Americanization (foreign culture and media)
Encyclopedia
In American media, the term Americanization is used to describe the censoring
Censorship
thumb|[[Book burning]] following the [[1973 Chilean coup d'état|1973 coup]] that installed the [[Military government of Chile |Pinochet regime]] in Chile...

 and editing
Editing
Editing is the process of selecting and preparing written, visual, audible, and film media used to convey information through the processes of correction, condensation, organization, and other modifications performed with an intention of producing a correct, consistent, accurate, and complete...

 of a foreign TV show or movie that is bought by a U.S. station. This editing is done with the aim of making the work more appealing to American audiences, and to respond to perceived American sensitivities. The changes can be so drastic that little — if any — evidence of the TV show or movie's true origin remains.

For television documentaries, it is an established practice in English-speaking countries to hire someone of the audience's accent as a narrator. Sometimes the script is done verbatim, e.g., the PBS Nova
Nova
A nova is a cataclysmic nuclear explosion in a star caused by the accretion of hydrogen on to the surface of a white dwarf star, which ignites and starts nuclear fusion in a runaway manner...

 documentary series continued to use the BBC
BBC
The British Broadcasting Corporation is a British public service broadcaster. Its headquarters is at Broadcasting House in the City of Westminster, London. It is the largest broadcaster in the world, with about 23,000 staff...

's original word "maize," whereas an American audience would expect to hear "corn."

Media

In Hollywood, many foreign film productions (most of them from Europe
Europe
Europe is, by convention, one of the world's seven continents. Comprising the westernmost peninsula of Eurasia, Europe is generally 'divided' from Asia to its east by the watershed divides of the Ural and Caucasus Mountains, the Ural River, the Caspian and Black Seas, and the waterways connecting...

 and the Far East
Far East
The Far East is an English term mostly describing East Asia and Southeast Asia, with South Asia sometimes also included for economic and cultural reasons.The term came into use in European geopolitical discourse in the 19th century,...

) are remade into U.S.-produced versions for American viewers - adapting the story to conform to American culture. Most of these "Americanized" versions are filmed in American places, and with English-speaking actors. Examples include Godzilla
Godzilla (1998 film)
Godzilla is a 1998 science fiction monster disaster film film co-written and directed by Roland Emmerich. It is a loose remake of the 1954 giant monster classic Godzilla. The storyline was conceived from a screenplay written by Emmerich and Dean Devlin. The film relates a tale of a nuclear incident...

, Point of No Return
Point of No Return (film)
Point of No Return is a 1993 American action film directed by John Badham and starring Bridget Fonda. It is a remake of Luc Besson's 1990 film Nikita.-Plot:...

(aka Nikita), My Father the Hero
My Father the Hero (1994 film)
My Father the Hero is a 1994 English language remake of the 1991 French film Mon père, ce héros. The remake was directed by Steve Miner and released by Touchstone Pictures.- Plot :...

and The Ring
The Ring (2002 film)
The Ring is a 2002 American psychological horror film directed by Gore Verbinski and starring Naomi Watts and Martin Henderson. It is a remake of the 1998 Japanese horror film Ring....

. In some cases, an original story from a foreign country is Americanized by recasting its lead characters as American; an example of this was the first adaptation of the James Bond
James Bond
James Bond, code name 007, is a fictional character created in 1953 by writer Ian Fleming, who featured him in twelve novels and two short story collections. There have been a six other authors who wrote authorised Bond novels or novelizations after Fleming's death in 1964: Kingsley Amis,...

 novel, Casino Royale
Casino Royale (novel)
Casino Royale is Ian Fleming's first James Bond novel. It paved the way for a further eleven novels by Fleming himself, in addition to two short story collections, followed by many "continuation" Bond novels by other authors....

, which was produced for CBS Television in 1954. In this version, the character of Bond — a British
United Kingdom
The United Kingdom of Great Britain and Northern IrelandIn the United Kingdom and Dependencies, other languages have been officially recognised as legitimate autochthonous languages under the European Charter for Regional or Minority Languages...

 agent in the original novel and subsequent movie series — is changed into an American agent for the TV version.

See also

  • Americanization (immigration)
    Americanization (immigration)
    Americanization is the process of an immigrant to the United States of America becoming a person who shares American values, beliefs and customs and is assimilated into American society...

  • Assimilation of immigrants
    • Immigration to the United States of America
    • Melting pot
      Melting pot
      The melting pot is a metaphor for a heterogeneous society becoming more homogeneous, the different elements "melting together" into a harmonious whole with a common culture...

    • Salad bowl (cultural idea)
      Salad bowl (cultural idea)
      The salad bowl concept suggests that the integration of the many different cultures of United States residents combine like a salad, as opposed to the more traditional notion of a cultural melting pot. In Canada this concept is more commonly known as the cultural mosaic...

  • Editing of anime in American distribution
    Editing of anime in American distribution
    Editing of anime in American distribution describes the process of altering anime to prepare it to be distributed in the United States and forms part of the process of localization. This process is generally applied only to series intended for broadcast on American television; series released...

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