Association (psychology)
Encyclopedia
In psychology
and marketing
, two concepts or stimuli
are associated when the experience of one leads to the effects of another, due to repeated pairing. This is sometimes called Pavlovian association for Ivan Pavlov
's pioneering of classical conditioning
.
Association is a widely used memory tool
. Associating a new item (an object, a picture, a smell or anything else a person may wish to recall) to another, more easily remembered item can allow you to think of them both.
It is the underlying process of the pattern recognition method of medical diagnosis, in which certain symptoms or signs are being associated with certain diseases or conditions, not necessarily involving the more cognitive processing involved in a differential diagnosis
.
Psychology
Psychology is the study of the mind and behavior. Its immediate goal is to understand individuals and groups by both establishing general principles and researching specific cases. For many, the ultimate goal of psychology is to benefit society...
and marketing
Marketing
Marketing is the process used to determine what products or services may be of interest to customers, and the strategy to use in sales, communications and business development. It generates the strategy that underlies sales techniques, business communication, and business developments...
, two concepts or stimuli
Stimulus (physiology)
In physiology, a stimulus is a detectable change in the internal or external environment. The ability of an organism or organ to respond to external stimuli is called sensitivity....
are associated when the experience of one leads to the effects of another, due to repeated pairing. This is sometimes called Pavlovian association for Ivan Pavlov
Ivan Pavlov
Ivan Petrovich Pavlov was a famous Russian physiologist. Although he made significant contributions to psychology, he was not in fact a psychologist himself but was a mathematician and actually had strong distaste for the field....
's pioneering of classical conditioning
Classical conditioning
Classical conditioning is a form of conditioning that was first demonstrated by Ivan Pavlov...
.
Association is a widely used memory tool
Method of loci
The method of loci , also called the memory palace, is a mnemonic device introduced in ancient Roman rhetorical treatises . It relies on memorized spatial relationships to establish, order and recollect memorial content...
. Associating a new item (an object, a picture, a smell or anything else a person may wish to recall) to another, more easily remembered item can allow you to think of them both.
It is the underlying process of the pattern recognition method of medical diagnosis, in which certain symptoms or signs are being associated with certain diseases or conditions, not necessarily involving the more cognitive processing involved in a differential diagnosis
Differential diagnosis
A differential diagnosis is a systematic diagnostic method used to identify the presence of an entity where multiple alternatives are possible , and may also refer to any of the included candidate alternatives A differential diagnosis (sometimes abbreviated DDx, ddx, DD, D/Dx, or ΔΔ) is a...
.
See also
- Association of IdeasAssociation of IdeasAssociation of Ideas, or Mental association, is a term used principally in the history of philosophy and of psychology to refer to explanations about the conditions under which representations arise in consciousness, and also for a principle put forward by an important historical school of thinkers...
- ComprehensionUnderstandingUnderstanding is a psychological process related to an abstract or physical object, such as a person, situation, or message whereby one is able to think about it and use concepts to deal adequately with that object....
- ConditioningConditioningConditioning may refer to:* In psychology, the process of performing some particular action to directly influence an individual's learning; see education...
- Halo effectHalo effectThe halo effect is a cognitive bias whereby one trait influences another trait or traits of that person or object. This is very common among physically attractiveness...
- NutritionNutritionNutrition is the provision, to cells and organisms, of the materials necessary to support life. Many common health problems can be prevented or alleviated with a healthy diet....
- ChoiceChoiceChoice consists of the mental process of judging the merits of multiple options and selecting one of them. While a choice can be made between imagined options , often a choice is made between real options, and followed by the corresponding action...
- Pair by associationPair by associationIn relation to psychology to pair by association is the action of associating a stimulus with an arbitrary idea or object, to elicit a response, usually emotional. This is done by repeatedly pairing the stimulus with the arbitrary object....
External links
- Dictionary of the History of Ideas: Association of Ideas
- Time Associations: Associations we have with numbers on a digital clock
- Word Associations Network: The Word Association Dictionary