Atlanta Assembly
Encyclopedia
Atlanta Assembly was an automobile
Automobile
An automobile, autocar, motor car or car is a wheeled motor vehicle used for transporting passengers, which also carries its own engine or motor...

 factory owned by Ford Motor Company
Ford Motor Company
Ford Motor Company is an American multinational automaker based in Dearborn, Michigan, a suburb of Detroit. The automaker was founded by Henry Ford and incorporated on June 16, 1903. In addition to the Ford and Lincoln brands, Ford also owns a small stake in Mazda in Japan and Aston Martin in the UK...

 in Hapeville, Georgia
Hapeville, Georgia
Hapeville is a city in Fulton County, Georgia, United States, located directly adjacent to the city of Atlanta. The population was 6,373 at the 2010 census. It is named for Dr...

. Harbour Consulting rated it as the most efficient auto plant in North America
North America
North America is a continent wholly within the Northern Hemisphere and almost wholly within the Western Hemisphere. It is also considered a northern subcontinent of the Americas...

 in 2006. As part of The Way Forward
The Way Forward
Ford Motor Company's restructuring plan, made public in 2006, is known as The Way Forward.Ford is attempting to reduce fixed capital costs while maintaining a special focus on cars and car-based crossover vehicles. Over time, it hopes to make more of its product line profitable instead of relying...

plan, the plant was closed on October 27, 2006.

The Atlanta Assembly plant was opened on December 1, 1947.

Products:
  • 1983–1985 Ford LTD
    Ford LTD
    The Ford LTD was a car produced by the Ford Motor Company in North America. A range of full-size cars wore various forms of the LTD nameplate from 1965 to 1991 in the United States...

  • 1983–1985 Mercury Marquis
    Mercury Marquis
    These were known as the "Continental Styling" years, as Mercury was trying to market itself as an affordable Lincoln, rather than a more expensive Ford...

  • 1986–2007 Ford Taurus
    Ford Taurus
    The Ford Taurus is an automobile manufactured by the Ford Motor Company in the United States. Originally introduced in the 1986 model year, it has remained in near-continuous production for more than two decades, making it the fourth oldest nameplate that is currently sold in the North American...

  • 1986–2005 Mercury Sable
    Mercury Sable
    The Sable was a very important sedan for both Mercury and the American auto industry.Ford had lagged in introducing mid-size front wheel drive cars to compete against General Motors' Chevrolet Citation and its best-selling Chevrolet Celebrity/Pontiac 6000/Oldsmobile Cutlass/Buick Century quartet as...



The plant was purchased for over $40 million by Jacoby Development, Inc., in June 2008. Demolition of the plant began in August 2008 and is expected to take one year. The site is expected to be used for the Aerotropolis Atlanta
Aerotropolis Atlanta
Aerotropolis Atlanta is a planned mixed-use development in Hapeville, Georgia on the site of the former Ford Atlanta Assembly Plant. The site is directly adjacent to Hartsfield-Jackson International Airport. The complex is to house offices, retail, and entertainment.The plant was purchased for over...

 6500000 square feet (603,869.8 m²) "multi use" community of retail, office, and hotel developments as well as additional parking for the adjacent Hartsfield-Jackson International Airport.

Prior to the operation of this assembly plant, Ford operated another assembly plant
Ford Motor Company Assembly Plant (Atlanta, Georgia)
The Ford Motor Company Assembly Plant at 699 Ponce de Leon Avenue in the Poncey-Highland neighborhood of Atlanta, Georgia was the headquarters of the Ford Motor Company's southeastern US operations from 1915 to 1942...

 and offices on Ponce de Leon Avenue near the old Sears headquarters building
City Hall East
Ponce City Market is a historic building in Atlanta, located where the BeltLine crosses Ponce de Leon Avenue in the Old Fourth Ward where that neighborhood touches the Virginia Highland, Poncey-Highland and Midtown neighborhoods. The building, one of the largest by volume in the Southeast United...

, in the Poncey-Highland
Poncey-Highland
Poncey-Highland is a neighborhood on the east side of Atlanta, Georgia, located south of Virginia-Highland. It so named because it is near the intersection of east/west Ponce de Leon Avenue and north/southwest North Highland Avenue. This Atlanta neighborhood was established between 1905 and 1930,...

 neighborhood just northeast of Downtown Atlanta
Downtown Atlanta
Downtown Atlanta is the first and largest of the three financial districts in the city of Atlanta. Downtown Atlanta is the location of many corporate or regional headquarters, city, county, state and federal government facilities, sporting facilities, and is the central tourist attraction of the city...

.

May 11, 2011 Porsche North America announced plans to move their headquarters to Aerotropolis Atlanta. The complex will include a new office building and test track
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