Jay Ward
Encyclopedia
J Troplong "Jay" Ward was an American
creator and producer of animated
television
cartoons. He produced animated series based on such characters as Crusader Rabbit
, Rocky & Bullwinkle, Dudley Do-Right
, Peabody and Sherman, Hoppity Hooper
, George of the Jungle
, Tom Slick
, and Super Chicken
. His company, Jay Ward Productions
, also designed the trademark characters for Cap'n Crunch
, Quisp
, and Quake breakfast cereals and made commercials for those products, among others. Ward produced the non-animated series Fractured Flickers
that featured comedy redubbing of silent film
s.
, and earned an undergraduate degree at the University of California at Berkeley. He also received an MBA
from Harvard University
. His first career was real estate
. Even when his animation company was at the height of its success, he continued to own his own real estate firm as a "fallback" business. Jay Ward was married to Ramona "Billie" Ward. He had three children: Ron, Carey, and Tiffany. He and his wife were avid collectors of African masks; their collection is now part of the permanent collection of the Michelson Museum of Art
in Marshall, Texas.
of television
with the help of his childhood friend, animator Alex Anderson. Anderson was the nephew of Terrytoons
founder Paul Terry
, and had unsuccessfully tried to sell Terry a concept for a cartoon series made specifically for the new medium. Together, Ward and Anderson took the character, Crusader Rabbit
, to NBC
and pioneering TV-program distributor Jerry Fairbanks
. They put together a pilot film, The Comic Strips of Television, featuring Crusader; a parody of Sherlock Holmes
named "Hamhock Bones"; and a bumbling Mountie named Dudley Do-Right
.
NBC and Fairbanks were unimpressed with all but Crusader Rabbit (though Dudley would make his appearance, finally, 10 years later). Crusader Rabbit premiered in 1949 and ended its initial run in 1952. Adopting a serialized
, mock-melodrama
format, the series followed the adventures of Crusader and his dimwitted sidekick Rags the Tiger. It was, in form and content, much like the series that would later gain Ward enduring fame, Rocky and His Friends.
and Bullwinkle
, described in the script treatment as a "French-Canadian moose." This was the genesis of what would become Rocky and His Friends and later, The Bullwinkle Show, when NBC gave Rocky's sidekick top billing. Bullwinkle was named for a car dealer at the corner of College Avenue and Claremont Avenue in Berkeley California, according to a longtime friend of Ward, John Hadsell.
Premiering on ABC in 1959 (and moving to NBC two years later) the series contained a mix of sophisticated and low-brow
humor. Thanks to Ward's genial partner Bill Scott (who contributed to the scripts and voiced Bullwinkle and other characters) and a corps of top comedy writers, pun
s were used often and shamelessly: in a "Fractured Fairy Tales" featuring Little Jack Horner, upon pulling out the plum, Jack announced, "Lord, what foods these morsels be!" Self-referential humor
was another trademark: in one episode, the breathless announcer (played by William Conrad
) gave away the villain's plans, prompting the villain to grab the announcer from offscreen
, bind and gag him, and deposit him visibly within the scene. It skewered popular culture mercilessly, taking on such subjects as advertising
, college sports, the Cold War
, and television itself. The hapless duo from Frostbite Falls, Minnesota blundered into unlikely adventures much as Crusader and Rags had before them, pursued by "no-goodnik" spies Boris Badenov
and Natasha Fatale
, perennially under orders to "keel moose and squirrel." The segments were serialized, generally ending with a cliffhanging peril; the announcer would urge the viewer to "tune in next time" for the next adventure, featuring two puns in the titles, like "Mine Eyes Have Seen the Gory, or, Moose's in the Cold, Cold Ground" and "When a Felon Needs a Friend, or, Pantomime Quisling
," or "Portrait of a Moose, or, Bullwinkle Gets Framed."
In a running joke tribute to Jay Ward, many of his cartoon characters had the middle initial "J.", presumably standing for "Jay" (although this was never stated explicitly). Cartoonist Matt Groening
later gave the middle initial "J." to many of his characters as a tribute to Jay Ward.
and sponsor, but had little fear of censorship
or lawsuits. In fact, he begged organizations to sue him, quipping, "We need the publicity." Another story, re: the Kirward Derby, the hat that made everyone stupid and Bullwinkle a genius...was named for Durward Kirby
, sidekick of 1950s, 1960s TV host Garry Moore
. When CBS tried to sue, Ward uttered the aforementioned statement. In fact, it was often a punchline in running gags such as...
Rocky: "I think somebody's trying to kill us!"
Bullwinkle: "Well, don't worry. We'll be renewed."
Rocky: "I wasn't talking about the Bullwinkle Show."
Bullwinkle: "Well, you'd better! We could use the publicity!"
An eccentric and proud of it, Ward was known for pulling an unusual publicity stunt
that happened to coincide with a major national crisis. Jay Ward bought an island in Minnesota near his home and dubbed it "Moosylvania," based upon the home of his most famous TV character Bullwinkle. He and publicist Howard Brandy crossed the country in a van, gathering signatures on a petition for statehood for Moosylvania. They then visited Washington, D.C.
and attempted to gain an audience with President John F. Kennedy
. Unfortunately, they arrived at the White House
just at the time of the Cuban Missile Crisis
and were escorted off the grounds at gunpoint.
Early in his career, Ward was involved in two nearly-fatal incidents. He was run over by a car just outside his office, and later received incorrect medical treatment while hyperventilating on an airplane. He subsequently developed agoraphobia
. Ironically, friends and family believe his elaborate pranks and costumes were his way of dealing with his fears.
in Hollywood, California in 1989 and was buried in Glendale's Forest Lawn Memorial Park Cemetery
. Jay Ward Productions (now managed by members of his family) is still located across the street from the Chateau Marmont
on the Sunset Strip
.
Following Ward's death, Alex Anderson alleged that Ward had been signing his name to the characters originally created by Anderson, including Dudley Do-Right, Bullwinkle, and Rocky. Anderson sued Ward for illegitimately taking the rights without Anderson's knowledge. Anderson and the Ward family settled for an undisclosed amount outside of court.
In 2000, he was recognized with a star on the Hollywood Walk of Fame
, paid for as part of the publicity for the live-action and animation film
The Adventures of Rocky and Bullwinkle
.
In 2002, Jay Ward Productions established a partnership with Classic Media
called Bullwinkle Studios; the partnership produced DVDs of the first three seasons of Rocky & Bullwinkle & Friends in 2003, 2004, and 2005 respectively, and then switched to releasing "best of" DVD collections of segments from the series. Eventually, the complete fourth and fifth seasons would be released.
Until it closed in July 2004, the Dudley Do-Right Emporium
, which sold souvenir
s based on his many characters and was largely staffed by Ward and his family, was located on Sunset Boulevard
.
Jay Ward Drive is a studio access road at Universal Studios Hollywood.
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...
creator and producer of animated
Animation
Animation is the rapid display of a sequence of images of 2-D or 3-D artwork or model positions in order to create an illusion of movement. The effect is an optical illusion of motion due to the phenomenon of persistence of vision, and can be created and demonstrated in several ways...
television
Television
Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...
cartoons. He produced animated series based on such characters as Crusader Rabbit
Crusader Rabbit
Crusader Rabbit is the first animated series produced specifically for television. The concept was test marketed in 1948, while the initial episode - Crusader vs. the State of Texas - aired on KNBH in Los Angeles, California on August 1, 1950....
, Rocky & Bullwinkle, Dudley Do-Right
Dudley Do-Right
Dudley Do-Right, created by Alex Anderson, is the eponymous hero of a segment on The Rocky and Bullwinkle Show which parodied early 20th century melodrama and silent film in the form of the Northern genre....
, Peabody and Sherman, Hoppity Hooper
Hoppity Hooper
Hoppity Hooper is a 1964 animated television series produced by Jay Ward, originally broadcast on ABC and co-sponsored by General Mills and Topper Toys.-Series premise:...
, George of the Jungle
George of the Jungle
George of the Jungle was an American animated series produced by Jay Ward and Bill Scott, who created The Rocky and Bullwinkle Show. The character George was inspired by the legend of Tarzan. It ran for 17 episodes on Saturday mornings from September 9 to December 30, 1967, on the American TV...
, Tom Slick
Tom Slick (cartoon)
Tom Slick is the cartoon star of a series of shorts that aired within the half-hour, animated television series George of the Jungle...
, and Super Chicken
Super Chicken
Super Chicken is a segment that ran on the animated television series George of the Jungle. It was produced by Jay Ward and Bill Scott, who earlier had created the Rocky and Bullwinkle cartoons...
. His company, Jay Ward Productions
Jay Ward Productions
Jay Ward Productions was an Amercian animated television cartoon series production company, founded in 1949 by American animator Jay Ward. It made extensive use of limited animation techniques....
, also designed the trademark characters for Cap'n Crunch
Cap'n Crunch
Cap'n Crunch is a product line of sweetened corn and oat breakfast cereals introduced in 1963 and manufactured by Quaker Oats Company. Quaker Oats has been a division of PepsiCo since 2001. The product line is heralded by a cartoon mascot named Cap'n Crunch, a sea captain .-Development:Pamela Low,...
, Quisp
Quisp
Quisp is a sugar-sweetened breakfast cereal from the Quaker Oats Company. It was introduced in 1965 and continued as a mass-market grocery item until the late 1970s. Sometime afterward, the company sold the item sporadically, and upon the rise of the Internet began selling it primarily online.Quisp...
, and Quake breakfast cereals and made commercials for those products, among others. Ward produced the non-animated series Fractured Flickers
Fractured Flickers
Fractured Flickers is a live-action syndicated half-hour television comedy show that was produced by Jay Ward, who is otherwise known for animated cartoons. The pilot film was produced in 1961 , but the series wasn't completed until 1963...
that featured comedy redubbing of silent film
Silent film
A silent film is a film with no synchronized recorded sound, especially with no spoken dialogue. In silent films for entertainment the dialogue is transmitted through muted gestures, pantomime and title cards...
s.
Life
Jay Ward was born and raised in Berkeley, CaliforniaBerkeley, California
Berkeley is a city on the east shore of the San Francisco Bay in Northern California, United States. Its neighbors to the south are the cities of Oakland and Emeryville. To the north is the city of Albany and the unincorporated community of Kensington...
, and earned an undergraduate degree at the University of California at Berkeley. He also received an MBA
Master of Business Administration
The Master of Business Administration is a :master's degree in business administration, which attracts people from a wide range of academic disciplines. The MBA designation originated in the United States, emerging from the late 19th century as the country industrialized and companies sought out...
from Harvard University
Harvard University
Harvard University is a private Ivy League university located in Cambridge, Massachusetts, United States, established in 1636 by the Massachusetts legislature. Harvard is the oldest institution of higher learning in the United States and the first corporation chartered in the country...
. His first career was real estate
Real estate
In general use, esp. North American, 'real estate' is taken to mean "Property consisting of land and the buildings on it, along with its natural resources such as crops, minerals, or water; immovable property of this nature; an interest vested in this; an item of real property; buildings or...
. Even when his animation company was at the height of its success, he continued to own his own real estate firm as a "fallback" business. Jay Ward was married to Ramona "Billie" Ward. He had three children: Ron, Carey, and Tiffany. He and his wife were avid collectors of African masks; their collection is now part of the permanent collection of the Michelson Museum of Art
Michelson Museum of Art
The Michelson Museum of Art is a museum in Marshall, Texas originally founded to permanently house the works of the Russian-American artist Leo Michelson....
in Marshall, Texas.
Animation career
Ward moved into the infant mediumMass media
Mass media refers collectively to all media technologies which are intended to reach a large audience via mass communication. Broadcast media transmit their information electronically and comprise of television, film and radio, movies, CDs, DVDs and some other gadgets like cameras or video consoles...
of television
Television
Television is a telecommunication medium for transmitting and receiving moving images that can be monochrome or colored, with accompanying sound...
with the help of his childhood friend, animator Alex Anderson. Anderson was the nephew of Terrytoons
Terrytoons
Terrytoons was an animation studio founded by Paul Terry. The studio, located in suburban New Rochelle, New York, operated from 1929 to 1968. Its most popular characters included Mighty Mouse, Gandy Goose, Sourpuss, Dinky Duck, Deputy Dawg, Luno and Heckle and Jeckle; these cartoons and all of its...
founder Paul Terry
Paul Terry (cartoonist)
Paul Houlton Terry was an American cartoonist, screenwriter, film director and one of the most prolific film producers in history...
, and had unsuccessfully tried to sell Terry a concept for a cartoon series made specifically for the new medium. Together, Ward and Anderson took the character, Crusader Rabbit
Crusader Rabbit
Crusader Rabbit is the first animated series produced specifically for television. The concept was test marketed in 1948, while the initial episode - Crusader vs. the State of Texas - aired on KNBH in Los Angeles, California on August 1, 1950....
, to NBC
NBC
The National Broadcasting Company is an American commercial broadcasting television network and former radio network headquartered in the GE Building in New York City's Rockefeller Center with additional major offices near Los Angeles and in Chicago...
and pioneering TV-program distributor Jerry Fairbanks
Jerry Fairbanks
Gerald Bertram "Jerry" Fairbanks was a producer and director in the Hollywood motion picture and television industry....
. They put together a pilot film, The Comic Strips of Television, featuring Crusader; a parody of Sherlock Holmes
Sherlock Holmes
Sherlock Holmes is a fictional detective created by Scottish author and physician Sir Arthur Conan Doyle. The fantastic London-based "consulting detective", Holmes is famous for his astute logical reasoning, his ability to take almost any disguise, and his use of forensic science skills to solve...
named "Hamhock Bones"; and a bumbling Mountie named Dudley Do-Right
Dudley Do-Right
Dudley Do-Right, created by Alex Anderson, is the eponymous hero of a segment on The Rocky and Bullwinkle Show which parodied early 20th century melodrama and silent film in the form of the Northern genre....
.
NBC and Fairbanks were unimpressed with all but Crusader Rabbit (though Dudley would make his appearance, finally, 10 years later). Crusader Rabbit premiered in 1949 and ended its initial run in 1952. Adopting a serialized
Serial (radio and television)
Serials are series of television programs and radio programs that rely on a continuing plot that unfolds in a sequential episode by episode fashion. Serials typically follow main story arcs that span entire television seasons or even the full run of the series, which distinguishes them from...
, mock-melodrama
Melodrama
The term melodrama refers to a dramatic work that exaggerates plot and characters in order to appeal to the emotions. It may also refer to the genre which includes such works, or to language, behavior, or events which resemble them...
format, the series followed the adventures of Crusader and his dimwitted sidekick Rags the Tiger. It was, in form and content, much like the series that would later gain Ward enduring fame, Rocky and His Friends.
Rocky and Bullwinkle
Ward and Anderson, through a series of legal maneuvers against them, lost the rights to the Crusader Rabbit character, and a new color Crusader series under a different producer premiered in 1956. An unsold series idea from his Crusader Rabbit days, The Frostbite Falls Revue, would eventually earn Ward a permanent place in animation history. Taking place in a TV studio in the North Woods, the proposed series featured a cast of eccentrics such as newsman Oski Bear and two minor characters named Rocky the Flying SquirrelRocky the Flying Squirrel
Rocket J. Squirrel, usually called by the nickname "Rocky", is the name of the flying squirrel protagonist of the 1959-1964 animated television series Rocky and His Friends and The Bullwinkle Show , produced by Jay Ward. Rocky's sidekick is the cartoon moose, Bullwinkle...
and Bullwinkle
Bullwinkle J. Moose
Bullwinkle J. Moose is a fictional character in the 1959–1964 animated television series Rocky and His Friends and The Bullwinkle Show, often collectively referred to as Rocky and Bullwinkle, produced by Jay Ward and Bill Scott...
, described in the script treatment as a "French-Canadian moose." This was the genesis of what would become Rocky and His Friends and later, The Bullwinkle Show, when NBC gave Rocky's sidekick top billing. Bullwinkle was named for a car dealer at the corner of College Avenue and Claremont Avenue in Berkeley California, according to a longtime friend of Ward, John Hadsell.
Premiering on ABC in 1959 (and moving to NBC two years later) the series contained a mix of sophisticated and low-brow
Low culture
Low culture is a term for some forms of popular culture. Its opposite is high culture. It has been said by culture theorists that both high culture and low culture are subcultures....
humor. Thanks to Ward's genial partner Bill Scott (who contributed to the scripts and voiced Bullwinkle and other characters) and a corps of top comedy writers, pun
Pun
The pun, also called paronomasia, is a form of word play which suggests two or more meanings, by exploiting multiple meanings of words, or of similar-sounding words, for an intended humorous or rhetorical effect. These ambiguities can arise from the intentional use and abuse of homophonic,...
s were used often and shamelessly: in a "Fractured Fairy Tales" featuring Little Jack Horner, upon pulling out the plum, Jack announced, "Lord, what foods these morsels be!" Self-referential humor
Self-referential humor
Self-referential humor or self-reflexive humor is a type of comedic expression that—either directed toward some other subject, or openly directed toward itself—intentionally alludes to the very person who is expressing the humor in a comedic fashion, or to some specific aspect of that...
was another trademark: in one episode, the breathless announcer (played by William Conrad
William Conrad
William Conrad was an American actor, producer and director whose career spanned five decades in radio, film and television....
) gave away the villain's plans, prompting the villain to grab the announcer from offscreen
Offscreen
Offscreen is a 2006 Danish film directed by Christoffer Boe, who also wrote the screenplay together with Knud Romer Jørgensen. With an odd mixture of fiction and reality, it tells the peculiar story of a man who films himself for a whole year in a quest for invisibility.-Cast:*Nicolas Bro --...
, bind and gag him, and deposit him visibly within the scene. It skewered popular culture mercilessly, taking on such subjects as advertising
Advertising
Advertising is a form of communication used to persuade an audience to take some action with respect to products, ideas, or services. Most commonly, the desired result is to drive consumer behavior with respect to a commercial offering, although political and ideological advertising is also common...
, college sports, the Cold War
Cold War
The Cold War was the continuing state from roughly 1946 to 1991 of political conflict, military tension, proxy wars, and economic competition between the Communist World—primarily the Soviet Union and its satellite states and allies—and the powers of the Western world, primarily the United States...
, and television itself. The hapless duo from Frostbite Falls, Minnesota blundered into unlikely adventures much as Crusader and Rags had before them, pursued by "no-goodnik" spies Boris Badenov
Boris Badenov
Boris Badenov is a fictional character in the 1960s animated cartoons Rocky and His Friends and The Bullwinkle Show, collectively referred to as Rocky and Bullwinkle for short. He is voiced by Paul Frees....
and Natasha Fatale
Natasha Fatale
Natasha Fatale is a fictional character in the 1960s animated cartoons Rocky and His Friends and The Bullwinkle Show, collectively referred to as Rocky and Bullwinkle for short...
, perennially under orders to "keel moose and squirrel." The segments were serialized, generally ending with a cliffhanging peril; the announcer would urge the viewer to "tune in next time" for the next adventure, featuring two puns in the titles, like "Mine Eyes Have Seen the Gory, or, Moose's in the Cold, Cold Ground" and "When a Felon Needs a Friend, or, Pantomime Quisling
Quisling
Quisling is a term used in reference to fascist and collaborationist political parties and military and paramilitary forces in occupied Allied countries which collaborated with Axis occupiers in World War II, as well as for their members and other collaborators.- Etymology :The term was coined by...
," or "Portrait of a Moose, or, Bullwinkle Gets Framed."
In a running joke tribute to Jay Ward, many of his cartoon characters had the middle initial "J.", presumably standing for "Jay" (although this was never stated explicitly). Cartoonist Matt Groening
Matt Groening
Matthew Abram "Matt" Groening is an American cartoonist, screenwriter, and producer. He is the creator of the comic strip Life in Hell as well as two successful television series, The Simpsons and Futurama....
later gave the middle initial "J." to many of his characters as a tribute to Jay Ward.
Publicity hound
Ward fought many heated battles over content with the networkTelevision network
A television network is a telecommunications network for distribution of television program content, whereby a central operation provides programming to many television stations or pay TV providers. Until the mid-1980s, television programming in most countries of the world was dominated by a small...
and sponsor, but had little fear of censorship
Censorship
thumb|[[Book burning]] following the [[1973 Chilean coup d'état|1973 coup]] that installed the [[Military government of Chile |Pinochet regime]] in Chile...
or lawsuits. In fact, he begged organizations to sue him, quipping, "We need the publicity." Another story, re: the Kirward Derby, the hat that made everyone stupid and Bullwinkle a genius...was named for Durward Kirby
Durward Kirby
Homer Durward Kirby , known professionally as Durward Kirby , was an American television host and announcer...
, sidekick of 1950s, 1960s TV host Garry Moore
Garry Moore
Garry Moore was an American entertainer, game show host and comedian best known for his work in television...
. When CBS tried to sue, Ward uttered the aforementioned statement. In fact, it was often a punchline in running gags such as...
Rocky: "I think somebody's trying to kill us!"
Bullwinkle: "Well, don't worry. We'll be renewed."
Rocky: "I wasn't talking about the Bullwinkle Show."
Bullwinkle: "Well, you'd better! We could use the publicity!"
An eccentric and proud of it, Ward was known for pulling an unusual publicity stunt
Publicity stunt
A publicity stunt is a planned event designed to attract the public's attention to the event's organizers or their cause. Publicity stunts can be professionally organized or set up by amateurs...
that happened to coincide with a major national crisis. Jay Ward bought an island in Minnesota near his home and dubbed it "Moosylvania," based upon the home of his most famous TV character Bullwinkle. He and publicist Howard Brandy crossed the country in a van, gathering signatures on a petition for statehood for Moosylvania. They then visited Washington, D.C.
Washington, D.C.
Washington, D.C., formally the District of Columbia and commonly referred to as Washington, "the District", or simply D.C., is the capital of the United States. On July 16, 1790, the United States Congress approved the creation of a permanent national capital as permitted by the U.S. Constitution....
and attempted to gain an audience with President John F. Kennedy
John F. Kennedy
John Fitzgerald "Jack" Kennedy , often referred to by his initials JFK, was the 35th President of the United States, serving from 1961 until his assassination in 1963....
. Unfortunately, they arrived at the White House
White House
The White House is the official residence and principal workplace of the president of the United States. Located at 1600 Pennsylvania Avenue NW in Washington, D.C., the house was designed by Irish-born James Hoban, and built between 1792 and 1800 of white-painted Aquia sandstone in the Neoclassical...
just at the time of the Cuban Missile Crisis
Cuban Missile Crisis
The Cuban Missile Crisis was a confrontation among the Soviet Union, Cuba and the United States in October 1962, during the Cold War...
and were escorted off the grounds at gunpoint.
Early in his career, Ward was involved in two nearly-fatal incidents. He was run over by a car just outside his office, and later received incorrect medical treatment while hyperventilating on an airplane. He subsequently developed agoraphobia
Agoraphobia
Agoraphobia is an anxiety disorder defined as a morbid fear of having a panic attack or panic-like symptoms in a situation from which it is perceived to be difficult to escape. These situations can include, but are not limited to, wide-open spaces, crowds, or uncontrolled social conditions...
. Ironically, friends and family believe his elaborate pranks and costumes were his way of dealing with his fears.
Death and legacy
He died of kidney cancerKidney cancer
Kidney cancer is a type of cancer that starts in the cells in the kidney.The two most common types of kidney cancer are renal cell carcinoma and urothelial cell carcinoma of the renal pelvis...
in Hollywood, California in 1989 and was buried in Glendale's Forest Lawn Memorial Park Cemetery
Forest Lawn Memorial Park, Glendale
Forest Lawn Memorial Park is a privately owned cemetery in Glendale, California. It is the original location of Forest Lawn, a chain of cemeteries in Southern California. The land was formerly part of Providencia Ranch.-History:...
. Jay Ward Productions (now managed by members of his family) is still located across the street from the Chateau Marmont
Chateau Marmont Hotel
The Chateau Marmont is a hotel at 8221 Sunset Boulevard in West Hollywood, California. Built in 1927, and modeled loosely after the Château d'Amboise, in France's Loire Valley. It has served as the backdrop for a number of events in the lives of well-known rock stars and actors.-History:Fred...
on the Sunset Strip
Sunset Strip
The Sunset Strip is the name given to the mile-and-a-half stretch of Sunset Boulevard that passes through West Hollywood, California. It extends from West Hollywood's eastern border with Hollywood at Harper Avenue, to its western border with Beverly Hills at Sierra Drive...
.
Following Ward's death, Alex Anderson alleged that Ward had been signing his name to the characters originally created by Anderson, including Dudley Do-Right, Bullwinkle, and Rocky. Anderson sued Ward for illegitimately taking the rights without Anderson's knowledge. Anderson and the Ward family settled for an undisclosed amount outside of court.
In 2000, he was recognized with a star on the Hollywood Walk of Fame
Hollywood Walk of Fame
The Hollywood Walk of Fame consists of more than 2,400 five-pointed terrazzo and brass stars embedded in the sidewalks along fifteen blocks of Hollywood Boulevard and three blocks of Vine Street in Hollywood, California...
, paid for as part of the publicity for the live-action and animation film
Film
A film, also called a movie or motion picture, is a series of still or moving images. It is produced by recording photographic images with cameras, or by creating images using animation techniques or visual effects...
The Adventures of Rocky and Bullwinkle
The Adventures of Rocky and Bullwinkle
The Adventures of Rocky and Bullwinkle is a 2000 comedy film based on the television cartoon The Rocky and Bullwinkle Show by Jay Ward. The animated characters Rocky and Bullwinkle shared the screen with live actors portraying Fearless Leader , Boris Badenov , Natasha Fatale , and FBI agent Karen...
.
In 2002, Jay Ward Productions established a partnership with Classic Media
Classic Media
Classic Media, LLC, is an American production company and distributor of family programming. It was founded in 2000 by former Marvel Entertainment CEO Eric Ellenbogen and former Broadway Video executive John Engelman in hopes of acquiring mismanaged classic properties and giving exposure to...
called Bullwinkle Studios; the partnership produced DVDs of the first three seasons of Rocky & Bullwinkle & Friends in 2003, 2004, and 2005 respectively, and then switched to releasing "best of" DVD collections of segments from the series. Eventually, the complete fourth and fifth seasons would be released.
Until it closed in July 2004, the Dudley Do-Right Emporium
Dudley Do-Right Emporium
The Dudley Do-Right Emporium was a small, eccentric gift shop named after that fearless Canadian Mountie, Dudley Do-Right located on the Sunset Strip in West Hollywood, California....
, which sold souvenir
Souvenir
A souvenir , memento, keepsake or token of remembrance is an object a person acquires for the memories the owner associates with it. The term souvenir brings to mind the mass-produced kitsch that is the main commodity of souvenir and gift shops in many tourist traps around the world...
s based on his many characters and was largely staffed by Ward and his family, was located on Sunset Boulevard
Sunset Boulevard
Sunset Boulevard is a street in the western part of Los Angeles County, California, that stretches from Figueroa Street in downtown Los Angeles to the Pacific Coast Highway at the Pacific Ocean in the Pacific Palisades...
.
Jay Ward Drive is a studio access road at Universal Studios Hollywood.
Further reading
Keith Scott, The Moose that Roared (New York: St. Martin's Press, 2000) ISBN 0312283830External links
- Shows produced by Jay Ward Productions, also from IMDb
- Bullwinkle Studios
- Rocky & Bullwinkle DVDs Pulled Out of a Hat, a June 2003 article from Video Business
- Frostbite Falls Page extensive fan site, not updated since 2003
- Toonzone
- Jay's album: The Moosylvania Jazz Festival
- Jay Ward Studios Catalog & Ephemera
- Jay Ward's Gravesite
- Television Production Music Museum - Jay Ward's page