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Masters of the Universe

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Masters of the Universe



 
 
Masters of the Universe (commonly abbreviated to MOTU; and sometimes informally refered to as He-Man
He-Man

He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
, after the lead hero) is a media franchise
Media franchise

A media franchise is an intellectual property involving the fictional character, fictional universe, and trademarks of an original work of News media , such as a film, a work of literature, a television program, or a video game....
 created by Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
. Among others
List of Masters of the Universe characters

The following is a list of the numerous characters within the Masters of the Universe toy line and its various spin-offs. All characters are categorized by the year of the first release of their toy....
, it features the character
Fictional character

A character is any person, persona, identity, or entity that exists in a The arts. The process of conveying information about characters in fiction is called characterisation....
s of He-Man
He-Man

He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
 and Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 on planet Eternia
Eternia

Eternia is the name of the Planets in science fiction that serves as a setting for the Masters of the Universe toy collection and animated series....
. Since its initial launch in 1981, the franchise has spawned a variety of products, including six lines of action figures, four animated television series, countless comic series and a film
Film

Film encompasses individual motion pictures, the field of film as an art form, and the film industry. Films are produced by recording images from the world with cameras, or by creating images using animation techniques or special effects....
.






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Quotations


A battle fought in the stars. Now... comes to Earth.

Blade sword-fighting with He-Man I've waited a long time for this!

Everything comes to he who waits... and I have waited so very long for this moment.

He-Man lives and possesses that key. I must possess all, or I possess nothing.

Not the way to treat you beloved ruler. Throw down your weapons or you die!

Stay where you are, He-Man! One more move and your friends will not live to see another day! I give you a choice. Return with me to Eternia as my slave and save their despicable lives, or perish with them on this primitive and tasteless planet. Surrender your sword!






Encyclopedia


Masters of the Universe (commonly abbreviated to MOTU; and sometimes informally refered to as He-Man
He-Man

He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
, after the lead hero) is a media franchise
Media franchise

A media franchise is an intellectual property involving the fictional character, fictional universe, and trademarks of an original work of News media , such as a film, a work of literature, a television program, or a video game....
 created by Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
. Among others
List of Masters of the Universe characters

The following is a list of the numerous characters within the Masters of the Universe toy line and its various spin-offs. All characters are categorized by the year of the first release of their toy....
, it features the character
Fictional character

A character is any person, persona, identity, or entity that exists in a The arts. The process of conveying information about characters in fiction is called characterisation....
s of He-Man
He-Man

He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
 and Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 on planet Eternia
Eternia

Eternia is the name of the Planets in science fiction that serves as a setting for the Masters of the Universe toy collection and animated series....
. Since its initial launch in 1981, the franchise has spawned a variety of products, including six lines of action figures, four animated television series, countless comic series and a film
Film

Film encompasses individual motion pictures, the field of film as an art form, and the film industry. Films are produced by recording images from the world with cameras, or by creating images using animation techniques or special effects....
. Designer Roger Sweet
Roger Sweet

Roger Sweet is an United States designer. He grew up in Akron, Ohio, Ohio and graduated from Miami University in Oxford, Ohio and the Institute of Design in Chicago, Illinois....
 claims to be the chief creator of He-Man and MOTU, although this is not officially acknowledged by Mattel. The earliest storybooks and much of the original backstory were written by Donald F. Glut
Donald F. Glut

Donald F. Glut is an American writer, motion picture film director, screenwriter, amateur paleontology, musician and actor.He is perhaps best known for writing the novelization of the second Star Wars film, The Empire Strikes Back....
.

Versions of the franchise

As with many toy franchises which have been transferred to several different media there are a number of story differences between the various versions of Masters of the Universe. Complicating matters further, several media have made implicit attempts to change details to realign with other versions, with the result that internal discontinuities arise.

Mineternia: the original minicomics (1981–1983)

All of the original action figures came with minicomics that told stories involving the characters. In the earliest comics, He-Man is a wandering barbarian
Barbarian

"Barbarian" is a pejorative term for an uncivilized person, either in a general reference to a member of a nation or ethnos, typically a tribal society as seen by an urban civilization either viewed as inferior, or admired as a noble savage....
 on Eternia
Eternia

Eternia is the name of the Planets in science fiction that serves as a setting for the Masters of the Universe toy collection and animated series....
, a world dealing with the aftermath of a Great War that has devastated the civilizations that once reigned, but has left behind fantastical machinery and weapons. The events of the Great War opened a rift between dimensions, which allows the evil warlord Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 to travel to Eternia, and he has now set his sights on the ancient Castle Grayskull
Castle Grayskull

Castle Grayskull is a fortress located on the fictional planet Eternia. It forms a central location in the Masters of the Universe comic/animation universe, and also appears in the 1987 Masters of the Universe ....
, the 'fortress of mystery and power'. Whoever attains control of Grayskull will gain the power to become Master of the Universe. To prevent Skeletor from achieving his goal, He-Man has been given special powers and weapons by The Sorceress
Sorceress of Castle Grayskull

The Sorceress of Castle Grayskull is a fictional character from the Masters of the Universe franchise. Also known as "The Goddess"....
 (referred to as 'The Goddess' in early stories, except in her debut appearance in which she is shown, the one and only time, to have green skin) and sets out to defend the castle from Skeletor. He-Man is supported by several heroic allies, such as Man-At-Arms
Man-at-arms

Man-at-arms was a medieval term for a soldier, almost always a professional. It was most often used to refer to men in a knight's or Lord's retinue who were well-equipped and well-trained ....
, the Eternian master of weapons, and Teela
Teela

Teela is a fictional character from the Masters of the Universe franchise. She is the Captain of the Royal Guard at the palace of Eternos and thus responsible for training and protecting Prince Adam of Eternia....
, the adopted daughter of Man-At-Arms. Skeletor manages to find one half of the Power Sword
The Power Sword

The Power Sword is a fictional sword from the Masters of the Universe toyline, sometimes also referred to as the Sword of Power and the Sword of Grayskull....
, a great weapon which is itself the key to Castle Grayskull. He-Man has been given the other half by The Sorceress, and must prevent Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 from linking the two halves to gain access to the castle. To distinguish them from the TV cartoon-influenced minicomics that were released to tie-in with the TV series, this first version of Eternia has been dubbed 'Mini-eternia' or Mineternia.

DC Comics (1982–1983)


Superheman
Shortly after the début of the toy line, DC Comics
DC Comics

DC Comics is one of the largest and most popular American comic book and related media companies, along with Marvel Comics. A subsidiary of Warner Bros....
 began publishing a MOTU comic series, which made several adjustments to the story. These comics established the existence of the kingdom of Eternia, ruled over by King Randor
King Randor

King Randor is a fictional character who appears in the popular 1980s Masters of the Universe franchise. In early material, the character is called King Miro, this was later given in the Filmation cartoon series as King Randor's long-lost father's name....
 (called King Miro in early appearances) and Queen Marlena
Queen Marlena

Queen Marlena is a fictional character from the Masters of the Universe franchise. She first appears in the toys' minicomics as a typical mediaeval-style Queen....
. In this comic series, He-Man now has a secret identity: Prince Adam
Prince Adam

Prince Adam is a fictional character in the Masters of the Universe franchise and twin brother of Princess Adora. His alter ego is He-Man, the main character in the franchise....
, the son of Eternia's rulers. Prince Adam is chosen by The Sorceress and she gives him the power to turn into He-Man and he takes on the role of Eternia's defender. His identity is kept secret from all but The Sorceress and Man-At-Arms. The characters of MOTU were introduced in DC Comics Presents
DC Comics Presents

DC Comics Presents was a comic book published by DC Comics from 1978 to 1986 featuring team-ups between Superman and a wide variety of other characters of the DC Universe....
 #47 in which Superman
Superman

Superman is a Character , a comic book superhero widely considered to be an American cultural icon. Created by American writer Jerry Siegel and Canadian-born artist Joe Shuster in 1932 while both were living in Cleveland, Ohio, Ohio, and sold to DC Comics in 1938, the character first appeared in Action Comics Action Comics 1 and subseque...
 is transported to Eternia and teams up with He-Man and later returning for a second adventure.

Although the characters of Prince Adam, Randor and Marlena were introduced to the public in the DC comic series, they are often believed to be the creations of Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 studios, as the Filmation staff were already at work on developments for the upcoming cartoon series at the time the comics were published.

Cartoon series (1983–1985)


The animated series He-Man and the Masters of the Universe
He-Man and the Masters of the Universe

He-Man and the Masters of the Universe is an United States animated television series produced by Filmation based on Mattel's successful toy line Masters of the Universe....
 was produced by Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 and made its television
Television

Television is a widely used telecommunication mass-media for transmitting and receiving moving , either monochrome or color, usually accompanied by sound....
 debut in 1983.

Eternia is ruled by King Randor and Queen Marlena. Their son is Prince Adam, a cowardly blond muscleman dressed in a Cote d'Azur chemise
Chemise

The term chemise or shift can refer to the classic smock, or else can refer to certain modern types of women's undergarments and dresses....
. However, Prince Adam possesses a magic sword
Sword

A sword is a long, edged piece of metal, used as a cutting, thrusting, and clubbing weapon in many civilizations throughout the world. The word sword comes from the Old English language wikt:sweord, cognate to Old High German swert, Middle Dutch swaert, Old Norse sver? Old Frisian and Old Saxon swerd and Dutch langua...
, and when he holds it aloft with his right hand and says the magic
Magic (paranormal)

Magic, sometimes known as sorcery, is a conceptual system that asserts human ability to control or predict the nature through Mysticism, paranormal or supernatural means....
 words, "By the power of Grayskull...I HAVE THE POWER!!!" he is transformed into He-Man, "The Most Powerful Man In The Universe." He-Man is a brave blond muscleman in a baldric
Baldric

A baldric is a belt worn over one shoulder that is typically used to carry a weapon or other implement such as a bugle or drum. The word may also refer to any belt in general, but this usage is poetic and not considered standard....
 with a cross pattee
Cross pattée

A cross patt?e is a type of cross that has arms which are narrow at the center, and broader at the perimeter. The name comes from the fact that the shape of each arm of the cross was thought to resemble a paw ....
 and loincloth.

Most episodes are about Skeletor's repeated attempts and failures to enter Castle Grayskull. He-Man invariably defeats these attempts. Though the animated cartoons were similar, in respects, to the version of the story presented by the DC Comics, Filmation focused more on the lighter, humorous elements of the story rather than the violent ones, in order to render it more suitable for a children's audience. A new character was also introduced in the form of Orko
Orko

Orko is a fictional character from the Masters of the Universe franchise. He was not part of the original toy collection on which the show is based; he was created by the show's writers to serve as comic relief....
, a small alien magician who shares Prince Adam's secret and provides the comic relief
Comic Relief

File:Comic Relief.svgComic Relief is a British charity organisation that was founded in the United Kingdom in 1985 by the comedy scriptwriter Richard Curtis in response to famine in Ethiopia....
 for most episodes.

Despite the limited animation
Limited animation

Limited animation is a process of making animated cartoons that do not follow a "realistic" approach. One of its major trademarks is the stylized design in all forms and shapes, which in the early days was referred to as modern design....
 techniques that were used to produce the series, He-Man and the Masters of the Universe was notable for breaking the boundaries of censorship
Censorship

Censorship is the suppression of freedom of speech or deletion of communicative material which may be considered objectionable, harmful or sensitive, as determined by a censor....
 that had severely restricted the narrative scope of children's TV programming in the 1970s. For the first time in years, a cartoon series could feature a muscular superhero
Superhero

A superhero is a Character "of unprecedented physical prowess dedicated to act of derring-do in the public interest". Since the debut of the prototype superhero Superman in 1938, stories of superheroes?ranging from brief episodic adventures to continuing years-long sagas?have dominated American comic books and crossed over into other mass...
 who was actually allowed to hit people
Violence

Violence is the expression of physical force against self or other, compelling action against one's will on pain of being hurt. Variant uses of the term refer to the destruction of non-living objects ....
, though he still couldn't use his sword often. The cartoon was controversial in that it was produced in connection with marketing
Marketing

Marketing is defined by the American Marketing Association as the activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers, clients, partners, and society at large....
 a line of toy
Toy

A toy is an object used in Play . Toys are usually associated with children and pets, but it is not unusual for adult humans and some non-Domesticationated animals to play with toys....
s; advertising
Advertising

Advertising is a form of communication that typically attempts to persuade potential customers to Purchasing or to consume more of a particular brand of Product or Service ....
 to child
Child

A child is a human being between the stages of birth and puberty. The legal definition of "child" generally refers to a minor , otherwise known as a person younger than the age of majority....
ren was itself controversial during this period. In Britain
United Kingdom

The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom , the UK or Britain,is a sovereign state located off the northwestern coast of continental Europe....
, advertising regulations forbade commercials for He-Man toys to accompany the program itself (either before or after the episode, as there were no in-show commercials). In similar fashion to other shows at the time (notably G.I. Joe
G.I. Joe

G.I. Joe is a line of military-themed articulated "action figures" produced by the toy company Hasbro. The initial product offering represented four of the branches of the U.S....
), an attempt to mitigate the negative publicity generated by this controversy was made by including a "life lesson" or "moral of the story" at the end of each episode. This moral was usually directly tied to the action or central theme of the episode. (Rather ironically, in the United Kindgom, where the episosdes were usually edited for timing reasons, these closing "morals" were nearly always edited out on their original broadcasts).

The cartoon series was also remarkable because it was one of the first animated series produced directly for syndication
Television syndication

In broadcasting, syndication is the sale of the right to broadcast radio shows and television shows to multiple individual stations, without going through a broadcast network....
, as opposed to most other syndicated cartoons of the time which were re-runs of old Saturday morning cartoon
Saturday morning cartoon

A Saturday morning cartoon is the colloquial term for the animated television series programming which was typically scheduled on Saturday mornings on the major United States television networks from the 1960s to the 1990s....
s. The most notable production fact of the series was that it was the very first animated series where a bulk quantity of 65 episodes were produced so that the series could be stripped across 13 weeks.

It is also noted for featuring early script-writing work from Babylon 5
Babylon 5

Babylon 5 is an United States science fiction on television created, produced and largely written by J. Michael Straczynski. The show centers on the Babylon 5 space station: a focal point for politics, diplomacy, and conflict in the late 2250s and early 2260s....
 creator J. Michael Straczynski
J. Michael Straczynski

Joseph Michael Straczynski , known professionally as J. Michael Straczynski and informally as Joe Straczynski or JMS, is an award-winning United States writer/television producer....
, and Paul Dini
Paul Dini

Paul Dini is an United States television producer of animated cartoons. He is best known as a producer and writer for several Warner Bros./DC Comics series, including Star Wars: Ewoks, Tiny Toon Adventures, Batman: The Animated Series, Superman: The Animated Series, The New Batman/Superman Adventures, Batman Beyond an...
 of the 90s Batman
Batman

Batman is a Character , a comic book superhero co-created by artist Bob Kane and writer Bill Finger , appearing in publications by DC Comics. The character first appeared in Detective Comics #27 in May 1939....
-fame. One episode, "Battlecat," was written by Star Trek
Star Trek

Star Trek is an American Science fiction on television entertainment series and media franchise. The Star Trek fictional universe created by Gene Roddenberry is the setting of six television series including the original 1966 Star Trek: The Original Series, in addition to ten feature films with Star Trek to be released on May 8,...
s D.C. Fontana.

The middle years of the Mattel minicomics adopted the same scenario as the animated series, and even adapted some stories for the comic form.

Episodes were also adapted directly into a comic series simply titled "He-Man," published in Brazil, Chile and Argentina. As every panel was redrawn from a TV still, it even shared the show's visual repetition.

Animated series notes

  • Due to the budget-constraints by Filmation, the He-Man cartoon only featured a voice-cast of four to five people, after Erika Scheimer
    Erika Scheimer

    Erika Scheimer is an occasional voice-actress in the cartoons of the defunct Filmation animation-studio. She is the daughter of Lou Scheimer, who was an integral member of Filmation and a voice actor in his own right....
     joined the cast. Linda Gary
    Linda Gary

    Linda Gary was an American Voice actor who worked on many animated projects. Linda Gary Dewoskin married actor Charles Howerton on December 21, 1967 and had two daughters, Alexis and Dana....
     single-handedly provided voices for nearly all female characters, but the bulk of the character voices were provided by the show's executive producer, Lou Scheimer
    Lou Scheimer

    Louis Scheimer is an USA producer, one of the original founders of Filmation, an animation company, and also an executive producer of many of its cartoons ....
    , who in the earliest episodes went under the name
    Erik Gunden. The character voices of He-Man and Beast Man were provided by John Erwin
    John Erwin

    John Erwin is a voice actor known for voicing Morris the Cat and He-Man.Erwin was the voice of He-Man in the Filmation production He-Man and the Masters of the Universe that ran from 1983 to 1985....
    ; that of Skeletor, by Alan Oppenheimer
    Alan Oppenheimer

    Alan Oppenheimer is an United States voice actor who has had an active career in cartoons since the 1970s....
    .
  • A common misconception about the cartoon series is that it was cheap to produce, due to the small number of voice actors and heavy reliance on stock animation. In fact, the series was one of the more expensive 1980s animated series to produce, primarily due to the entire series production being handled in the U.S., rather than having the animation outsourced to another country.
  • The 1980s Filmation cartoon owes much of its design and format to the 1980–1981 short-lived animated series BlackStar
    BlackStar

    Blackstar was an American animated television series, a science fantasy story sometimes reported as being inspired by Thundarr the Barbarian....
    , which was also produced by Filmation. (George DiCenzo
    George DiCenzo

    George Ralph DiCenzo is an American character actor and once associate producer for Dark Shadows....
     provided the character voice of that animated cartoon's title character, John BlackStar.) The planet Sagar of Blackstar is very similar to Eternia. BlackStar's Star-Sword is one-half of the Power-Star; the Evil Overlord, voiced by Alan Oppenheimer, possesses the other half, the Power-Sword. Though not referenced in the
    He-Man cartoon, this is a parallel to the original concept of the MOTU universe where He-Man and Skeletor possessed identical swords that each contained half of an ultimate power.


She-Ra: Princess of Power (1985)

In 1985, Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
 and Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 decided to diversify the
Masters of the Universe line beyond its traditional realm of "male action" in the hopes of bringing in a young female audience as well. Thus, Mattel created a new line Princess of Power and invented She-Ra
She-Ra

She-Ra is a fictional character and the heroine in the series of toys produced by Mattel called She-Ra: Princess of Power. She is the alter ego of Princess Adora and also the twin sister of He-Man ....
 as its feminine warrior-woman heroine. The toyline featured almost exclusively female characters, all of whom featured an emphasis on hair and clothing, with "real" hair and partially-softgoods costumes. Essentially, the line attempted to fuse the appeal of
Masters of the Universe with Mattel's most long-standing success, Barbie
Barbie

Barbie is a fashion doll manufactured by Mattel and launched in March 1959. USA businesswoman Ruth Handler is credited with the creation of the doll using a Germany doll called Bild Lilli doll as her inspiration....
.

Filmation then had the task of revealing that Prince Adam had a twin sister, Princess Adora
Princess Adora

Adora is a fictional character in the Masters of the Universe franchise. She is the twin sister of Prince Adam and the alter ego of She-Ra. Shortly after the twins' birth, Hordak planned to wikt:kidnap them....
, who was first introduced in the animated feature
The Secret of the Sword
The Secret of the Sword

The Secret of the Sword, also known as He-Man and She-Ra: The Secret of the Sword or She-Ra Princess of Power: The Secret of the Sword, is a 1985 in film United States animated feature film produced by Filmation....
. This film was a compilation of the first five episodes of the new television series, She-Ra: Princess of Power, which ran for 93 episodes from 1985 to 1986, and was produced in lieu of continuing He-Man and the Masters of the Universe for a third year. He-Man often appeared in special crossover episodes of She-Ra to aid his sister.

Just as Prince Adam transforms into He-Man with the use of his Sword of Power, Adora transforms into She-Ra via her Sword of Protection, a replica of He-Man's sword featuring a smooth white gem in its hilt. Adora's transformation into She-Ra is similarly triggered by holding her sword over her head, and by uttering her own unique invocation; "For the honor of Grayskull... I AM SHE-RA!" Unlike He-Man's sword, however, She-Ra's possesses the ability to transform into different weapons and accessories, such as a lasso, a shield or a flaming blade, when commanded by She-Ra.

She-Ra lives on the world of Etheria
Etheria (She-Ra)

Etheria is a Planets in science fiction introduced in the animated film The Secret of the Sword. It is the main setting of the She-Ra: Princess of Power animated series....
, which is dominated by the Evil Horde
Evil Horde

The Evil Horde, more frequently referred to as the Horde, is a group of fictional characters featured in She-Ra: Princess of Power and He-Man and the Masters of the Universe cartoons, comics and toys....
, and she fights to free her planet from its tyrannical ruler Hordak
Hordak

Hordak is a fictional character in the Masters of the Universe franchise. He is the leader of the Evil Horde, an army of savage warriors, most of whom wear a red bat symbol on their chests to convey their allegiance....
. Hordak and the Evil Horde were originally created in the MOTU toyline as a second evil force who were after both He-Man and Skeletor, and debuted in Mattel's minicomics as such. However, given that the He-Man series had been cancelled to allow Filmation to concentrate on She-Ra, Filmation decided to reassign Hordak and the Evil Horde as the main villains of the
She-Ra series to give the characters exposure. The character of Catra
Catra

Catra is a fictional character in the toyline, and animated television series, She-Ra: Princess of Power, which is part of the Masters of the Universe franchise....
, the only villain in the first wave of She-Ra toys, was therefore made a member of the Horde. Thus, the premise of the
She-Ra series was the reverse of the He-Man cartoon, whereby the heroes are actually rebels countering an evil establishment.

Marvel Star comic series

In 1986, Marvel Comics
Marvel Comics

Marvel Comics is an American comic book and related media company owned by Marvel Publishing, Inc., a subsidiary of Marvel Entertainment, Inc. Marvel counts among as its List of Marvel Comics characters such well-known properties as Captain America, the Fantastic Four, the Hulk , Iron Man, Spider-Man, the X-Men, and many others....
 debuted a
Masters of the Universe title under their relatively short-lived "Star
Star Comics

Star Comics was an imprint of Marvel Comics that began in 1984 and continued to publish comic books until early 1988. Several titles begun under the Star imprint continued under the Marvel brand....
" imprint
Imprint

In the publishing industry, an imprint can refer to two different things:* It can mean a brand name under which a work is published. One single publishing company may have multiple imprints; the different imprints are used by the publisher to marketing the work to different demographic consumer market segment....
, a line aimed at younger children, primarily featuring other licensed properties such as The Muppets. Star's
Masters title lasted only 13 issues and opened with a new version of the introduction of Hordak
Hordak

Hordak is a fictional character in the Masters of the Universe franchise. He is the leader of the Evil Horde, an army of savage warriors, most of whom wear a red bat symbol on their chests to convey their allegiance....
 and the Evil Horde.

As the series progressed it generally focused on spotlighting latter-day characters and vehicles which had been released as toys after the completion of the Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 animated series. In general, the comic had a tendency to follow the characterisation and vague continuity of the Filmation cartoon, whilst visually depicting the characters as more accurate representations of the toys themselves, for example showing Teela
Teela

Teela is a fictional character from the Masters of the Universe franchise. She is the Captain of the Royal Guard at the palace of Eternos and thus responsible for training and protecting Prince Adam of Eternia....
 in her snake armor, which was never worn in the cartoon, and presenting the Fright Zone and Snake Mountain
Snake Mountain

Snake Mountain is a location in the He-Man and the Masters of the Universe series, located on the fictional planet of Eternia. It is located on the Dark Hemisphere of Eternia and is home to the villainous, skull-faced Skeletor....
 with their distinctive playset designs, which also bore little resemblance to their onscreen appearances.

Issue #11's "Whose Enemy Am I Anyway?" involves He-Man
He-Man

He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
 and Hordak being kidnapped and sent to another world. Due to mutual amnesia
Amnčsia

Amn?sia is an Italian language drama film directed by Gabriele Salvatores in 2002 in film.External links...
, they become comrades, providing a dilemma as to how to deal with this new relationship when their memories are eventually restored.

A particularly noteworthy two-part story "Life-Time" in the final two issues uses a time-travel device and a similar premise to
It's a Wonderful Life
It's a Wonderful Life

It's a Wonderful Life is an United States film produced and directed by Frank Capra and loosely based on the short story "The Greatest Gift " written by Philip Van Doren Stern....
in which Prince Adam questions the further necessity for He-Man's existence and gets a rude shock when his musings are suddenly put to the test. When his Power Sword is accidentally transported a decade into the future, Adam travels through time to retrieve it, only to find himself in a future in which, deprived of the sword and thus the ability to turn into He-Man, Adam's older self has been unable to stop Skeletor from conquering Eternia. This dystopic
Dystopia

A dystopia is the vision of a society that is the opposite of utopia. A dystopian society is one in which the conditions of life are suffering, characterized by human misery, poverty, oppression, violence, disease, and/or pollution....
 near-future story, which contains paraphrases of George Orwell
George Orwell

Eric Arthur Blair , better known by his pen name George Orwell, was an England author. His work is marked by a profound consciousness of social injustice, an intense dislike of totalitarianism, and a passion for clarity in language....
's
Nineteen Eighty-Four
Nineteen Eighty-Four

Nineteen Eighty-Four is a classic utopian and dystopian fiction by English author George Orwell. Published in 1949 in literature, it is set in the eponymous year and focuses on a repressive, totalitarian regime....
, casts an orphaned Teela as the new Sorceress and leader of the resistance. It also depicts the destruction of Castle Grayskull and includes a scene in which Adam finds his desolate and maltreated parents shackled in a dungeon.

The Star line also includes a double-length one-shot adaptation of the 1987
Masters of the Universe live-action film
Masters of the Universe (film)

Masters of the Universe is a 1987 in film science fiction/fantasy film based on the Masters of the Universe. The movie stars Dolph Lundgren as He-Man and Frank Langella as Skeletor....
. Curiously, the comic portrays all the pre-existing characters other than Beast-Man with their traditional toy/cartoon appearances rather than with the film's heavily redesigned ones. Adapted from an earlier draft of the movie script, it also features some departures from the movie such as the final battle between He-Man and Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 taking place high atop Grayskull's battlements rather than deep in its bowels. There is also a moment where He-Man offers his hand to his falling nemesis, who had been directly betrayed by Evil-Lyn
Evil-Lyn

Evil-Lyn is a fictional character in the popular Masters of the Universe toy line and the accompanying cartoon series He-Man and the Masters of the Universe....
, who spurns the offer, preferring to plummet to his apparent doom. Most significant of all is a peculiar coda not present in the film, in which the remains of two flags are discovered in the caverns of Grayskull: an American flag and one from NASA
NASA

The National Aeronautics and Space Administration is an agency of the Federal government of the United States, responsible for the nation's public list of space agencies....
 which bears the words "Starfinder 5. July 10, 2221." In a wholly unique twist to all other versions of MOTU continuity, this comic adaptation of the film suggests that Eternian humans are descended from the crew of an American space mission from the far future.

Later minicomics (1985–1987)

Beginning with the introduction of Hordak, the mini-comics began to diverge in someways from the scenario shown in the
She-Ra animated series. Whereas in the cartoons many new Masters toys appear as based in an Etheria under the rule of Hordak with a resistance headed by Adora/She-Ra, the mini-comics stayed primarily on Eternia. Etheria only appeared as Hordak's main base of operations.

Many years earlier Hordak had been overthrown by his minion Skeletor and banished from Eternia. He returns, accompanied by his minions the Evil Horde, and seeks to conquer the planet. Occasionally allying with Skeletor, though more commonly seeking to destroy him as well, Hordak meets repeated opposition from He-Man.

An even more dramatic addition to the legends of Eternia comes in the mini-comic
King of the Snakemen. In this, Skeletor discovers a pool of energy buried in Snake Mountain which contains the ancient emperor King Hiss
King Hiss

King Hiss is a fictional character in the Masters of the Universe franchise. He is the villainous king of the Snake Men. Although he never appears in the original animated series by Filmation, which had ceased production by the time the figure was released....
. Hiss reveals he had conquered many planets before invading Eternia. Large parts of the planet had fallen to the Snakemen before they were defeated by the "Council of the Elders" and banished to another dimension. Hiss now seeks to recover his fellow Snake Men
Snake Men

The Snake Men are a fictional race of evil humanoid snakes in Mattel's Masters of the Universe franchise....
 and bring vengeance to Eternia.

Further details of Eternia's ancient past are revealed in subsequent mini-comics. The most dramatic revelations surround "The Three Towers
The Three Towers

The Three Towers are fictional locations in the Masters of the Universe franchise. The Three Towers are:*Grayskull Tower, which contains the power of good, the toy can be attached to Castle Grayskull, providing it with a prison....
" - Grayskull Tower, "a symbol of goodness", Viper Tower, "a symbol of all that is evil", and Central Tower, holding the "ultimate power". This giant structure is raised from underground by Hiss and Skeletor and becomes the focal point for further adventures as He-Man seeks to prevent all three villains, from acquiring the secrets of the towers. In the process of defending the towers a series of fascinating discoveries are made.

Hordak recognises the towers and claims to have helped build Central Tower, though little further is discovered. The return of the Towers also enhances the Sorceress' magic and she is able to help King Randor in his search to discover what had happened to his long-lost brother Keldor. Skeletor is determined to stop this search, claiming "that knowledge could destroy me". It is strongly hinted, but not confirmed, that Keldor had become Skeletor.

The most astounding revelations come when the Sorceress takes He-Man through a time portal to visit Eternia's ancient past.

The Powers of Grayskull

The distant past of Eternia, dubbed "Preternia", forms the basis of the next incarnation of the toyline, entitled
The Powers of Grayskull. However the toyline was axed very early on, with only a few toys released. The main story information originates from the final mini-comic The Powers of Grayskull - The Legend Begins!
The Powers of Grayskull - The Legend Begins!

The Powers of Grayskull - The Legend Begins! is the last Masters of the Universe minicomic. It was packaged with Tyrantasaurus Rex, Bionatops and Turbodactyl's action figures....
, which was intended as the first of a three-parter, however only this issue appeared. The information provided in the mini-comics is supported by snippets of information on some of the toy packaging.

Ancient Eternia was populated by many creatures, including cybernetic dinosaurs and giants. When the Sorceress and He-Man arrive, followed by Skeletor, they find King Hiss leading an attack on a village in the hope of drawing out "The Elders", using some of the cybernetic dinosaurs to their advantage. Hiss serves an "unnamed one" and agrees to unite with Skeletor on the basis that he might be an emissary. Seeing Skeletor's interference, the Sorceress allows He-Man to enter the battle but, "for reasons that will be made clear to you in the future", he had to be disguised. He finds himself overwhelmed, but then a shadowy figure appears who turns the odds with a powerful wand. The stranger then sends the Snake Men back to their base and all the time travellers home. The Sorceress describes the intervener as "the Greatest Sorcerer of all" and He-Man is left asking "But who is he?".

No further story information is given, and it remains unclear how the giants mentioned and released as toys would fit into the story. However, some marketing press releases and prototypes have shed further information.

The wizard was He-Ro
He-Ro

He-Ro is the name of two fictional characters in the Masters of the Universe franchise, both linked to the main character He-Man and both achieving only a "prototype stage"....
, an ancestor of He-Man. Raised by his mentor Eldor and discovering special powers in a cave, He-Ro would have led the fight against the Snake Men. According to the mini-comics' writers it was intended that the central antagonist would be Keldor, a character revealed similarly late in the line to have been He-Man's uncle and also strongly hinted to have been the former identity of Skeletor. Whether or not Keldor was also supposed to be the "Unnamed One" Hiss served is not clear, although in an interview writer Steven Grant
Steven Grant

Steven Grant is an United States comic-book writer best known for his 1985-1986 Marvel Comics limited series Punisher, with artist Mike Zeck ....
 vaguely recalls that the intention was that the Unnamed One would be a greater evil who, as the Emperor
Palpatine

Palpatine is a fictional character in George Lucas' science fiction saga Star Wars. Palpatine, portrayed by Ian McDiarmid in the Star Wars , is the main antagonist of the saga; he is introduced in the Original trilogy as the Emperor of the Galactic Empire , an aged, cowled and pale-faced figure, who rises to power in the Prequel...
 was to Darth Vader
Darth Vader

Darth Vader is the central antagonist in George Lucas's first three Star Wars original trilogy films and Revenge of the Sith, voiced by James Earl Jones and portrayed physically by David Prowse in the Original trilogy and by Canadian actor Hayden Christensen in Star Wars Episode III: Revenge of the Sith....
, was intended to be the one who caused Keldor to become Skeletor.

Live action movie (1987)


In 1987, a live action
Live action

In film, theatre and video, live-action refers to works that are acted out by human actors, as opposed to by animation. As it is the norm, the term is usually superfluous, but it makes an important distinction in situations in which one might normally expect animation, as in a Pixar film, a video game or when the work is adapted from an anim...
 He-Man film was made by Cannon Films entitled
Masters of the Universe
Masters of the Universe (film)

Masters of the Universe is a 1987 in film science fiction/fantasy film based on the Masters of the Universe. The movie stars Dolph Lundgren as He-Man and Frank Langella as Skeletor....
. The release date in the USA was August 7, 1987. The film starred Dolph Lundgren
Dolph Lundgren

Dolph Lundgren M.Eng. is a Swedish actor, film director, Model and karateka.Well known for his tall stature and level of fitness, Lundgren stood around 6 ft 5 in and over 240 pounds at his peak....
 in the title role of He-Man, Frank Langella
Frank Langella

'Frank A. Langella, Jr.' is an Academy Award-nominated, Tony Award-winning United States Stage and film actor. His Tonys include two for Best Featured Actor in a Play for Edward Albee's Seascape , and Ivan Turgenev's Fortune's Fool , and for Best Leading Actor in a Play for his performance as Richard Nixon in Peter Morgan's Frost/N...
 as Skeletor, with Courteney Cox
Courteney Cox

Courteney Bass Cox , also known as Courteney Cox Arquette, is an American actor, film producer and former model, best known for her role as Monica Geller on the Situation comedy Friends....
 and Robert Duncan McNeill
Robert Duncan McNeill

Robert Duncan McNeill is an United States actor, Film producer, movie director, and television director who is best known for his role as Lieutenant Tom Paris on the television show Star Trek: Voyager....
 in supporting roles. The other characters from the original cartoon to appear in the film are Evil-Lyn (Meg Foster
Meg Foster

Meg Foster is an American Actor best known for her icy blue eyes and her striking resemblance to Kirstie Alley. Perhaps her most famous roles are as Hester Prynne in The Scarlet Letter , Ingrid in Ticket to Heaven and Holly in They Live ....
), Man-At-Arms (Jon Cypher
Jon Cypher

Jon Cypher is an United States actor born in New York City, January 13, 1932. He graduated from Erasmus Hall High School in 1949 and Brooklyn College in 1953....
), Teela (Chelsea Field
Chelsea Field

Chelsea Field is an United states actress. She played Teela in the 1987 film adaptation of Masters of the Universe . In a break from tradition and He-Man canon, she portrayed Teela as wearing pants....
), Beast Man (Tony Carroll), and the Sorceress (Christina Pickles
Christina Pickles

Christina Pickles is a England-born American actress. She has appeared in such television shows as Roseanne , Matlock , Diagnosis Murder and Murder, She Wrote, as well as the soap operas The Guiding Light and Another World ....
). The character Gwildor
Gwildor

Gwildor is a fictional character from the popular Masters of the Universe franchise, he was introduced into the franchise after appearing in the 1987 Masters of the Universe film....
 (Billy Barty
Billy Barty

Billy Barty , born William John Bertanzetti, was an American film actor, and one of the most famous 20th century people with dwarfism....
) is included, apparently in place of Orko
Orko

Orko is a fictional character from the Masters of the Universe franchise. He was not part of the original toy collection on which the show is based; he was created by the show's writers to serve as comic relief....
, because the special effects of the time would have been insufficient and too costly to create him.

Many viewers reviewed the motion picture in comparison to the cartoon, when it really was an adaptation of the toys only, which initially depicted He-Man as a barbarian in the first mini-comics (no Prince Adam or Orko). Ed Pressman was interested in the property before the cartoon was even aired and Filmation had no involvement whatsoever in the film.

In the movie, Skeletor has finally conquered Eternia after stealing the Cosmic Key from the locksmith Gwildor, which allows him to gain entry to Castle Grayskull. He imprisons The Sorceress within an energy-draining field and her powers are being transferred to him. In an attempt to rescue The Sorceress, the heroes He-Man, Man-At-Arms, Teela and Gwildor are accidentally transported to Earth by the Cosmic Key. Stranded on Earth, they are faced with the task of recovering the Cosmic Key and getting back to Eternia before Skeletor can gain the power of Grayskull, but Skeletor sends his minions to Earth with the mission of beating them to the Cosmic Key, and chaos ensues as the war between good and evil is transferred to Earth.

Numerous parts of the previously-accepted history of the series are omitted in the film, including all references to Prince Adam
Prince Adam

Prince Adam is a fictional character in the Masters of the Universe franchise and twin brother of Princess Adora. His alter ego is He-Man, the main character in the franchise....
, as well as Randor and Marlena, in fact it is implied that Castle Grayskull itself is the ruling point of Eternia rather than any royal city. The story concentrates more on the science fiction
Science fiction

Science fiction is a broad genre of fiction that often involves speculations based on current or future science or technology. Science fiction is found in books, art, television, films, games, theatre, and other media....
 elements of the franchise rather than the fantasy. Aside from The Sorceress and Skeletor there is little reference to magic powers, with most of the characters relying instead on futuristic technology. He-Man himself uses a gun in some scenes in addition to his Power Sword, and he only displays superhuman strength in one scene, when toppling a huge statue. Although He-Man twice utters his catchphrase "I Have the Power" while holding the sword aloft in the iconic manner, he does omit the prefacing clause "By the Power of Greyskull".

Although Mattel had hoped that the movie would boost sales of the toy line, it had no effect on the line's falling sales and the MOTU toy line was finally discontinued in early 1988 under immense financial difficulties. A sequel
Sequel

A sequel is a work in literature, film, or other media that portrays events following those of a previous work.In many cases, the sequel continues elements of the original story, often with the same characters and settings....
 to the film was written, but by 1989 Cannon Films was in financial troubles and couldn't pay the license fees to Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
 and the script was transformed into the action film
Cyborg
Cyborg (film)

Cyborg is a 1989 in film action film/science fiction film directed by Albert Pyun. Jean-Claude Van Damme stars as Gibson Rickenbacker, an underdog street fighting who battles a group of sadistic outlaws led by Fender Tremolo along the east coast of the United States in a post-apocalyptic near future....
(starring Jean-Claude Van Damme
Jean-Claude Van Damme

Jean-Claude Van Damme is a Belgium martial arts and actor who is best known for martial arts and action movies, the most successful being Bloodsport and Kickboxer ....
).

Jack Kirby's Fourth World Connection

Comic book writer/artist John Byrne
John Byrne

John Lindley Byrne is a United Kingdom-born Canadian-United States author and artist of comic books. Since the mid-1970s Byrne has worked on nearly every major American superhero....
 has indicated that the
Masters movie is in part derivative of "Jack Kirby's Fourth World
Jack Kirby's Fourth World

The Fourth World is the popular name given to a metaseries of interconnecting comic book titles written and drawn by Jack Kirby and published by DC Comics from 1970 in comics to 1973 in comics....
", featuring characters now found in the DC Comics
DC Comics

DC Comics is one of the largest and most popular American comic book and related media companies, along with Marvel Comics. A subsidiary of Warner Bros....
 Universe: Orion
Orion (comics)

Orion is a fictional character that appears in comic books published by DC Comics. The character first appeared in New Gods #1 , and was created by writer-artist Jack Kirby....
 (He-Man), Kalibak
Kalibak

Kalibak is a fictional character, a deity and supervillain published by DC Comics. Created by Jack Kirby, the character first appeared in New Gods #1 ....
 (Beast Man), Kanto (Blade), and Darkseid
Darkseid

Darkseid is a Character that appears in comic books published by DC Comics. The character first appears in Superman's Pal Jimmy Olsen #134 , and was created by writer-artist Jack Kirby....
 (Skeletor). Cross-dimensional travel from Eternia to Earth is via a concept identical to the classic Boom Tube
Boom tube

A boom tube is a slang expression for an extra dimensional point-to-point travel portal opened by a mother box used primarily by residents of New Genesis and Apokolips in DC Comics....
. There are many additional parallels to be drawn from the Fourth World source material to the characters in the film than from the He-Man material.

This viewpoint is chiefly in response to comments made in issue #497 of
Comic Shop News
Comic Shop News

Comic Shop News is a free weekly newspaper distributed throughout comic book stores. It was launched in 1987 by Cliff Biggers and Ward Batty, both of whom continue to edit it today....
by Byrne, who said "The
best New Gods
New Gods

The New Gods are a fictional race appearing in publications by DC Comics, as well as the title for four series of comics about those characters....
 movie, IMHO, is Masters of the Universe. I even corresponded with the director, who told me this was his intent, and that he had tried to get [Jack] Kirby
Jack Kirby

Jacob Kurtzberg , better known by the pen name Jack Kirby, was an American comic book artist, writer and editing. Growing up poor in New York City, Kurtzberg entered the nascent comics industry in the 1930s....
 to do the production designs, but the studio nixed it."

"Check it out. It requires some bending and an occasional sex change (Metron
Metron (comics)

Metron is a character created by Jack Kirby for his Jack Kirby's Fourth World series in DC Comics. He was "based on Leonard Nimoy as Spock," and designed as a character who "would frequently change sides [between New Genesis and Apokolips]." He first appeared in New Gods #1 ....
 becomes an ugly dwarf, The Highfather
Highfather

Highfather is a fictional character comic book character in the DC Comics DC Comics Universe. He is chief of the New Gods of New Genesis in Jack Kirby's Fourth World and ruled the fictional planet....
 becomes the Sorceress), but it's an amazingly close analog, otherwise. And Frank Langella
Frank Langella

'Frank A. Langella, Jr.' is an Academy Award-nominated, Tony Award-winning United States Stage and film actor. His Tonys include two for Best Featured Actor in a Play for Edward Albee's Seascape , and Ivan Turgenev's Fortune's Fool , and for Best Leading Actor in a Play for his performance as Richard Nixon in Peter Morgan's Frost/N...
's Skeletor is a
dandy Darkseid!"

Even though director Gary Goddard provided a commentary track for the film's DVD release that makes no such claim regarding any intent to produce a covert New Gods adaptation, he did send a letter to Byrne in 1994, which was printed in an issue of Next Men
Next Men

John Byrne?s Next Men is a comic book series written and drawn by John Byrne. It ran 31 issues plus a standalone prequel 2112. The series was published between 1991 and 1995 by Dark Horse Comics....
 (issue #26 specifically). In the letter Goddard indicated that Byrne wasn't far off in his comparison between New Gods and Masters of the Universe movie, and that it was (in Goddard's words) "greatly inspired by the classic Fantastic Four/Doctor Doom epics, The New Gods and a bit of Thor thrown in here and there."

New Movie
Grayskull: Masters of the Universe was an announced science fiction
Science fiction

Science fiction is a broad genre of fiction that often involves speculations based on current or future science or technology. Science fiction is found in books, art, television, films, games, theatre, and other media....
/fantasy
Fantasy

Fantasy is a genre that uses magic and other supernatural forms as a primary element of Plot , Theme , and/or Setting . Fantasy is generally distinguished from science fiction and horror by the expectation that it steers clear of technological and macabre themes, respectively, though there is a great deal of overlap between the three ....
 film
Film

Film encompasses individual motion pictures, the field of film as an art form, and the film industry. Films are produced by recording images from the world with cameras, or by creating images using animation techniques or special effects....
 based on the toy line. According to
Variety
Variety (magazine)

Variety is a weekly entertainment trade newspaper founded in New York in 1905 by Sime Silverman. With the rise of the importance of the motion picture industry, Daily Variety, a daily edition based in Hollywood, was founded by Silverman in 1933....
, it is produced by Joel Silver
Joel Silver

Joel Silver is an American Hollywood film producer and inventor of the sport of Ultimate ....
, and written by Justin Marks, and employing visual special effects to a large degree, as was done with the 2007 war film
War film

War film is a film genre concerned with warfare, usually about navy, air force or army battles, sometimes focusing instead on prisoner of war, covert operations, Military education and training or other related subjects....
 
300
300 (film)

300 is a 2007 in film film adaptation of the graphic novel 300 by Frank Miller , and is a fictionalized retelling of the Battle of Thermopylae....
. Warner officially informed that John Stevenson, director of Kung Fu Panda
Kung Fu Panda

Kung Fu Panda is a 2008 in film Cinema of the United States animated cartoon comedy blockbuster. It was directed by John Stevenson and Mark Osborne and produced by Melissa Cobb....
 will direct the upcoming feature, but it's unlikely that he will use Marks' story.

The New Adventures of He-Man (1989–1992)

Newadventurescartoon
In 1989, two years after the financially disastrous ending of the original
Masters of the Universe product line, a second He-Man animated series titled The New Adventures of He-Man, was produced by DiC
DiC Entertainment

DIC Entertainment was an international United States film and television production company which was founded in 1971 as DIC Audiovisuel by Jean Chalopin in Luxembourg, as a subsidiary of Radio-Television Luxembourg ....
 to promote Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
's short-lived attempt to revive the MOTU brand with a new toyline, simply titled
He-Man. The new series is radically different to the original fantasy
Fantasy

Fantasy is a genre that uses magic and other supernatural forms as a primary element of Plot , Theme , and/or Setting . Fantasy is generally distinguished from science fiction and horror by the expectation that it steers clear of technological and macabre themes, respectively, though there is a great deal of overlap between the three ....
-oriented milieu, shifting to an almost purely science fiction
Science fiction

Science fiction is a broad genre of fiction that often involves speculations based on current or future science or technology. Science fiction is found in books, art, television, films, games, theatre, and other media....
 setting which sees He-Man transported to the futuristic planet of Primus ruled by Master Sebrian. As He-Man leads the Galactic Guardians, Skeletor bases himself on the evil world of Denebria, where he forms an alliance with Flogg and the Mutants, who are hellbent on conquering Primus for themselves. The series contains clear continuity links to the original
Masters of the Universe, and was intended as a continuation of the existing mythology, although some fans see it as a separate canon from the original series due to the differences in style and character portrayal.

Other than He-Man and Skeletor, The Sorceress of Castle Grayskull is the only character from the original series to make regular appearances, acting as a guide to He-Man. Several other characters are featured in the pilot episode, including King Randor and Queen Marlena, who learn of the dual identity of Prince Adam and He-Man.

The majority of the cartoon episodes were written by Jack Olesker, resulting in a tight continuity, which was almost entirely lacking in the earlier Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 series. Neither the
New Adventures animated series or toyline were nearly as popular as the originals, lasting only sixty-five episodes and a few poorly received waves of action figures. The toy line was discontinued in 1992, but despite the poor reception at the time, the toys and cartoon today have a strong cult following among fans of the franchise.

He-Man and the Masters of the Universe 2002 relaunch


Toy line

In 2002, Mattel launched a new
Masters of the Universe toy line with sculpts designed by the Four Horsemen
Four Horsemen Studios

Four Horsemen Studios is a group of four action figure sculptors who formerly worked for McFarlane Toys, and whose work has included the new 2002 line of Masters of the Universe toys and the current DCSH and DC Universe Classics lines....
. The new toyline was made surprisingly faithful to the original line, with the characters gently "re-imagined" and updated in terms of sculpting detail rather than radically reinterpreted.

Some characters are marginally more redesigned than others (such as adding explicitly cybernetic elements to Tri-Klops
Tri-Klops

Tri-Klops is a fictional character from both Mattel's toyline, Masters of the Universe and the Filmation and MYP animated series' of the same name....
 and a huge, hunchbacked physique to Beast-Man), while many retained almost exactly the same basic designs (including Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 and especially Ram-Man
Ram-Man

Ram-Man is a fictional character from the popular Masters of the Universe toy line by Mattel.He is a member of the Heroic Warriors, characterized by his bulky, spring-legged appearance and flat-topped metal helmet....
) with merely more detailed and "mature" sculpts. Most redesigns simply involved making certain elements slightly more hyperbolic, such as Trap-Jaw
Trap-Jaw

Trap Jaw is a fictional character from the popular Masters of the Universe toy line and accompanying cartoon series He-Man and the Masters of the Universe....
's enlarged steampunk
Steampunk

Steampunk is a sub-genre of fantasy fiction and speculative fiction that came into prominence in the 1980s and early 1990s. The term denotes works set in an era or world where steam power is still widely used?usually the 19th century, and often set in Victorian era England?but with prominent elements of either science fiction or fantasy, suc...
 arm design. Another distinct improvement of the new toyline is that each figure was given a unique sculpt, whereas the original 1980s toys re-used the same three torso and arm/leg molds for almost all figures and even recycled weapons and armor amongst later characters.

Although the new 6" figures are slightly larger than the originals they incorporate a very similar design philosophy of minimal articulation (by modern standards) and a "battle-ready" stance, although the new figures did include additional discreet joints to allow for wrist articulation, as well as double-jointed shoulders and hips for greater possibility. Most figures include homages to the original action features of their 1980s counterparts, such as Man-E-Faces
Man-E-Faces

Man-E-Faces is a fictional character in the Masters of the Universe franchise. He is a member of the Heroic Warriors, notable by his distinctive appearance, with his large, blue metal head on which his faces appear in its screen-like opening....
' rotating visage or Kobra Khan
Kobra Khan

Kobra Khan is a fictional character in the popular Masters of the Universe toy line and the accompanying cartoon series He-Man and the Masters of the Universe....
's water-squirting action, as well as redesigns of their classic weapons.

One point of contention for many fans of the original
Masters toyline is the otherwise uncharacteristically extreme redesign of He-Man's Power Sword. Instead of the classic design He-Man now wielded an enormous anime
Anime

is animation in Japan and considered to be "Japanese animation" in the rest of the world. Anime dates from about 1917.Anime, in addition to manga , is extremely popular in Japan and well known throughout the world....
-influenced mecha blade which many fans found ugly and inappropriate. According to the Four Horsemen
Four Horsemen Studios

Four Horsemen Studios is a group of four action figure sculptors who formerly worked for McFarlane Toys, and whose work has included the new 2002 line of Masters of the Universe toys and the current DCSH and DC Universe Classics lines....
, this was due to their original re-sculpts being intended for a continuation of the original storyline in which Skeletor had obtained both halves of the Power Sword (hence the new Skeletor figure's dual blades with clear "good" and "evil" hilt designs), necessitating a
new sword to be built by Man-At-Arms
Man-at-arms

Man-at-arms was a medieval term for a soldier, almost always a professional. It was most often used to refer to men in a knight's or Lord's retinue who were well-equipped and well-trained ....
 and endowed with the properties of the original by the Sorceress
Sorceress of Castle Grayskull

The Sorceress of Castle Grayskull is a fictional character from the Masters of the Universe franchise. Also known as "The Goddess"....
. However, Mattel
Mattel

Mattel Inc. is the world's largest toy importing company based on revenue. The products it produces include Barbie dolls, Hot Wheels and Matchbox cars, American Girl dolls, board games, and, in the early 1980s, video game consoles....
 decreed that they wished to reboot the continuity for a new generation of children, and thus the "new" Power Sword design became the "original" version for the new continuity.

The toyline was ultimately short-lived, lasting less than three years. Fans, detractors and market commentators all offered different theories as to why this occurred. Many fingers were pointed at the massively-overproduced abundance of He-Man and Skeletor variants, which clogged shelves, leaving the market glutted with unwanted product and preventing the figures viewed as more desirable figures from becoming widespread. Conversely, however, it could well be argued that the failure of the two main characters to sell (variants or not), coupled with the low ratings of the cartoon show despite its airing in a prominent timeslot, suggest that the line simply failed to interest the children of the 21st Century.

The line's faithfulness to the original series made it very popular with collectors, however, suggesting it would have been better served as a collector-based line, akin to DC Direct
DC Direct

DC Direct is the exclusive collectibles division of DC Comics, the Time Warner subsidiary that publishes comic books and licenses characters such as Superman, Wonder Woman, Green Lantern, Flash , Batman, Batgirl and Hawkgirl....
. This theory was borne out in the wake of the discontinuation of the mass-market toyline, with NECA
National Entertainment Collectibles Association

The National Entertainment Collectibles Association or NECA is an United States manufacturer of collectibles typically licensed from films, sports, music, and television based in New Jersey....
 taking the rather unprecedented step of continuing the toyline through action figure sized mini-statues scaled and sculpted to be aesthetically compatible for display alongside the Mattel toys, thus allowing fans to fill out their collections with other Four Horsemen redesigned characters that had yet to be produced as figures when the toyline was canceled. According to a December 8, 2005 interview with a Mattel representative on he-man.org, NECA offered to produce fully-articulated action figures for Mattel without taking any credit, but permission was denied. Instead, NECA was only permitted to produce nonarticulated statues.

Cartoon series

A new animated series was produced to accompany the toy line, made by Mike Young Productions and lasting for 39 episodes. This series involved much tighter continuity and a somewhat greater depth of characterization than its Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 predecessor. It is particularly noteworthy for cementing the fact that Keldor and Skeletor are the same person (although no familial connection to Randor was established), showing Skeletor without his cowl as a floating skull with no neck, and the first animated appearances of Stinkor, King Hiss and the Snake Men (although several Snake Men characters had been previously shown as Horde members in
She-Ra: Princess of Power). It was also revealed that Evil-Lyn's father is a powerful sorcerer known as The Faceless One.

Later episodes of this series were retitled
Masters of the Universe vs The Snake-Men, and sidelined Skeletor as chief villain in favor of King Hiss, leader of the reptilian
Reptile

Reptiles, or members of the class Reptilia, are air-breathing, cold-blooded vertebrates that have skin covered in scale as opposed to hair or feathers....
 Snake-Men. Hordak and The Evil Horde were to be the main antagonist for the third season if the show had continued.

The 2002 series was considerably more developed than previous incarnations, fleshing out a far more coherent history of Eternia. One episode, "The Power of Grayskull", goes into detail about Castle Grayskull's past, revealing it originally belonged to a barbarian hero named King Grayskull (from whom He-Man derives his powers, thus retconning the phrase "By the Power of Grayskull..." to refer to the king, not the castle), as well as revealing a considerably different background for Hordak, Skeletor's mentor. There were also several major alterations in character from the original series: Adam and Teela, for example, were reconceived as squabbling 16-year-olds (although some fans insist that this was also the age of the classic characters, despite their mature appearances), whilst King Randor was transformed into a far more diplomatically pro-active warrior-king, rather than the amiable but stern-faced character of old. Queen Marlena no longer was clearly stated to have been a stranded astronaut from Earth. Additionally, Teela was redesigned as being much leaner than her previous incarnation, though her basic character outline remained the same along with her long-standing, unspoken and unconsummated crush on He-Man.

In addition, the physical transformation when Adam becomes He-Man is far more pronounced than in the original series, making it more plausible as to how no one notices a resemblance between Adam and He-Man. As Adam, he is reasonably fit but nowhere near as tall, muscular or adult as He-Man, in a transition more reminiscent of
Shazam
s Captain Marvel
Captain Marvel

Captain Marvel may refer to:In comics:*Captain Marvel , a Fawcett/DC comic book superhero, alter-ego of Billy Batson**Mary Marvel, called Captain Marvel in The Power of Shazam!...
. By an odd coincidence, a shortlived Captain Marvel cartoon was made by Filmation. Also, in this version, Cringer
Battle Cat

Battle Cat/Cringer is a fictional character in the Masters of the Universe franchise. He is a large green tiger, with yellow stripes that He-Man fights alongside....
 does not talk or display near-human intelligence as he does in the Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 cartoon; here he simply meows when in Cringer's form, and roars when in Battle Cat
Battle Cat

Battle Cat/Cringer is a fictional character in the Masters of the Universe franchise. He is a large green tiger, with yellow stripes that He-Man fights alongside....
's. Interestingly, He-Man's forebear King Grayskull
King Grayskull

King Grayskull is a fictional character from the 2002 version of He-Man and the Masters of the Universe ....
, who looks like an older, even more outrageously muscular version of He-Man in a nearly identical costume, is depicted as riding an enormous steed similar to Battle Cat. However, instead of being a green tiger, Grayskull's mount is a colossal green lion.

Man-At-Arms
Man-at-arms

Man-at-arms was a medieval term for a soldier, almost always a professional. It was most often used to refer to men in a knight's or Lord's retinue who were well-equipped and well-trained ....
 is recast as a sterner, more authoritarian figure with an explicitly military position as the head of the armed forces of Eternos, thus becoming something of a General, and clearly second-in-command to King Randor. This is in sharp contrast to the more avuncular figure in the Filmation series whose place in the military hierarchy was vague compared to his primary role as court inventor. Although the technological emphasis in the new series is not strictly any stronger than in the original, the scale and application of high-tech in the MYP series is much greater. Although still retaining significant fantasy/barbarian elements, the new series displayed Eternos using vast factories to mass-produce fleets of vehicles like Dragon Walkers and Windraiders, of which only single prototypes existed in the original, as well as sundry robots and high-tech prisons.

While the original concept behind the title "Masters of the Universe" was meant to imply that the one who controlled Castle Grayskull would have the power to rule the Universe, this series redefined the term, "Masters of the Universe" as the name of an elite band of heroic warriors founded and originally led by Captain Randor. When Randor was named King by the Council of Elders he passed leadership of The Masters to his second in command, Man-At-Arms. When the series opens the band consists of Man-At-Arms, Teela, Stratos
Stratos

Stratos is a fictional character from the popular Masters of the Universe franchise.He is a member of the Heroic Warriors. Stratos is the leader of a race of bird-people from the land of Avion, Eternians with the power of flight and other bird-like abilities....
, Ram-Man
Ram-Man

Ram-Man is a fictional character from the popular Masters of the Universe toy line by Mattel.He is a member of the Heroic Warriors, characterized by his bulky, spring-legged appearance and flat-topped metal helmet....
, Man-E-Faces, Mekaneck
Mekaneck

Mekaneck is a fictional character from the popular Masters of the Universe franchise.Mekaneck was originally tagged by Mattel as the 'Heroic human periscope'....
, Orko and Prince Adam. As the series progresses the Masters of the Universe take on new recruits including Buzz-Off
Buzz-Off

Buzz-Off is a fictional character from the popular Masters of the Universe franchise. He is a humanoid bee, and comes from a race of Bee People based in the Mystic Mountains....
, Sy-Klone
Sy-Klone

Sy-Klone is a fictional character in the popular Masters of the Universe franchise.A member of the Heroic Warriors, Sy-Klone is a blue-skinned cyborg with the ability to spin at super-speed and generate a whirlwind....
, Roboto
Roboto

Roboto is a fictional character in the popular Masters of the Universe franchise.As a member of the Heroic Warriors, Roboto is notable for being the only fully mechanics warrior in their ranks....
 and Fisto
Fisto

Fisto is a fictional character in the popular Masters of the Universe franchise.Fisto is a large and muscle warrior with reddish-brown hair and a beard, distinguishable mainly by his right hand, which is a large metal fist....
.

The transformation of Adam and Teela into bickering teens lends an element of caustic humour (usually Teela complaining about Adam's uselessness), but reduces the strong female presence of the original series. While Teela holds a high position within the MOTU in the 2002 series, she appears considerably reduced from the animal-sensate "warrior goddess" of the original. However, much of this is counterbalanced by the new version of Evil-Lyn. The 2002 series makes it quite clear that, in He-Man's own words, she is "Skeletor's most powerful lieutenant."

The series also featured a backstory for Skeletor. It is revealed that originally he was Keldor, an evil blue-skinned man who dabbled in dark magic, apparently worshiping the banished Horde leader, Hordak. He attacked the Hall of Wisdom where the Council of Elders dwelt, intent on usurping the Elders' power for himself, Captain Randor was summoned to defend the Hall. After an attempt to throw acid on Randor's face, Randor deflected the acid onto Keldor himself, badly disfiguring him. In desperation, the dying Keldor had Evil-Lyn take him to a temple where he could summon Hordak. Hordak saved his life and turned him into Skeletor, upon the agreement that Skeletor would free him from the dimension of Despondos, a promise Skeletor neglected to keep.

Masters of the Universe Classics 2008-


This new line of collector-oriented action figures features previously released characters with "classic" retro
Retro

Retro is a term used to describe, denote or classify culturally outdated or aged trends, modes, or fashions, from the overall postmodern past, but have since that time become functionally or superficially the norm once again....
 sculpting and levels of aticulation unprecedented for Masters of the Universe toys (comparable to the Marvel Legends
Marvel Legends

Marvel Legends is an action figure line based on the characters of Marvel Comics, initially produced by Toy Biz, then by Hasbro. This line is in the scale....
 line), and exclusively available online from Mattel's website Mattycollector.com. They are once again sculpted by the Four Horsemen but are predominantly based on the original 80's line of figures. The line plans to eventually include characters from all aspects of the MOTU franchise, including She-Ra, New Adventures and the 2002 Mike Young Productions series. If the line does well vehicles and creatures may also be added to the line.

Although the toyline is as yet not supported by any external fiction in the form of comics or animation, the figure packaging includes concise character biographies. These bios indicate an approach to continuity
Continuity (fiction)

In fiction, continuity is consistency of the characteristics of persons, plot , objects, places and events seen by the reader or viewer. It is of relevance to several mass media....
 that draws on multiple incarnations of the franchise as if to try and reconcile contradictory depictions and create a difinitive, unified version: thus, technically, constituting a new continuity in and of itself.

For instance, the He-Man bio identifies him as Prince Adam like the Filmation cartoon but also refers to the force shield armour and two halves of the Power Sword from the earliest mini-comics. It also mentions him being descended from King Grayskull
King Grayskull

King Grayskull is a fictional character from the 2002 version of He-Man and the Masters of the Universe ....
 and refers to the heroic group as the Masters of the Universe, which are both taken from the 2002 Mike Young Productions series. Similarly, Skeletor is mentioned as having been been King Randor
King Randor

King Randor is a fictional character who appears in the popular 1980s Masters of the Universe franchise. In early material, the character is called King Miro, this was later given in the Filmation cartoon series as King Randor's long-lost father's name....
's half-brother (from the later minicomics) named Keldor, who was mortally wounded in a battle with then-Captain Randor and was saved by his mentor Hordak
Hordak

Hordak is a fictional character in the Masters of the Universe franchise. He is the leader of the Evil Horde, an army of savage warriors, most of whom wear a red bat symbol on their chests to convey their allegiance....
 (2002 cartoon), who "merged Keldor with an extra-dimentional being, changing him forever into Skeletor" (contrary to the 2002 continuity, referencing the earliest minicomics which portrayed Skeletor as creature from another dimension). Even other media are used in Beastman's Classics origin, referencing meeting Keldor on the Berserker Islands, an event depicted in the 2002 series' spin-off comics published by MVCreations, as well as giving him for the first time an entirely new real name, Raqquill Rqazz.

The figures are intended to be released on a monthly basis.
  • King Grayskull (San Diego Comic Con 2008 exclusive, with some limited overstock briefly available from Mattycollector.com)


  • He-Man - December 1 2008


  • Beast Man - December 1


  • Skeletor - January 15 2009


  • Stratos - February 15


  • Faker - New York Comic Con 2009 Exclusive (To be released on Matty Collector in March)


  • Mer Man - April


  • Zodac - May


  • Hordak - June


  • Man-at-Arms - July


  • Tri-Klops - August


  • A prototype for Teela has been shown, but no release date has yet been given. Battle Cat is scheduled to appear sometime in 2010.


  • Megator and Titus Con exclusives Summer


DVD

In the Autumn of 2005 BCI Eclipse began releasing DVDs of He-Man on region 1. The spine art of each box set features a segment of a continuous image which, when all shelved side-by side in the correct order, form a long mural depicting locations from the various series, such as Castle Grayskull and Snake Mountain from Eternia, Nordor and the Starship Eternia from Primus, the Crystal Castle and the Fright Zone from Etheria, and finally the revamped versions of Grayskull and Snake Mountain from the 2002 rebooted series.
  • The Best Of He-Man And The Masters Of The Universe: Top 10
  • He-Man And The Masters Of The Universe: Season 1 Volume 1
  • He-Man And She-Ra A Christmas Special
  • He-Man And The Masters Of The Universe: Season 1 Volume 2
  • He-Man And The Masters Of The Universe: Season 2 Volume 1
  • The Best Of She-Ra: Princess Of Power: Top 5 Episodes & "Secret Of The Sword"
  • He-Man And The Masters Of The Universe: Season 2 Volume 2
  • She-Ra: Princess Of Power: Season 1 Volume 1
  • The New Adventures of He-Man Volume 1 (December 26, 2006)
  • The New Adventures of He-Man Volume 2 (March 27, 2007)
  • She-Ra: Princess of Power: Season 1 Volume 2 (April 3, 2007)
  • She-Ra: Princess of Power: Season 2 (September 4, 2007)
  • The complete 2002 series was released on DVD in 2008 in three volumes, beginning on February 19, 2008. Although these volumes were released in a different packaging format to the previous DVDs, a BestBuy chain exclusive version of Vol. 1 came with an oversized slipcase that continued and completed the spine-art mural, designed to also hold the later-released volumes 2 and 3.


Masters of the Universe outside the United States

In the UK
United Kingdom

The United Kingdom of Great Britain and Northern Ireland, commonly known as the United Kingdom , the UK or Britain,is a sovereign state located off the northwestern coast of continental Europe....
 He-Man and the Masters of the Universe was shown on the ITV
ITV

ITV is a public service broadcasting in the United Kingdom television network of British television broadcasters, set up under the Independent Television Authority to provide competition to the BBC....
 network in their recently-developed Children's ITV strand, being first broadcast on the very same day as the U.S. debut of the show, September 5, 1983, albeit on a weekly rather than daily basis, resulting in "first-run" episodes being shown up until 1988.

The episodes were often edited for time, which has resulted in some confusion in the series' fan-base, as sometimes entire scenes were omitted (strangely, the same phenomena occurred in the US with certain title-cards when the series was put out on VHS). Ironically, the moral segments at the end of the shows, viewed as the "redeeming value" of the series by many, were nearly always edited out. Also in the UK, ITV was forbidden from airing MOTU toy-commercials along with the cartoon. ITV were the only terrestrial channel in the UK to show MOTU and started showing it in September 1983, although it should be noted that the episodes were mostly broadcast in a completely different, seemingly random order, which gave rise to continuity errors on occasion. Children's ITV finally stopping running the series in mid 1990, re-runs of the episodes, this time a bit less edited, had appeared in the mornings during school holidays for several years, whereby they started showing The New Adventures of He-Man on an irregular basis through 1991. For a relatively brief time, He-Man was also shown on the satellite TV channel The Children's Channel
The Children's Channel

The Children's Channel was an early cable channel which began broadcasting on September 1, 1984 in the United Kingdom. It also became available on the Astra Satellite in 1989....
 (TCC). TCC also broadcast The New Adventures of He-Man from 1991–1995, cycling through the series numerous times. None of the original shows have been broadcast on any UK television channel since.

He-Man was also very popular in Gibraltar during the late 80s when it aired weekly on GBC TV every Sunday at 7pm.

He-Man was also dubbed in to a number of languages. While most were slavish translations of the original a few are worth of special notice:
  • In Swedish
    Swedish language

    Swedish is a North Germanic languages language, spoken by around 10 million people, predominantly in Sweden and parts of Finland, especially along the coast and on the ?land islands....
     the 1983 cartoon exists in three dub versions, done by VDC, Mediahuset and Media Dubb AB while the 2002 only is in one version.
  • In French
    French language

    French is a Romance language spoken around the world by around 80 million people as first language, by 190 million as second language, and by about another 200 million people as an acquired tongue, with significant speakers in 54 countries....
     He-Man is known as "Musclor", however the show's theme song was not altered and so the back-up singers still chant "He-Man" in the opening and during the cartoon. The French opening also lacks the translated yell of the intro sequence "and the Masters of the Universe" which was included in almost all other dubs.
  • German
    German language

    German is a West Germanic languages, thus related to and classified alongside English language and Dutch language. It is one of the world's world language and the most widely spoken mother tongue in the European Union....
     had two different dubs, one for television and a second for the VHS release. However, both versions use the same intro sequence chant "He-Man und die Meister des Universums" although He-Man's voice in the VHS version sounds nothing like the one from the TV dub. The German language dub is also notable since it is the only intro which explicitly calls the Sorceress by the name "Zoar", which more properly is the name of her falcon form. Also the German language dub is the only one where Cringer's whimping was re-recorded. During a rerun in 2002 the series was called "He-Man - Tal der Macht" (He-Man - Valley of Power).
Germany is the only land where He-Man became very popular as a Hörspiel with 37 episodes.
  • The Italian
    Italian language

    Italian is a Romance languages spoken by about 63 million people as a first language, primarily in Italy. In Switzerland, Italian is one of four Linguistic geography of Switzerlands....
     dub is the only one to have a unique laughter for Skeletor, which was more cackling and "witch-like". However, the new laughter was mixed with the old one rather than being dubbed over and the old laughter can still be heard in the opening. She-Ra is sometimes called Sheila.
  • The Hispanic American
    Spanish language

    Spanish or Castilian is a Romance languages that originated in northern Spain, and gradually spread in the Kingdom of Castile and evolved into the principal language of government and trade....
     version had the entire theme-song re-recorded with added lyrics. Also rather than saying the Spanish equivalent to He-Man catch-phrase "I have the power" (during the transformation-sequence) He-Man clearly says "Yo soy He-Man" (I am He-Man). This is unintentionally similar to the opening of "She-Ra" where she also says "Yo soy She-Ra" (I am She-Ra) rather than "I have the power". During the episodes, however, He-Man says "Ya tengo el poder" (Now I have the power).
  • In Finnish
    Finnish language

    Finnish is the language spoken by the majority of the population in Finland and by Finnish people outside of Finland. It is one of the official languages of Finland and an official minority language in Sweden....
     the 1980s version was subtitled for Television, while on VHS there were 9 episodes dubbed and rest were subtitled. The reason for this is not entirely self-evident but may had been caused by the lack of dubbing companies at the time (many other cartoons were only released as subtitles in the late 1980s). Additionally, since the televised episodes ran on MTV3
    MTV3

    MTV3 is a Finland Commercial broadcasting television station owned by Bonnier Group. Until recently it had the biggest audience share of all Finnish TV channels when Finnish Broadcasting Company's YLE1 took the lead....
     (which at the time subtitled most of its imported children's programs) this may had simply been caused by a lack of resources (as YLE had been dubbing children's programmes since the 1970s). The New Adventures of He-Man cartoon was partially dubbed for VHS release. The 2002 series received full dubbing.


Toy line notes

The toy line was initiated by Roger Sweet
Roger Sweet

Roger Sweet is an United States designer. He grew up in Akron, Ohio, Ohio and graduated from Miami University in Oxford, Ohio and the Institute of Design in Chicago, Illinois....
, who managed the line throughout its whole original run. The character of He-Man was given three different designs:an old-fashioned style barbarian, a contemporary military man, and a futuristic spaceman. The barbarian design was the most popular, but the overall design was selected when a chief Mattel executive pointed to Sweet's prototype figures and declared "those have the power", a line which would become paraphrased by the Filmation
Filmation

Filmation Associates was an American production company that produced animated television series for television during the later half of the 20th century....
 cartoon as "I have the power!", He-Man's famous catchphrase.

Early promotional literature from Mattel refers to Skeletor and his followers as the "Masters of the Universe" and an early version of the opening title sequence for the 1980s incarnation also uses this description, and was used on the VHS version of the early episode "The Dragon Invasion". However later literature and spin-offs use the term "Masters of the Universe" for He-Man and his allies. Series writer Robby London has commented that he noticed the change in description, and personally considers both sides, good and evil, to be the "Masters of the Universe". The 1987 live action film features yet another interpretation of the phrase, as the opening narration claims that whoever occupies Castle Grayskull will have "the power", and this power will make them "masters of the universe."

The Bonfire of the Vanities

In Tom Wolfe
Tom Wolfe

Thomas Kennerly Wolfe, Jr. , known as Tom Wolfe, is a best-selling United States author and journalist. He is one of the founders of the New Journalism movement of the 1960s and 1970s....
's 1987 novel The Bonfire of the Vanities
The Bonfire of the Vanities

The Bonfire of the Vanities is a 1987 novel by Tom Wolfe. The story is a drama about ambition, racism, social class, politics, and greed in 1980s New York City and centers on four main characters: WASP bond trader Sherman McCoy, Jewish Assistant District Attorney Larry Kramer, British expatriate journalist Peter Fallow and black activist...
, the protagonist Sherman McCoy, played by Tom Hanks in the movie version, identifies himself (a highly-paid bond trader) as a Master of the Universe after seeing a child playing with a MOTU toy. As a result, the phrase "Master of the Universe" was briefly popular as a pejorative name for any young and wealthy financier.

Links to Conan the Barbarian

There is an enduring urban legend
Urban legend

An urban legend, urban myth, or urban tale is a form of modern folklore consisting of stories thought to be factual by those circulating them....
 about the so-called "Conan toy line". The story is that the Mattel Toy Company originally intended to base an action figure line on Conan the Barbarian
Conan the Barbarian

Conan the Barbarian is a fictional character often associated with the Fantasy subgenres sword and sorcery . This antiheroic character has been credited with being the most famous fictional barbarian, and one of the most well known iconic figures in American fantasy....
, the pulp fantasy character created by Robert E. Howard
Robert E. Howard

This article is about writer Robert E. Howard. For the Medal of Honor recipient, try Robert L. Howard.Robert Ervin Howard was an United States author who wrote pulp fiction in a diverse range of genres....
 which at the time was the lead in several popular series produced by Marvel Comics
Marvel Comics

Marvel Comics is an American comic book and related media company owned by Marvel Publishing, Inc., a subsidiary of Marvel Entertainment, Inc. Marvel counts among as its List of Marvel Comics characters such well-known properties as Captain America, the Fantastic Four, the Hulk , Iron Man, Spider-Man, the X-Men, and many others....
 and due to be the subject of a major movie. However, after viewing the film, the Mattel executives despaired at the thought of promoting a children's toy with ties to a film featuring such graphic sex and violence. Thus they gave their doll blonde hair and re-dubbed him "He-Man". The legend is unverified but persistent, and most likely false since the first He-Man action figures were produced in 1981, a year before the first Conan film. Roger Sweet, the originator of He-Man, asserts that the He-Man/Masters Of The Universe concept definitely was not an outgrowth of Conan. The He-Man concept, later renamed the Masters Of The Universe, was originated and developed by Roger Sweet in late 1980. Later, that initial concept was followed by the original comics by Donald F. Glut. The Conan license had been dropped by Mattel months before the He-Man concept was begun. Fantasy artists as Frank Frazetta and Boris Vallejo made famous previously through their barbarian themed art were undoubtfully a great inspiration for the MOTU creators.

Although Conan isn't "officially" a source of inspiration, Mattel may have taken advantage of his resemblance by hiring comic book artists (working for DC comics and Marvel Comics for the most)to design the mini-comics and box art. Earl Norem
Earl Norem

Earl Norem , often credited simply as Norem, is an United States artist primarily known for his painted covers for Marvel Comics books and magazines....
 for instance, having worked on countless Savage Sword of Conan
Savage Sword of Conan

The Savage Sword of Conan was a black-and-white magazine-format comic book series published beginning in 1974 by Curtis Magazines, an imprint of Marvel Comics, and then later by Marvel itself....
 covers for Marvel, was kept in high esteem by Masters of the Universe fans for his astonishing posters, package inlays and box art. The confusion and "Conan toyline" urban myth may have stemmed from the striking similarities between Norem's Conan and He-Man depiction. This particuliar art can be seen in his galleries on the official Earl Norem site.

Linking to another figure from the Marvel Universe, Thulsa Doom
Thulsa Doom

Thulsa Doom may refer to:* Thulsa Doom , a fictional character created by Robert E. Howard* Thulsa Doom , a Norwegian stoner rock band* Thulsa Doom , Anarcho Punk band from NYC...
 (originally created by Robert E. Howard
Robert E. Howard

This article is about writer Robert E. Howard. For the Medal of Honor recipient, try Robert L. Howard.Robert Ervin Howard was an United States author who wrote pulp fiction in a diverse range of genres....
, the resemblance with Skeletor
Skeletor

Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
 has this time passed relatively unnoticed from the fans , as Thulsa Doom is more King Kull's deadly foe than Conan's (except in the comics, where Conan-Kull crossover material was often seen). Thulsa Doom was depicted by Marvel as a powerful undead wizard bearing a skull head, wielding a scepter and constantly trying to revive the Serpent race
Serpent Men

Serpent Men are a fictional race created by Robert E. Howard for his King Kull tales. They first appeared in "The Shadow Kingdom," published in Weird Tales in August of 1929....
 in order to access the throne of Valusia. Keldor and Thulsa Doom share many other important features: in the MOTU mythos, it is revealed that Keldor in his mad quest for magical powers led him to acquire his skull head and being known as "Skeletor" since then; Thulsa Doom the necromancer is said to bear a human face prior to having a similar hooded skull look. Skeletor is hinted as having "extra-Eternian" origins and Thulsa Doom as being "lemurian" (an alternate humanoid race) , thus both are depicted as evil foreigners coming to invade a peaceful kingdom, with the eventual help of "snake men" . The "Thulsa Doom versus King Kull" duality along with the "Snake men
Serpent Men

Serpent Men are a fictional race created by Robert E. Howard for his King Kull tales. They first appeared in "The Shadow Kingdom," published in Weird Tales in August of 1929....
" plot may have been a solid basis to develop the Skeletor character.

Mattel MOTU action figures of the 1980s

The action figures themselves were often repaints and head-swaps of existing characters, outfitted with different equipment; for pure example, Stinkor
Stinkor

Stinkor is a fictional character, a villain from the Masters of the Universe franchise. Labeled the "Evil Master of Odors," Stinkor is essentially a humanoid skunk whose special attack is the ability to release a toxic odor from his body that renders foes immobile....
 was originally a color-swap of Mer-Man
Mer-Man

Mer-Man is a fictional character from the Masters of the Universe toy line from Mattel and accompanying animated series He-Man and the Masters of the Universe....
 wearing a re-colored version of Mekaneck
Mekaneck

Mekaneck is a fictional character from the popular Masters of the Universe franchise.Mekaneck was originally tagged by Mattel as the 'Heroic human periscope'....
's breastplate. For much of the original line, there were limited molds. Two chests, hairy and smooth, one belt/pair of shorts, and three sets of arms and legs (smooth muscular, evil 'claw' fingers/toes, and hairy). Teela had her own mold, which was later duplicated for Evil-Lyn. When the second wave appeared, several new molds where used (Ram Man, Man-E-Faces, and Trap Jaw all had new mold pieces).

See also


  • He-Man
    He-Man

    He-Man is a heroic fictional character in the Masters of the Universe franchise. He is the alter ego of Prince Adam and also the twin brother of She-Ra....
  • Skeletor
    Skeletor

    Skeletor is a fictional character in the Masters of the Universe franchise, the arch-enemy and main antagonist of He-Man. Tagged "The Evil Lord of Destruction", he is the greatest threat to present-day Eternia....
  • He-Man character guide
  • He-Man vehicle guide
  • List of He-Man Minicomics
  • Eternia
    Eternia

    Eternia is the name of the Planets in science fiction that serves as a setting for the Masters of the Universe toy collection and animated series....
  • She-Ra
    She-Ra

    She-Ra is a fictional character and the heroine in the series of toys produced by Mattel called She-Ra: Princess of Power. She is the alter ego of Princess Adora and also the twin sister of He-Man ....
  • Hörspiel