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Empas

Empas

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Empas was one of the popular total internet
Internet
The Internet is a global system of interconnected computer networks that use the standard Internet protocol suite to serve billions of users worldwide...

 search
Web search engine
A web search engine is designed to search for information on the World Wide Web and FTP servers. The search results are generally presented in a list of results often referred to as SERPS, or "search engine results pages". The information may consist of web pages, images, information and other...

 tools and web portal
Web portal
A web portal or links page is a web site that functions as a point of access to information in the World Wide Web. A portal presents information from diverse sources in a unified way....

 sites in South Korea
South Korea
The Republic of Korea , , is a sovereign state in East Asia, located on the southern portion of the Korean Peninsula. It is neighbored by the People's Republic of China to the west, Japan to the east, North Korea to the north, and the East China Sea and Republic of China to the south...

. The service was launched in 1998 by Knowledge Plant Corporation , which changed its name to Empas Corporation in 2004. The name Empas is a combination of e-media and compass.

Before its merger with Nate
Nate
Nate is a South Korean web portal, developed by SK Communications. In 2003, Nate acquired the online community service Cyworld, and in 2004, it achieved first place in local page views with a total of 3.8 million, surpassing rival Daum for the first time....

 in 2009, Empas was one of South Korea's most popular web search engines, and competed with Yahoo! Korea
Yahoo! Korea
Yahoo! Korea Corporation is the South Korean affiliate of Yahoo!. Its headquarters is the Yahoo! Tower on Teheranno in the Gangnam district of Seoul...

, Daum, Nate, and Naver. Empas was the second most popular web portal in the country from 2000 to 2001, by unique page view, behind Yahoo! Korea
Yahoo! Korea
Yahoo! Korea Corporation is the South Korean affiliate of Yahoo!. Its headquarters is the Yahoo! Tower on Teheranno in the Gangnam district of Seoul...

. Since the dominance of Naver started in 2003, however, the market share of Empas declined, and by late 2005 it had fallen into the fifth place amongst the South Korean web portals. In 2006, aiming to check its main competition Naver's rapid expansion, SK Communications (which owns South Korea's popular social networking website Cyworld
Cyworld
Cyworld is a South Korean social network service operated by SK Communications , a subsidiary of SK Telecom .Members cultivate relationships by forming Ilchon or "friendships" with each other through their minihompy....

) acquired Empas on 19 October 2006.

With the reorganisation of SK Communications's business fields, Empas was merged with Nate.com, which was the original web portal of SK Communications, and became Nate on 1 March 2009.

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