BetterTrades
Encyclopedia
Long Term – Short Term, Inc., doing business as BetterTrades, provides finance and stock market education
Stock market education
To become a professional commodity broker in the United States, an individual must take and pass the General Securities Representative Exam and in most states, the Uniform Securities Agent State Law Examination...

 in the form of distance learning
Distance education
Distance education or distance learning is a field of education that focuses on teaching methods and technology with the aim of delivering teaching, often on an individual basis, to students who are not physically present in a traditional educational setting such as a classroom...

 audio/video recordings and on location seminars. As of 2007, Long Term – Short Term (LTST) was a $60 million dollar company. Freddie Rick founded LTST in 1998 and it is incorporated
Incorporation (business)
Incorporation is the forming of a new corporation . The corporation may be a business, a non-profit organisation, sports club, or a government of a new city or town...

 in Nevada.

BetterTrades has established business relationships with former Dallas Cowboys
Dallas Cowboys
The Dallas Cowboys are a professional American football franchise which plays in the Eastern Division of the National Football Conference of the National Football League . They are headquartered in Valley Ranch in Irving, Texas, a suburb of Dallas...

 coach Jimmy Johnson
Jimmy Johnson (American football coach)
James William "Jimmy" Johnson is an American former NCAA and National Football League head coach. As of 2010, he is currently an analyst for Fox NFL Sunday, the Fox network's NFL pregame show. He was the first football coach whose teams won both an NCAA Division 1A National Championship and a...

 and Forbes
Forbes
Forbes is an American publishing and media company. Its flagship publication, the Forbes magazine, is published biweekly. Its primary competitors in the national business magazine category are Fortune, which is also published biweekly, and Business Week...

. Freddie Rick has been featured in two published books: "Talking with Giants!" and “The Wave 3 Way to Building Your Downline.” In addition, several BetterTrades instructors are published authors in their field of expertise and have been consulted as subject matter experts.

Supporting the IT
Information technology
Information technology is the acquisition, processing, storage and dissemination of vocal, pictorial, textual and numerical information by a microelectronics-based combination of computing and telecommunications...

 and marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...

 efforts for BetterTrades is CodeReady Solutions, Inc., which Freddie Rick founded in 2007.

History

  • 1998 – LTST is founded.
  • 2002 – BetterTrades web site launched.
  • 2007 – CodeReady Solutions, Inc. is founded.


Background of BetterTrades

Freddie Rick grew up in Kentwood, Louisiana – the same hometown as Britney
Britney Spears
Britney Jean Spears is an American recording artist and entertainer. Born in McComb, Mississippi, and raised in Kentwood, Louisiana, Spears began performing as a child, landing acting roles in stage productions and television shows. She signed with Jive Records in 1997 and released her debut album...

 and Jamie Lynn Spears
Jamie Lynn Spears
Jamie Lynn Marie Spears is an American actress and singer. The younger sister of pop star Britney Spears, she rose to prominence for her appearances on Nickelodeon shows All That and for playing Zoey Brooks on Zoey 101....

. After several years in the Marine Corp, he worked in network marketing
Multi-level marketing
Multi-level marketing is a marketing strategy in which the sales force is compensated not only for sales they personally generate, but also for the sales of others they recruit, creating a downline of distributors and a hierarchy of multiple levels of compensation...

 in the mid-1990s. By age 29 he was a millionaire
Millionaire
A millionaire is an individual whose net worth or wealth is equal to or exceeds one million units of currency. It can also be a person who owns one million units of currency in a bank account or savings account...

, but lost it by the time he was 31 years old. This story is documented in “The Wave 3 Way to Building Your Downline.”

Rick documented his successful trading strategies and went to work for a stock market
Stock market
A stock market or equity market is a public entity for the trading of company stock and derivatives at an agreed price; these are securities listed on a stock exchange as well as those only traded privately.The size of the world stock market was estimated at about $36.6 trillion...

 education company. After leaving that company, Rick and his wife began teaching others about finances and trading as a “love offering” in various churches. He started the BetterTrades web site in 2002.

Atlanta Headquarters

On October 8, 2009 BetterTrades opened an 11000 square feet (1,021.9 m²), soundproof and climate-controlled video production studio at the Atlanta, Georgia headquarters. The facility hosts three hard sets and real-time 3D virtual set creation with motion tracking. Filming and post-production are supported by a full-time crew of producers, videographers, editors, as well as 3D and motion graphics designers.

Summer Studio Sessions

In 2009, BetterTrades hosted the Summer Studio Sessions at the Atlanta headquarters where several hundred students attended live tapings of 16 instructional classes taught by its five specialty trading coaches over a four-week period. Students were able to use the "trading pit" from where they could track their trades during class breaks.

The Traders Super Summit

The Traders Super Summit is a three-day annual gathering of stock market traders sponsored by Better Trades. The Traders Super Summit event brings together each of the company's instructors (Darlene Powell, Markay Latimer, Bob Eldridge and Ryan Litchfield), who teach advanced stock market classes and introduce new investment strategies.

The 2009 Traders Super Summit was held at the Walt Disney World Swan and Dolphin Resort in Orlando, Florida. Guest speakers included two-time Super Bowl winning coach Jimmy Johnson
Jimmy Johnson (American football coach)
James William "Jimmy" Johnson is an American former NCAA and National Football League head coach. As of 2010, he is currently an analyst for Fox NFL Sunday, the Fox network's NFL pregame show. He was the first football coach whose teams won both an NCAA Division 1A National Championship and a...

, NFL Hall of Fame running back Thurman Thomas, and three-time Super Bowl champion Ed McCaffrey
Ed McCaffrey
Edward Thomas McCaffrey is a former American football wide receiver who played for the New York Giants , San Francisco 49ers and the Denver Broncos of the National Football League...

.

The 2008 Traders Super Summit was held in Dallas, Texas and Jimmy Johnson was the keynote speaker for the event.

External links

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