Kaiser Motors
Encyclopedia
Kaiser Motors Corporation made automobile
Automobile
An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor...

s at Willow Run
Willow Run
The Willow Run manufacturing plant, located between Ypsilanti and Belleville, Michigan, was constructed during World War II by Ford Motor Company for the mass production of the B-24 Liberator military aircraft....

, Michigan
Michigan
Michigan is a U.S. state located in the Great Lakes Region of the United States of America. The name Michigan is the French form of the Ojibwa word mishigamaa, meaning "large water" or "large lake"....

, United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

, from 1945 to 1953. In 1953, Kaiser merged with Willys-Overland
Willys
Willys was the brand name used by Willys-Overland Motors, an American automobile company best known for its design and production of military Jeeps and civilian versions during the 20th century.-Early History:In 1908, John Willys bought the Overland Automotive Division of Standard Wheel Company...

 to form Willys Motors Incorporated, moving its production operations to the Willys plant at Toledo, Ohio
Toledo, Ohio
Toledo is the fourth most populous city in the U.S. state of Ohio and is the county seat of Lucas County. Toledo is in northwest Ohio, on the western end of Lake Erie, and borders the State of Michigan...

. The company changed its name to Kaiser Jeep
Kaiser Jeep
Kaiser Jeep was the result of the merger between the Kaiser-Frazer Corporation, an independent automaker based in Willow Run, Michigan, and the Toledo, Ohio-based Willys-Overland Company....

 Corporation in 1963.

History

Originally formed as the Kaiser-Frazer Corporation
Kaiser-Frazer
The Kaiser-Frazer Corporation was the result of a partnership between automobile executive Joseph W. Frazer and industrialist Henry J. Kaiser. In 1947, the company acquired the automotive assets of Graham-Paige, of which Frazer had been president before the Second World War...

 in 1945, the firm was reorganized in 1953 under the name Kaiser Motors Corporation after withdrawal of Joseph W. Frazer
Joseph W. Frazer
Joseph Washington Frazer was a 20th-century American automobile company executive employed in succession by Chrysler, Willys-Overland, Graham-Paige and Kaiser-Frazer Corporation...

 from the venture. The Kaiser-Frazer stock was redeemed and Kaiser Motors stock was issued at that time. Kaiser Motors manufactured automobiles in a number of locations around the world with the primary facility and corporate headquarters at Willow Run, Michigan.

The company, founded by Henry J. Kaiser
Henry J. Kaiser
Henry John Kaiser was an American industrialist who became known as the father of modern American shipbuilding. He established the Kaiser Shipyard which built Liberty ships during World War II, after which he formed Kaiser Aluminum and Kaiser Steel. Kaiser organized Kaiser Permanente health care...

, a United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 industrialist, and Joseph W. Frazer, president of the Graham-Paige
Graham-Paige
Graham-Paige was an American automobile manufacturer founded by brothers Joseph B. Graham and Robert C. Graham , and Canadian Ray Austin in 1927. Automobile production ceased in 1940, and its automotive assets were acquired by Kaiser-Frazer in 1947...

 Corporation, started making automobile
Automobile
An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor...

s with the brand name
Brand
The American Marketing Association defines a brand as a "Name, term, design, symbol, or any other feature that identifies one seller's good or service as distinct from those of other sellers."...

s Kaiser and Frazer almost immediately after World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

. Kaiser-Frazer also built a small car called the Henry J
Henry J
The Henry J was an American automobile built by the Kaiser-Frazer Corporation and named after its chairman, Henry J. Kaiser. Production of six-cylinder models began in July 1950, and four-cylinder production started shortly after Labor Day, 1950. Official public introduction was September 28, 1950....

, named for Henry Kaiser. A slightly re-designed version of the Henry J
Henry J
The Henry J was an American automobile built by the Kaiser-Frazer Corporation and named after its chairman, Henry J. Kaiser. Production of six-cylinder models began in July 1950, and four-cylinder production started shortly after Labor Day, 1950. Official public introduction was September 28, 1950....

 was sold by selected Sears Auto Centers during 1952 and 1953 under the brand name Allstate
Allstate (automobile)
The Allstate was an American automobile offered for sale through the Allstate auto accessory chain of Sears, Roebuck during the 1952 and 1953 model years.-History:...

. This car was tagged as a product of Sears-Roebuck. While listed for informational purposes in the Sears "wish books", the Allstate could not be purchased by mail order.

In 1948, after too many disputes with Henry Kaiser, Joseph Frazer resigned as president of Kaiser-Frazer; Henry Kaiser's oldest son, Edgar, was made president in April 1949. The Frazer marque was discontinued after the 1951 models. Joseph Frazer remained as a sales consultant and vice-chairman of the Kaiser-Frazer board until 1953. At the 1953 annual stockholders' meeting, Kaiser-Frazer Corporation's name was changed by stockholder vote to Kaiser Motors Corporation. Shortly before meeting, Kaiser-Frazer's Kaiser Manufacturing Corporation division worked out a deal to purchase certain assets (and assume certain liabilities) of the Willys-Overland
Willys
Willys was the brand name used by Willys-Overland Motors, an American automobile company best known for its design and production of military Jeeps and civilian versions during the 20th century.-Early History:In 1908, John Willys bought the Overland Automotive Division of Standard Wheel Company...

 Corporation, makers of Willys cars and Jeep
Jeep
Jeep is an automobile marque of Chrysler . The first Willys Jeeps were produced in 1941 with the first civilian models in 1945, making it the oldest off-road vehicle and sport utility vehicle brand. It inspired a number of other light utility vehicles, such as the Land Rover which is the second...

 vehicles. After completing the acquisition, Kaiser Manufacturing Corporation changed its name to Willys Motors, Incorporated. During late 1953 and 1954, Kaiser Motors operations at Willow Run Michigan were closed down or moved to the Willys facility in Toledo, Ohio. Kaiser car production in the United States ended during 1955.

At the end of 1955, the management team of the Henry J. Kaiser Company used Kaiser Motors Corporation to create a new holding company encompassing the various Kaiser industrial activities. Kaiser Motors' name was changed to Kaiser Industries Corporation, and functioned as a holding company for various Kaiser business holdings including Willys Motors Incorporated.

U.S. production of Kaiser and Willys passenger cars ceased during the 1955 model year, but production of Willys Jeeps in Toledo, Ohio, USA continued. Kaiser continued automobile production in Argentina
Argentina
Argentina , officially the Argentine Republic , is the second largest country in South America by land area, after Brazil. It is constituted as a federation of 23 provinces and an autonomous city, Buenos Aires...

 under the Industrias Kaiser Argentina
Industrias Kaiser Argentina
Industrias Kaiser Argentina S.A. or IKA was an Argentine motor company established in 1956 in Córdoba Province as a joint venture with Kaiser Motors of the United States....

 (IKA) company established in Santa Isabel, Córdoba and Willys passenger cars moved to Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...

 under the Willys-Overland do Brasil company, using the dies formerly employed in the U.S. well into the 1960s.

The company changed its name to Kaiser Jeep
Kaiser Jeep
Kaiser Jeep was the result of the merger between the Kaiser-Frazer Corporation, an independent automaker based in Willow Run, Michigan, and the Toledo, Ohio-based Willys-Overland Company....

 in 1963. By 1969, Kaiser Industries decided to leave the auto business, which was sold to American Motors
American Motors
American Motors Corporation was an American automobile company formed by the 1954 merger of Nash-Kelvinator Corporation and Hudson Motor Car Company. At the time, it was the largest corporate merger in U.S. history.George W...

 in 1970. As part of the transaction, Kaiser acquired a 22% interest in AMC, which it later divested. Included in the sale was the General Products Division, which Kaiser had purchased from Studebaker
Studebaker
Studebaker Corporation was a United States wagon and automobile manufacturer based in South Bend, Indiana. Founded in 1852 and incorporated in 1868 under the name of the Studebaker Brothers Manufacturing Company, the company was originally a producer of wagons for farmers, miners, and the...

 in 1964 as it prepared to leave the auto business itself. AMC renamed the division AM General
AM General
AM General is an American heavy vehicle manufacturer based in South Bend, Indiana. It is best known for the civilian Hummer and the military Humvee, that is assembled in Mishawaka, Indiana...

, which still operates today, and is best known as the manufacturer of the Humvee, and civilian Hummer H1
Hummer H1
The Hummer H1 is a civilian off-road vehicle based on the M998 Humvee, which was created by AM General. The vehicle was produced from 1992 through 2006, and was the first of what became the Hummer line...

.

Vehicles

Kaiser, includes Deluxe, Carolina, Traveler, Dragon and Manhattan sedans.

Henry J
Henry J
The Henry J was an American automobile built by the Kaiser-Frazer Corporation and named after its chairman, Henry J. Kaiser. Production of six-cylinder models began in July 1950, and four-cylinder production started shortly after Labor Day, 1950. Official public introduction was September 28, 1950....

, a small economy car including Corsair and Vagabond.

Darrin, the first production fiberglass sports car in the USA, beating the Corvette to market by one month. Featured a unique "pocket door
Pocket door
A pocket door is a sliding door that disappears, when fully open, into a compartment in the adjacent wall. Pocket doors are used for architectural effect, or when there is no room for the swing of a hinged door. They usually travel on rollers suspended from an overhead track, although some also...

" design that made the doors slide into the fender of the car. Only 435 were made for the 1954 model year.

Willys, including "Aero-Willys" and all sub-trim levels include Aero-Lark, Aero Ace, etc.

Jeep, including pick-ups, CJ (civilian Jeep) vehicles, all steel wagons, Wagoneer, and Jeepster marques.

Allstate, designed to sell through and by Sears-Roebuck department stores in the southern United States, a slightly restyled Henry J. The cars were equipped with Allstate products (tires, battery, etc.). The modest styling changes distinguishing the Allstate from the Henry J were executed by Alex Tremulis
Alex Tremulis
Alexander Sarantos Tremulis was an industrial designer in the North American automotive industry...

, the co-designer of the 1948 Tucker Sedan
1948 Tucker Sedan
The 1948 Tucker Sedan or Tucker '48 Sedan was an advanced automobile conceived by Preston Tucker and briefly produced in Chicago in 1948...

.

External links

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