Dirk Meyer
Encyclopedia
Derrick R. "Dirk" Meyer was a former Chief Executive Officer
of Advanced Micro Devices
, serving in the position since July 18, 2008 and resigning on January 10, 2011.
from the University of Illinois at Urbana-Champaign
and a master's degree in business administration from Boston University Graduate School of Management.
and Alpha 21264
microprocessor
s during his employment at DEC
and also worked at Intel in its microprocessor design group.
Meyer joined AMD
in 1996, where he personally led the team that designed and developed the Athlon
processor.
Dirk Meyer was formerly president and chief executive officer
of AMD. At one time, he was the chief operating officer. In this role, he shared leadership and management of AMD with former Chief Executive Officer and Chairman of AMD Hector Ruiz
. Prior to this role, Meyer served as president and chief operating officer of AMD’s Microprocessor Solutions Sector where he had overall responsibility for AMD’s microprocessor business, including product development, manufacturing, operations and product marketing.
On July 18, 2008, Dirk Meyer replaced Hector Ruiz
as the CEO of AMD. Meyer focussed the company onto the PC and data center server market. AMD announced 2010 that more than ever notebooks are hitting the market in 2010. Meyer justifies the focus by stating that an increasing mobile and consumer electronics market does not shrink the traditional market. He wanted to address this markets later, when AMD is prepared to dedicate sufficient resources to address them well. This strategy lead to Bulldozer-architecture for the traditional PC-market, and Bobcat addressing the netbook and tablet market nearly exclusively dominated by Intel, both hitting the market in 2011 and 2012.
In the beginning of 2011 Meyer stepped down as CEO.
Chief executive officer
A chief executive officer , managing director , Executive Director for non-profit organizations, or chief executive is the highest-ranking corporate officer or administrator in charge of total management of an organization...
of Advanced Micro Devices
Advanced Micro Devices
Advanced Micro Devices, Inc. or AMD is an American multinational semiconductor company based in Sunnyvale, California, that develops computer processors and related technologies for commercial and consumer markets...
, serving in the position since July 18, 2008 and resigning on January 10, 2011.
Education
He received a bachelor's degree in computer engineeringComputer engineering
Computer engineering, also called computer systems engineering, is a discipline that integrates several fields of electrical engineering and computer science required to develop computer systems. Computer engineers usually have training in electronic engineering, software design, and...
from the University of Illinois at Urbana-Champaign
University of Illinois at Urbana-Champaign
The University of Illinois at Urbana–Champaign is a large public research-intensive university in the state of Illinois, United States. It is the flagship campus of the University of Illinois system...
and a master's degree in business administration from Boston University Graduate School of Management.
Career
He was a co-architect of the Alpha 21064Alpha 21064
The Alpha 21064 is a microprocessor developed and fabricated by Digital Equipment Corporation that implemented the Alpha instruction set architecture . It was introduced as the DECchip 21064 before it was renamed in 1994. The 21064 is also known by its code name, EV4...
and Alpha 21264
Alpha 21264
The Alpha 21264 was a Digital Equipment Corporation RISC microprocessor introduced in October, 1996. The 21264 implemented the Alpha instruction set architecture .- Description :...
microprocessor
Microprocessor
A microprocessor incorporates the functions of a computer's central processing unit on a single integrated circuit, or at most a few integrated circuits. It is a multipurpose, programmable device that accepts digital data as input, processes it according to instructions stored in its memory, and...
s during his employment at DEC
Digital Equipment Corporation
Digital Equipment Corporation was a major American company in the computer industry and a leading vendor of computer systems, software and peripherals from the 1960s to the 1990s...
and also worked at Intel in its microprocessor design group.
Meyer joined AMD
Advanced Micro Devices
Advanced Micro Devices, Inc. or AMD is an American multinational semiconductor company based in Sunnyvale, California, that develops computer processors and related technologies for commercial and consumer markets...
in 1996, where he personally led the team that designed and developed the Athlon
Athlon
Athlon is the brand name applied to a series of x86-compatible microprocessors designed and manufactured by Advanced Micro Devices . The original Athlon was the first seventh-generation x86 processor and, in a first, retained the initial performance lead it had over Intel's competing processors...
processor.
Dirk Meyer was formerly president and chief executive officer
Chief executive officer
A chief executive officer , managing director , Executive Director for non-profit organizations, or chief executive is the highest-ranking corporate officer or administrator in charge of total management of an organization...
of AMD. At one time, he was the chief operating officer. In this role, he shared leadership and management of AMD with former Chief Executive Officer and Chairman of AMD Hector Ruiz
Héctor Ruiz
Hector de Jesus Ruiz is the chairman and CEO of Advanced Nanotechnology Solutions Inc. and former CEO & executive chairman of semiconductor company Advanced Micro Devices, Inc. .-Education:...
. Prior to this role, Meyer served as president and chief operating officer of AMD’s Microprocessor Solutions Sector where he had overall responsibility for AMD’s microprocessor business, including product development, manufacturing, operations and product marketing.
On July 18, 2008, Dirk Meyer replaced Hector Ruiz
Héctor Ruiz
Hector de Jesus Ruiz is the chairman and CEO of Advanced Nanotechnology Solutions Inc. and former CEO & executive chairman of semiconductor company Advanced Micro Devices, Inc. .-Education:...
as the CEO of AMD. Meyer focussed the company onto the PC and data center server market. AMD announced 2010 that more than ever notebooks are hitting the market in 2010. Meyer justifies the focus by stating that an increasing mobile and consumer electronics market does not shrink the traditional market. He wanted to address this markets later, when AMD is prepared to dedicate sufficient resources to address them well. This strategy lead to Bulldozer-architecture for the traditional PC-market, and Bobcat addressing the netbook and tablet market nearly exclusively dominated by Intel, both hitting the market in 2011 and 2012.
In the beginning of 2011 Meyer stepped down as CEO.
External links
- AMD, Dirk Meyer, and the eternal corporate battle, January 3, 2008