City North EDSA was opened featuring the Hypermarket,
Toy KingdomToy Kingdom is a large toy store chain owned and developed by the SM Group by Chinese-Filipino businessman, Henry Sy, Sr. along with its corporation name, the "International Toyworld Inc". It features a variety of good quality toys, gizmos & gadgets that kids would enjoy. The first branch opened at...
, additional four movie theaters and several shops and restaurants. In February 8, 2007, SM closed the Annex building from the public and later on, demolished for a major renovation of The Annexes. The annex was reopened in December 12, 2008. The Cinema 1 located in The Block was converted to a
Digital cinemaDigital cinema refers to the use of digital technology to distribute and project motion pictures. A movie can be distributed via hard drives, optical disks or satellite and projected using a digital projector instead of a conventional film projector...
format. According to studies of large malls in the world by
Eastern Connecticut State UniversityEastern Connecticut State University is a public, coeducational liberal arts university and is a member of the Council of Public Liberal Arts Colleges. Eastern is located in Willimantic, Connecticut on . Founded in 1889, it is the second-oldest campus in the Connecticut State University System...
, SM City North EDSA was ranked the 6th largest mall in the world in terms of Total GFA (Gross Floor Area) of 331,861 m² and was ranked second largest in the country.
On September 26, 2009, the mall was not spared during the height of
Typhoon OndoyTyphoon Ketsana formed early on September 23, 2009, about 860 km to the northwest of Palau. The depression remained weak and was downgraded to a low pressure area later that day by the Japan Meteorological Agency...
. The entire lower ground floor was flooded for the first time since the mall was built.
Buildings
The buildings are interconnected by a footbridge. A footbridge is being constructed to connect "Skydome" to the sidewalk at the back of the mall. Another 200-meter long footbridge is also planned as an exclusive bridge way to SM Developments' Residential Towers called The Grass Residences.
City Center (Main Building)
The original and popular building features more than 500 shops and restaurants, 8 SM Cinemas, A Food court, A 4-level Department Store and A Supermarket with a gross floor area or 125,000 sq.m. Through many years, the main building has been undergoing major renovations and expansions which made the mall to become the top shopping destination for Filipinos. As of now, the City Center is also undergoing renovation with new claddings designed by
Arquitectonica InteriorsArquitectonica is an avant-garde architecture, landscape architecture, interior design and planning corporation headquartered in Miami, Florida, United States with international offices in 9 other cities...
, an interior subsidiary owned by
ArquitectonicaArquitectonica is an avant-garde architecture, landscape architecture, interior design and planning corporation headquartered in Miami, Florida, United States with international offices in 9 other cities...
, one of the world's famous architectural management firms that also designed
The PodiumThe Podium is an upscale shopping mall located along ADB Avenue in the Ortigas Center, a major business and commercial district in Pasig City, Philippines...
,
SM Mall of AsiaSM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
and the new and ongoing renovation of
SM MegamallSM Megamall is a a large shopping mall located in the Ortigas business district of Metro Manila, Philippines. It is the third SM Supermall developed and operated by SM Prime Holdings, the largest mall operator in the Philippines owned by Henry Sy Sr.. The mall has two buildings interconnected with...
. The City Center's interiors will be renovated by 2009 and an IMAX Theater, Now Open.
The Annex (Annex 1)
The original annex building was built in the 1990s as an expansion of the City Center. It featured some 200 shops and restaurants, additional movie theaters and a bowling alley. In February 8, 2007, the Annex was closed from the public for demolition as part of SM North EDSA's Redevelopment Plan.
The new annex officially opened in December 12, 2008 at almost double the size of the previous structure, having provisions for more than 400 shops and restaurants. The Annex now consists of a 92,830 square-meter, six-level building. The new structure was designed by
ArquitectonicaArquitectonica is an avant-garde architecture, landscape architecture, interior design and planning corporation headquartered in Miami, Florida, United States with international offices in 9 other cities...
, the same architectural management firm that designed
The PodiumThe Podium is an upscale shopping mall located along ADB Avenue in the Ortigas Center, a major business and commercial district in Pasig City, Philippines...
and
SM Mall Of AsiaSM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
. The tenants include Upscale shops, various restaurants, the biggest Cyberzone, Save More Market, a games arcade and a bowling center, creating a cutting-edge mix of shopping and entertainment.
It exteriors are green-colored, wavy-like claddings and glass windows. Its interiors are clean and modern, and centered around a curvilinear
atriumAtrium may refer to:*Atrium , a large open space within a building*Atrium , microscopic air sacs in lungs*Atrium , an anatomical structure of the heart* Atrium of the ventricular system of the brain...
, which stretches its length.
DaylightDaylight or the light of day is the combination of all direct and indirect sunlight outdoors during the daytime . This includes direct sunlight, diffuse sky radiation, and both of these reflected from the Earth and terrestrial objects...
is provided through a series of circular glass cones set into the ceiling, giving the interior a light, airy feeling.
The Block (Annex 3)
SM Annex 3 or widely known as
The BlockThe Block is one of the two annex buildings around SM City North EDSA, the other one, SM City Annex is will renovated by 2009. The Block, like SM City Annex on the the other side of SM North EDSA is connected by a footbridge, but the ones connecting the main building and The Block has stores in it,...
is the high-end part of the Mall, featuring SM regulars; the Hypermarket, 4 Digital Cinemas, Cinema 1 as
D-CinemaDigital cinema refers to the use of digital technology to distribute and project motion pictures. A movie can be distributed via hard drives, optical disks or satellite and projected using a digital projector instead of a conventional film projector...
,
Fitness FirstFitness First is one of the largest health and fitness providers in the world, second in number of clubs only to Gold's Gym and third in memberships only to 24 Hour Fitness and Gold's Gym, with clubs in the United Kingdom, Europe, Australia, Middle East and the Asia-Pacific region.In 2005 the...
, Our Home, Kultura Filipino and
Toy KingdomToy Kingdom is a large toy store chain owned and developed by the SM Group by Chinese-Filipino businessman, Henry Sy, Sr. along with its corporation name, the "International Toyworld Inc". It features a variety of good quality toys, gizmos & gadgets that kids would enjoy. The first branch opened at...
. The mall also features international brands of shoes and clothes and other specialty shops. The site where it stands now used to be a large parking area for cars. The Block was designed and constructed by
ArquitectonicaArquitectonica is an avant-garde architecture, landscape architecture, interior design and planning corporation headquartered in Miami, Florida, United States with international offices in 9 other cities...
, the architectural management firm that designed
The PodiumThe Podium is an upscale shopping mall located along ADB Avenue in the Ortigas Center, a major business and commercial district in Pasig City, Philippines...
,
SM Mall Of AsiaSM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
and the new and ongoing renovation of
SM MegamallSM Megamall is a a large shopping mall located in the Ortigas business district of Metro Manila, Philippines. It is the third SM Supermall developed and operated by SM Prime Holdings, the largest mall operator in the Philippines owned by Henry Sy Sr.. The mall has two buildings interconnected with...
.
Carpark Plaza (Annex 2)
The Carpark Plaza or Annex 2 is part of the additional buildings built in the 1990s. The carpark plaza features the first branch of the Cyberzone (will be closed down for renovation and relocation) and additional 8,000 parking spaces in which the building is connected to the main mall with a footbridge up to the 2nd floor. As part of the redevelopment plan, the building is also undergoing some major renovations.
Warehouse Building
Located near
The BlockThe Block is one of the two annex buildings around SM City North EDSA, the other one, SM City Annex is will renovated by 2009. The Block, like SM City Annex on the the other side of SM North EDSA is connected by a footbridge, but the ones connecting the main building and The Block has stores in it,...
. This building served as The Super Sale Club for wholesale of goods. SM then changed the format of wholesale and merged it into a Hypermarket format, then The club is discontinued. The name was changed to The Factory Sale Outlet Warehouse Building, still the same as what it once was since the 1990s. Now, the building holds the
ACE HardwareAce Hardware Corp., based in Oak Brook, Illinois, United States, is a hardware cooperative that was created in 1924 by Richard Hesse, E. Gunnard Lindquist, Frank Burke and Oscar Fisher in Chicago, Illinois....
and other outlets, but moved again to the annex. The latter part of the building is converted as additional parking space and a small parcel of land at the back of
Mall Anchors
Main Anchors:
- SM Supermarket (Flagship Store)
- SM Department Store
SM Department Store is the very foundation of SM. Being run by SM Investments, the holding company of the SM Group, SM Department Store is a founding retail center where we can find brands of fashion, footwear, bags, accessories, toys, gadgets and other brands of product. SM Department Store now...
- SM Hypermarket
- Save More Market
- SM Cinemas (11)
- SM Digital Theater
Digital cinema refers to the use of digital technology to distribute and project motion pictures. A movie can be distributed via hard drives, optical disks or satellite and projected using a digital projector instead of a conventional film projector...
- IMAX Theater
- SM Bowling Center
- SM Food Court
- SM Cyberzone
- Entertainment Live!
Junior Anchors:
- Toy Kingdom
Toy Kingdom is a large toy store chain owned and developed by the SM Group by Chinese-Filipino businessman, Henry Sy, Sr. along with its corporation name, the "International Toyworld Inc". It features a variety of good quality toys, gizmos & gadgets that kids would enjoy. The first branch opened at...
- SM Appliance Center
- Cinderella
- Ace Builders Center
Ace Hardware Corp., based in Oak Brook, Illinois, United States, is a hardware cooperative that was created in 1924 by Richard Hesse, E. Gunnard Lindquist, Frank Burke and Oscar Fisher in Chicago, Illinois....
- Our Home
- National Bookstore
National Bookstore is the largest bookstore chain in the Philippines with 92 branches in the country. It was set to open its first overseas branch, in Hong Kong, in September 2007.Luck is only a small part of National Book Store's success...
- Surplus Shop
- Watsons
- Kultura Filipino
- Padi's Point
Redevelopment Plan
The redevelopment of SM City North EDSA is currently ongoing and set to be completed in 2009. The redevelopment is envisioned to compete against
TriNomaTriNoma, or Triangle North of Manila, is a large shopping mall in Quezon City in the Philippines owned by property development firm Ayala Land Inc...
, which is located across SM City North EDSA. It is also set to be bigger than
SM Mall Of AsiaSM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
. Its GFA which is 351,872 sq.m will surpass the GFA of the
SM MoASM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
which is 407,101 sq.m and soon to be 460,000 sq.m than its current GFA, making it the country's largest mall and the 2nd largest in the world. SM already opened
The Annex which increase its gross floor area to 425,000 square meters and automatically became the largest in the country and 3rd largest in the world.
Future Expansion
SM Acquired the old barracks of the
Armed Forces of the PhilippinesThe Armed Forces of the Philippines is composed of the Philippine Army, Philippine Navy and Philippine Air Force. The AFP is a volunteer force and has a total active strength of 113,500 with 131,000 personnel in reserve and is one of Asia's weakest military. The AFP leadership consists of the...
at the back end of San Francisco High School that is now converted into The Grass Residences and the Camp Bago Bantay Property at the back of the mall which is soon to become NorthPointe Residences. After the current redevelopment, SM City North EDSA still have more room to expand. The Mall's property is surrounded by Philippine Government's DSWD owned lands like the Bagong Buhay lot, Golden Acres, and The
Quezon City Science High SchoolQuezon City Science High School ' is the Science High School for Quezon City, and the Regional Science High School for the National Capital Region . QCSHS is located at Golden Acres Rd., cor. Misamis St., Bago Bantay, Quezon City, Philippines...
at the back, San Francisco High School and the
Department of EducationDepartment of Education may refer to any of several government agencies:In Africa:* South Africa: Department of Education or the former Bantu Education DepartmentIn Asia:* Hong Kong: Education Bureau...
in between the SM Annex and The Grass Residences and The Philippine College of Surgeons in the middle of The Annex's Buildings.
LRT-1 Station
The
Manila LRT Yellow LineThe Manila LRT Yellow Line is the first metro line of the Manila Light Rail Transit System. Presently, the line contains eighteen stations and runs over fifteen kilometers of fully elevated track. As the name implies, the line is colored yellow on all LRT maps.The line runs in a general...
will be extending Northward ending near North Avenue Station in
TrinomaTriNoma, or Triangle North of Manila, is a large shopping mall in Quezon City in the Philippines owned by property development firm Ayala Land Inc...
. SM confirmed there will be a station located beside the SM Annex Building in their own design. The Station will be directly connected to the mall for quick access. This will make transportation easy for shoppers coming from southern parts of
Metro ManilaMetropolitan Manila or the National Capital Region is the administrative region encompassing the city of Manila, the national capital of the Philippines. As of the 2007 Census, the population is 11,553,427...
who like to go to SM North EDSA.
Note
Technically, SM City North EDSA should rank as the 2nd largest shopping mall in the world (since South China Mall closed down in July 2008. By 2009,
Golden Resources MallGolden Resources Shopping Mall, or Jin Yuan is a shopping mall located near the Fourth Ring Road in Beijing, People's Republic of China....
, becomes the Largest Mall once again).
See also
- SM Prime Holdings
SM Prime Holdings, Inc. or SM Prime is the parent company of the SM Group's shopping malls. It is the largest shopping mall and retail operator in the Philippines...
- SM Mall of Asia
SM Mall of Asia is a shopping mall owned and developed by SM Prime Holdings, the largest mall developer and owner in the Philippines. SM Mall of Asia is the second largest shopping mall in the Philippines and the 4th largest shopping mall in the world...
- SM Megamall
SM Megamall is a a large shopping mall located in the Ortigas business district of Metro Manila, Philippines. It is the third SM Supermall developed and operated by SM Prime Holdings, the largest mall operator in the Philippines owned by Henry Sy Sr.. The mall has two buildings interconnected with...
- SM City Cebu
SM City Cebu is a large shopping mall located in Cebu City, Philippines. It is the 4th shopping mall owned and developed by SM Prime Holdings, the country's largest shopping mall owner and developer. It is the company's first shopping mall outside of Metro Manila and the 4th largest shopping mall...
- SM City Fairview
SM City Fairview is a large shopping mall in the Philippines. It is owned and Developed by SM Prime Holdings.SM Supermalls is owned by Henry Sy, Sr. It is located at Quirino Highway, Regalado Ave, Novaliches, Quezon City, Metro Manila. It is the second SM Supermall located in Quezon City...
- SM City Iloilo
SM City Iloilo is a shopping mall in the Philippines, owned and operated by SM Prime Holdings. It is the biggest shopping mall in the Western Visayan Region and second to SM City Cebu in the entire Visayas Region. It is located along Sen. Benigno Aquino, Jr. Avenue in the district of Mandurriao in...
External links