Rejected
Encyclopedia
Rejected is an animated short comedy film
Comedy film
Comedy film is a genre of film in which the main emphasis is on humour. They are designed to elicit laughter from the audience. Comedies are mostly light-hearted dramas and are made to amuse and entertain the audiences...

 by Don Hertzfeldt
Don Hertzfeldt
Don Hertzfeldt is the creator of many short animated films, including the Academy-Award nominated Rejected and Everything Will Be OK. His animated films have received over 150 awards and have been presented around the world. Before the age of thirty, his films were already the subject of several...

 that was nominated for an Academy Award for Best Animated Short Film
Academy Award for Animated Short Film
The Academy Award for Animated Short Film is an award which has been given by the Academy of Motion Picture Arts and Sciences as part of the Academy Awards every year since the 5th Academy Awards, covering the year 1931-32, to the present....

 in 2000. It received 27 awards from film festivals around the world.

Rejected has a cult following
Cult following
A cult following is a group of fans who are highly dedicated to a specific area of pop culture. A film, book, band, or video game, among other things, will be said to have a cult following when it has a small but very passionate fan base...

 and has grown into a pop culture icon that is frequently quoted or referenced. In 2009, it was the only short film named as one of the "Films of the Decade" by Salon.com In 2010, it was noted as one of the five "most innovative animated films of the past ten years" by The Huffington Post
The Huffington Post
The Huffington Post is an American news website and content-aggregating blog founded by Arianna Huffington, Kenneth Lerer, and Jonah Peretti, featuring liberal minded columnists and various news sources. The site offers coverage of politics, theology, media, business, entertainment, living, style,...

.

Fans of the cartoon have been known to wear costumes, re-enact their favorite scenes in fan film
Fan film
A fan film is a film or video inspired by a film, television program, comic book or a similar source, created by fans rather than by the source's copyright holders or creators. Fan filmmakers have traditionally been amateurs, but some of the more notable films have actually been produced by...

s, and some have had tattoo
Tattoo
A tattoo is made by inserting indelible ink into the dermis layer of the skin to change the pigment. Tattoos on humans are a type of body modification, and tattoos on other animals are most commonly used for identification purposes...

s made of their favorite characters.

Story

A fictional frame story explains that Don Hertzfeldt was commissioned to do animated segments for commercials and television network interstitals, but they were all rejected upon receipt. It is a collection of short, surreal vignettes, presented as a reel of rejected corporate advertising work. Towards the end of the short the animator begins to break down mentally and the animated world he created literally begins to fall apart, brutally killing all of his characters in the process.

Exhibition history

Rejected world-premiered at the San Diego Comic Convention in 2000. Between hundreds of film festival appearances since then, Rejected also toured North American theaters in 2000, 2001, and 2002 with Spike and Mike's Sick and Twisted Festival of Animation; in 2001 and 2002 again with a retrospective touring program of Hertzfeldt's and animator Bill Plympton
Bill Plympton
William "Bill" Calvin Plympton is an American animator, former cartoonist, director, screenwriter and producer best known for his 1987 Academy Award-nominated animated short Your Face. and his series of shorts Guard Dog, Guide Dog, Hot Dog and Horn Dog.- Biography :Bill Plympton was born in...

's films called "The Don and Bill Show"; and returned to theaters once again in 2003 and 2004 with Hertzfeldt's own the Animation Show
The Animation Show
The Animation Show is a touring festival of animated short films that was first held in fall 2003. It was created by award-winning animators Mike Judge and Don Hertzfeldt....

 tour.

In 2003, two of the "Fluffy Guy" characters reappeared in three Hertzfeldt cartoons created to introduce and book-end the first year of the Animation Show
The Animation Show
The Animation Show is a touring festival of animated short films that was first held in fall 2003. It was created by award-winning animators Mike Judge and Don Hertzfeldt....

: Welcome to the Show, Intermission in the Third Dimension, and the End of the Show.

Rejected was scheduled to air on Adult Swim
Adult Swim
Adult Swim is an adult-oriented Cable network that shares channel space with Cartoon Network from 9:00 pm until 6:00 am ET/PT in the United States, and broadcasts in countries such as Australia and New Zealand...

 in 2001 but was delayed for unknown reasons—it was rescheduled to air in November 2002 "uncut and commercial free", and was heavily promoted on the network that week. However, the short was pulled from the schedule at the last minute, for unknown reasons. Rumors about the reasons behind this highly unusual action have included: the film's brief use of the phrase, "Sweet Jesus" ("Jesus" being a word allegedly not allowed on a Turner Network
Turner Broadcasting System
Turner Broadcasting System, Inc. is the Time Warner subsidiary managing the collection of cable networks and properties started and acquired by Robert Edward "Ted" Turner starting in the mid-1970s. The company has its headquarters in the CNN Center in Atlanta, Georgia. TBS, Inc...

), and an anonymous high-ranking network executive simply not finding the short to be funny. Rejected has since aired without incident on the Cartoon Network
Cartoon Network
Cartoon Network is a name of television channels worldwide created by Turner Broadcasting which used to primarily show animated programming. The channel began broadcasting on October 1, 1992 in the United States....

 in other countries as well as on other international television networks, but has to date never been broadcast on American television.

Rejected returned to movie theaters in 2006 as part of the Sundance Institute
Sundance Institute
Sundance Institute is a non-profit organization founded by Robert Redford in 1981 that actively advances the work of filmmakers and storytellers worldwide...

's 25th anniversary "Art House Project", a special screening series of Sundance films for local audiences nationwide. Rejected was one of 5 shorts and 25 features from Sundance's history selected as "essential" and representative of the spirit of the Sundance Film Festival
Sundance Film Festival
The Sundance Film Festival is a film festival that takes place annually in Utah, in the United States. It is the largest independent cinema festival in the United States. Held in January in Park City, Salt Lake City, and Ogden, as well as at the Sundance Resort, the festival is a showcase for new...

.

Most recently, the film returned to theaters in 2008-2009 as part of the Evening with Don Hertzfeldt screening series.

DVD

Ever since its original theatrical run, the film has been a very popular target for Internet bootlegs, and in 2001 Bitter Films released a limited edition DVD
DVD
A DVD is an optical disc storage media format, invented and developed by Philips, Sony, Toshiba, and Panasonic in 1995. DVDs offer higher storage capacity than Compact Discs while having the same dimensions....

 "single" to give fans a proper alternative. Hertzfeldt has stated on the Bitter Films website that his concern with bootlegs has always been over quality control issues, and never a financial one. The DVD "single" featured a deleted scene as well as an audio commentary, and is now out of print.

In 2006, Rejected was remastered and restored in high definition for inclusion on the DVD, "Bitter Films Volume 1", a compilation of Don Hertzfeldt's short films from 1995-2005. Special features on this DVD relating to Rejected include a new text commentary by Hertzfeldt (via closed-caption boxes), footage from the abandoned cartoon "the Spanky the Bear Show" that later evolved into a central scene in the film, original pencil tests, the 2001 audio commentary, and dozens of pages devoted to Hertzfeldt's original sketches, storyboards, notes, and deleted ideas from the film. The DVD is available exclusively from the Bitter Films website, http://www.bitterfilms.com.

A 35 second deleted scene from Rejected was only released on the 2001 DVD "single". In it, a father inquires into his son's desire to drink goat's blood. The scene appears to fit in with the "Johnson & Mills" portion of the original film, and is revealed to be an advertisement for cotton-swabs at the end.

Inspiration

Although the film is fictional and Hertzfeldt has never done any commercial work, he did receive many offers to do television commercials after Billy's Balloon
Billy's Balloon
Billy's Balloon is a 16mm animated short by Don Hertzfeldt. It was his 4th and final student film at UC Santa Barbara. Similar to his other cartoons, he utilizes a minimalist stick-figure technique....

 garnered international attention and acclaim. Hertzfeldt is an artist with anti-corporate leanings and in appearances has often told the humorous story of how he was tempted to produce the worst possible cartoons he could come up with for the companies, make off with their money, and see if they would actually make it to air. Eventually this became the germ for Rejecteds theme of a collection of cartoons so bad they were rejected by advertising agencies, leading to their creator's breakdown.

Hertzfeldt has never accepted "real" commercial work and has stated numerous times on his website and in public appearances that he never will, as he feels they are "lies" and does not want to lie to his audience.

Besides the iconic Allegro ma non troppo from Beethoven's 9th
Symphony No. 9 (Beethoven)
The Symphony No. 9 in D minor, Op. 125, is the final complete symphony of Ludwig van Beethoven. Completed in 1824, the symphony is one of the best known works of the Western classical repertoire, and has been adapted for use as the European Anthem...

 that plays in the text introductions to each segment, a particular segment with the "Fluffy Guys" uses background music from the Swedish
Sweden
Sweden , officially the Kingdom of Sweden , is a Nordic country on the Scandinavian Peninsula in Northern Europe. Sweden borders with Norway and Finland and is connected to Denmark by a bridge-tunnel across the Öresund....

Christmas song, Nu Är Det Jul Igen.
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