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Commercial art
 
 
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Commercial art is a subsector of creative services
Creative services

Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses....
, and refers to art
Art

Art is the process or product of deliberately arranging elements in a way that appeals to the senses or emotions. It encompasses a diverse range of human activities, creations, and modes of expression, including music and literature....
 created for commercial
Commerce

Commerce is a division of trade or production, costs, and pricing which deals with the Trade of goods and service from production, costs, and pricing to final consumer....
 purposes, primarily advertising
Advertising

Advertising is a form of communication that typically attempts to persuade potential customers to Purchasing or to consume more of a particular brand of Product or Service ....
.

The skills that are needed to be a good commercial artist are the ability to organize information, knowledge of fine arts, visualization, originality, knowledge of media, and ability to communicate well. Usually, the art department is small; consisting of art directors, perhaps an assistant director, and a small staff of design and product workers.






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Commercial art is a subsector of creative services
Creative services

Creative services are a subsector of the creative industries, a part of the economy that creates wealth by offering creativity for hire to other businesses....
, and refers to art
Art

Art is the process or product of deliberately arranging elements in a way that appeals to the senses or emotions. It encompasses a diverse range of human activities, creations, and modes of expression, including music and literature....
 created for commercial
Commerce

Commerce is a division of trade or production, costs, and pricing which deals with the Trade of goods and service from production, costs, and pricing to final consumer....
 purposes, primarily advertising
Advertising

Advertising is a form of communication that typically attempts to persuade potential customers to Purchasing or to consume more of a particular brand of Product or Service ....
.

The skills that are needed to be a good commercial artist are the ability to organize information, knowledge of fine arts, visualization, originality, knowledge of media, and ability to communicate well. Usually, the art department is small; consisting of art directors, perhaps an assistant director, and a small staff of design and product workers. Because commercial artists work with a variety of people under sometimes stressful situations, they must be resilient, efficient, and able to relate well with people.

Commercial artists normally work standard hours and workdays. Overtime may be required to finish big projects or to meet unchangeable deadlines in the news or motion picture media. Vacation, sick leave, health related insurance, and retirement plans are common benefits for full-time employees. People who work on a contract usually do not get these benefits.

Commercial art can include many genres of art and categories of art technique, including:

  • Commercial Character Design
    Commercial Character Design

    Commercial Character Design is the process of creating and utilising characters to enhance or publicise a commercial entity through design....
  • Illustration
    Illustration

    An illustration is a Information graphic such as a drawing, painting, photograph or other work of art that stresses subject more than form. The aim of an illustration is to elucidate or decorate textual information by providing a visual representation....
  • Graphic design
    Graphic design

    The term graphic design can refer to a number of artistic and professional disciplines which focus on visual communication and presentation. Various methods are used to create and combine symbols, images and/or words to create a visual representation of ideas and messages....
  • Photography
    Photography

    Photography is the process, activity and art of creating still or moving by recording radiation on a sensitive medium, such as a photographic film, or an ....
  • Makeup
  • Television commercials
  • Music video
    Music video

    A music video is a short film or video that accompanies a complete piece of music, most commonly a pop music or rock music song with lyrics. Modern music videos are primarily made and used as a marketing device intended to promote the sale of music recordings....
    s
  • Animation
    Animation

    Animation is the rapid display of a sequence of images of 2-D or 3-D artwork or model positions in order to create an illusion of movement. It is an optical illusion of Motion due to the phenomenon of persistence of vision, and can be created and demonstrated in a number of ways....
  • Computer art
    Computer art

    Computer art is any art in which computers played a role in production or display of the artwork. Such art can be an image, sound, animation, video, CD-ROM, DVD-ROM, videogame, web site, algorithm, performance or gallery installation....
  • Anime
    Anime

    is animation in Japan and considered to be "Japanese animation" in the rest of the world. Anime dates from about 1917.Anime, in addition to manga , is extremely popular in Japan and well known throughout the world....
  • Fashion Designer
  • Interior Design
    Interior design

    Interior Design is a profession concerned with anything that is found inside a space - walls, windows, doors, finishes, textures, light, furnishings and furniture....