Enrique Telémaco Susini
Encyclopedia
Enrique Telémaco Susini (January 31, 1891 - July 4, 1972) was an Argentine entrepreneur
Entrepreneur
An entrepreneur is an owner or manager of a business enterprise who makes money through risk and initiative.The term was originally a loanword from French and was first defined by the Irish-French economist Richard Cantillon. Entrepreneur in English is a term applied to a person who is willing to...

 and media
Mass media
Mass media refers collectively to all media technologies which are intended to reach a large audience via mass communication. Broadcast media transmit their information electronically and comprise of television, film and radio, movies, CDs, DVDs and some other gadgets like cameras or video consoles...

 pioneer.

In 1920, Susini led the effort for the first radio
Radio
Radio is the transmission of signals through free space by modulation of electromagnetic waves with frequencies below those of visible light. Electromagnetic radiation travels by means of oscillating electromagnetic fields that pass through the air and the vacuum of space...

 broadcast
Broadcasting
Broadcasting is the distribution of audio and video content to a dispersed audience via any audio visual medium. Receiving parties may include the general public or a relatively large subset of thereof...

 in Argentina, and subsequently established one of the earliest regular radio stations in the world. During the 1920s and 1930s, he became a successful entrepreneur in the nascent radio and film
Film
A film, also called a movie or motion picture, is a series of still or moving images. It is produced by recording photographic images with cameras, or by creating images using animation techniques or visual effects...

 industry.

Besides his business interests, Susini was an accomplished artist. He worked as director for theaters in Argentina and Italy
Italy
Italy , officially the Italian Republic languages]] under the European Charter for Regional or Minority Languages. In each of these, Italy's official name is as follows:;;;;;;;;), is a unitary parliamentary republic in South-Central Europe. To the north it borders France, Switzerland, Austria and...

 and directed several movies produced by his own company, Lumiton.

Early life

Enrique T. Susini was born in Buenos Aires
Buenos Aires
Buenos Aires is the capital and largest city of Argentina, and the second-largest metropolitan area in South America, after São Paulo. It is located on the western shore of the estuary of the Río de la Plata, on the southeastern coast of the South American continent...

 as son of Dr. Telémaco Susini, professor of pathological anatomy
Anatomy
Anatomy is a branch of biology and medicine that is the consideration of the structure of living things. It is a general term that includes human anatomy, animal anatomy , and plant anatomy...

 at the University of Buenos Aires
University of Buenos Aires
The University of Buenos Aires is the largest university in Argentina and the largest university by enrollment in Latin America. Founded on August 12, 1821 in the city of Buenos Aires, it consists of 13 faculties, 6 hospitals, 10 museums and is linked to 4 high schools: Colegio Nacional de Buenos...

 and the country's first otolaryngologist.
In 1906, his father assumed the position of Argentine consul
Consul (representative)
The political title Consul is used for the official representatives of the government of one state in the territory of another, normally acting to assist and protect the citizens of the consul's own country, and to facilitate trade and friendship between the peoples of the two countries...

 in the Austro-Hungarian capital of Vienna
Vienna
Vienna is the capital and largest city of the Republic of Austria and one of the nine states of Austria. Vienna is Austria's primary city, with a population of about 1.723 million , and is by far the largest city in Austria, as well as its cultural, economic, and political centre...

.
This allowed young Susini, who had received his high-school diploma one year earlier at the age of 14
to attend the Vienna conservatory, where he received formal training in singing
Singing
Singing is the act of producing musical sounds with the voice, and augments regular speech by the use of both tonality and rhythm. One who sings is called a singer or vocalist. Singers perform music known as songs that can be sung either with or without accompaniment by musical instruments...

 and playing the violin
Violin
The violin is a string instrument, usually with four strings tuned in perfect fifths. It is the smallest, highest-pitched member of the violin family of string instruments, which includes the viola and cello....

. After briefly studying physics
Physics
Physics is a natural science that involves the study of matter and its motion through spacetime, along with related concepts such as energy and force. More broadly, it is the general analysis of nature, conducted in order to understand how the universe behaves.Physics is one of the oldest academic...

 and chemistry
Chemistry
Chemistry is the science of matter, especially its chemical reactions, but also its composition, structure and properties. Chemistry is concerned with atoms and their interactions with other atoms, and particularly with the properties of chemical bonds....

 in Berlin
Berlin
Berlin is the capital city of Germany and is one of the 16 states of Germany. With a population of 3.45 million people, Berlin is Germany's largest city. It is the second most populous city proper and the seventh most populous urban area in the European Union...

 and Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

,
he returned to Buenos Aires in 1909 to begin his medical studies at the faculty where his father had taught. In 1913, at the age of 22, he received his degree of medical doctor having written an award-winning thesis.

After his graduation, he briefly worked as a journalist, helping to found the Asociación de la Crítica (Association of [theater] critics) in 1915. One year later, he joined the Argentine military
Military of Argentina
The Armed Forces of the Argentine Republic, in Spanish Fuerzas Armadas de la República Argentina, are controlled by the Commander-in-Chief and a civilian Minister of Defense...

, where he conducted research about the influence of electric
Electricity
Electricity is a general term encompassing a variety of phenomena resulting from the presence and flow of electric charge. These include many easily recognizable phenomena, such as lightning, static electricity, and the flow of electrical current in an electrical wire...

 and acoustic
Acoustics
Acoustics is the interdisciplinary science that deals with the study of all mechanical waves in gases, liquids, and solids including vibration, sound, ultrasound and infrasound. A scientist who works in the field of acoustics is an acoustician while someone working in the field of acoustics...

 stimuli on the human body and set up a laboratory for veterinary vaccines.

Radio Pioneer

In 1910, Guglielmo Marconi
Guglielmo Marconi
Guglielmo Marconi was an Italian inventor, known as the father of long distance radio transmission and for his development of Marconi's law and a radio telegraph system. Marconi is often credited as the inventor of radio, and indeed he shared the 1909 Nobel Prize in Physics with Karl Ferdinand...

, winner of the previous year's Nobel Prize in Physics
Nobel Prize in Physics
The Nobel Prize in Physics is awarded once a year by the Royal Swedish Academy of Sciences. It is one of the five Nobel Prizes established by the will of Alfred Nobel in 1895 and awarded since 1901; the others are the Nobel Prize in Chemistry, Nobel Prize in Literature, Nobel Peace Prize, and...

, had come to Argentina for the centennial festivities of the country's independence
May Revolution
The May Revolution was a week-long series of events that took place from May 18 to 25, 1810, in Buenos Aires, capital of the Viceroyalty of the Río de la Plata, a Spanish colony that included roughly the territories of present-day Argentina, Bolivia, Paraguay and Uruguay...

. During his stay, he used the opportunity to set up a telegraphic
Telegraphy
Telegraphy is the long-distance transmission of messages via some form of signalling technology. Telegraphy requires messages to be converted to a code which is known to both sender and receiver...

 radio station in Bernal, from where he successfully transmitted messages to Canada
Canada
Canada is a North American country consisting of ten provinces and three territories. Located in the northern part of the continent, it extends from the Atlantic Ocean in the east to the Pacific Ocean in the west, and northward into the Arctic Ocean...

 and Ireland
Ireland
Ireland is an island to the northwest of continental Europe. It is the third-largest island in Europe and the twentieth-largest island on Earth...

.
The publicity generated by Marconi's visit helped to create a group of mostly young radio enthusiasts. Among these young people were Susini and a group of his friends from medical school.

In 1915, the community had become large and sophisticated enough for a newspaper article to mention that the radio amateurs "formed a sort of fraternity, exchanging news, talking with each other over long distances, and even transmitting little piano or violin concerts over their connections."

Susini, along with his nephew Miguel Mugica and his friends Cesar Guerrico and Luis Romero Carranza formed part of this community and took part in these first tentative steps. Soon they acquired the nickname Locos de la Azotea ("the crazy people from the roof"), because their hobby involved activities - sometimes bordering on the acrobatic - on top of tall buildings, where they mounted the long wire antennas required by early-type radios. During this time, the group first played with the idea to use radio as a means for cultural dissemination, a fact that Susini himself later ascribed to their shared passion for theater and music.

At the outbreak of the World War
World War I
World War I , which was predominantly called the World War or the Great War from its occurrence until 1939, and the First World War or World War I thereafter, was a major war centred in Europe that began on 28 July 1914 and lasted until 11 November 1918...

 in Europe, radio communication had become a technology of great military significance, and its development accelerated considerably during the following years. However, most of this development took place in secret, and so the stream of bibliographical material and hardware from Europe to Argentina gradually dried up.

In this situation, Susini was offered a great opportunity resulting from his military experience. After the end of the war in late 1918, he was sent to France to study the effect of chemical warfare
Chemical warfare
Chemical warfare involves using the toxic properties of chemical substances as weapons. This type of warfare is distinct from Nuclear warfare and Biological warfare, which together make up NBC, the military acronym for Nuclear, Biological, and Chemical...

 on the respiratory system
Respiratory system
The respiratory system is the anatomical system of an organism that introduces respiratory gases to the interior and performs gas exchange. In humans and other mammals, the anatomical features of the respiratory system include airways, lungs, and the respiratory muscles...

. While conducting his research, he was able to procure radio communications hardware from the formerly belligerent armies, which he later smuggled back to Argentina.

First Broadcast

After returning to Argentina in 1919, Susini started working on the conversion of an old circus site into the Teatro Coliseo theater. Together with his friends, he started planning for a radio transmission from there, strongly supported by the two Italian owners, Faustino da Rossa and Walter Mocchi.

During 1920, while the group was working on the project, news reached them of Marconi's successful broadcast of a concert in New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

 that had taken place on May 19. Even though it was somewhat of a disappointment that their broadcast would not be the world's first, the preparations continued at a rapid pace.

On August 27, they were finally ready. The theatre was showing the opera Parsifal
Parsifal
Parsifal is an opera in three acts by Richard Wagner. It is loosely based on Wolfram von Eschenbach's Parzival, the 13th century epic poem of the Arthurian knight Parzival and his quest for the Holy Grail, and on Chrétien de Troyes' Perceval, the Story of the Grail.Wagner first conceived the work...

 by Richard Wagner
Richard Wagner
Wilhelm Richard Wagner was a German composer, conductor, theatre director, philosopher, music theorist, poet, essayist and writer primarily known for his operas...

. Susini and his coworkers had set up a 5W
Watt
The watt is a derived unit of power in the International System of Units , named after the Scottish engineer James Watt . The unit, defined as one joule per second, measures the rate of energy conversion.-Definition:...

 transmitter on the roof using a RS-5 Telefunken tube, operating in 350m, along with a wire antenna connected to the dome on top of a neighboring building. To pick up the sound in the theater, they used a microphone originally designed to aid people with hearing loss.

Around 8:30 pm, Susini himself took the microphone and inaugurated regular radio broadcast service in Argentina with the words:
Señoras y señores, la Sociedad Radio Argentina les presenta hoy el Festival Sacro de Ricardo Wagner, Parsifal, con la actuación del tenor Maestri...

(Ladies and gentlemen, the Radio Argentina Society today presents you the [opera] Parsifal by Richard Wagner, featuring the tenor Maestri...)


The transmission continued for about three hours and was received as far as Santos
Santos (São Paulo)
-Sister cities: Shimonoseki, Japan Nagasaki, Japan Funchal, Portugal Trieste, Italy Coimbra, Portugal Ansião, Portugal Arouca, Portugal Ushuaia, Argentina Havana, Cuba Taizhou. China Ningbo. China Constanţa, Romania Ulsan, South Korea Colón, Panama* Cadiz, Spain...

 in Brazil
Brazil
Brazil , officially the Federative Republic of Brazil , is the largest country in South America. It is the world's fifth largest country, both by geographical area and by population with over 192 million people...

, where it was picked up by a ship's radio operator. The number of listeners was limited, since the crystal set radios
Crystal radio receiver
thumb|Boy listening to a modern crystal radioA crystal radio receiver, also called a crystal set or cat's whisker receiver, is a very simple radio receiver, popular in the early days of radio. It needs no battery or power source and runs on the power received from radio waves by a long wire antenna...

 used at the time were rare and difficult to operate, requiring tedious fine-tuning of a lead glass
Lead glass
Lead glass is a variety of glass in which lead replaces the calcium content of a typical potash glass. Lead glass contains typically 18–40 weight% lead oxide , while modern lead crystal, historically also known as flint glass due to the original silica source, contains a minimum of 24% PbO...

 crystal and installation of a wire antenna several meters long. But the newspaper La Razón
La Razón
La Razón is used as a name for newspapers in the Spanish-speaking world including:*La Razón , Argentina*La Razón , Bolivia*La Razón , Ecuador*La Razón , Peru...

 published a raving review, and even president Hipólito Yrigoyen
Hipólito Yrigoyen
Juan Hipólito del Sagrado Corazón de Jesús Irigoyen Alem was twice President of Argentina . His activism became the prime impetus behind the obtainment of universal suffrage in Argentina in 1912...

 commended Susini and his group for their accomplishment.

Radio Argentina
LOR Radio Argentina
Created by Enrique Telémaco Susini, LOR Radio Argentina was the first national broadcast radio station in Argentina. It operated continuously from 1920 to 1997.- First Broadcast :...

 

During the next 19 days, the group continued to broadcast from the theater, transmitting mostly Italian operas such as Verdi
Giuseppe Verdi
Giuseppe Fortunino Francesco Verdi was an Italian Romantic composer, mainly of opera. He was one of the most influential composers of the 19th century...

's Aida
Aida
Aida sometimes spelled Aïda, is an opera in four acts by Giuseppe Verdi to an Italian libretto by Antonio Ghislanzoni, based on a scenario written by French Egyptologist Auguste Mariette...

 and Rigoletto
Rigoletto
Rigoletto is an opera in three acts by Giuseppe Verdi. The Italian libretto was written by Francesco Maria Piave based on the play Le roi s'amuse by Victor Hugo. It was first performed at La Fenice in Venice on March 11, 1851...

. After the season at the Teatro Coliseo was over, they started creating productions under their own name. By now they officially called their station "Radio Argentina". Radio Argentina would continue broadcasting until its demise on December 31, 1997.

At first, it was run solely by the four friends. The polyglot Susini himself performed songs in Spanish
Spanish language
Spanish , also known as Castilian , is a Romance language in the Ibero-Romance group that evolved from several languages and dialects in central-northern Iberia around the 9th century and gradually spread with the expansion of the Kingdom of Castile into central and southern Iberia during the...

, French
French language
French is a Romance language spoken as a first language in France, the Romandy region in Switzerland, Wallonia and Brussels in Belgium, Monaco, the regions of Quebec and Acadia in Canada, and by various communities elsewhere. Second-language speakers of French are distributed throughout many parts...

, German
German language
German is a West Germanic language, related to and classified alongside English and Dutch. With an estimated 90 – 98 million native speakers, German is one of the world's major languages and is the most widely-spoken first language in the European Union....

, Italian
Italian language
Italian is a Romance language spoken mainly in Europe: Italy, Switzerland, San Marino, Vatican City, by minorities in Malta, Monaco, Croatia, Slovenia, France, Libya, Eritrea, and Somalia, and by immigrant communities in the Americas and Australia...

 and Russian
Russian language
Russian is a Slavic language used primarily in Russia, Belarus, Uzbekistan, Kazakhstan, Tajikistan and Kyrgyzstan. It is an unofficial but widely spoken language in Ukraine, Moldova, Latvia, Turkmenistan and Estonia and, to a lesser extent, the other countries that were once constituent republics...

, assuming a different stage name each time so the listeners would not notice.

During the following years, radio broadcasting in Argentina saw a quick expansion. In 1921, Buenos Aires mayor Juan Barnetche introduced official broadcasting licenses. In the same year, Radio Club Argentina was founded, becoming the first such association on American soil. In October 1922, Radio Argentina broadcast live from the inauguration of president Marcelo Torcuato de Alvear
Marcelo Torcuato de Alvear
Máximo Marcelo Torcuato de Alvear Pacheco , better known as Marcelo T. de Alvear was an Argentine politician and President of Argentina from October 12, 1922 to October 12, 1928.-Biography:...

, an historic first. Two months later, the first competitors arrived - Italian-owned Corporación Argentina de Radio Sud América, Radio Brusa and Radio Cultura, all three founded within an interval of three days.

In 1924, the radio industry in Argentina went through a brief crisis, during which Radio Argentina had to be financially supported by an association of industrialists named Asociación Argentina de Broadcasting.
While competitor Radio Sud América went into bankruptcy, and was taken over by Radio Argentina, Radio Argentina itself survived, even though it had to briefly adopt the name of its benefactors. The station now broadcast from the famous Teatro Colón opera as well as from the (Tango
Tango (dance)
Tango dance originated in the area of the Rio de la Plata , and spread to the rest of the world soon after....

-) Club Abdullah, and other venues. Adding to the variety of the schedule was Argentina's first regular radio journal.

1925 saw the introduction of mandatory callsigns for radio stations, and from now on the station was known as LOR Radio Argentina (changed 1934 into LR2 Radio Argentina, it being the second station on the dial from the left). It also entered a collaboration with the daily newspaper Crítica, remaining under the direction of Susini and his friends but adopting the name
"LOR Broadcasting de Crítica". This arrangement lasted a little more than a year, before the station returned to its original name and ownership.

Vía Radiar

By now, Susini and his partners were focusing on another project. Immediately after reacquiring the station from Crítica, they sold it to Radio Prieto, using the money to create a radiotelegraphy company, Sociedad Anónima Radio Argentina, constituted on August 31, 1927.

The company soon entered the market of short-wave radio communication between South America and Europe, receiving a "concession for an international radio telegraphy service allowing direct communication between Spain and Argentina" from the Spanish government.

With its relay stations in Paraguay
Paraguay
Paraguay , officially the Republic of Paraguay , is a landlocked country in South America. It is bordered by Argentina to the south and southwest, Brazil to the east and northeast, and Bolivia to the northwest. Paraguay lies on both banks of the Paraguay River, which runs through the center of the...

, New York
New York
New York is a state in the Northeastern region of the United States. It is the nation's third most populous state. New York is bordered by New Jersey and Pennsylvania to the south, and by Connecticut, Massachusetts and Vermont to the east...

 and Madrid
Madrid
Madrid is the capital and largest city of Spain. The population of the city is roughly 3.3 million and the entire population of the Madrid metropolitan area is calculated to be 6.271 million. It is the third largest city in the European Union, after London and Berlin, and its metropolitan...

,
the company, operating under the brand name "Vía Radiar", had considerable financial success. Moving aggressively against competitors by reducing prices, it soon managed to control the majority of radio traffic between Argentina and Europe, in close cooperation with the Spanish administration's telegraph service.

In 1930, the company was sold to ITT
ITT Corporation
ITT Corporation is a global diversified manufacturing company based in the United States. ITT participates in global markets including water and fluids management, defense and security, and motion and flow control...

 for the very substantial sum of 200 million US Dollar. Susini and his friends remained on the board of directors under the new ownership.

Lumiton Film

One year later, Susini, by now married to singer Alicia Arderius, and his three companions founded the film company Lumiton (from Spanish luminosidad and tono: "light" and "sound"), which would become one of the major players during the following decade, known as the "Golden Age of Argentine Cinema
Cinema of Argentina
The cinema of Argentina has a tradition dating back to the late nineteenth century, and continues to play a role in the culture of Argentina....

".

With equipment bought during a trip to the United States, the four partners set up the most modern film studio in the country at the time, which included its own laboratory.
The studio released its first film, Tres Berretines, on May 19, 1933. It was the second sound film
Sound film
A sound film is a motion picture with synchronized sound, or sound technologically coupled to image, as opposed to a silent film. The first known public exhibition of projected sound films took place in Paris in 1900, but decades would pass before sound motion pictures were made commercially...

 in Argentina, preceded only by competitor Sono Film's Tango, released about three weeks earlier on April 27.
Though officially credited collectively to "Equipo Lumiton", it had actually been directed by Susini himself.

In total, 99 films were released by the company with its trademark gong
Gong
A gong is an East and South East Asian musical percussion instrument that takes the form of a flat metal disc which is hit with a mallet....

. Among the most notable was 1938 Venice Film Festival
Venice Film Festival
The Venice International Film Festival is the oldest international film festival in the world. Founded by Count Giuseppe Volpi in 1932 as the "Esposizione Internazionale d'Arte Cinematografica", the festival has since taken place every year in late August or early September on the island of the...

 entry La chismosa, starring Lola Membrives, also directed by Susini himself.
Lumiton continued producing feature films until 1957.

Other activities

Even while leading his various companies, Susini remained active in the cultural domain. He was in charge of Teatro Coliseo during several seasons in the 1920s, and served as technical director of the famous Teatro Colón. After setting in scene the opera Oberon
Oberon (opera)
Oberon, or The Elf King's Oath is a 3-act romantic opera in English with spoken dialogue and music by Carl Maria von Weber. The libretto by James Robinson Planche was based on a German poem, Oberon, by Christoph Martin Wieland, which itself was based on the epic romance Huon de Bordeaux, a French...

 in 1938 at the Teatro Reale in Rome
Rome
Rome is the capital of Italy and the country's largest and most populated city and comune, with over 2.7 million residents in . The city is located in the central-western portion of the Italian Peninsula, on the Tiber River within the Lazio region of Italy.Rome's history spans two and a half...

 to great critical acclaim, he was called to work as director at the Scala in Milan
Milan
Milan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...

.

Later he also worked at the "Teatro Argentino de La Plata". During his life, Susini authored more than seventy theater plays, receiving the National Culture Award in 1951 for his comedy En un viejo patio porteño ("In an old Buenos Aires back yard"). Furthermore, he was known as an excellent concert pianist.

Also in 1951, Susini returned to his roots as broadcast pioneer, working as director of photography during Argentina's first television broadcast
1951 in television
The year 1951 in television involved some significant events.Below is a list of television-related events in 1951.-Events:*March 22 - RCA introduces an eight-pound monochrome television camera with a 53-pound backpack transmitter, both operated by batteries...

 on October 17.

Finally, in 1962, Susini founded the cooperative phone company TELPIN in Pinamar
Pinamar
Pinamar is an Argentine coastal resort town located on the coast of the Atlantic Ocean in Buenos Aires Province. It has about 20,000 inhabitants as per the ....

, opening the way for a series of popular local phone companies in Argentina. TELPIN is still in business today as a modern telecommunications company offering a broad range of phone and internet services.

Legacy

Although he definitely did not perform the world's first radio broadcast, an honor that belongs to Enrico Marconi, Susini is often credited, especially in Argentine publications, with the establishment of the world's first regular radio broadcast service.

A final evaluation of this claim is not easy, since there were many experimental audio broadcasts in various countries at the time. However, what remains certain is that Susini established the first radio broadcast station in South America on his personal initiative, overcoming serious difficulties in the process. Even though Susini himself has remained relatively unknown, even in his home country, the significance of his pioneering feat was acknowledged in 1970 by the establishment of August 27 as National Broadcast Day (Día de la Radiodifusión) in Argentina, annually celebrated by the country's radio stations.

External links

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