LowerMyBills.com
Encyclopedia
LowerMyBills.com is a consumer finance corporate Web site, owned by Experian
, that connects prospective mortgage borrowers to lenders. It was founded by Matt Coffin
in 1999. It is well-known for its banner ads, which generally include bizarre or nonsensical animations or soundless video clips that are not related to financial matters. Its corporate offices are in Los Angeles, California
.
The then-privately held company was purchased in 2005 by Experian for $330 million, with performance-based incentives that could add an additional $50 million over the next two years. In the year ending March 31, 2005. the company had an operating profit of $26 million on sales of $120 million.
TNS Media Intelligence reports that the company spent nearly $75 million on web advertisements in 2006 through November, making it one of the medium's largest advertisers.
In December 2007, Experian launched LowerMyBills.co.uk for UK consumers.
Some consumers who have filled out the teaser information form at LowerMyBills.com have complained that once their e-mail address and phone number are submitted, this information is then distributed by the site to potential lenders, many of whom may call or e-mail the consumer over a period of several days. As LowerMyBills.com does not provide a phone number on its website, it can be difficult if not impossible to be removed from their call/e-mail lists. LowerMyBills.com receives mostly negative reviews on consumer sites such as TrustLink.com and RipOffReport.com .
Experian
Experian plc, formerly known as CCN Systems, is a global credit information group with operations in 36 countries. The company employs 15,500 people with corporate headquarters in Dublin, Ireland and operational headquarters in Nottingham, England and Costa Mesa, California, US...
, that connects prospective mortgage borrowers to lenders. It was founded by Matt Coffin
Matt Coffin
Matt Coffin is a Los Angeles-based internet entrepreneur and investor. He was the President and Founder of LowerMyBills.com, which was sold to Experian in 2005 for $330 million. In addition to LowerMyBills.com, he was President of Experian Online Customer Acquisition Services and President of the...
in 1999. It is well-known for its banner ads, which generally include bizarre or nonsensical animations or soundless video clips that are not related to financial matters. Its corporate offices are in Los Angeles, California
Los Angeles, California
Los Angeles , with a population at the 2010 United States Census of 3,792,621, is the most populous city in California, USA and the second most populous in the United States, after New York City. It has an area of , and is located in Southern California...
.
The then-privately held company was purchased in 2005 by Experian for $330 million, with performance-based incentives that could add an additional $50 million over the next two years. In the year ending March 31, 2005. the company had an operating profit of $26 million on sales of $120 million.
TNS Media Intelligence reports that the company spent nearly $75 million on web advertisements in 2006 through November, making it one of the medium's largest advertisers.
In December 2007, Experian launched LowerMyBills.co.uk for UK consumers.
Some consumers who have filled out the teaser information form at LowerMyBills.com have complained that once their e-mail address and phone number are submitted, this information is then distributed by the site to potential lenders, many of whom may call or e-mail the consumer over a period of several days. As LowerMyBills.com does not provide a phone number on its website, it can be difficult if not impossible to be removed from their call/e-mail lists. LowerMyBills.com receives mostly negative reviews on consumer sites such as TrustLink.com and RipOffReport.com .