Novelty
Encyclopedia
Novelty is the quality of being new, or following from that, of being striking, original or unusual. Although it may be said to have an objective dimension (e.g. a new style of art
Art
Art is the product or process of deliberately arranging items in a way that influences and affects one or more of the senses, emotions, and intellect....

 coming into being, such as abstract art
Abstract art
Abstract art uses a visual language of form, color and line to create a composition which may exist with a degree of independence from visual references in the world. Western art had been, from the Renaissance up to the middle of the 19th century, underpinned by the logic of perspective and an...

 or impressionism
Impressionism
Impressionism was a 19th-century art movement that originated with a group of Paris-based artists whose independent exhibitions brought them to prominence during the 1870s and 1880s...

) it generally exists in the subjective perceptions of individuals.

From the meaning of being unusual usage is derived the concept of the novelty dance (a type of dance that is popular for being unusual or humorous); the novelty song
Novelty song
A novelty song is a comical or nonsensical song, performed principally for its comical effect. Humorous songs, or those containing humorous elements, are not necessarily novelty songs. The term arose in Tin Pan Alley to describe one of the major divisions of popular music. The other two divisions...

 (a musical item that capitalizes on something new, unusual, or a current fad); the novelty show
Novelty show
A Novelty Show is a competition or display in which exhibits or specimens are in some novel; striking or differing in some way from that which is usual for the type of competition....

 (a competition or display in which exhibits or specimens are in way some novel); and novelty architecture
Novelty architecture
Novelty architecture is a type of architecture in which buildings and other structures are given unusual shapes as a novelty, such as advertising, notoriety as a landmark, or simple eccentricity of the owner or architect. Many examples of novelty architecture take the form of buildings that...

 (a building or other structure that is interesting because it has an amusing design). It is also this sense that applies to a novelty item, a small manufactured adornment, toy or collectible. These, in turn are often used as promotional merchandise
Promotional merchandise
Promotional merchandise, promotional items, promotional products, promotional gifts, or advertising gifts, sometimes nicknamed swag or schwag, are articles of merchandise used in marketing and communication programs. They are given away to promote a company, corporate image, brand, or event...

 in marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

. The chess term, novelty, is used for a move in chess which has never been played before in a recorded game.

The term can have pejorative sense and refer to a mere innovation. However, novelty in patent law
Novelty (patent)
Novelty is a patentability requirement. An invention is not patentable if the claimed subject matter was disclosed before the date of filing, or before the date of priority if a priority is claimed, of the patent application....

 is part of the legal test to determine whether an invention is patentable. A novelty effect
Novelty effect
The novelty effect, in the context of human performance, is the tendency for performance to initially improve when new technology is instituted, not because of any actual improvement in learning or achievement, but in response to increased interest in the new technology...

 is the tendency for performance to initially improve when new technology is instituted.

Terence McKenna
Terence McKenna
Terence Kemp McKenna was an Irish-American philosopher, psychonaut, researcher, teacher, lecturer and writer on many subjects, such as human consciousness, language, psychedelic drugs, the evolution of civilizations, the origin and end of the universe, alchemy, and extraterrestrial beings.-Early...

theorized that Novelty - a complexification of information over a period of time - was a general principle of Nature. Drawing from scientific evidence as well as analysis of subjective human experience, Mckenna concluded that Novelty increased over time (atoms --> molecules --> complex organic molecules --> simple biological life --> complex biological life --> the complexity of the human nervous system --> human self-consciousness --> human culture --> human technology).
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