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Poverty Row



 
 
Poverty Row is a slang term used in Hollywood from the late silent period through the mid-fifties to refer to a variety of small and mostly short-lived B movie studios
Movie studio

A movie studio is, in the established sense of the term, a film distributor. Literally, however, the term denotes a controlled environment for the making of a film....
. While many of them were on or near today's Gower Street in Hollywood, the term did not necessarily refer to any specific physical location but was instead a kind of figurative catch-all for low-budget films produced by these lesser tier studios.

Studios While some Poverty Row studios came and quickly went after a few releases, others operated on more or less the same terms as— if vastly different scales from — major film studios such as MGM, Warner Brothers, and Paramount Pictures
Paramount Pictures

Paramount Pictures Corporation is an American motion picture production company and distribution company, located on Melrose Avenue in Hollywood, California....
.

The most successful and longest-lived of such lower-tier companies maintained permanent lots (and many standing sets that dedicated moviegoers could frequently recognize from movie to movie), had both cast and crew on long-term contract, and had a more varied output than smaller firms.

ing studios on Poverty Row included Republic Pictures
Republic Pictures

Republic Pictures is an in-name only independent film, television, and video distribution company that was originally a movie production-distribution corporation with studio facilities, best known for its specialization in quality B-film pictures, Western and movie Serial s....
, which began when Herbert J.






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Encyclopedia


Poverty Row is a slang term used in Hollywood from the late silent period through the mid-fifties to refer to a variety of small and mostly short-lived B movie studios
Movie studio

A movie studio is, in the established sense of the term, a film distributor. Literally, however, the term denotes a controlled environment for the making of a film....
. While many of them were on or near today's Gower Street in Hollywood, the term did not necessarily refer to any specific physical location but was instead a kind of figurative catch-all for low-budget films produced by these lesser tier studios.

Characteristic Films


The films of Poverty Row, many of them Westerns
Western (genre)

The Western is a fiction genre seen in film, television, radio, literature, painting and other visual arts. Westerns are devoted to telling stories set primarily in the later half of the 19th century in what became the Western United States , but also in Western Canada, Mexico , Alaska and even Australia ....
 or series such as those featuring the Bowery Boys
Dead End Kids

The Dead End Kids were a group of young actors from New York, New York who appeared in Sidney Kingsley's Broadway theatre play Dead End in 1935....
 and detectives such as Mr. Moto
Mr. Moto

Mr. Moto is a fictional character Japanese people secret agent created by the American author John P. Marquand. He appeared in six novels by Marquand published between 1935 and 1957....
 and Charlie Chan
Charlie Chan

File:Charliechanfeb0539.jpgCharlie Chan is a fictional character Chinese American detective created by Earl Derr Biggers, who acknowledged that he was inspired by the career of Honolulu policeman Chang Apana....
, are generally characterized by low budgets, casts made up of unknowns or former stars, and overall production values that emphasize the haste and economy with which they were made.

Studios

While some Poverty Row studios came and quickly went after a few releases, others operated on more or less the same terms as— if vastly different scales from — major film studios such as MGM, Warner Brothers, and Paramount Pictures
Paramount Pictures

Paramount Pictures Corporation is an American motion picture production company and distribution company, located on Melrose Avenue in Hollywood, California....
.

The most successful and longest-lived of such lower-tier companies maintained permanent lots (and many standing sets that dedicated moviegoers could frequently recognize from movie to movie), had both cast and crew on long-term contract, and had a more varied output than smaller firms.

Leading Studios

Leading studios on Poverty Row included Republic Pictures
Republic Pictures

Republic Pictures is an in-name only independent film, television, and video distribution company that was originally a movie production-distribution corporation with studio facilities, best known for its specialization in quality B-film pictures, Western and movie Serial s....
, which began when Herbert J. Yates combined six established poverty-row companies, Monogram, Mascot, Liberty, Majestic, Chesterfield, and Invincible with his Consolidated Film Laboratories. Republic began by releasing serial shorts and Westerns with Gene Autry
Gene Autry

Orvon Gene Autry was an United States performing arts who gained fame as "Singing cowboy" on the Radio in the United States, in Cinema of the United States and on Television in the United States for more than three decades beginning in the 1930s....
 in the 1930s before eventually riding the success of eventual superstar John Wayne
John Wayne

John Wayne was an Academy Award- and Golden Globe Award-winning United States film actor. He epitomized rugged masculinity and has become an enduring American icon....
 and embarking on more ambitious projects, such as 1953's Wayne hit, The Quiet Man
The Quiet Man

The Quiet Man is a United States Romantic film drama film directed by John Ford and starring John Wayne, Maureen O'Hara, Victor McLaglen and Barry Fitzgerald....
. Monogram Pictures
Monogram Pictures

Monogram Pictures Corporation was a Hollywood studio that produced and released films, most on low budgets, between 1931 and 1953, when the firm completed a transition to the name Allied Artists Pictures Corporation....
 soon left Republic, and in the following decades produced everything from college/teen musicals starring popular swing bands to versions of classics like Oliver Twist
Oliver Twist

Oliver Twist is Charles Dickens second novel. The book was originally published in Bentley's Miscellany as a Serial , in monthly installments that began appearing in the month of February 1837 and continued through April 1839, originally intended to form part of Dickens' serial The Mudfog Papers....
 and the final films of Kay Francis
Kay Francis

Kay Francis was an Cinema of the United States stage and film actress. After a brief period on Broadway theatre in the late 1920s, she moved to film and achieved her greatest success between 1930 and 1936, when she was the number one female star at the Warner Bros....
.

Lesser Studios

The smallest studios, including Tiffany Pictures
Tiffany Pictures

Tiffany Pictures was a Hollywood motion picture studio in operation from 1921 until 1932.Tiffany Productions was originally founded by star Mae Murray, her then-husband, director Robert Z....
, Sam Katzman
Sam Katzman

Sam Katzman was an United States film producer and Film director. Born into a poor Jewish family, Katzman went to work as a stage laborer at the age of 13 in the fledgling East Coast of the United States film industry....
's Victory, Mascot
Mascot Pictures Corporation

The Mascot Pictures Corporation was a minor film company of the 1920s and 1930s best known for producing film serials and Western . Mascot's serial The King of the Kongo was the first serial to include Sound film, beating Universal Studios by several months....
 and Chesterfield often packaged and released films from independent producers, British "quota quickie
Cinematograph Films Act 1927

The Cinematograph Films Act of 1927 was an Acts of Parliament of the Parliament of the United Kingdom designed to stimulate the declining Cinema of the United Kingdom....
" films, or borderline exploitation films such as Hitler, Beast of Berlin
Hitler, Beast of Berlin

Hitler, Beast of Berlin was one of the most popular "hiss and boo" films of the World War II era, based on the novel Goose Step by Shepard Traube....
 to supplement their own limited production capacity. Sometimes the same producers would start a new studio when the old one failed, such as Harry S. Webb
Harry S. Webb

Harry S. Webb , was an American film producer, film director and screenwriter. He produced 100 films between 1924 in film and 1940 in film. He also directed 55 films between 1924 and 1940....
 and Bernard B. Ray's Reliable Pictures and Metropolitan Pictures.

Some organisations such as Astor Pictures
Astor Pictures

Astor Pictures was a film distribution service in operation from 1930 to 1962, founded by Robert M. Savini . Astor, located at 130 West 46th Street in New York City, initially acquired the rights to other motion pictures for profitable re-release....
 and Realart Pictures began by obtaining the rights to rerelease older films from other studios before producing their own films.

Decline

The breakup of the studio system
Studio system

The studio system was a means of film production and distribution dominant in Cinema of the United States from the early 1920s through the early 1950s....
 (and its restrictive chain-theater distribution network, which left independent movie houses eager for seat-filling product from the Poverty Row studios) following 1948's United States v. Paramount Pictures, Inc.
United States v. Paramount Pictures, Inc.

United States v. Paramount Pictures, Inc., Case citation was a landmark United States Supreme Court anti-trust case that decided the fate of movie studios owning their own theatres and holding exclusivity rights on which theatres would show their films....
 decision and the advent of television
Television

Television is a widely used telecommunication mass-media for transmitting and receiving moving , either monochrome or color, usually accompanied by sound....
 are among the factors that led to the decline and ultimate disappearance of "Poverty Row" as a Hollywood phenomenon. While the kinds of films produced by Poverty Row studios only grew in popularity , they were increasingly available both from major production companies and from independent producers who no longer needed to rely on a studio's ability to package and release their work.

Comparison with other studios

The Big Five majorsThe Little Three majorsPoverty Row (top four of many)
MGMUnited Artists
United Artists

United Artists Entertainment LLC is an United States film studio. The current United Artists was formed in November 2006 under a partnership between producer/actor Tom Cruise and his production partner, Paula Wagner, and Metro-Goldwyn-Mayer Studios Inc., an MGM company....
Grand National
Grand National Films Inc.

Grand National Films, Inc or Grand National Pictures was an American motion picture company in operation from 1936-1939. The company is no relation to the British Grand National Pictures....
Paramount
Paramount Pictures

Paramount Pictures Corporation is an American motion picture production company and distribution company, located on Melrose Avenue in Hollywood, California....
Columbia Pictures
Columbia Pictures

Columbia Pictures Industries, Inc. is an United States film production company and distribution company. It was one of the so-called studio system among the eight major film studios of Hollywood Cinema of the United States#Golden Age of Hollywood....
Republic Pictures
Republic Pictures

Republic Pictures is an in-name only independent film, television, and video distribution company that was originally a movie production-distribution corporation with studio facilities, best known for its specialization in quality B-film pictures, Western and movie Serial s....
20th Century-FoxUniversal Studios
Universal Studios

Universal Studios , a subsidiary of NBC Universal, is one of the six Worldwide major American film studios. Its production studios are located at 100 Universal City Plaza Drive in Universal City, California....
Monogram Pictures
Monogram Pictures

Monogram Pictures Corporation was a Hollywood studio that produced and released films, most on low budgets, between 1931 and 1953, when the firm completed a transition to the name Allied Artists Pictures Corporation....
Warner Bros.
Warner Bros.

Warner Bros. Entertainment, Inc. is one of the world's largest film producer of film and television.It is a subsidiary of Time Warner, with its headquarters in Burbank, California and New York City....
 Producers Releasing Corporation (aka PRC)
Producers Releasing Corporation

Producers Releasing Corporation was one of the more humble Hollywood film studios on Poverty Row in the late 1930s-mid-1940s. PRC, as it was commonly known, intentionally made mostly small-budget B-movies....
RKO