Elle (magazine)
Encyclopedia
Elle is a worldwide magazine
Magazine
Magazines, periodicals, glossies or serials are publications, generally published on a regular schedule, containing a variety of articles. They are generally financed by advertising, by a purchase price, by pre-paid magazine subscriptions, or all three...

 of French
France
The French Republic , The French Republic , The French Republic , (commonly known as France , is a unitary semi-presidential republic in Western Europe with several overseas territories and islands located on other continents and in the Indian, Pacific, and Atlantic oceans. Metropolitan France...

 origin that focuses on women's fashion, beauty, health, and entertainment. Elle is also the world's largest fashion magazine. It was founded by Pierre Lazareff and his wife Hélène Gordon in 1945. The title, in French, means "she".

History

Elle was founded in France in 1945. In the 1960s it was considered to "not so much reflect fashion as decree it", with 800,000 loyal readers and a then famous slogan : "Si elle lit elle lit Elle (If she reads, she reads Elle)". In 1981, Daniel Filipacchi
Daniel Filipacchi
Daniel Filipacchi is the Chairman Emeritus of Hachette Filipacchi Médias.His life and career have been noted for his passionate involvement in art collecting, photography, and jazz...

 and Jean-Luc Lagardère
Jean-Luc Lagardère
Jean-Luc Lagardère was a major French businessman, CEO of the Lagardere Group, one of the largest French conglomerates....

 purchased Hachette magazines
Hachette Filipacchi Médias
Hachette Filipacchi Médias, S.A. is a magazine publisher. It is a wholly owned subsidiary of Lagardère Media of France.- History :Hachette Filipacchi was founded by Louis Hachette in 1826 when he purchased the Librarie Brédif. Hachette was purchased by Matra in 1980, a firm associated with Ténot &...

, which included the then-struggling Elle. Elle was then launched in the U.S. (News Corporation
News Corporation
News Corporation or News Corp. is an American multinational media conglomerate. It is the world's second-largest media conglomerate as of 2011 in terms of revenue, and the world's third largest in entertainment as of 2009, although the BBC remains the world's largest broadcaster...

 owned a stake in the US edition until 1988), followed by 25 foreign editions.

It is now the world’s largest fashion magazine
Fashion journalism
Fashion journalism is an umbrella term used to describe all aspects of published fashion media. It includes fashion writers, fashion critics or fashion reporters...

, with 42 international editions in over 60 countries. Technologically speaking, the Elle brand is a global network encompassing over 20 websites. Subscriptions account for 73 percent of readers. With the remaining 27 percent purchasing single issues, Elle is the only fashion magazine to have increased its newsstand sales in the past five years, most notably with an 18 percent increase in the first half of 2006. There are 27 Elle websites globally, which collectively attract over 1 million visitors and 26 million page views per month Elle reaches over 4.8 million readers. The vast majority (82 percent) of Elles audience are women between the ages of 18 and 49. Elle readers have a median age of 34.7 years. Forty percent of readers are single, and the median household income
Median household income
The median household income is commonly used to generate data about geographic areas and divides households into two equal segments with the first half of households earning less than the median household income and the other half earning more...

 is $69,973. "Our readers are young enough to think about life as an adventure and old enough to have the means to live it," said Robbie Myers, editor in chief. Elle owes its graphic signature to Art director Peter Knapp

Elle is owned by the Lagardère Group
Lagardère Group
Lagardère is a French-based multinational conglomerate headquartered in the 16th arrondissement of Paris. The group once covered a broad range of industries but is now largely focused on the media sector, in which it is one of the world’s leading companies...

 of France. It is published in the US by Hearst Magazines, in Canada by Transcontinental Media, in Brazil by Grupo Editora Abril
Editora Abril
Editora Abril is a major Brazilian publisher and printing company and one of the biggest media holdings in Southern America. The company was founded in 1950 by Victor Civita in São Paulo and is now part of Grupo Abril....

, in Mexico by Grupo Editorial Expansión
Grupo Abril
Grupo Abril is the second largest Brazilian media conglomerate with its headquarter in São Paulo. The group is the holding company of Editora Abril, who publishes the weekly newsmagazine Veja....

, in Argentina by Grupo Clarín
Clarín (newspaper)
Clarín is the largest newspaper in Argentina, published by the Grupo Clarín media group. It was founded by Roberto Noble on 28 August 1945. It is politically centrist but popularly understood to oppose the Kirchner government...

, in Singapore by Mediacorp
MediaCorp
Media Corporation of Singapore, better known as MediaCorp, is a group of commercial media companies in Singapore, with business interests in television and radio broadcasting, interactive media, and, to a lesser extent, print publishing and film-making....

, in Serbia by Adria Media, in Germany by Hubert Burda Media
Hubert Burda Media
Hubert Burda Media is a German privately held, family-owned global media company with its origins in printing and magazine publishing. The company is headquartered in Offenburg and Munich, has additional main offices in Berlin and Hamburg and has more than 7400 employees...

 and other countries including Portugal and Spain. The first UK edition was published in November 1985.

As an international magazine, Elle has offices in New York City
New York City
New York is the most populous city in the United States and the center of the New York Metropolitan Area, one of the most populous metropolitan areas in the world. New York exerts a significant impact upon global commerce, finance, media, art, fashion, research, technology, education, and...

, London
London
London is the capital city of :England and the :United Kingdom, the largest metropolitan area in the United Kingdom, and the largest urban zone in the European Union by most measures. Located on the River Thames, London has been a major settlement for two millennia, its history going back to its...

, Paris
Paris
Paris is the capital and largest city in France, situated on the river Seine, in northern France, at the heart of the Île-de-France region...

, Toronto
Toronto
Toronto is the provincial capital of Ontario and the largest city in Canada. It is located in Southern Ontario on the northwestern shore of Lake Ontario. A relatively modern city, Toronto's history dates back to the late-18th century, when its land was first purchased by the British monarchy from...

, Mexico City
Mexico City
Mexico City is the Federal District , capital of Mexico and seat of the federal powers of the Mexican Union. It is a federal entity within Mexico which is not part of any one of the 31 Mexican states but belongs to the federation as a whole...

, Istanbul
Istanbul
Istanbul , historically known as Byzantium and Constantinople , is the largest city of Turkey. Istanbul metropolitan province had 13.26 million people living in it as of December, 2010, which is 18% of Turkey's population and the 3rd largest metropolitan area in Europe after London and...

, Brussels
Brussels
Brussels , officially the Brussels Region or Brussels-Capital Region , is the capital of Belgium and the de facto capital of the European Union...

, Tokyo
Tokyo
, ; officially , is one of the 47 prefectures of Japan. Tokyo is the capital of Japan, the center of the Greater Tokyo Area, and the largest metropolitan area of Japan. It is the seat of the Japanese government and the Imperial Palace, and the home of the Japanese Imperial Family...

, Warsaw
Warsaw
Warsaw is the capital and largest city of Poland. It is located on the Vistula River, roughly from the Baltic Sea and from the Carpathian Mountains. Its population in 2010 was estimated at 1,716,855 residents with a greater metropolitan area of 2,631,902 residents, making Warsaw the 10th most...

, Belgrade
Belgrade
Belgrade is the capital and largest city of Serbia. It is located at the confluence of the Sava and Danube rivers, where the Pannonian Plain meets the Balkans. According to official results of Census 2011, the city has a population of 1,639,121. It is one of the 15 largest cities in Europe...

, Oslo
Oslo
Oslo is a municipality, as well as the capital and most populous city in Norway. As a municipality , it was established on 1 January 1838. Founded around 1048 by King Harald III of Norway, the city was largely destroyed by fire in 1624. The city was moved under the reign of Denmark–Norway's King...

, Helsinki
Helsinki
Helsinki is the capital and largest city in Finland. It is in the region of Uusimaa, located in southern Finland, on the shore of the Gulf of Finland, an arm of the Baltic Sea. The population of the city of Helsinki is , making it by far the most populous municipality in Finland. Helsinki is...

, Bucharest
Bucharest
Bucharest is the capital municipality, cultural, industrial, and financial centre of Romania. It is the largest city in Romania, located in the southeast of the country, at , and lies on the banks of the Dâmbovița River....

, Athens
Athens
Athens , is the capital and largest city of Greece. Athens dominates the Attica region and is one of the world's oldest cities, as its recorded history spans around 3,400 years. Classical Athens was a powerful city-state...

, Delhi
Delhi
Delhi , officially National Capital Territory of Delhi , is the largest metropolis by area and the second-largest by population in India, next to Mumbai. It is the eighth largest metropolis in the world by population with 16,753,265 inhabitants in the Territory at the 2011 Census...

, Madrid
Madrid
Madrid is the capital and largest city of Spain. The population of the city is roughly 3.3 million and the entire population of the Madrid metropolitan area is calculated to be 6.271 million. It is the third largest city in the European Union, after London and Berlin, and its metropolitan...

, Milan
Milan
Milan is the second-largest city in Italy and the capital city of the region of Lombardy and of the province of Milan. The city proper has a population of about 1.3 million, while its urban area, roughly coinciding with its administrative province and the bordering Province of Monza and Brianza ,...

, Munich
Munich
Munich The city's motto is "" . Before 2006, it was "Weltstadt mit Herz" . Its native name, , is derived from the Old High German Munichen, meaning "by the monks' place". The city's name derives from the monks of the Benedictine order who founded the city; hence the monk depicted on the city's coat...

, Jakarta
Jakarta
Jakarta is the capital and largest city of Indonesia. Officially known as the Special Capital Territory of Jakarta, it is located on the northwest coast of Java, has an area of , and a population of 9,580,000. Jakarta is the country's economic, cultural and political centre...

and other metropolises.

External links

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