Gateway (web page)
Encyclopedia
Gateway is a phrase used by webmasters and search engine optimizers
to describe a webpage designed to attract visitors and search engines to a particular website. A typical gateway page is small, simple and highly optimized
. Its primary goal is to attract visitors searching for relevant key words or phrases, and provide hyperlink
s to pages within the website
.
Search engine optimization
Search engine optimization is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid search results...
to describe a webpage designed to attract visitors and search engines to a particular website. A typical gateway page is small, simple and highly optimized
Search engine optimization
Search engine optimization is the process of improving the visibility of a website or a web page in search engines via the "natural" or un-paid search results...
. Its primary goal is to attract visitors searching for relevant key words or phrases, and provide hyperlink
Hyperlink
In computing, a hyperlink is a reference to data that the reader can directly follow, or that is followed automatically. A hyperlink points to a whole document or to a specific element within a document. Hypertext is text with hyperlinks...
s to pages within the website
Website
A website, also written as Web site, web site, or simply site, is a collection of related web pages containing images, videos or other digital assets. A website is hosted on at least one web server, accessible via a network such as the Internet or a private local area network through an Internet...
.