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Coca-Cola Amatil
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Coca-Cola Amatil is an Australian company that bottles and distributes The Coca-Cola Company soft drinks and other beverages in several countries. It is the largest non-alcoholic beverage company in the Pacific Rim.
Coca-Cola Amatil has diversified and expanded in the past six years to include water, sports and energy drinks, fruit juices, coffee, ready-to-drink teas and packaged ready-to-eat fruit and vegetable products. In August 2006, Coca-Cola Amatil entered into a joint venture with brewer SABMiller to distribute
their beer brands into Australia, and from April 2007 began selling and distributing the products of spirits distributor Maxxium.
ell as Coke and its various derivatives, Coca-Cola Amatil produces a number of other soft drinks, including the Australia's leading pure spring water Mount Franklin, Deep Spring natural mineral waters, Neverfail Water, Grinders Coffee, which offers range of espresso blends such as Crema, Brazil, Organic and also Decaf, GV Fresh and GV To Go juices, Fanta, Lift lemon drinks, Bonaqua, Pump and Drinkup bottled water, Powerade sports drink, Sprite lemonade, and the Kirks range of lower-cost soft drinks including Kirks creaming soda.
Its newest product launched has been the Mother energy drink.
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Encyclopedia
Coca-Cola Amatil is an Australian company that bottles and distributes The Coca-Cola Company soft drinks and other beverages in several countries. It is the largest non-alcoholic beverage company in the Pacific Rim.
Coca-Cola Amatil has diversified and expanded in the past six years to include water, sports and energy drinks, fruit juices, coffee, ready-to-drink teas and packaged ready-to-eat fruit and vegetable products. In August 2006, Coca-Cola Amatil entered into a joint venture with brewer SABMiller to distribute
their beer brands into Australia, and from April 2007 began selling and distributing the products of spirits distributor Maxxium.
Products
As well as Coke and its various derivatives, Coca-Cola Amatil produces a number of other soft drinks, including the Australia's leading pure spring water Mount Franklin, Deep Spring natural mineral waters, Neverfail Water, Grinders Coffee, which offers range of espresso blends such as Crema, Brazil, Organic and also Decaf, GV Fresh and GV To Go juices, Fanta, Lift lemon drinks, Bonaqua, Pump and Drinkup bottled water, Powerade sports drink, Sprite lemonade, and the Kirks range of lower-cost soft drinks including Kirks creaming soda.
Its newest product launched has been the Mother energy drink. Since launch, anecdotal reports show Mother has taken 24% of the energy drink market, providing serious competition to Red Bull and V.
Coca-Cola Amatil is also the Australian producer of Glaceau Vitamin Water, which is the leading functional water in Australia.
Countries served
It currently employs 16,100 people in six countries across the Asia-Pacific, and had after-tax profits of 238 million AUD in the 2003 calendar year on revenues of 3.75 billion Australian dollars. Its share price consistently outperformed the ASX 200 market index over the past few years.
The company is the bottler of Coca-Cola products in Australia, as well as New Zealand, Fiji, Indonesia, Papua New Guinea, and South Korea. Coca-Cola Amatil acquired the Northern Territory bottling license in 2004.
Ownership
The Coca-Cola Company owns a minority interest in Coca-Cola Amatil, as it does with each of its primary bottlers in the Coca-Cola system, which it calls "anchor bottlers" around the world.
History
The company's Australian origins date back to 1904 as the tobacco company British Tobacco (Australia). Its first foray into soft drinks came in 1964 with the purchase of Coca-Cola Bottlers (Perth), and the company was listed on the Australian Stock Exchange in 1972.
Soft drinks and snack foods gradually became the primary focus of the company, which was renamed Amatil Limited in 1977. It began to expand bottling operations overseas in Europe, purchasing a Coca-Cola bottling plant in Austria in 1982 and expanding into Fiji and New Zealand in 1987. A majority stake was purchased by The Coca-Cola Company in 1989, although today its ownership is 30.4%.
The snack food operations were sold in 1992, and European operations were spun off into a new company, Coca-Cola Beverages, in 1998. Expansion into Asia continued, though Filipino bottling was eventually sold to San Miguel Brewery and parent The Coca-Cola Company.
Its most recent purchase activity has been the acquisition of fruit producer and packager SPC Ardmona Ltd. Until May 2007, the company also operated the online music store, Coke Tunes, out of New Zealand.
Coca-Cola Amatil's managing director is Terry Davis, and the board chairman is David Gonski.
On 26 September 2007, CCA announced it was making a conditional takeover bid for 100% of Golden Circle.
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