Psycho-Cybernetics
Encyclopedia
Psycho-Cybernetics is a classic self-help book
Self-help book
Self-help books are books written with the stated intention to instruct any readers on a number of personal problems. They take their name from Self-Help, the Victorian best-seller, but are also known and classified under "self-improvement", a term that is a modernized version of self-help...

, written by Maxwell Maltz
Maxwell Maltz
Maxwell Maltz was an American cosmetic surgeon and author of Psycho-Cybernetics , which was a system of ideas that he claimed could improve one's self-image. In turn, the person would lead a more successful and fulfilling life...

 in 1960 and published by the non-profit Psycho-Cybernetics Foundation. Motivational and self-help
Self-help
Self-help, or self-improvement, is a self-guided improvement—economically, intellectually, or emotionally—often with a substantial psychological basis. There are many different self-help movements and each has its own focus, techniques, associated beliefs, proponents and in some cases, leaders...

 experts in personal development, including Zig Ziglar
Zig Ziglar
Hilary Hinton "Zig" Ziglar is an American author, salesman, and motivational speaker.-Biography:Zig Ziglar was born in Coffee County, Alabama, to parents John Silas Ziglar and Viola Ziglar...

, Tony Robbins
Tony Robbins
Anthony "Tony" Robbins is an American self-help author and motivational speaker. He became well known through his infomercials and self-help books, Unlimited Power: The New Science Of Personal Achievement and Awaken The Giant Within...

, Brian Tracy
Brian Tracy
Brian Tracy is a self-help author and motivational speaker. He serves as Chairman of Brian Tracy International, a human resource company based in Solana Beach, California, with affiliates throughout the United States and thirty-one other countries.-Early life:After dropping out of school before...

 have based their techniques on Maxwell Maltz. Many of the psychological methods of training elite athletes are based on the concepts in Psycho-Cybernetics as well. The book combines the cognitive behavioral
Cognitive therapy
Cognitive behavioral therapy is a psychotherapeutic approach: a talking therapy. CBT aims to solve problems concerning dysfunctional emotions, behaviors and cognitions through a goal-oriented, systematic procedure in the present...

 technique of teaching an individual how to regulate self-concept
Self-concept
Self-concept is a multi-dimensional construct that refers to an individual's perception of "self" in relation to any number of characteristics, such as academics , gender roles and sexuality, racial identity, and many others. Each of these characteristics is a research domain Self-concept (also...

 developed by Prescott Lecky
Prescott Lecky
Prescott Lecky was a lecturer of Psychology at Columbia University from 1924 to 1934. At a time when American psychology was dominated by behaviorism, he developed the concept of self-help as a method in psychotherapy of the self in the 1920s. His concepts influenced Maxwell Maltz in his...

 with the cybernetics
Cybernetics
Cybernetics is the interdisciplinary study of the structure of regulatory systems. Cybernetics is closely related to information theory, control theory and systems theory, at least in its first-order form...

 of Norbert Wiener
Norbert Wiener
Norbert Wiener was an American mathematician.A famous child prodigy, Wiener later became an early researcher in stochastic and noise processes, contributing work relevant to electronic engineering, electronic communication, and control systems.Wiener is regarded as the originator of cybernetics, a...

 and John von Neumann
John von Neumann
John von Neumann was a Hungarian-American mathematician and polymath who made major contributions to a vast number of fields, including set theory, functional analysis, quantum mechanics, ergodic theory, geometry, fluid dynamics, economics and game theory, computer science, numerical analysis,...

. The book defines the mind-body connection as the core in succeeding in attaining personal goals.

Maltz found that his plastic surgery patients often had expectations that were not satisfied by the surgery, so he pursued a means of helping them set the goal of a positive outcome through visualization
Mental image
A mental image is an experience that, on most occasions, significantly resembles the experience of perceiving some object, event, or scene, but occurs when the relevant object, event, or scene is not actually present to the senses...

of that positive outcome. Maltz became interested in why setting goals works. He learned that the power of self-affirmation and mental visualisation techniques used the connection between the mind and the body. He specified techniques to develop a positive inner goal as a means of developing a positive outer goal. This concentration on inner attitudes is essential to his approach, as a person's outer success can never rise above the one visualized internally.

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