Léger Marketing
Encyclopedia
Leger Marketing is the largest solely Canadian owned polling and market research
firm in Canada with 650 employees, including 103 professionals. Leger Marketing provides access to Canadian and American markets. The company was founded in 1986 by Marcel Léger and is now led by his son, Jean-Marc Léger, President and CEO.
The firm is headquartered in Montreal
, with offices in Toronto
, Quebec City
, Edmonton
, Calgary
, and Ottawa
in Canada, and Philadelphia, Denver and Tampa in United States.
Leger Marketing has created one of the largest Canadian opinion communities: legerweb.com
Market research
Market research is any organized effort to gather information about markets or customers. It is a very important component of business strategy...
firm in Canada with 650 employees, including 103 professionals. Leger Marketing provides access to Canadian and American markets. The company was founded in 1986 by Marcel Léger and is now led by his son, Jean-Marc Léger, President and CEO.
The firm is headquartered in Montreal
Montreal
Montreal is a city in Canada. It is the largest city in the province of Quebec, the second-largest city in Canada and the seventh largest in North America...
, with offices in Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...
, Quebec City
Quebec City
Quebec , also Québec, Quebec City or Québec City is the capital of the Canadian province of Quebec and is located within the Capitale-Nationale region. It is the second most populous city in Quebec after Montreal, which is about to the southwest...
, Edmonton
Edmonton
Edmonton is the capital of the Canadian province of Alberta and is the province's second-largest city. Edmonton is located on the North Saskatchewan River and is the centre of the Edmonton Capital Region, which is surrounded by the central region of the province.The city and its census...
, Calgary
Calgary
Calgary is a city in the Province of Alberta, Canada. It is located in the south of the province, in an area of foothills and prairie, approximately east of the front ranges of the Canadian Rockies...
, and Ottawa
Ottawa
Ottawa is the capital of Canada, the second largest city in the Province of Ontario, and the fourth largest city in the country. The city is located on the south bank of the Ottawa River in the eastern portion of Southern Ontario...
in Canada, and Philadelphia, Denver and Tampa in United States.
Leger Marketing has created one of the largest Canadian opinion communities: legerweb.com