Inspire (fragrance)
Encyclopedia
Inspire was Christina Aguilera's fourth Women's fragrance
to be released worldwide, however only the first perfume to be released from the singer-songwriter in the United States. The perfume was created with Procter & Gamble and endorsed with Aguilera. The tagline
for the fragrance was "Follow Your Inspiration". The perfume was released in early September 2008 throughout the world.
, Japan.
The press release of the perfume stated:
The fragrance became Aguilera's second number one selling perfume in both the United Kingdom
and Germany
over the 2008 Christmas period.
and feature Aguilera walking through a pop-art inspired Tokyo at night time using the element of a bubble that takes Aguilera out from the dark and into a colourful art-inspired future.
For promotion, Aguilera did a day of signings at New York City
's Herald Square
Macy's
store for fans in September 2008. A second signing, in December 2008, at LA
's Glendale Galleria
Macy's
followed.
The following products were also available for purchase from the Inspire range:
Perfume
Perfume is a mixture of fragrant essential oils and/or aroma compounds, fixatives, and solvents used to give the human body, animals, objects, and living spaces "a pleasant scent"...
to be released worldwide, however only the first perfume to be released from the singer-songwriter in the United States. The perfume was created with Procter & Gamble and endorsed with Aguilera. The tagline
Tagline
A tagline is a variant of a branding slogan typically used in marketing materials and advertising. The idea behind the concept is to create a memorable phrase that will sum up the tone and premise of a brand or product , or to reinforce the audience's memory of a product...
for the fragrance was "Follow Your Inspiration". The perfume was released in early September 2008 throughout the world.
Information
Aguilera mentioned in an interview that this fragrance was supposed to give off "a modern take on the Pop Art era" as well as a reflection of “the energy and excitement” of TokyoTokyo
, ; officially , is one of the 47 prefectures of Japan. Tokyo is the capital of Japan, the center of the Greater Tokyo Area, and the largest metropolitan area of Japan. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family...
, Japan.
The press release of the perfume stated:
- Christina Aguilera Inspire brings a little of her self-assured confidence and sexiness to every woman's life. The fragrance encapsulates everything that Christina Aguilera is with a scent that shows a lady who wants to stand out from the crowd and inspire others to strive for their dreams. The femininity of the fragrance celebrates the female form and helps women feel sexier and proud of who they are. This beautiful, sexy and distinctive young fragrance perfectly captures the elements that make Christina a superstar today, which means that her fans will not be disappointed with the fragrance.
The fragrance became Aguilera's second number one selling perfume in both the United Kingdom
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...
and Germany
Germany
Germany , officially the Federal Republic of Germany , is a federal parliamentary republic in Europe. The country consists of 16 states while the capital and largest city is Berlin. Germany covers an area of 357,021 km2 and has a largely temperate seasonal climate...
over the 2008 Christmas period.
Advertisements and promotion
The advertisements created for the fragrance were directed by David LaChapelleDavid LaChapelle
David LaChapelle is a photographer and director who works in the fields of fashion, advertising, and fine art photography, and is noted for his surreal, unique, sexualized, and often humorous style.-Early life:...
and feature Aguilera walking through a pop-art inspired Tokyo at night time using the element of a bubble that takes Aguilera out from the dark and into a colourful art-inspired future.
For promotion, Aguilera did a day of signings at New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...
's Herald Square
Herald Square
Herald Square is formed by the intersection of Broadway, Sixth Avenue and 34th Street in the borough of Manhattan in New York City. Named for the New York Herald, a now-defunct newspaper formerly headquartered there, it also gives its name to the surrounding area...
Macy's
Macy's
Macy's is a U.S. chain of mid-to-high range department stores. In addition to its flagship Herald Square location in New York City, the company operates over 800 stores in the United States...
store for fans in September 2008. A second signing, in December 2008, at LA
Los Ángeles
Los Ángeles is the capital of the province of Biobío, in the commune of the same name, in Region VIII , in the center-south of Chile. It is located between the Laja and Biobío rivers. The population is 123,445 inhabitants...
's Glendale Galleria
Glendale Galleria
The Glendale Galleria is a large three-story regional shopping mall located in downtown Glendale, California and is the second largest mall in Los Angeles County.- History :...
Macy's
Macy's
Macy's is a U.S. chain of mid-to-high range department stores. In addition to its flagship Herald Square location in New York City, the company operates over 800 stores in the United States...
followed.
Ingredients
Inspire is a beautiful white floral, with a lightness of touch, twisted with colourful fruit notes. This is a fragrance that's classic and enduring; sweetly feminine and sexy, with a vibrant freesia top note and a heart of beautiful Tuberose flower, one of Christina's favourite ingredients.Products
Inspire is an eau de parfum, and is available in 30ml, 50ml and 100ml bottles. The perfume is presented in a tear shaped bottle coloured in silver with a chrome lid indented with the initial 'CA' on top with red accents around the edge. The packaging is a deep red with silver decorative patterns and writing and a surprise pop art influenced pattern on the inside.The following products were also available for purchase from the Inspire range:
- Inspire Body Lotion, 200ml
- Inspire Bubble Wash, 200ml
- Inspire Shower Gel, 200ml
- Inspire Limited Edition Eau de Parfum, 50ml/100ml
- Inspire Giftset, including Eau de Parfum and Bubble Wash
- Inspire Toiletry Bag