Amiga Corporation
Encyclopedia
Amiga Corporation was a United States computer
Computer
A computer is a programmable machine designed to sequentially and automatically carry out a sequence of arithmetic or logical operations. The particular sequence of operations can be changed readily, allowing the computer to solve more than one kind of problem...

 company formed in the early 1980s as Hi-Toro. It is most famous for having developed the Amiga
Amiga
The Amiga is a family of personal computers that was sold by Commodore in the 1980s and 1990s. The first model was launched in 1985 as a high-end home computer and became popular for its graphical, audio and multi-tasking abilities...

 computer, code named Lorraine.

History

In the early 1980s Jay Miner
Jay Miner
Jay Glenn Miner , was a famous integrated circuit designer, known primarily for his work in multimedia chips and as the "father of the Amiga"...

, along with other Atari
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...

 staffers, had become fed up with management and decamped. In September 1982, they set up another chip-set project under a new company in Santa Clara, California
Santa Clara, California
Santa Clara , founded in 1777 and incorporated in 1852, is a city in Santa Clara County, in the U.S. state of California. The city is the site of the eighth of 21 California missions, Mission Santa Clara de Asís, and was named after the mission. The Mission and Mission Gardens are located on the...

, called Hi-Toro (which meant "high bull" to them, later renamed to Amiga
Amiga
The Amiga is a family of personal computers that was sold by Commodore in the 1980s and 1990s. The first model was launched in 1985 as a high-end home computer and became popular for its graphical, audio and multi-tasking abilities...

), where they could have some creative freedom. There, they started to create a new 68000
Motorola 68000
The Motorola 68000 is a 16/32-bit CISC microprocessor core designed and marketed by Freescale Semiconductor...

-based games console, codenamed Lorraine, that could be upgraded to a full-fledged computer. The initial start-up financing of Amiga Corporation was provided by three dentists in Florida, who later regained their investment once Commodore bought the company.

To raise money for the Lorraine project, Amiga designed and sold joystick
Joystick
A joystick is an input device consisting of a stick that pivots on a base and reports its angle or direction to the device it is controlling. Joysticks, also known as 'control columns', are the principal control in the cockpit of many civilian and military aircraft, either as a center stick or...

s and game cartridges for popular game consoles such as the Atari 2600
Atari 2600
The Atari 2600 is a video game console released in October 1977 by Atari, Inc. It is credited with popularizing the use of microprocessor-based hardware and cartridges containing game code, instead of having non-microprocessor dedicated hardware with all games built in...

 and ColecoVision
ColecoVision
The ColecoVision is Coleco Industries' second generation home video game console which was released in August 1982. The ColecoVision offered arcade-quality graphics and gaming style, and the means to expand the system's basic hardware...

, as well as an odd input device called the Joyboard
Joyboard
The Joyboard is a balance board peripheral for the Atari 2600 video game console. It was released in 1982 and was used by standing on top of it and leaning in a certain direction.-Design:...

, essentially a joystick the player stood on.

During development in 1983, Amiga had exhausted venture capital and was desperate for more financing. Jay Miner
Jay Miner
Jay Glenn Miner , was a famous integrated circuit designer, known primarily for his work in multimedia chips and as the "father of the Amiga"...

 and company had approached former employer Atari
Atari
Atari is a corporate and brand name owned by several entities since its inception in 1972. It is currently owned by Atari Interactive, a wholly owned subsidiary of the French publisher Atari, SA . The original Atari, Inc. was founded in 1972 by Nolan Bushnell and Ted Dabney. It was a pioneer in...

, and the "Warner owned" Atari had paid Amiga to continue development work . In return Atari was to obtain one-year exclusive use of the design. Atari had plans for a 68000 based machine, code named "Mickey", that would have used customized chips, but details were sparse.

During this period a downturn started in the video game business that would soon turn into an outright rout known as the Video game crash of 1983
Video game crash of 1983
The North American video game crash was a serious event that brought an abrupt end to what is considered the second generation of console video gaming in North America. Beginning in 1983, the crash almost destroyed the then-fledgling industry and led to the bankruptcy of several companies producing...

. By the end of the year, Atari was losing about $1 million a day, and their owners, Warner Communications
Time Warner
Time Warner is one of the world's largest media companies, headquartered in the Time Warner Center in New York City. Formerly two separate companies, Warner Communications, Inc...

, became increasingly desperate to sell the company. For some time, no one was interested.

Meanwhile, at Commodore International
Commodore International
Commodore is the commonly used name for Commodore Business Machines , the U.S.-based home computer manufacturer and electronics manufacturer headquartered in West Chester, Pennsylvania, which also housed Commodore's corporate parent company, Commodore International Limited...

 a fight was brewing between Jack Tramiel
Jack Tramiel
Jack Tramiel is an American businessman, best known for founding Commodore International - manufacturer of the Commodore PET, Commodore 64, Commodore 128, Commodore Amiga, and other Commodore models of home computers.-Biography:...

, the president, and Irving Gould, the primary shareholder. Tramiel was pressing the development of a 32-bit
32-bit
The range of integer values that can be stored in 32 bits is 0 through 4,294,967,295. Hence, a processor with 32-bit memory addresses can directly access 4 GB of byte-addressable memory....

 machine to replace their earlier Commodore 64
Commodore 64
The Commodore 64 is an 8-bit home computer introduced by Commodore International in January 1982.Volume production started in the spring of 1982, with machines being released on to the market in August at a price of US$595...

 and derived machines, fearing a new generation of machines like the Apple Macintosh would render the 64 completely obsolete. The fighting continued until Tramiel was dismissed on January 13, 1984.

Tramiel immediately formed a holding company
Holding company
A holding company is a company or firm that owns other companies' outstanding stock. It usually refers to a company which does not produce goods or services itself; rather, its purpose is to own shares of other companies. Holding companies allow the reduction of risk for the owners and can allow...

, Tramel Technology, Ltd., and began to visit various US computer companies with the intention of purchasing a company for manufacturing and possible technology acquisitions. Tramiel visited Mindset (run by Roger Badersher, former head of Atari's Computer Division), and Amiga. While initially entering talks with Tramiel, they eventually fell through as Tramiel told Amiga staff that he was very interested in the chipset, but not the staff. In the meantime, he had set his chief engineer (former Commodore engineer Shiraz Shivji
Shiraz Shivji
Shiraz Shivji was the primary designer of the Atari ST computer, and one of the engineers behind the Commodore 64.-Biography:Shiraz Shivji studied electrical engineering at Stanford University in 1969-1973.-Atari ST design:...

) - the task of developing a new low-cost, high-end computer system.

Tramiel's design for his next generation computer was 95% completed by June (which only fueled speculation that Shivji and other engineers had taken technology with them from Commodore). Tramiel discovered that Warner Communications wanted to sell Atari, which at that point was losing about $10,000 a day. Interested in Atari's overseas manufacturing and world wide distribution network for his new computer, he approached Atari and entered talks. After on again/off again negotiations with Atari in May and June 1984, Tramiel had secured his funding and bought Atari's Consumer Division (which included the console and home computer departments) that July. Commodore almost immediately filed an injunction against Tramiel and Atari Corp., seeking to bar them from releasing their new computer.

One of Tramiel's first acts after forming Atari Corp. was to fire most of Atari's remaining staff and cancel almost all ongoing projects in order to review their continued viability. It was during this time in late July that Tramiel's representatives discovered the original Atari Inc./Amiga contract. The complex web of relationship between Amiga Corp., Commodore Inc., Atari Inc. and Atari Corp. was to become even more dramatic.

It turned out that Amiga was supposed to deliver the Amiga chipset to Atari Inc. on June 30, 1984 or forfeit the company and its technology. With the deadline fast approaching and still not having enough funds to finish development, the Amiga crew went on alert after having heard rumors that Tramiel was in closed negotiations to complete the purchase of Atari in several days. Remembering Tramiel's visit that Spring during their investor campaign, they began scrambling for another large investor. So, at around the same time that Tramiel was in negotiations with Atari, Amiga wound up entering in to discussions with Commodore. The discussions ultimately led to Commodore wanting to purchase Amiga outright, which would (from Commodore's viewpoint) cancel any outstanding contracts — including the contract given to the now defunct Atari Inc. So instead of Amiga delivering the chipset to Atari, Commodore delivered a check of $500,000 to Atari Corp. on Amiga's behalf (right about the time they were discovering the contract), in effect returning the funds invested into Amiga for completion of the Lorraine chipset.

Seeing a chance to gain some leverage Tramiel immediately used the situation to countersue Commodore through its new (pending) subsidiary, Amiga, which was done on August 13, 1984. He sought damages and an injunction to bar Amiga (and effectively Commodore) from producing anything with that technology. The suit tried to render Commodore's new acquisition (and the source for its next generation of computers) useless and do to Commodore what they were trying to do to him.

Meanwhile at Commodore, the Amiga team (according to conversations by Curt Vendel of Atarimuseum.com directly with Dave Needle of Amiga and also with Joe Decuir of Amiga) was sitting in limbo for nearly the entire summer because of the lawsuit. No word on the status of the chipset, the Lorraine computer system or the team's fate was known. Finally in the fall of 1984 Commodore informed the team that the Lorraine project was active again, the chipset to be improved, the OS developed and the hardware design completed.

From this point on the former Amiga Corporation was a division of Commodore. Over the next few years many employees felt Commodore's management proved to be as annoying as Atari's, and most of the team members left, were laid off or were fired.

Both lawsuits themselves were eventually laid to rest in March 1987, when Commodore and Atari Corp. settled out of court in a closed decision.

See also

  • Amiga, Inc.
    Amiga, Inc.
    Amiga, Inc. is the company that holds the intellectual property associated with the Amiga personal computer , including the Amiga trademark.-Brief history of Amiga brand:...

     — current holder of the Amiga trademark
  • Commodore
    Commodore International
    Commodore is the commonly used name for Commodore Business Machines , the U.S.-based home computer manufacturer and electronics manufacturer headquartered in West Chester, Pennsylvania, which also housed Commodore's corporate parent company, Commodore International Limited...


External links

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