Endless is a Japanese automotive brake company. They specialize in brake pads, and their pads are used extensively in Japanese automotive racing, from D1

D1 Grand Prix

The , abbreviated as D1GP and subtitled Professional Drift, is a production car drifting series from Japan. After several years of hosting amateur drifting contests, Option magazine & Tokyo Auto Salon founder Daijiro Inada, and drifting legend Keiichi Tsuchiya hosted a professional level drifting...

 drift competitions to JGTC grand touring. Endless owns a sister brand which it is often confused with, ZEAL, which sells non-brake parts, currently suspension and exhaust parts.