East-West dichotomy
Encyclopedia
The East-West dichotomy is a sociological
Sociology
Sociology is the study of society. It is a social science—a term with which it is sometimes synonymous—which uses various methods of empirical investigation and critical analysis to develop a body of knowledge about human social activity...

 concept used to describe perceived differences between Western culture
Western culture
Western culture, sometimes equated with Western civilization or European civilization, refers to cultures of European origin and is used very broadly to refer to a heritage of social norms, ethical values, traditional customs, religious beliefs, political systems, and specific artifacts and...

s and the Eastern world
Eastern world
__FORCETOC__The term Eastern world refers very broadly to the various cultures or social structures and philosophical systems of Eastern Asia or geographically the Eastern Culture...

. Cultural
Culture
Culture is a term that has many different inter-related meanings. For example, in 1952, Alfred Kroeber and Clyde Kluckhohn compiled a list of 164 definitions of "culture" in Culture: A Critical Review of Concepts and Definitions...

 rather than geographical in division, the boundaries of East and West are not fixed, but vary according to the criteria adopted by individuals using the term. Historically, Islamic
Ummah
Ummah is an Arabic word meaning "community" or "nation." It is commonly used to mean either the collective nation of states, or the whole Arab world...

 and Asia
Asia
Asia is the world's largest and most populous continent, located primarily in the eastern and northern hemispheres. It covers 8.7% of the Earth's total surface area and with approximately 3.879 billion people, it hosts 60% of the world's current human population...

n nations have been regarded as East, while the United States
United States
The United States of America is a federal constitutional republic comprising fifty states and a federal district...

 and Western Europe
Western Europe
Western Europe is a loose term for the collection of countries in the western most region of the European continents, though this definition is context-dependent and carries cultural and political connotations. One definition describes Western Europe as a geographic entity—the region lying in the...

 are regarded as West. Used in discussing such studies as management
Management
Management in all business and organizational activities is the act of getting people together to accomplish desired goals and objectives using available resources efficiently and effectively...

, economics
Economics
Economics is the social science that analyzes the production, distribution, and consumption of goods and services. The term economics comes from the Ancient Greek from + , hence "rules of the house"...

 and linguistics
Linguistics
Linguistics is the scientific study of human language. Linguistics can be broadly broken into three categories or subfields of study: language form, language meaning, and language in context....

, the concept is criticized for overlooking regional hybridity
Hybridity
Hybridity refers in its most basic sense to mixture. The term originates from biology and was subsequently employed in linguistics and in racial theory in the nineteenth century. Its contemporary uses are scattered across numerous academic disciplines and is salient in popular culture...

.

Divisions

Conceptually, the boundaries are cultural, rather than geographical, as a result of which Australia
Australia
Australia , officially the Commonwealth of Australia, is a country in the Southern Hemisphere comprising the mainland of the Australian continent, the island of Tasmania, and numerous smaller islands in the Indian and Pacific Oceans. It is the world's sixth-largest country by total area...

 is typically grouped in the
West, while Islamic nations are regardless of location grouped in the East. The culture line can be particularly difficult to place in regions of cultural diversity such as Bosnia and Herzegovina
Bosnia and Herzegovina
Bosnia and Herzegovina , sometimes called Bosnia-Herzegovina or simply Bosnia, is a country in Southern Europe, on the Balkan Peninsula. Bordered by Croatia to the north, west and south, Serbia to the east, and Montenegro to the southeast, Bosnia and Herzegovina is almost landlocked, except for the...

, whose citizens may themselves identify as East or West depending on ethnic or religious background. Further, residents of different parts of the world perceive the boundaries differently; for example, Western Europeans have traditionally defined Russia
Russia
Russia or , officially known as both Russia and the Russian Federation , is a country in northern Eurasia. It is a federal semi-presidential republic, comprising 83 federal subjects...

 as East, while Islamic nations regard it and other predominantly Christian
Christian
A Christian is a person who adheres to Christianity, an Abrahamic, monotheistic religion based on the life and teachings of Jesus of Nazareth as recorded in the Canonical gospels and the letters of the New Testament...

 nations as West.

History

The concept has been utilized in both "Eastern" and "Western" nations. Japan
Japan
Japan is an island nation in East Asia. Located in the Pacific Ocean, it lies to the east of the Sea of Japan, China, North Korea, South Korea and Russia, stretching from the Sea of Okhotsk in the north to the East China Sea and Taiwan in the south...

ese sinologist
Sinology
Sinology in general use is the study of China and things related to China, but, especially in the American academic context, refers more strictly to the study of classical language and literature, and the philological approach...

 Tachibana Shiraki in the 1920s wrote of the need to unify with China and some other Asian nations (excluding Central Asia
Central Asia
Central Asia is a core region of the Asian continent from the Caspian Sea in the west, China in the east, Afghanistan in the south, and Russia in the north...

 and the Middle East
Middle East
The Middle East is a region that encompasses Western Asia and Northern Africa. It is often used as a synonym for Near East, in opposition to Far East...

) in forming a "New East" that might combine culturally in balancing against the West. Japan continued to make much of the concept through World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

, in propaganda
Propaganda
Propaganda is a form of communication that is aimed at influencing the attitude of a community toward some cause or position so as to benefit oneself or one's group....

. In China, it was encapsulated during the Cold War
Cold War
The Cold War was the continuing state from roughly 1946 to 1991 of political conflict, military tension, proxy wars, and economic competition between the Communist World—primarily the Soviet Union and its satellite states and allies—and the powers of the Western world, primarily the United States...

 in a 1957 speech by Mao Zedong
Mao Zedong
Mao Zedong, also transliterated as Mao Tse-tung , and commonly referred to as Chairman Mao , was a Chinese Communist revolutionary, guerrilla warfare strategist, Marxist political philosopher, and leader of the Chinese Revolution...

, who launched a slogan when he said, "This is a war between two worlds. The West Wind cannot prevail over the East Wind; the East Wind is bound to prevail over the West Wind.
To Western writers, in the 1940s it became bound up with an idea of aggressive, "frustrated nationalism", which was seen as "intrinsically anti- or non-Western"; sociologist Frank Furedi
Frank Furedi
Frank Furedi is professor of sociology at the University of Kent, United Kingdom. He is well known for his work on sociology of fear, therapy culture, paranoid parenting and sociology of knowledge....

 writes that "The already existing intellectual assessment of European nationalism adapted to the growth of the Third World variety by developing the couplet of mature Western versus immature Eastern nationalism.... This East-West dichotomy became an accepted part of Western political theory." The 1978 book Orientalism
Orientalism (book)
Orientalism is a book published in 1978 by Edward Said that has been highly influential and controversial in postcolonial studies and other fields. In the book, Said effectively redefined the term "Orientalism" to mean a constellation of false assumptions underlying Western attitudes toward the...

by Edward Said
Edward Said
Edward Wadie Saïd was a Palestinian-American literary theorist and advocate for Palestinian rights. He was University Professor of English and Comparative Literature at Columbia University and a founding figure in postcolonialism...

 was highly influential in further establishing concepts of the East-West dichotomy in the Western world, bringing into college lectures a notion of the East (vaguely defined as stretching from Japan to the Arab World
Arab world
The Arab world refers to Arabic-speaking states, territories and populations in North Africa, Western Asia and elsewhere.The standard definition of the Arab world comprises the 22 states and territories of the Arab League stretching from the Atlantic Ocean in the west to the Arabian Sea in the...

) as "characterized by religious sensibilities, familial social orders, and ageless traditions" in contrast to Western "rationality, material and technical dynamism, and individualism."

More recently, the divide has also been posited as an Islamic "East" versus an American and European "West." Critics note that an Islamic/non-Islamic East-West dichotomy is complicated by the global dissemination of Islamic fundamentalism
Islamic fundamentalism
Islamic fundamentalism is a term used to describe religious ideologies seen as advocating a return to the "fundamentals" of Islam: the Quran and the Sunnah. Definitions of the term vary. According to Christine L...

 and by cultural diversity within Islamic nations, moving the argument "beyond that of an East-West dichotomy and into a tripartite situation".

Applications

The East-West dichotomy has been utilized in studying a range of topics, including management, economics and linguistics. 2007's Knowledge Creation and Management examines it as the difference in organizational learning
Organizational learning
Organizational learning is an area of knowledge within organizational theory that studies models and theories about the way an organization learns and adapts....

 between Western culture
Western culture
Western culture, sometimes equated with Western civilization or European civilization, refers to cultures of European origin and is used very broadly to refer to a heritage of social norms, ethical values, traditional customs, religious beliefs, political systems, and specific artifacts and...

s and the Eastern world
Eastern world
__FORCETOC__The term Eastern world refers very broadly to the various cultures or social structures and philosophical systems of Eastern Asia or geographically the Eastern Culture...

. It has been widely utilized in exploring the period of rapid economic growth that has been termed the "East-Asian miracle" that occurred in segments of East Asia
East Asia
East Asia or Eastern Asia is a subregion of Asia that can be defined in either geographical or cultural terms...

, and particularly the group known as the Asian Tigers, following World War II
World War II
World War II, or the Second World War , was a global conflict lasting from 1939 to 1945, involving most of the world's nations—including all of the great powers—eventually forming two opposing military alliances: the Allies and the Axis...

. Some sociologists, in line with the West as a model of Modernity
Modernity
Modernity typically refers to a post-traditional, post-medieval historical period, one marked by the move from feudalism toward capitalism, industrialization, secularization, rationalization, the nation-state and its constituent institutions and forms of surveillance...

 posited by Arnold Toynbee
Arnold J. Toynbee
Arnold Joseph Toynbee CH was a British historian whose twelve-volume analysis of the rise and fall of civilizations, A Study of History, 1934–1961, was a synthesis of world history, a metahistory based on universal rhythms of rise, flowering and decline, which examined history from a global...

, have perceived this economic expansion as a sign of the "Westernization
Westernization
Westernization or Westernisation , also occidentalization or occidentalisation , is a process whereby societies come under or adopt Western culture in such matters as industry, technology, law, politics, economics, lifestyle, diet, language, alphabet,...

" of the region, while others look for explanation in cultural/racial characteristics of the East, embracing concepts of fixed Eastern cultural identity in a phenomenon described as "New Orientalism". Both of these approaches within the East-west dichotomy have been criticized for failing to take into account the historical hybridity
Hybridity
Hybridity refers in its most basic sense to mixture. The term originates from biology and was subsequently employed in linguistics and in racial theory in the nineteenth century. Its contemporary uses are scattered across numerous academic disciplines and is salient in popular culture...

 of the regions.

The concept has also been brought to bear on examinations of intercultural communication
Intercultural communication
Intercultural communication is a form of global communication. It is used to describe the wide range of communication problems that naturally appear within an organization made up of individuals from different religious, social, ethnic, and educational backgrounds. Intercultural communication is...

. The Chinese are widely described as embracing an "inductive speech pattern", whereby a primary point is approached indirectly, while Western societies are said to utilize "deductive speech" in which speakers immediately establish their point. This is attributed to a higher priority among the Chinese in harmonious interrelations, while Westerners are said to prioritize direct communication. 2001's Intercultural Communication: A Discourse Approach described the East-West dichotomy linguistically as a "false dichotomy", noting that both Asian and Western speakers utilize both forms of communication.

Criticism

In addition to difficulties in defining regions and overlooking hybridity, the East-west dichotomy has been criticized for creating an artificial construct of regional unification that allows one voice to claim authority to speak for multitudes. In "The Triumph of the East?", Mark Berger speaks to the issue as relates to examination of the East-Asian miracle:
The historical power of the East-West dichotomy, and the fixed conceptions of culture/race to which it is linked, have increasingly allowed the national elites of the region to speak not only for their 'nations,' but even for Asia and Asians.... There are numerous instances of Western scholars, intent on challenging North American and/or Western hegemony in both material and discursive terms, ending up uncritically privileging the elite narratives of power-holders in Asia as authentic representatives of a particular non-Western nation or social formation (and also contributing to the continued use of the East-West dichotomy).
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