Brush Script
Encyclopedia
Brush Script is a casual connecting script typeface
Typeface
In typography, a typeface is the artistic representation or interpretation of characters; it is the way the type looks. Each type is designed and there are thousands of different typefaces in existence, with new ones being developed constantly....

 designed in 1942 by Robert E. Smith for the American Type Founders
American Type Founders
American Type Founders was a business trust created in 1892 by the merger of 23 type foundries, representing about 85% of all type manufactured in the United States...

 (ATF). The face exhibits an exuberant graphic stroke emulating the look of handwritten written letters with an ink brush. Lowercase letters are deliberately irregular to further effect the look of handwritten text. The typeface was introduced in 1942 and saw near immediate success with advertisers, retailers, and in posters. Its popularity continued through the 1950s, and waned as influence of the International Typographic Style
International Typographic Style
The International Typographic Style, also known as the Swiss Style, is a graphic design style developed in Switzerland in the 1950s that emphasizes cleanliness, readability and objectivity. Hallmarks of the style are asymmetric layouts, use of a grid, sans-serif typefaces like Akzidenz Grotesk, and...

 grew in the 1960s. The typeface has regained considerable popularity for its nostalgic association with the post WW2 era.

Along with Dom Casual
Dom Casual
Dom Casual is an American typeface designed in 1951 by Peter Dom. It is an informal font that emulates brush script.Dom Casual was often seen in 1960s television programs, such as nearly all Warner Bros. cartoons from 1960-1964 and Hanna-Barbera and Filmways Productions end titles, as well as...

 and Mistral
Mistral (typeface)
Mistral is a casual script typeface designed by Roger Excoffon for the Fonderie Olive type foundry, and released in 1953. The Amsterdam Type foundry released a version in 1955....

, it is one of the best-known casual script typefaces.

Notable

  • It was the font used for the logo of the Australian soap opera
    Soap opera
    A soap opera, sometimes called "soap" for short, is an ongoing, episodic work of dramatic fiction presented in serial format on radio or as television programming. The name soap opera stems from the original dramatic serials broadcast on radio that had soap manufacturers, such as Procter & Gamble,...

     Neighbours
    Neighbours
    Neighbours is an Australian television soap opera first broadcast on the Seven Network on 18 March 1985. It was created by TV executive Reg Watson, who proposed the idea of making a show that focused on realistic stories and portrayed adults and teenagers who talk openly and solve their problems...

    from its inception in 1985 until a highly publicised revamp in 2007 when it was replaced with a plain block sans serif logo.

  • It was also the font used for the logo of the Japanese media franchise Starship Girl Yamamoto Yohko
    Starship Girl Yamamoto Yohko
    is a sci-fi anime series based on novels by Shoji Takashi. There have been two 3-episode OVAs from J.C.Staff. The series was released in the United States by The Right Stuf International on DVD in 2003...

    , and many CD
    Compact Disc
    The Compact Disc is an optical disc used to store digital data. It was originally developed to store and playback sound recordings exclusively, but later expanded to encompass data storage , write-once audio and data storage , rewritable media , Video Compact Discs , Super Video Compact Discs ,...

     releases from the franchise also used the font.

  • It was the font used in the logo of the "Mid Night Club
    Mid Night Club
    The was a Japanese street racing gang that hosted illegal top speed themed races on the Bayshore Route of the Shuto Expressway between Tokyo to Yokohama...

    " group, a notorious street racing gang well known for their Top Speed runs on Wangan Bayshore Route in Japan, from the mid-1980s, to the late 1990s.
The source of this article is wikipedia, the free encyclopedia.  The text of this article is licensed under the GFDL.
 
x
OK